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A

B-Plan on

“Vista Bistro” – A Boat Restaurant

“VISTA BISTRO”
“Experience paradise of nature”

Submitted To:

Advitya – The B-plan competition

NICM

Gandhinagar

Submitted By:

Mehul Bhatt

Jaydeep Vaghela

MBA SEM-IV (Marketing)

V.M.Patel Institute of Management

Kherva, Mehsana.
Organizational objective
 Try to give something new apart from good quality food with effective service.
 Try to give never ever experienced feeling in dinner

Readiness of Implementation:

We are ready to implement our plan within 3 months period by keeping in mind like financial
resources, human resources, infrastructure and legal formalities.

Sustainability of Business Model:


 In big city restaurant, still we find lots of noise.
 There are customers who needs restaurant with natural environment with natural
peace.
 New concept of boat restaurant with candle light dinner facility.
 In the metropolitan cities, now-a-days there is a trend that people are like to spent
their weekend nights dinner at famous restaurants near such cities.
 Restaurant & Fast food industry is going much faster and changing life style scenario
of metropolitan cities can help us to sustain our business for longer period of time
with feasible profit.

Marketing Strategy:

 Competitive analysis
 Opportunity analysis
 Communication analysis
 Target market analysis
Management Summery

Personnel Plan:
 As the personnel plan shows, we expect to invest in a good team, fairly compensated.
We think the planned staff is in good proportion to the size of the restaurant and
projected revenues.
Particulars No.
Managers 2
Chef 3
Waiters 20
Boatmen 15
Cleaners 4
Serving boat members 5
Parking man 1
Total 50

Strategic Analysis
 Technological upgradation: We use mobile walky-talky to keep all boats in connect
with the hotel management counter.

Financial Analysis:
Cost of the Project
Particulars No. Rate per unit Amount
Lake (Lease) 24,00,000
Boat: Deluxe 5 4,00,000 20,00,000
Super Deluxe 10 2,00,000 20,00,000
Building (Kitchen) 10,00,000
Furniture & Fixtures
Table 20 5000 1,00,000
Chairs 80 1000 80,000
Garden Chairs 30 800 24,000
Sofa (Waiting lounge) 2 15000 30,000
Cashier’s Counter 1 5000 5,000
Designer lamps 20 1500 30,000
Electronic Equipments
Mobile walky-talky 20 1500 30,000
Computer (Cash Counter) 1 20,000
Television (Sony Wega) 1 95,000 95,000
Digital Numbering machine (For waiting) 1 5,000 5,000
Music System (With fittings) 1 90,000 90,000
Bill printer 1 5,000 5,000
Refrigerator (Double Door-Samsung) 2 1,15,000 2,30,000
Deep Freezer 1 30,000 30,000
RO Plant 1 25,000 25,000
Water cooler 1 10,000 10,000
Oven 1 1,10,000 1,10,000
Other Equipments
Dustbin 5 650 3250
Utensils 20,000
Crockery (Serving set) 10 350 35,000
0
Glass products 30,000
Preliminary expenses 5,00,000

Sources of Finance
Particulars Amount
Partner’s capital 53,44,320
40% Loan from Friends & Relatives 35,62,880
Total 89,07,200

Projected Profit & Loss Ac


Particulars 2009-10 2010-11 2011-12
Sales 42,67,000 48,38,300 53,11,800
Cost of goods sold 10,27,000 14,98,400 17,58,500
Gross margins 32,40,000 33,39,900 35,53,300
Operating expenses
General & administrative expenses 187500 193800 198000
Advertising expenses 90000 108000 128000
Depreciation 883500 759600 640300
Total operating expenses 277500 301800 326000
Profit before interest & tax & depreciation 2962500 3038100 3227300
Less: depreciation 883500 759600 649300
Profit before interest & tax 2079000 2278500 2578000
Less: interest 880900 889000 903000
Profit before tax 1198100 1389500 1675000
Less: tax 359500 416800 502500
Profit after tax 838600 972700 1172500

Projected Balance sheet

Sources of fund 2009-10 2010-11 2011-12


Partners capital 5326300 6164900 7137600
Profit 838600 972700 1172500
Loan funds 3550900 3980000 4260000
Current liabilities 1500700 1707000 2245000

Total sources of fund 11216500 12824600 14815100

Application of funds
Fixed assets 5890000 6250000 6570000
Less : depreciation 883500 759600 649300
Net assets 5006500 5490400 5920700
Investments 1800000 1800000 2000000
Current assets loans & advances
Loans & advances 2200500 2475000 2930000
Current assets 1509000 2364200 3314400
Preliminary expenses 700500 695000 650000

Total of application of funds 11216500 12824600 14815100


CASH FLOW STATEMENT
Particular 2009-10 2010-11 2011-12
Opening cash balance - 945000 1500800
Add: cash inflows
Cash from operations 42,67,000 48,38,300 53,11,800
Sale of investment - - -
Capital from partner 5326300 2040000 2570000
Loan from relative 3550900 1575000 2025000
Less: cash outflows
Purchase of fixed assets 5890000 4020000 5560000
Repayment of loan 1000000 2450000 1760000
Payment of taxes 359500 416800 502500
Drawings from partners 682700 952200 740100

Closing cash balance 945000 1500800 2845000

BREAKEVEN POINT
Particulars 2009-10 2010-11 2011-12
Sales 42,67,000 48,38,300 53,11,800
Less: Direct Cost 7,83,500 11,40,300 14,98,400
Contribution 34,83,500 36,98,000 38,13,400
Fix Cost 48,20,100 40,90,800 37,00,900
Breakeven 13.36 3.92 1.12
USP of the Project:

 USP: “Dish up Qualitative food with great empathy while enjoying natural
environment”

 Tag line: “Experience paradise of nature”


Executive Summery

“Vista Bistro”- “Experience paradise of nature”

This Unique Business plan is designed for “Vista bistro” a natural restaurant, which provides unique
dinner facility for the customer who wants to enjoy the dinner with experience of nature. “Vista bistro” is
for food in which people think about quality and taste and where involvement is related to the
taste and services offered and such unique feeling is provided by us. The plan includes a
promotions opportunity analysis, corporate strategies, relevant advertising, promotion, selling, public
relations, competitive analysis

Mission

Mission of the Boat Restaurant is to provide good quality food with effective service
from the staff in the natural environment of lake which satisfies the customers to the
fullest & it will become memorable time for them.

Vision
Boat Restaurant will be going nationally, which offering consistent customer satisfaction
with effective services in natural environment.

Crux of the Plan


The plan is specially designed for such class of people who wants ultimate dinner experience in
the natural environment. The boat restaurant will fulfill the desire of the person who wants
exclusive dinner experience in the boat with delicious food and service which become
memorable experience for them. It is nearby the city area but in the peaceful environment of the
lake. In the middle part of Gujarat state there is no any such type of restaurant which fulfill such
needs of the customers. We try to fulfill such desire of the customers by giving them the boat
restaurant experience which give justice to the tagline of the restaurant “Experience paradise of
nature”