STYLE 2018

For passionate riders, the high-quality

products in our dynamic Logo collection
are sure to make an impression – even
when you’re not out on the road.

From fashionable casual jackets for real

Motorrad lovers, to simple shirts and
stylish caps, our authentic brand design
is one that just can’t be imitated. This
is a lifestyle look that will really show
off your BMW passion.
 Sport cap BMW Logo polo shirt, men BMW Motorrad knitted beanie
$18 $50 $21

Roadster cap BMW Logo polo shirt, women BMW Logo windbreaker, unisex
$18 $50 $95

A STYLISH
IMAGE.

[4] [5]
 BMW Logo T-shirt, women BMW Logo cap BMW Logo T-shirt, kids
$30 $18 $25

BMW Logo vest, women BMW Motorrad cap BMW Logo vest, men
$85 $18 $85

[6]
 BMW Logo top, women Smart CC cap BMW Logo sweatshirt jacket, unisex BMW Logo Easy Tube
$30 $18 $85 $21

BMW Motorrad T-shirt, men Adventure cap BMW Motorrad polo shirt, men BMW Logo hooded sweatshirt jacket, kids
$35 $18 $50 $55

[8] [9]
 BMW Logo T-shirt, men BMW R 1200 GS Pedal BMW Logo softshell jacket, women
$35 $99 $135

BMW R 1200 GS RideOn BMW Logo softshell jacket, men

$275 $135

THE FINEST
STYLE,
DOWN TO
THE LAST
DETAIL.

[ 10 ]
BMW Motorrad’s new Spring style
collection is made for those who have
a real lust for life.

Inspired by classic biker gear, these

stylish pieces are synonymous with
shared adventures and unlimited
freedom. The collection is authentic,
effortlessly cool, and designed for
everyday wear. And these vintage-style
items give a subtle hint to the true
Motorrad lover you are inside.
 Biker T-shirt, men Boxer cap, men Plaid shirt, women
$45 $40 $70

Leather business card holder Tools shirt, men Bandana, unisex

$50 $85 $40

A LUST FOR LIFE.

[ 15 ]
 BY
BIKERS,
FOR
BIKERS.

Leather belt Make Life a Ride T-shirt, women

$75 $45

Curve jacket, women Canvas gym bag BMW Motorrad pocket knife
$135 $65 $95

[ 16 ]
 Boxer sweatshirt, men Helmet T-shirt, men Make Life a Ride Easy Tube Leather keyring
$85 $45 $21 $40

Tracker coach jacket, men Canvas belt Leather wallet BMW Motorrad cell phone case
$135 $50 $85 $45

[ 18 ] [ 19 ]
Comfortable, vintage leisure wear
that still looks modern? Look no
further than BMW Motorrad’s new
Fall style collection.

The combination of high-quality

materials, casual fits and retro design
ensures this collection feels fresh and
fully on trend. These pieces will keep
you looking cool whatever you’re up
to – whether you’re taking a quick spin,
or simply hanging out in town.

The collection is available beginning

August 2018.
 ALWAYS
KEEP
Style leather jacket, women
$399

YOUR
COOL.
Striped knitted beanie, unisex
$40

Gas short-sleeved shirt, men

$75

[ 23 ]
 Ride Fast T-shirt, women Striped scarf, men Striped socks, unisex
$45 $35 $15

Long-sleeved Henley shirt, men Curve long-sleeved shirt, women

$60 $60

A MODERN
VINTAGE LOOK

[ 24 ] [ 25 ]
 RETRO,
Style leather jacket, men Biker T-shirt, men
$399 $45

YET
FRESH.
Bolt zip-up hoodie, men Make Life a Ride sweatshirt, women
$95 $95

[ 27 ]
BMW Motorrad Motorsport fans don’t
just speak their own language, they
also want clothes with that distinctive
Motorsport feeling.

Naturally, our latest Motorsport collection

continues to bring top quality, superb
comfort and our classic blue-white-red
coloring together in one stylish, yet
sporty package. For both day-to-day
wear and out on the racetrack, BMW
Motorrad’s all-purpose range means
you’re always ready to go.
 Motorsport polo shirt, men Motorsport cap Motorsport giant bag
$49 $19 $259

Motorsport short-sleeved shirt, men Motorsport beanie Motorsport backpack

$59 $21 $54

MOTORSPORT
NEVER GOES OUT
OF FASHION.

[ 30 ] [ 31 ]
 A SPORTY
Motorsport jacket, unisex
$179 LOOK Motorsport polo shirt, women
$49
Motorsport hooded jacket, unisex
$89

THAT
Motorsport T-shirt, men
$39 GOES THE Motorsport grip cover
$19
Motorsport lanyard
$10

DISTANCE.

[ 32 ] [ 33 ]
Motorsport kids’ bike Motorsport softshell jacket, unisex Motorsport grip cover
$189 $129 $19

Motorsport helmet bag Motorsport T-shirt, women Motorsport badge set

$59 $39 $19

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True BMW Motorrad fans don’t just
carry their passion with them in their
hearts, they display it proudly.

And that pride has never looked better

than in our new Iconic collection’s
casual T-shirts. And if designs featuring
your favorite model aren’t currently
available, you might not have to wait
much longer. New styles and models
are being added to the range all the time.
 ICONS S 1000 R T-shirt, unisex

ARE
$30

TIMELESS.
S 1000 R keyring
$8

R nineT Urban G/S T-shirt, unisex

$30

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 R nineT Scrambler T-shirt, unisex S 1000 RR keyring S 1000 RR T-shirt, unisex
$30 $8 $30

R nineT T-shirt, unisex R nineT keyring R nineT Racer T-shirt, unisex

$30 $8 $30

WEAR YOUR
HEART ON
YOUR CHEST.

[ 41 ]
 MAKE
R 1200 GS T-shirt, unisex R 1200 GS keyring
$30 $8

YOUR
MARK.
G 310 GS T-shirt, unisex G 310 GS keyring
$30 $8

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Exclusively for American BMW riders –
past, present, and future – a collection
of fun, casual, and classic expressions
of riding passion.

From everyday comfort to once-in-

a-lifetime collectability, the Freedom
collection delights young and old with
gifts, clothing, mementos, and more.
Each item carefully selected for
a style and personality that matches
the fiercely independent spirit of
America’s open roads and the people
who love them.
 WE, THE ‘I love bikes’ bodysuit ‘I love bikes’ T-shirt, kids Classic T-shirt, in blue or grey, men Vintage distressed T-shirt, men Vintage distressed T-shirt, women

PEOPLE
$18 $15 $25 $30 $30

WHO LEGO® Technic R 1200 GS Adventure

DoubleR Teddy Bear
GS Adventure Teddy Bear Classic performance polo shirt, men Long sleeve ¼ zip pullover, men Long sleeve ¼ zip pullover, women

RIDE.
$65 $29 $55 $70 $70

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 Accelerate cap FlexFit cap Performance cap, in blue or black Basic lanyard Premium lanyard
$19 $19 $19 $8 $12

Classic cap, in stone, navy, black or olive Police Motors cap Make Life a Ride notebook Wireless mouse DoubleR racer USB drive
$15 $16 $19 $36 $25

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The Bluetooth® word mark and logos are registered trademarks owned by Bluetooth SIG, Inc.,
and any use of such marks by BMW of North America, LLC is under license.

Portable Bluetooth® speaker LET S 1000 XR rubber keychain Water bottle

FREEDOM
$69 $9 $15

Multiuse power bank RING. Ceramic Roundel mug Roundel travel tumbler
$49 $14 $18

Make Life a Ride mouse pad

$8

[ 50 ] [ 51 ]
 Travel mug Glass beer mug Ornament
$16 $18 $15

2017 collectible stein

$199

[ 52 ]
BMW Motorrad

Subject to change in design and equipment. Subject to error. © 2018 BMW

Motorrad USA, a division of BMW of North America, LLC. The BMW name and
logo are registered trademarks.

bmwmotorcycles.com/gearup STYLE2018