UNIVERSITI MALAYSIA PERLIS

DUW 224

ENGINEERING ENTREPRENEURSHIP

GROUP ASSIGNMENT

GROUP MEMBERS:

NAME MATRIC NUMBER

LECTURER’S NAME:

SCHOOL: SCHOOL OF MECHATRONICS

 COMPANY NAME
GREEN EARTH (M) SDN
BHD
 NATURE OF BUSINESS

The GREEN EARTH (M) SDN BHD is a company that responsible to help the earth
to reduce the rate of pollution and waste produced by the human beings. Thus, the nature of
business for our company is eco-friendly and we will produce products that green to
environment and suitable used by the market by using eco-friendly materials.

INDUSTRY PROFILE

As we know, Plastics have transformed everyday life. The rapid development and
robust economic growth as well as population growth in Malaysia has increased the amount
of plastic waste generation by each household, industry and trade sector generated per day.
According to the statistics, Malaysia produces about 100000 kilogram of plastic waste per
day. This shows that plastics waste is a serious problem and this scenario had got the
attention from the Malaysia government. The government have launched preventive method
in order to cure the plastics waste produced each day.

The government start to invoke the citizens to reduce the uses of plastics with recycle
able materials. Thus, our plastics product is making by non-harmful material which is wood
oil and it is totally harmless and saves to use. Besides, our product can also be recycle easily
compare to other type of plastics. Hence, this product will absolutely increase our market
sales because the citizens have been start to concern the environment, thus they will prefer
the product that eco-friendly to environment.
 PURPOSE

The purposes we trust our product (Eco bag) can be success is because we can see
from our surrounding, nowadays everyone are saying “Go Green”. Why they will say so?
This is because all people know that our environment is being polluted seriously and terrible.
Besides that, plastic bag that nowadays using is very hard to recycle and very harmful to our
environment. Moreover, plastic can be say that already became a part of our life. Most of the
people are still using plastic bag for packing food, and other stuff. But, those plastic bags will
pollute our environment. So, with our Eco Bag which is making with non-harmful materials
,can be recycle easily and more eco-friendly, this is why we trust that they will be prefer our
Eco bag and start to save our environment together.

COMPANY BACKGROUND

Name of company : GREEN EARTH (M) SDN BHD

Business address : GREEN EARTH (M) SDN BHD

Plot 301A, Persiaran Cassia Selatan 1,
Taman Perindustrian Batu Kawan, MK 13, Batu
Kawan, Seberang Perai Selatan, 14100, Pulau Pinang.

Correspondence address : GREEN EARTH (M) SDN BHD

Plot 301A, Persiaran Cassia Selatan 1,
Taman Perindustrian Batu Kawan, MK 13, Batu
Kawan, Seberang Perai Selatan, 14100, Pulau Pinang.