Professional Documents
Culture Documents
Attention: As received
Via Email:
2 Nov 2017
Overview
The latest major report Cornerstone published was the report “Qatar in focus: Is the FIFA
World Cup 2022 in danger?” which received widespread media coverage on the BBC and
leading media around the world. Numerous businesses and global media have
approached Cornerstone requesting information about the subject and asked to be
updated both about the Qatar FIFA 2022 prospects as well risks related to doing business
in Qatar and Qatar risks in Britain.
Scope of Work
1. Hold monthly “business breakfast” meetings in the financial part of the City of
London, on the “Qatar risk”. The breakfasts will be held at leading financial
institutions in London and leading entities will be invited. We will invite selected
media to some of those. Examples of topics that could be covered include:
a. Prospects/Risk of Qatar FIFA 2022. Risk to companies being involved etc;
The breakfast briefings typically start with a presentation on the top of interest,
distribution of risk research paper and open discussion.
2. Produce and update a website dedicated to covering risk of doing business in Qatar
(political, economic, legal and reputational) as well as highlighting the risks for UK-
based businesses of doing business with Qatari entities;
3. Conduct research about past cases and update website accordingly;
4. The website will offer “headline” information with detailed reports being made
available on request;
5. Convene private meetings and briefings with key UK media to ensure a sustained
media coverage, based primarily on the business breakfast briefings being offered
to key media as “exclusives”;
The fees will be £20,000 per breakfast briefing, with a total of 10 = £200,000. It is
suggested a minimum of 10 briefings are held to ensure momentum and credibility is
maintained.
Yours Sincerely,
Ghanem Nuseibeh,
Founder, Partner and Director
For and on behalf of Cornerstone Global Associates Ltd.