Professional Documents
Culture Documents
THEORY
• PRESENTED BY :
• Chakrapani(17) Aishwarya(23)
• Anusha(22) Venktesh(20)
• Vennela(18) Nithin(24)
• Niranjan(21)
Theory and its Significance
"We can expand ... by stating that the job satisfiers deal with the factors involved
in doing the job, whereas the job dissatisfiers deal with the factors which define
the job context.―
Herzberg's ideas relate strongly to modern ethical management and social
responsibility, and very directly to the Psychological Contract.
Although Herzberg is most noted for his famous 'hygiene' and motivational
factors theory, he was essentially concerned with people's well-being at work.
Underpinning his theories and academic teachings, he was basically attempting
to bring more humanity and caring into the workplace.
He and others like him, did not develop their theories to be used as 'motivational
tools' purely to improve organizational performance. They sought instead
primarily to explain how to manage people properly, for the good of all people at
work.
CONT..
Herzberg's research proved that people will strive to achieve 'hygiene' needs
because they are unhappy without them, but once satisfied the effect soon
wears off - satisfaction is temporary.
Then as now, poorly managed organizations fail to understand that people are
not 'motivated' by addressing 'hygiene' needs.
People are only truly motivated by enabling them to reach for and satisfy the
factors that Herzberg identified as real motivators, such as achievement,
advancement, development, etc., which represent a far deeper level of meaning
and fulfilment.
―Respect for me as a person" is one of the top motivating factors at any stage of
life.
Experiment or Research Study on
Employees by Herzberg
Motivators:
A sense of achievement meaning employees will know that because of their
hard work the business is going forward. Recognition of workers contribution
meaning the owner will give credit to the workers, making them feel good about
themselves
Hygiene:
This factor has the affect to demotivate workers. The hygiene factors affect the
conditions of the workplace. If the hygiene in the area is not adequate then
workers might not want to work.
Rate of
Pay
Quality
Relation
of
with
Supervi
Others
sion
Hygiene
Factors
Company Job
Policies Security
Career
Advance
-ment
Achieve- Personal
ment Growth
Motivati
-onal
Factors
Respons Recognit
-ibility -ion
Satisfaction and Dissatisfaction
Dissatisfaction is the results of the "hygiene factors". These factors, if absent or inadequate,
cause dissatisfaction, but their presence has little effect on long-term satisfaction.
Motivation–Hygiene Theory of Motivation
• Company policy & Motivation factors
administration increase job satisfaction
• Supervision
• Interpersonal relations
• Working conditions • Achievement
• Salary • Achievement recognition
• Status • Work itself
• Security • Responsibility
• Advancement
• Growth
Hygiene factors avoid • Salary
job dissatisfaction
Step One: Eliminate Job Dissatisfaction
• Herzberg called the causes of dissatisfaction "hygiene factors". To get rid of them,
you need to:
• Fix poor and obstructive company policies.
• Provide effective, supportive and non-intrusive supervision.
• Create and support a culture of respect and dignity for all team members.
• Ensure that wages are competitive.
• Build job status by providing meaningful work for all positions.
• Provide job security.
All of these actions help you eliminate job dissatisfaction in your organization. And
there's no point trying to motivate people until these issues are out of the way!
You can't stop there, though. Remember, just because someone is not dissatisfied,
it doesn't mean he or she is satisfied either! Now you have to turn your attention
to building job satisfaction.
Step Two: Create Conditions for Job Satisfaction
To create satisfaction, Herzberg says you need to address the motivating factors
associated with work. He called this "job enrichment". His premise was that every
job should be examined to determine how it could be made better and more
satisfying to the person doing the work. Things to consider include:
• Providing opportunities for achievement.
• Recognizing workers' contributions.
• Creating work that is rewarding and that matches the skills and abilities of the
worker.
• Giving as much responsibility to each team member as possible.
• Providing opportunities to advance in the company through internal promotions.
• Offering training and development opportunities, so that people can pursue the
positions they want within the company.
The 2008 graph diagram is based on the total percentages of 'First-Level' factors
arising in Herzberg's 1959 research of high and low attitude events among 200
engineers and accountants, encompassing short and long duration feelings.
Conclusion
• Correcting hygiene matters will improve the working environment, and help
reduce contentment displayed by the workers; keeping them happy as well.
• Because of this both the business and the workers are likely to benfit. This will
make the workers content, and motivated. Motivated workers will allow for an
increase in their productivity
THANK YOU