Professional Documents
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Chapter 10
Business intelligence
Answer: True
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
2) Unstructured problems are fuzzy, complex problems for which there are no cut-and-dried solutions.
Answer: True
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
Answer: False
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
Answer: True
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Medium
5) The ratio between organizational inputs and outputs is an indication of the organization’s productivity.
Answer: True
Information System, Third Canadian Edition Rainer
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
Answer: True
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
7) In the choice phase of the decision-making process, managers construct a model that simplifies the problem.
Answer: False
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
8) In the implementation phase of the decision-making process, managers set criteria for the evaluation of
alternative potential solutions.
Answer: False
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
Answer: True
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
10) Structured decisions address routine, repetitive problems for which standard solutions exist.
Answer: True
Information System, Third Canadian Edition Rainer
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
Answer: True
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
12) Unstructured decisions require a combination of standard solution procedures and individual judgment.
Answer: False
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
13) Management control is the acquisition and efficient use of resources in accomplishing organizational tasks.
Answer: True
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
Answer: False
Learning Objective: Describe and provide examples of the three different ways that organizations use BI.
Section Reference: 10.2 What Is Business Intelligence?
Difficulty: Easy
15) Business intelligence (BI) is a broad category of applications, technologies, and processes for gathering,
storing, accessing, and analyzing data to help business users make better decisions.
Answer: True
Information System, Third Canadian Edition Rainer
Learning Objective: Describe and provide examples of the three different ways that organizations use BI.
Section Reference: What is Business Intelligence?
Difficulty: Easy
Answer: False
Learning Objective: Describe and provide examples of the three different ways that organizations use BI.
Section Reference: What is Business Intelligence?
Difficulty: Easy
Answer: True
Learning Objective: Describe and provide examples of the three different ways that organizations use BI.
Section Reference: What is Business Intelligence?
Difficulty: Medium
18) NC State analyzed their structured Web data to reduce their triage process.
Answer: False
Learning Objective: Describe and provide examples of the three different ways that organizations use BI.
Section Reference: IT’s About Business: North Carolina State University Uses Business Analytics to Monetize
Intellectual Property
Difficulty: Hard
19) Targeted marketing is a good example of the discovery of previously unknown or hidden patterns.
Answer: False
Learning Objective: Specify the BI applications available to users for data analysis, and provide examples of how
each one might be used to solve a business problem at your university.
Section Reference: 10.3 Business Intelligence Applications for Data Analysis
Difficulty: Easy
Answer: False
Learning Objective: Specify the BI applications available to users for data analysis, and provide examples of how
each one might be used to solve a business problem at your university.
Section Reference: 10.3 Business Intelligence Applications for Data Analysis
Information System, Third Canadian Edition Rainer
Difficulty: Easy
21) Goal-seeking analysis attempts to find the value of the inputs necessary to achieve a desired level of output.
Answer: True
Learning Objective: Specify the BI applications available to users for data analysis, and provide examples of how
each one might be used to solve a business problem at your university.
Section Reference: 10.3 Business Intelligence Applications for Data Analysis
Difficulty: Easy
22) With goal-seeking analysis, you have to know what you want as a result.
Answer: True
Learning Objective: Specify the BI applications available to users for data analysis, and provide examples of how
each one might be used to solve a business problem at your university.
Section Reference: 10.3 Business Intelligence Applications for Data Analysis
Difficulty: Medium
23) A group decision support system is an interactive, computer-based system that facilitates a group’s efforts to
find solutions to semistructured and unstructured problems.
Answer: True
Learning Objective: Specify the BI applications available to users for data analysis, and provide examples of how
each one might be used to solve a business problem at your university.
Section Reference: 10.3 Business Intelligence Applications for Data Analysis
Difficulty: Easy
24) Reality mining allows analysts to extract information from social networking sites.
Answer: False
Learning Objective: Describe three BI applications that present the results of data analyses to users, and offer
examples of how businesses and government agencies can use each of these technologies.
Section Reference: 10.4 Business Intelligence Applications for Presenting Results
Difficulty: Easy
Answer: False
Learning Objective: Describe three BI applications that present the results of data analyses to users, and offer
examples of how businesses and government agencies can use each of these technologies.
Information System, Third Canadian Edition Rainer
26) An executive dashboard is very user friendly, supported by graphics, provides exception reporting and drill
down, and provides information related to critical success factors.
Answer: True
Learning Objective: Describe three BI applications that present the results of data analyses to users, and offer
examples of how businesses and government agencies can use each of these technologies.
Section Reference: 10.4 Business Intelligence Applications for Presenting Results
Difficulty: Easy
27) Executive dashboards provide support primarily to analytical, quantitative types of decisions.
Answer: False
Learning Objective: Describe three BI applications that present the results of data analyses to users, and offer
examples of how businesses and government agencies can use each of these technologies.
Section Reference: 10.4 Business Intelligence Applications for Presenting Results
Difficulty: Easy
28) Geographic Information Systems (GIS) are computer-based systems for capturing, integrating, manipulating,
and displaying data using digitized maps.
Answer: True
Learning Objective: Describe three BI applications that present the results of data analyses to users, and offer
examples of how businesses and government agencies can use each of these technologies.
Section Reference: 10.4 Business Intelligence Applications for Presenting Results
Difficulty: Easy
Answer: False
Learning Objective: Describe corporate performance management, and provide an example of how your
university could use CPM.
Section Reference: 10.5 Business Intelligence in Action: Corporate Performance Management
Difficulty: Easy
Answer: True
Information System, Third Canadian Edition Rainer
Learning Objective: Describe corporate performance management, and provide an example of how your
university could use CPM.
Section Reference: 10.5 Business Intelligence in Action: Corporate Performance Management
Difficulty: Medium
31) Corporate performance management is involved with monitoring and managing an organization’s
performance according to key performance indicators.
Answer: True
Learning Objective: Describe corporate performance management, and provide an example of how your
university could use CPM.
Section Reference: Business Intelligence in Action: Corporate Performance Management
Difficulty: Easy
32) Corporate performance management (CPM) is involved with monitoring and managing an organization’s
performance according to its budget.
Answer: False
Learning Objective: Describe corporate performance management, and provide an example of how your
university could use CPM.
Section Reference: 10.5 Business Intelligence in Action: Corporate Performance Management
Difficulty: Easy
33) Even though Norfolk Southern doesn’t have as much information to deal with as other companies, they’ve
found a data warehouse has been most useful in their business.
Answer: False
Learning Objective: Summarize the fundamental concepts and skills related to business intelligence.
Section Reference: Closing Case
Difficulty: Easy
34) Which of the following was NOT a problem Daimler AG’s had?
a) Consistent information
b) Information quality
c) Information silos
d) Lack of information
Answer: d
Information System, Third Canadian Edition Rainer
35) _____ is the process by which organizational goals are achieved through the use of organizational resources.
Answer: e
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
a) Interpersonal
b) Entrepreneurial
c) Informational
d) Decisional
Answer: b
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
37) In the definition of management, the organization’s goals are considered _________.
a) input
b) process
c) output
d) none of the above
Answer: c
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Medium
Information System, Third Canadian Edition Rainer
a) Decisional
b) Informational
c) Interpersonal
d) Management
Answer: b
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
39) Decision makers construct a model for the situation in the ______ stage of the decision-making process.
a) Choice
b) Design
c) Implementation
d) Intelligence
Answer: b
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
40) _______ control involves decisions concerning acquiring and using resources efficiently in accomplishing
organizational goals.
a) Management
b) Operational
c) Organizational
d) Strategic planning
Answer: a
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
41) Being a figurehead and leader is part of the _____ managerial role.
Information System, Third Canadian Edition Rainer
a) interpersonal
b) entrepreneurial
c) informational
d) decisional
e) confrontational
Answer: a
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference:: 10.1 Managers and Decision Making
Difficulty: Easy
42) Being an entrepreneur, disturbance handler, and negotiator is part of the _____ managerial role.
a) interpersonal
b) entrepreneurial
c) informational
d) decisional
e) confrontational
Answer: d
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
43) In the _____ phase of the decision-making process, managers examine a situation and identify and define
the problem.
a) implementation
b) choice
c) design
d) intelligence
e) consideration
Answer: d
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
44) In the _____ phase of the decision-making process, managers construct a model that simplifies the problem.
a) implementation
Information System, Third Canadian Edition Rainer
b) choice
c) design
d) intelligence
e) consideration
Answer: c
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
45) Success in the _____ phase of the decision-making process results in resolving the original problem, and
failure leads to a return to previous phases.
a) implementation
b) choice
c) design
d) intelligence
e) consideration
Answer: a
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
46) In the _____ phase of the decision-making process, managers test potential solutions “on paper.”
a) implementation
b) choice
c) design
d) intelligence
e) consideration
Answer: b
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
47) Which of the following is not a reason why managers need IT support?
Answer: a
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
48) Decisions today are becoming _____ complex, due to _____ uncertainty in the decision environment.
a) less, decreased
b) more, decreased
c) less, increased
d) more, increased
e) neither more nor less, decreased
Answer: d
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Medium
a) It is routine.
b) It is repetitive.
c) Human intuition is not involved.
d) The first three phases of the decision-making process need not occur in any particular sequence
e) Standard solutions exist.
Answer: d
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Medium
50) The type of decision that can be made by following a definite procedure is called a(n) ______ decision.
a) structured
b) unstructured
c) undocumented
d) semistructured
Information System, Third Canadian Edition Rainer
e) procedural
Answer: a
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
a) Structured
b) Unstructured
c) Undocumented
d) Semistructured
e) Procedural
Answer: a
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
a) Structured
b) Unstructured
c) Undocumented
d) Semistructured
e) Procedural
Answer: a
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
53) Calculating gross pay for hourly workers is an example of ________ decision making.
a) Structured
b) Unstructured
c) Undocumented
d) Semistructured
e) Procedural
Information System, Third Canadian Edition Rainer
Answer: a
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
Answer: c
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Medium
55) When there is no well-understood or agreed-on procedure for making a decision, the decision is said to be:
a) undocumented
b) structured
c) unstructured
d) semistructured
e) documented
Answer: c
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
56) A large foreign automobile manufacturer is considering where to build a new manufacturing plant in the
United States. They are making which type of decision?
a) structured
b) semistructured
c) unstructured
d) informational
e) wisdom
Answer: c
Information System, Third Canadian Edition Rainer
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Medium
57) Which type of decision requires a combination of standard solution procedures and individual judgment?
a) structured
b) semistructured
c) unstructured
d) informational
e) wisdom
Answer: b
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
58) A company’s annual employee evaluation best fits which type of decision?
a) unstructured
b) structured
c) semistructured
d) confrontational
e) wisdom
Answer: c
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Medium
a) Operational control
b) Management control
c) Strategic planning
d) Expertise
e) Wisdom
Answer: a
Information System, Third Canadian Edition Rainer
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
60) _____ is the acquisition and efficient use of resources in accomplishing organizational goals.
a) Operational control
b) Management control
c) Strategic planning
d) Expertise
e) Wisdom
Answer: b
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
Answer: c
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Easy
Answer: b
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Information System, Third Canadian Edition Rainer
63) Elena is trying to decide whether she should expand her ice cream shop to a bigger space. She decides to be
very methodical about it and follow the phases of the decision-making process she learned in college. Which of
the following statements is true?
a) During the intelligence phrase, Elena will build a model using assumptions about the business.
b) During the design phrase, Elena will define the opportunity.
c) During the choice phase, Elena will lay out her options.
d) During the implementation phase, Elena will implement two of her solutions.
e) Elena will use test data to validate her model.
Answer: e
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Medium
a) Business intelligence
b) A data mart
c) An enterprise data warehouse
d) An ERP
Answer: b
Learning Objective: Describe and provide examples of the three different ways that organizations use BI.
Section Reference: 10.2 What is Business Intelligence?
Difficulty: Medium
65) Which of the following was NOT a way NC State used IBM’s “Big Data” analytics technology?
Answer: d
Learning Objective: Describe and provide examples of the three different ways that organizations use BI.
Section Reference: IT’s About Business: North Carolina State University Uses Business Analytics to Monetize
Intellectual Property
Difficulty: Medium
Information System, Third Canadian Edition Rainer
66) Adelaid Brighton Cement installed a _________ system to address its problems.
a) BI
b) CRM
c) ERP
d) SCM
Answer: a
Learning Objective: Describe and provide examples of the three different ways that organizations use BI.
Section Reference: IT’s About Small Business: Adelaide Brighton Cement
Difficulty: Easy
67) For Adelaid Brighton Cement, installing a(n) _________ system was cheaper than a(n) ____________ system.
a) BI, ERP
b) BI, SCM
c) ERP, BI
d) ERP, SCM
Answer: a
Learning Objective: Describe and provide examples of the three different ways that organizations use BI.
Section Reference: IT’s About Small Business: Adelaide Brighton Cement
Difficulty: Medium
68) Searching for valuable business information in a database, data warehouse, or data mart is referred to as
_____.
a) structured queries
b) database queries
c) data mining
d) query by example
e) expert system queries
Answer: c
Learning Objective: Specify the BI applications available to users for data analysis, and provide examples of how
each one might be used to solve a business problem at your university.
Section Reference: 10.3 Business Intelligence Applications for Data Analysis
Difficulty: Easy
69) _____ provides users with a view of what is happening, whereas _____ addresses why it is happening.
Answer: e
Learning Objective: Specify the BI applications available to users for data analysis, and provide examples of how
each one might be used to solve a business problem at your university.
Section Reference: 10.3 Business Intelligence Applications for Data Analysis
Difficulty: Medium
70) Credit card companies would most likely use which of the following to check for fraudulent credit card use?
a) Data mining
b) Expert systems
c) Neural networks
d) Multidimensional data analysis
e) Structured query language
Answer: a
Learning Objective: Specify the BI applications available to users for data analysis, and provide examples of how
each one might be used to solve a business problem at your university.
Section Reference: 10.3 Business Intelligence Applications for Data Analysis
Difficulty: Medium
71) A company wants to use data from past promotional mailings to identify people who would likely respond
favorably to future mailings. This company would most likely use:
Answer: e
Learning Objective: Specify the BI applications available to users for data analysis, and provide examples of how
each one might be used to solve a business problem at your university.
Section Reference: 10.3 Business Intelligence Applications for Data Analysis
Difficulty: Medium
72) _________ involves “slicing and dicing” data stored in a dimensional format, drilling down in the data to
greater detail, and aggregating the data.
a) ERP
b) OLAP
c) OLTP
Information System, Third Canadian Edition Rainer
d) XML
Answer: b
Learning Objective: Specify the BI applications available to users for data analysis, and provide examples of how
each one might be used to solve a business problem at your university.
Section Reference: 10.3 Business Intelligence Applications for Data Analysis
Difficulty: Easy
Answer: a
Learning Objective: Specify the BI applications available to users for data analysis, and provide examples of how
each one might be used to solve a business problem at your university.
Section Reference: 10.3 Business Intelligence Applications for Data Analysis
Difficulty: Medium
74) __________ analysis is the study of the impact of a change in the assumptions on the proposed solution.
a) Assumption
b) Goal-seeking
c) Sensitivity
d) What-if
Answer: d
Learning Objective: Specify the BI applications available to users for data analysis, and provide examples of how
each one might be used to solve a business problem at your university.
Section Reference: 10.3 Business Intelligence Applications for Data Analysis
Difficulty: Easy
75) The goal of ________ analysis is to see what you can get by changing some criteria.
a) assumption
b) goal-seeking
c) sensitivity
d) what-if
Answer: c
Information System, Third Canadian Edition Rainer
Learning Objective: Specify the BI applications available to users for data analysis, and provide examples of how
each one might be used to solve a business problem at your university.
Section Reference: 10.3 Business Intelligence Applications for Data Analysis
Difficulty: Hard
Answer: a
Learning Objective: Specify the BI applications available to users for data analysis, and provide examples of how
each one might be used to solve a business problem at your university.
Section Reference: 10.3 Business Intelligence Applications for Data Analysis
Difficulty: Medium
77) At the end of a semester, a student knows that she must achieve a grade of 81 or higher on her final exam to
get an A in the course. She has just performed what kind of analysis?
a) What-if
b) Qualitative
c) Sensitivity
d) Goal-seeking
e) Simulation
Answer: d
Learning Objective: Specify the BI applications available to users for data analysis, and provide examples of how
each one might be used to solve a business problem at your university.
Section Reference: 10.3 Business Intelligence Applications for Data Analysis
Difficulty: Medium
78) _____ attempts to find the value of the inputs necessary to achieve a desired level of output.
a) What-if analysis
b) Qualitative analysis
c) Sensitivity analysis
d) Goal-seeking analysis
e) Simulation
Answer: d
Information System, Third Canadian Edition Rainer
Learning Objective: Specify the BI applications available to users for data analysis, and provide examples of how
each one might be used to solve a business problem at your university.
Section Reference: 10.3 Business Intelligence Applications for Data Analysis
Difficulty: Easy
79) Which of the following is not a characteristic of organizational decision support systems?
Answer: d
Learning Objective: Specify the BI applications available to users for data analysis, and provide examples of how
each one might be used to solve a business problem at your university.
Section Reference: 10.3 Business Intelligence Applications for Data Analysis
Difficulty: Medium
80) You’ve started an internship at the major hospital in your city. Your boss gave you ten minutes of training on
the data warehouse that you have access to. The last thing she told you was to do some analysis on the Visit
cube. Which of the following statements is false?
Answer: d
Learning Objective: Specify the BI applications available to users for data analysis, and provide examples of how
each one might be used to solve a business problem at your university.
Section Reference: 10.3 Business Intelligence Applications for Data Analysis
Difficulty: Medium
81) Sally is working for her uncle for the summer in the marketing department of Proctor & Gamble. She tells you
she does data mining all day long. Which of the following statements is false?
Answer: e
Information System, Third Canadian Edition Rainer
Learning Objective: Specify the BI applications available to users for data analysis, and provide examples of how
each one might be used to solve a business problem at your university.
Section Reference: 10.3 Business Intelligence Applications for Data Analysis
Difficulty: Medium
82) Shawn is doing some budgeting for his new start-up business. He has developed a budget in Excel using
formulas, as he was taught to do in college. Which of the following statements is true?
a) If Shawn changes one of his assumptions, Excel will automatically recalculate the budget numbers.
b) Shawn would use sensitivity analysis to check the impact of changing his price.
c) Shawn would use roll-up to review his summary numbers.
d) Shawn would use what-if analysis to check the impact of changing his price and the commission he pays his
sales people.
e) Shawn would use goal-seeking analysis to examine the impact of changing his forecast of units sold.
Answer: a
Learning Objective: Specify the BI applications available to users for data analysis, and provide examples of how
each one might be used to solve a business problem at your university.
Section Reference: 10.3 Business Intelligence Applications for Data Analysis
Difficulty: Medium
83) A(n) _____ provides rapid access to timely information and direct access to management reports.
Answer: d
Learning Objective: Describe three BI applications that present the results of data analyses to users, and offer
examples of how businesses and government agencies can use each of these technologies.
Section Reference: 10.4 Business Intelligence Applications for Presenting Results
Difficulty: Easy
a) middle managers
b) operational managers
c) tactical managers
d) top executives
Answer: d
Information System, Third Canadian Edition Rainer
Learning Objective: Describe three BI applications that present the results of data analyses to users, and offer
examples of how businesses and government agencies can use each of these technologies.
Section Reference: 10.4 Business Intelligence Applications for Presenting Results
Difficulty: Easy
85) ____________ is one feature of dashboards that enables users to get details, and details of details, of
information.
a) Consolidation
b) Detailed
c) Drill-down
d) Status access
Answer: c
Learning Objective: Describe three BI applications that present the results of data analyses to users, and offer
examples of how businesses and government agencies can use each of these technologies.
Section Reference: 10.4 Business Intelligence Applications for Presenting Results
Difficulty: Medium
86) Which capability of digital dashboards enables users to obtain the latest data available on key performance
indicators or some other metric, ideally in real time?
a) Drill-down
b) Key performance indicators
c) Status access
d) Trend analysis
e) Exception reporting
Answer: c
Learning Objective: Describe three BI applications that present the results of data analyses to users, and offer
examples of how businesses and government agencies can use each of these technologies.
Section Reference: 10.4 Business Intelligence Applications for Presenting Results
Difficulty: Easy
87) Which of the following information systems are very user friendly, supported by graphics, and provide
exception reporting and drill down?
Answer: b
Information System, Third Canadian Edition Rainer
Learning Objective: Describe three BI applications that present the results of data analyses to users, and offer
examples of how businesses and government agencies can use each of these technologies.
Section Reference: 10.4 Business Intelligence Applications for Presenting Results
Difficulty: Easy
a) Drill-down
b) Transaction processing
c) Status access
d) Key performance indicators
e) Exception reporting
Answer: b
Learning Objective: Describe three BI applications that present the results of data analyses to users, and offer
examples of how businesses and government agencies can use each of these technologies.
Section Reference: 10.4 Business Intelligence Applications for Presenting Results
Difficulty: Medium
Answer: c
Learning Objective: Describe three BI applications that present the results of data analyses to users, and offer
examples of how businesses and government agencies can use each of these technologies.
Section Reference: 10.4 Business Intelligence Applications for Presenting Results
Difficulty: Medium
Answer: d
Learning Objective: Describe three BI applications that present the results of data analyses to users, and offer
examples of how businesses and government agencies can use each of these technologies.
Information System, Third Canadian Edition Rainer
Answer: a
Learning Objective: Describe three BI applications that present the results of data analyses to users, and offer
examples of how businesses and government agencies can use each of these technologies.
Section Reference: 10.4 Business Intelligence Applications for Presenting Results
Difficulty: Medium
92) Today, geographical information systems are being combined with _____ to form geospatial technologies.
a) dashboards
b) global positioning systems
c) decision support systems
d) expert systems
e) neural networks
Answer: b
Learning Objective: Describe three BI applications that present the results of data analyses to users, and offer
examples of how businesses and government agencies can use each of these technologies.
Section Reference: 10.4 Business Intelligence Applications for Presenting Results
Difficulty: Medium
93) Amanda is working for the CEO of a small company. He asks her to develop a dashboard. Amanda starts
thinking about the questions she needs to ask. Which of the following questions is not on Amanda’s list?
Answer: c
Learning Objective: Describe three BI applications that present the results of data analyses to users, and offer
examples of how businesses and government agencies can use each of these technologies.
Section Reference: 10.4 Business Intelligence Applications for Presenting Results
Information System, Third Canadian Edition Rainer
Difficulty: Medium
Answer: b
Learning Objective: Describe corporate performance management, and provide an example of how your
university could use CPM.
Section Reference: Business Intelligence in Action: Corporate Performance Management
Difficulty: Easy
Answer: b
Learning Objective: Describe corporate performance management, and provide an example of how your
university could use CPM.
Section Reference: Business Intelligence in Action: Corporate Performance Management
Difficulty: Easy
Answer: c
Learning Objective: Summarize the fundamental concepts and skills related to business intelligence.
Section Reference: Closing Case
Difficulty: Medium
97) Which of the following best describes Daimler’s Quality Information System (QUIS)?
Answer: a
98) Adelaide Brighton Cement decided to use a hosted system called myDIALS for incident hazard and reporting.
Which of the following is not a reason for their choice?
Answer: a
99) Which of the following is not a by-product of Kelley Blue Book’s use of business intelligence data?
Answer: e
Learning Objective: Describe and provide examples of the three different ways that organizations use BI.
Section Reference: IT’s About Business: 10.2 Data Analytics Helps Kelley Blue Book Remain Competitive
Difficulty: Easy
100) Norfolk Southern used a data warehouse to manage the information that is accessible via business
intelligence tools. Which of the following statements about Norfolk Southern’s use of BI tools is not true?
a) The data in the data warehouse can be used by all departments in the company.
b) Norfolk Southern does not share its data with external customers.
c) The data were used to determine where to locate field offices.
d) The dashboard application uses visualization technology.
Information System, Third Canadian Edition Rainer
e) The data for the data warehouse come from operational systems.
Answer: b
Learning Objective: Summarize the fundamental concepts and skills related to business intelligence.
Section Reference: Closing Case: Norfolk Southern
Difficulty: Medium
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Medium
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Medium
103) Discuss the information technologies that are available to support managers.
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Medium
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Medium
Learning Objective: Specify the BI applications available to users for data analysis, and provide examples of how
each one might be used to solve a business problem at your university.
Section Reference: 10.3 Business Intelligence Applications for Data Analysis
Difficulty: Medium
Information System, Third Canadian Edition Rainer
Learning Objective: Specify the BI applications available to users for data analysis, and provide examples of how
each one might be used to solve a business problem at your university.
Section Reference: 10.3 Business Intelligence Applications for Data Analysis
Difficulty: Medium
Learning Objective: Specify the BI applications available to users for data analysis, and provide examples of how
each one might be used to solve a business problem at your university.
Section Reference: 10.3 Business Intelligence Applications for Data Analysis
Difficulty: Medium
Learning Objective: Specify the BI applications available to users for data analysis, and provide examples of how
each one might be used to solve a business problem at your university.
Section Reference: 10.3 Business Intelligence Applications for Data Analysis
Difficulty: Medium
109) Describe how your university could use a decision support system in its admissions process.
Learning Objective: Specify the BI applications available to users for data analysis, and provide examples of how
each one might be used to solve a business problem at your university.
Section Reference: 10.3 Business Intelligence Applications for Data Analysis
Difficulty: Hard
110) Discuss the structure of problems, the nature of decisions, and the framework for computerized decision
analysis.
Learning Objective: Identify the phases in the decision-making process, and use a decision-support framework to
demonstrate how technology supports managerial decision making.
Section Reference: 10.1 Managers and Decision Making
Difficulty: Medium
111) Describe how your university could use a geographical information system in its admissions process. What
value could your university gain from using such a system?
Learning Objective: Specify the BI applications available to users for data analysis, and provide examples of how
each one might be used to solve a business problem at your university.
Section Reference: 10.3 Business Intelligence Applications for Data Analysis
Difficulty: Hard
Information System, Third Canadian Edition Rainer
112) Speculate on the future of virtual reality applications in higher (college and university) education. Describe
some possible applications.
Learning Objective: Describe three BI applications that present the results of data analyses to users, and offer
examples of how businesses and government agencies can use each of these technologies.
Section Reference: 10.4 Business Intelligence Applications for Presenting Results
Difficulty: Hard
Information System, Third Canadian Edition Rainer
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