WEB PROJECT 1- Web Design Rubric and Website Reviews

Template

Evaluation 1 2 3 4
Item Score Beginner Developing Proficient Advanced Score

-The Website -The Website -The Website -The Website

Design is not is properly has an has a highly
acceptable or structured acceptable effective
Design properly and presents design; design and
structured; a nearly -Navigation, presents
-Navigation, acceptable type, images, proper
type, images, design. and flow need navigation,
and flow need minor type, and
major improvement. images.
improvement.

-The Website -The Website -The Website -The Website

has no clear has somewhat has a clear has a very
visual concept of a clear visual concept strong, clear
and does not visual that relates to visual concept
Concept relate to the concept, but the Website’s that relates to
Website’s does not goals. the Website’s
goals. relate to the goals.
Website’s
goals.

-The Website -The Website -The Website -The Website

does not provides has has highly
present somewhat appropriate effective
appropriate appropriate content for content for the
content for content for the Website’s Website’s
Content the Website’s the Website’s goals and goals and
goals and goals, but provides an presents an
does not does not adequate adequate
present provide an quantity of quantity
adequate adequate related related
quantity of quantity of content, content.
work samples related
and related content.
content.
 - Difficult to - Little -Color is used -Color is
read the text thought went somewhat appropriately
because of into the appropriately used to
Color the choice of to produce an produce an
Schemes background colors; atmosphere atmosphere
color; - Colors do that expresses that expresses
- Choice of not match the the character the character
colors and character of of the of the
combinations the site. Website. Website.
are negative.

-Directions -Some -Directions -Clearly

Format clearly not requirements adequately follows the
followed are missing followed directions of
the report

-Messy; -Somewhat -Website is -Easy to

Navigation -Too difficult confusing accessible navigate
and to navigate; -Hard to -Navigation -User-friendly
Organization -Cluttered. navigate works -Information is
logically
organized

-Many errors -Several -Very few -No errors in

Spelling and in spelling, errors in spelling, spelling,
Grammar grammar, or spelling, grammar, and grammar, or
punctuation. grammar, and punctuation punctuations.
punctuation. errors.

-Tone of -Audience is -Tone of -Tone of

language not not defined or language is language
appropriate; poorly mostly appropriate
-Use of defined appropriate; for audience;
Audience graphics through -Use of -Use of
and/or colors confusing use graphics and graphics and
is not of tone and colors is colors is
appropriate language mostly appropriate
for audience. structure. appropriate for audience;
for audience. -Audience is
well defined.
 -No -Provides -Returns -Positive
assessment or sheets for self valuable feedback or
feedback evaluation. information, reinforcement
Feedback offered. perhaps with is given,
some sort of comprehensiv
score or points e evaluations
system is are offered.
used.

Total Score:
Educational: School Website: www.hsacarrollton.org

Evaluation 1 2 3 4
Item Score Beginner Developing Proficient Advanced Score

-The Website -The Website -The Website -The Website

Design is not is properly has an has a highly
acceptable or structured acceptable effective
Design properly and presents design; design and
structured; a nearly -Navigation, presents 4
-Navigation, acceptable type, images, proper
type, images, design. and flow need navigation,
and flow need minor type, and
major improvement. images.
improvement.

-The Website -The Website -The Website -The Website

has no clear has somewhat has a clear has a very
visual concept of a clear visual concept strong, clear
and does not visual that relates to visual concept 4
Concept relate to the concept, but the Website’s that relates to
Website’s does not goals. the Website’s
goals. relate to the goals.
Website’s
goals.

-The Website -The Website -The Website -The Website

does not provides has has highly
present somewhat appropriate effective
appropriate appropriate content for content for the
content for content for the Website’s Website’s
Content the Website’s the Website’s goals and goals and 4
goals and goals, but provides an presents an
does not does not adequate adequate
present provide an quantity of quantity
adequate adequate related related
quantity of quantity of content, content.
work samples related
and related content.
content.
 - Difficult to - Little -Color is used -Color is
read the text thought went somewhat appropriately
because of into the appropriately used to
Color the choice of to produce an produce an
Schemes background colors; atmosphere atmosphere 3
color; - Colors do that expresses that expresses
- Choice of not match the the character the character
colors and character of of the of the
combinations the site. Website. Website.
are negative.

-Directions -Some -Directions -Clearly

Format clearly not requirements adequately follows the
followed are missing followed directions of 3
the report

-Messy; -Somewhat -Website is -Easy to

Navigation -Too difficult confusing accessible navigate
and to navigate; -Hard to -Navigation -User-friendly 4
Organization -Cluttered. navigate works -Information is
logically
organized

-Many errors -Several -Very few -No errors in

Spelling and in spelling, errors in spelling, spelling,
Grammar grammar, or spelling, grammar, and grammar, or 4
punctuation. grammar, and punctuation punctuations.
punctuation. errors.

-Tone of -Audience is -Tone of -Tone of

language not not defined or language is language
appropriate; poorly mostly appropriate
-Use of defined appropriate; for audience;
Audience graphics through -Use of -Use of 4
and/or colors confusing use graphics and graphics and
is not of tone and colors is colors is
appropriate language mostly appropriate
for audience. structure. appropriate for audience;
for audience. -Audience is
well defined.
 -No -Provides -Returns -Positive
assessment or sheets for self valuable feedback or
feedback evaluation. information, reinforcement
Feedback offered. perhaps with is given, 4
some sort of comprehensiv
score or points e evaluations
system is are offered.
used.

Total Score: 34
Commercial: https://liveatthecollection.com/

Evaluation 1 2 3 4
Item Score Beginner Developing Proficient Advanced Score

-The Website -The Website -The Website -The Website

Design is not is properly has an has a highly
acceptable or structured acceptable effective
Design properly and presents design; design and
structured; a nearly -Navigation, presents 3
-Navigation, acceptable type, images, proper
type, images, design. and flow need navigation,
and flow need minor type, and
major improvement. images.
improvement.

-The Website -The Website -The Website -The Website

has no clear has somewhat has a clear has a very
visual concept of a clear visual concept strong, clear
and does not visual that relates to visual concept
Concept relate to the concept, but the Website’s that relates to 4
Website’s does not goals. the Website’s
goals. relate to the goals.
Website’s
goals.

-The Website -The Website -The Website -The Website

does not provides has has highly
present somewhat appropriate effective
appropriate appropriate content for content for the
content for content for the Website’s Website’s 3
Content the Website’s the Website’s goals and goals and
goals and goals, but provides an presents an
does not does not adequate adequate
present provide an quantity of quantity
adequate adequate related related
quantity of quantity of content, content.
work samples related
and related content.
content.
 - Difficult to - Little -Color is used -Color is
read the text thought went somewhat appropriately
because of into the appropriately used to
Color the choice of to produce an produce an
Schemes background colors; atmosphere atmosphere 4
color; - Colors do that expresses that expresses
- Choice of not match the the character the character
colors and character of of the of the
combinations the site. Website. Website.
are negative.

-Directions -Some -Directions -Clearly

Format clearly not requirements adequately follows the
followed are missing followed directions of 3
the report

-Messy; -Somewhat -Website is -Easy to

Navigation -Too difficult confusing accessible navigate
and to navigate; -Hard to -Navigation -User-friendly 4
Organization -Cluttered. navigate works -Information is
logically
organized

-Many errors -Several -Very few -No errors in

Spelling and in spelling, errors in spelling, spelling,
Grammar grammar, or spelling, grammar, and grammar, or 4
punctuation. grammar, and punctuation punctuations.
punctuation. errors.

-Tone of -Audience is -Tone of -Tone of

language not not defined or language is language
appropriate; poorly mostly appropriate
-Use of defined appropriate; for audience;
Audience graphics through -Use of -Use of 3
and/or colors confusing use graphics and graphics and
is not of tone and colors is colors is
appropriate language mostly appropriate
for audience. structure. appropriate for audience;
for audience. -Audience is
well defined.
 -No -Provides -Returns -Positive
assessment or sheets for self valuable feedback or
feedback evaluation. information, reinforcement
Feedback offered. perhaps with is given, 3
some sort of comprehensiv
score or points e evaluations
system is are offered.
used.

Total Score: 31
Personal Website: https://hkaustin.com/partner/matthew-kepnes/

Evaluation 1 2 3 4
Item Score Beginner Developing Proficient Advanced Score

-The Website -The Website -The Website -The Website

Design is not is properly has an has a highly
acceptable or structured acceptable effective
Design properly and presents design; design and
structured; a nearly -Navigation, presents 3
-Navigation, acceptable type, images, proper
type, images, design. and flow need navigation,
and flow need minor type, and
major improvement. images.
improvement.

-The Website -The Website -The Website -The Website

has no clear has somewhat has a clear has a very
visual concept of a clear visual concept strong, clear
and does not visual that relates to visual concept
Concept relate to the concept, but the Website’s that relates to 3
Website’s does not goals. the Website’s
goals. relate to the goals.
Website’s
goals.

-The Website -The Website -The Website -The Website

does not provides has has highly
present somewhat appropriate effective
appropriate appropriate content for content for the
content for content for the Website’s Website’s
Content the Website’s the Website’s goals and goals and 3
goals and goals, but provides an presents an
does not does not adequate adequate
present provide an quantity of quantity
adequate adequate related related
quantity of quantity of content, content.
work samples related
and related content.
content.
 - Difficult to - Little -Color is used -Color is
read the text thought went somewhat appropriately
because of into the appropriately used to
Color the choice of to produce an produce an
Schemes background colors; atmosphere atmosphere
color; - Colors do that expresses that expresses 3
- Choice of not match the the character the character
colors and character of of the of the
combinations the site. Website. Website.
are negative.

-Directions -Some -Directions -Clearly

Format clearly not requirements adequately follows the 3
followed are missing followed directions of
the report

-Messy; -Somewhat -Website is -Easy to

Navigation -Too difficult confusing accessible navigate
and to navigate; -Hard to -Navigation -User-friendly 3
Organization -Cluttered. navigate works -Information is
logically
organized

-Many errors -Several -Very few -No errors in

Spelling and in spelling, errors in spelling, spelling,
Grammar grammar, or spelling, grammar, and grammar, or 3
punctuation. grammar, and punctuation punctuations.
punctuation. errors.

-Tone of -Audience is -Tone of -Tone of

language not not defined or language is language
appropriate; poorly mostly appropriate
-Use of defined appropriate; for audience;
Audience graphics through -Use of -Use of 3
and/or colors confusing use graphics and graphics and
is not of tone and colors is colors is
appropriate language mostly appropriate
for audience. structure. appropriate for audience;
for audience. -Audience is
well defined.
 -No -Provides -Returns -Positive
assessment or sheets for self valuable feedback or
feedback evaluation. information, reinforcement
Feedback offered. perhaps with is given, 3
some sort of comprehensiv
score or points e evaluations
system is are offered.
used.

Total Score: 27