MEDIA RELEASE

DKSH expands partnership agreement with leading dermo-

cosmetic company Bioderma Laboratoire Dermatologique, to
develop and build the Bioderma brand in the China retail and
hospital pharmacy channels

DKSH CHINA
Date: October 9, 2012

DKSH, the leading Market Expansion Services provider with a

focus on Asia, today signed a commercial services contract
with leading dermo-cosmetic company Bioderma to deepen
and broaden their cooperation. After successful cooperation
under a previous distribution agreement, the new contract
terms give DKSH China exclusive rights to open and develop
the Bioderma brand in retail and hospital pharmacies across
China.

Shanghai, China, October 9, 2012 – Top executives at DKSH

China and Bioderma officially kicked-off an expanded new
commercial services agreement making DKSH the sole marketing
and sales partner managing the Chinese retail and hospital
pharmacy channels for Bioderma’s products. Under the new terms,
DKSH Business Unit Healthcare will open and manage a
significant number of Bioderma counters with specialized skin
advisors in pharmacies across key China cities China.

“This new agreement highlights our strong partnership with

Bioderma. The fact that Bioderma sought to expand its
cooperation with DKSH for marketing, promotion and sales
services shows their confidence in our logistics and distribution as
well as in our commercial services,” said DKSH China Head of
Country Management John Woo. He went on to explain: “The
professional pharmacy channel is central to Bioderma’s brand
philosophy and strategy since all products are scientifically
developed through dermatological research. It is optimal to sell
Bioderma via pharmacies, where we will install trained
professional skin consultants at each counter to explain to Chinese
consumers skin health, analyze their individual skincare needs and
introduce the scientifically researched benefits of each Bioderma
product.”

Bioderma’s Business Unit Manager Astrid Desmons said,

“Bioderma chose DKSH China for its extensive customer network
in pharmacies and hospitals, and its experienced sales and
marketing staff. With its developed and comprehensive network
among dermatologists and pharmacists in China, DKSH is an

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excellent partner for promoting our products along this channel.
Desmons added: “Being a Swiss company with a nearly 150-year
history, DKSH has won our trust for its adherence to international
standards and processes. DKSH is definitely the right partner to
deliver the Bioderma philosophy of ‘Biology at the Service of
Dermatology’ to Chinese consumers.”

Bioderma began importing into China in 2006 and today holds a

major market share in China for facial cleansers via its top-selling
product Sensibio H2O (Sensibio H20 is the number one facial
cleanser in France).

In 2012, Bioderma was approved to import a broad range of its

dermatologically tested skincare products into China, including
facial cleansers as well as moisturizers, shower gels, creams,
facial masks, serums, exfoliating gels and whitening products. (For
further information, see attached Bioderma product introduction for
China).

About Bioderma
Founded in 1977 in Lyon, France, where it operates Laboratoire
Dermatologique, Bioderma develops and markets innovative
dermo-cosmetic products (cosmeceuticals). Using the motto
“Biology at the Service of Dermatology”, the company combines
the life science of biology with the skin science of dermatology.

The Laboariore Dermatologique develops and markets, in close

collaboration with dermatologists and renowned institutional
Research Centers (CNRS, INSERM, CHU, and universities),
advanced cosmeceutical products. With over 50 international
patents, Boiderma’s advanced researchhas profoundly altered the
way products are formulated and developed.

In touch with skin-care biology, Bioderma develops patented skin

programs including hygiene and skin-care, adapted to each skin
type: atopic and very dry skin, acne-prone, shiny and dilated
pores, sensitive and reactive skin, dehydrated skin, pigmented
skin, skin with aging signs, suns-sensitive skin, baby skin, and
more

Present in more than 70 countries, Bioderma is growing very fast

internationally. Over the past five years, the laboratory's average
annual growth has surpassed 32%. Since its creation, Bioderma
has inspired its teams to share the same profoundly humanistic
vision. Eight fundamental values express Bioderma’s aspirations:
commitment, expertise, innovation, education, integrity, objectivity,
safety, and pleasure.

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For more details, please visit www.bioderma.com

About DKSH
DKSH is the leading Market Expansion Services Group with a
focus on Asia. As the term "Market Expansion Services" suggests,
DKSH helps other companies and brands to grow their business in
new or existing markets.

Publicly listed on the SIX Swiss Exchange since March 2012,

DKSH is a global company headquartered in Zurich, with 650
business locations in 35 countries – 630 of them in Asia, and
26,000 specialized staff. In 2011, DKSH generated net sales of
CHF 7.3 billion.

DKSH Business Unit Healthcare is the leading Market Expansion

Services provider for healthcare companies seeking to grow their
business in Asia, offering a wide range of solutions that extend
from product feasibility studies and registration to importation,
customs clearance, marketing and sales, to physical distribution,
invoicing and cash collection. Products available through DKSH
Healthcare include ethical pharmaceuticals, consumer health,
over-the-counter (OTC), as well as medical devices.

With 150 business locations in 13 countries and over 8,000

specialized staff, Business Unit Healthcare serves over 160,000
customers and generated net sales of around CHF 2.9 billion in
2011.

For further information, please contact:

Laurie Underwood
Country communication & Branding Manager
DKSH (China) Ltd
3F Tomson Commercial Building
#710 Dongfang Road
Shanghai 200122 China

laurie.underwood@dksh.com
：
Phone +86 21 5058 0518

DKSH Healthcare
Michael Hofer
Communications Manager
Business Unit Healthcare

michael.hofer@dksh.com
Phone +66 2 730 3177

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