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JORIND 12 (1) June, 2014. ISSN 1596-8308. www.transcampus.org/journals; www.ajol.

info/journals/jorind

THE STATE OF PRINTING EDUCATION AND TRAINING IN NIGERIA’S HIGH-TECH


GRAPHIC ARTS INDUSTRY

Abdulrasheed Afolabi and Fatai Omoyeni Jimoh


Department of Printing Technology, Yaba College of Technology
E-mail: afolabirasheed@yahoo.com +2348023543605
Abstract
Digital technologies have brought remarkable changes to the graphic arts industry in Nigeria. The
printing industry, being a subset of the graphic arts industry, is now hugely high-tech driven. The
paradigm shift has brought new challenges. To succeed in the new printing industry, print
professionals now require new knowledge and skills that are not only necessary but pivotal to the
successful running of printing establishments. This paper is an appraisal of the training opportunities
available to printing students and graduate printers in a rapidly evolving new media environment.
The paper makes a case for the branding of printing programs in Nigeria, the review of printing
curriculum to meet up with realities in the industry and the need to improve access to printing
education in the country. Also, a clarion call is made for the establishment of a printing training
institute in Nigeria. The paper concludes that to achieve sustainable development in Nigeria’s
printing industry; the printing education sector must meet the manpower development needs in an
ever-evolving high-tech driven graphic arts industry.

Keywords: Printing, graphic arts, education, training, digital technology

Introduction printing industry in Nigeria. As noted by Afolabi


The field of printing and graphic arts has seen (2014) the printing industry in Nigeria is hugely
immense transformation courtesy of digital driven by digital technology, resulting in better
technologies. From a craft-based trade, the field print quality, faster production and higher profit
has indeed metamorphosed into a profession for print investors - comparable to what obtains
driven by computers and hi-tech devices. In the at the global level. However, there are
words of Osmond (1999: 29), the graphic arts indications that the level of manpower training
industry has been on a fast-moving technological and development for the printing industry in
train that does not seem to be slowing down. The Nigeria is not commensurate with the apparent
same view was reiterated by Faiola (1999) who level of technological development. In an age
noted that digital technology has brought about a where knowledge economy is the key word,
radical reorganization in the workplace. there is an urgent need to appraise the state of
Consequently, as Lewis and Kanare (cited in printing education in Nigeria. Such an appraisal
Faiola, 1999) highlighted, there have been will bring to the fore the availability and
increased demand on workers’ literacy in view of adequacy of printing programs in the nation’s
the shift to digital operations. In 2001, a report printing education system. This will provide
by Innovation and Business Skills Australia necessary insights for policy makers and
(IBSA) notes that the printing and graphic arts stakeholders to put in place policies and
industry is passing through a phase of programs that will propel the manpower
transformation driven by digital technologies. As development plan for Nigeria’s printing industry.
a result, the report affirmed, there has been an Without doubt, sustainable development can
emergence of new business models as well as achieved in Nigeria’s printing industry when the
opportunities created through an expansion of the printing education sector meets the manpower
traditional printing industry into a wide range of development needs in an ever evolving high-tech
related fields like management, design, driven graphic arts industry.
marketing and multimedia.
A survey of printing programs in Nigeria’s
The wind of technology change blowing across educational system
the field of graphic arts has also been felt by the

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JORIND 12 (1) June, 2014. ISSN 1596-8308. www.transcampus.org/journals; www.ajol.info/journals/jorind

Afolabi (2012) reports that the history of printing rationale is to make secondary school education
and that of printing education in Nigeria are functional and equip students with vocational,
interwoven. The setting up of the Hope Waddel technical and entrepreneurial skills to be able to
Press in Calabar, in 1846, also gave birth to create jobs (Orji, 2013).
printing education in the form of apprenticeship. The University system is conspicuously missing
Much later in the year 1854, a Reverend by the from the above rundown. At present, no
name Henry Townsend established another press University in Nigeria offers printing technology
in the Western part of the country where he also as a distinct course of study. The closest courses
started a school of printing to train pupils at with print related contents can be found in
Abeokuta, a city in the Western part of present departments of Fine and Applied Arts, Industrial
day Nigeria. Thus, apprenticeship became a Arts, Industrial design etc.
feature in Nigeria’s print media history – a
feature that subsists till present. However, as The focus of printing education in Nigeria
Adeniyan (2010) records, formal printing The multi-disciplinary nature of printing gives
education in Nigeria first started in 1952 at the the possibility of teaching it from varying
Yaba Technical Institute (which later perspectives or backgrounds. At the global level,
metamorphosed into Yaba College of some schools teach the design and production
Technology) and by 1977 and 1978, the National process aspect of printing, some others offer it as
Diploma (ND) and Higher National Diploma in an engineering course while some focus on the
Printing Technology, respectively, were business aspect in the mould of printing
introduced. At present, printing technology is management. There are several others with
offered as a course of study or subject area at the imaging technology or multi-media slant having
following levels: appellations like graphic communication, media
arts and technology, etc. The placement of
Polytechnics: Yaba College of Technology, printing technology programs has been a subject
Yaba, Kaduna Polytechnic, Kaduna, Institute of of discourse in the field of graphic arts. For
Management and Technology, Enugu, Federal instance, Gencoglu (2013) criticized UNESCO’s
Polytechnic Oko, Kano State Polytechnic, International Standard Classification of
Hussaini Adamu Federal Polytechnic Kazaure, Education (ISED) which categorized “Printing
Jigawa and Benue State Polytechnic, Benue. and Publishing” field under “Humanities and
Arts”. In his opinion, printing books, magazines,
Vocational Institutes: - The National Board for brochures, packages and wallpapers are not the
Technical Education (NBTE) has given approval artist’s business. His position is that printing
to certain vocational institutes to run National should be placed under “manufacturing and
Innovation Diploma (NID) programme print processing”. Gencoglu’s argument
media related courses. Daleware Institute of notwithstanding, one fact that cannot be glossed
Technology, Lagos, and Rocana Institute of over is: printing is a multi-disciplinary field and
Technology, Enugu are prominent institutions no printing school can train students from a
running NID programs in printing technology. single perspective. The diversity that the field
presents should be taken advantage of. What
Technical Colleges: Technical colleges in matters is for each school to position itself
different parts of Nigeria offer printing craft through its program focus, contents and
practice as a course of study, leading to the methodology of training.
award of the National Technical Certificate
(NTC) by the National Business and Technical In Nigeria, printing schools run programs that are
Examinations Board, (NABTEB). production biased with some sprinkling of
general and management-based subjects. As
Secondary Schools: the Federal Ministry of discussed later in this paper, the printing
education recently introduced printing craft technology programs in Nigeria are not just
practice as one of the compulsory 34 production process biased but also patterned
trade/entrepreneurship subjects to be taken by along the craft approach.
students at the senior secondary level. The

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JORIND 12 (1) June, 2014. ISSN 1596-8308. www.transcampus.org/journals; www.ajol.info/journals/jorind

The need for branding printing programs in Nigeria to adjust the curriculum of training to
Nigeria meet the technological needs of the industry. A
Another vital observation is that in spite of trip down the history lane of printing education
operating the same printing curriculum, Nigerian in Nigeria shows that there was an extensive
polytechnics locate the various departments of overhaul of printing education (and polytechnic
printing technology under different schools or education in general) in April 1980 when a
faculties. While Yaba College of Technology, presidential directive prompted all polytechnics
Federal Polytechnic, Oko and Benue State and Colleges of Technology in Nigeria to revert
Polytechnic place their printing technology to the two-tier system of technician education,
departments under the school of Art, Design and leading to the award of National Diploma (ND)
printing, other polytechnics like Kaduna and Higher National Diploma (HND). From this
Polytechnic, Kano State Polytechnic and Institute development, the 1989 national curriculum in
of Management and Technology, Enugu locate printing technology emanated from the defunct
theirs under the school of Science and NND Curriculum and Syllabus (NBTE, 1990).
Technology. This placement is a matter of As years went by, emerging digital printing
convenience; the location of the various technologies made the 1989 national curriculum
departments does not confer much difference in in printing technology irrelevant to the needs of
the approach of teaching the programme. All the the printing industry thus necessitating an
printing schools in Nigeria teach from a extensive review of traditional printing courses
traditional print production perspective. At this like lithography, litho printing, etc, and inclusion
point when there are varying forms of needs by of digital-based courses like desktop publishing,
the print media and allied industries, there is an computer graphics, digital prepress and colour
imperative to create meaningful differences in management. At present, the Printing
printing programmes in order to add value to the Technology Curriculum and Course
industry. This is what branding is all about. Specifications (May 2009) for both National
Unarguably, there are new areas to be explored Diploma (ND) and Higher National Diploma
in print media, design and digital media. (HND) which captures the changes is being used
Examples include: publishing, packaging, in polytechnics in Nigeria. Afolabi’s (2013a)
printing engineering, print and digital media, survey of the curriculum reveals that at the ND
printing management, print and branding level, out of a total number of 27 courses that are
technology, media art and communications etc. offered by students, only approximately 4% is
These new areas will be suitable as options for management based. Technical/professional
the two-year HND programme. Already, Yaba courses (print processes related) account for 70%
College of Technology has set the ball rolling while general courses (communication in
with the kick-off of her HND programme in English, citizenship education etc) take 26%. At
Book Publishing. the HND level, the percentage of management
courses is 26% while general courses take 9%.
The challenge of curriculum development in The figure for technical/professional courses is
Nigeria’s printing schools 65%. Afolabi concludes that this curriculum is
Curriculum development for printing education printing production focused. In line with
in Nigeria has been a knotty issue due to the curriculum’s goal, it is appropriate for training
constant technological changes the printing technical hands for print media organizations but
industry witnessed in the last two decades. in terms of producing managers and
Naturally, technological changes in a administrators with print media management
technology-driven industry like the printing background, a lot still needs to be done.
industry have serious implications for training Change is a constant thing. Though the new
and workforce development. curriculum has only been in use for the third year
at the point of this study, there have been calls
In line with preparing graduates that will blend for another round of review that will diversify
into the contemporary printing industry, and strengthen the existing curriculum. Though
concerted efforts have been made by the goal of the curriculum is to produce students
stakeholders in the printing education system in “with the technical knowledge and skills to

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prepare them for employment as printing


technicians in the printing industry” (NBTE, Stakeholders in the printing education sector
2009), not a few have argued in favour of a argue that chemistry/physics is compulsory for
broad-based curriculum that prepares students for studying printing technology in Nigerian
managerial or entrepreneurial roles in a rapidly polytechnic because it is science-based and thus
emerging knowledge economy. Advocates of this requires students with foundation knowledge in 178
idea seem to have gained the listening ears of the science. But that argument definitely holds true
NBTE with the setting in motion of a review only in respect of printing technology as an
system that starts from the various departments aspect of printing; the broad spectrum of printing
of printing technology across Nigerian is multi-disciplinary. In the words of Muthalaly
polytechnics. (2005);
Printing is challenging as a course as it
Limited access to printing education is multi-disciplinary in nature,
The printing industry presents limitless job roles encompassing study of science,
and career opportunities because of its diverse mathematics, mechanical, electrical and
nature. According to Bharti (2008), printing, chemical engineering with computer
being part of the mass communication process science and management subjects.
involves several skills that attract job
opportunities in a wide range of areas like Therefore, it is apparent that wider access needs
publishing, commercial printing, digital imaging, to be created by extending the frontiers of
advertising and public relations, packaging, printing education in Nigeria beyond printing
electronic publishing, colour management, technology. Afolabi (2013a) makes a case for
security printing, marketing and management, improving access to printing education in Nigeria
research and development and government through the development of new printing
establishments. Also, Afolabi (2013b:14) argues programmes. He highlighted the compelling need
that outside mainstream printing industry, trained for a degree program in printing management in
printers can find gainful employment in digital Nigerian higher institutions. The benefits of such
photography, sales of print equipment, a program, according to him, include:
textile/fabric printing, printing ink  One, a degree program in print media
manufacturing, printing paper management will give access to a broad
manufacturing/sales, information management, range of students (science and non-
media planning, consultancy, etc. science) who desire formal training in
printing,
A close look at the opportunities highlighted  Two, such a program, given its
above reveals a wide spectrum of fields vocational nature will, in no small
encompassing three distinct areas: creative arts, measure, help in reducing the deplorable
science and technology, and management. Since level of unemployment in the country.
the onus falls on printing schools to train in line Print media organizations, (whether
with the demands of the industry (Wilson, small, medium or large scale, private or
2001:1), one would expect that printing programs public) require managers to administer
in the Nigerian educational system would cater to them efficiently and profitably. Running
the needs of the printing industry. Unfortunately, a successful print media outfit requires
this is not so. While there has been considerable more than being a printer with sound
output of trained hands in core printing technical skills.
technology from polytechnics, as well as creative  Three, a formal training in print media
arts specialists from institutions offering graphic management is not only desirable but
arts related courses, there has been a lacuna in also critical to resuscitating the
the aspect of training in printing management. dwindling fortunes of the printing
The problem, as Afolabi (2013a) observes, is that industry (not just in Nigeria but
the printing technology programme offered in globally). To run profitably in the new
Nigerian polytechnics is not broad based thus media landscape, print media
placing restrictions on prospective candidates. organizations must have managers who
JORIND 12 (1) June, 2014. ISSN 1596-8308. www.transcampus.org/journals; www.ajol.info/journals/jorind

must possess the right knowledge, skills publishing. Also, universities like Lagos State
and competencies with respect to University and Pan African University, Lagos
traditional printing processes, offer Post Graduate Diploma and Masters
information and communication courses in communication that HND graduates in
technology, marketing, financial printing technology can undertake to develop and
management and business upgrade themselves. While LASU runs a
communications, amongst others. professional Masters in communication studies,
the School of media and communication at Pan
Postgraduate/research programs in printing African University has an attractive Post
in Nigeria Graduate Diploma in Digital Media (Design,
The following are the post graduate training Production and Management) that promises to be
opportunities for graduate printers in Nigeria: of high benefit to print professionals working in
Postgraduate courses in printing and a high technology environment. At the Masters
publishing: Aside from the absence of a variety level the university has options in media
of degree programmes that caters to the need of enterprise and marketing communication which
the printing industry in Nigeria, another wide gap printers can take advantage of. Another
begging to be filled is postgraduate training opportunity is the National Open University of
opportunities in printing technology. The only Nigeria (NOUN) which runs postgraduate
distinct programme in printing technology at the diploma and Masters programme in Mass
postgraduate level is the Post-HND programme communication.
offered by Kaduna Polytechnic, Kaduna. The
programme is a full professional diploma Postgraduate courses in business management:
accredited by the NBTE. It commenced about At the management level, graduates of printing
five years ago and has three options: printing technology can either enroll for the numerous
technology, printing management and Publishing Post Graduate Diploma in Business
(www.kadpoly.com/printing.html). A related administration and management, after which they
programme is the Masters in Publishing and can go on to undertake in the masters in Business
Copyrights Studies on offer at the University of administration (MBA) programme or Master of
Ibadan. The programme has a wide range of technology (MTech) in management.
specializations, one of which is design
production. HND graduates of printing Postgraduate courses in applied arts:
technology with post graduate diploma in Postgraduate training in printing can also be
communication or professional certifications in domiciled within the field of applied arts.
communication related fields (for example the Essentially, printing is a commercial art which is
professional diploma of National Institute of pivotal to the mass reproduction of visuals
Public Relations or the Advertising Practitioners’ created by graphic designers. It encompasses
Council of Nigeria) can also apply for masters in graphic reproduction techniques or reproduction
Journalism and Publishing Studies at Babcock methods which are indispensable in the field of
University, Ogun State applied arts and industrial design. There is a wide
(www.babcockuni.edu.ng/.../PostGrad..). Also, array of programmes from PGD, Masters and
there is a postgraduate Diploma in Vocational PhD levels for graduates of printing technology
Teacher Education with specialization in Book who want to toe the academic line of study in
Publishing and Marketing Education at the graphic reproduction and printing within the field
University of Nigeria, Nsukka. of industrial design. For example, both the
Federal University of Technology (FUTA),
Postgraduate courses in media and Akure, and AbuBakar Tafawa Balewa University
communication: The field of media and of Technology, (ATBU), Bauchi have MTech
communication is also viable area of post and PhD programmes in Graphics Design and
graduate study for interested graduate printers. Technology.
At the University of Ibadan, there is a Masters in Postgraduate courses in technical and
Communication Arts (MCA) programme with an vocational education: Human capacity
option of study in book development and development in is the backbone of the printing

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JORIND 12 (1) June, 2014. ISSN 1596-8308. www.transcampus.org/journals; www.ajol.info/journals/jorind

industry. Thus, training and education gets course in printing technology in Nigerian
premium attention. This brings to the fore the universities. There must be shift from mere
need for educationists with bias for printing and demands and rhetoric that have been the norm on
graphic arts. In Nigeria, interested graduate the issue of having a printing course instituted in
printers can get postgraduate training within the the nation’s university system. All available
framework of the vocational, technical or options must be explored. However, it will be
industrial education system. To get a Masters much easier to have such a course starting off as
degree in these areas of study, interested options within Industrial design programmes in
candidates must have obtained a Postgraduate the nation’s Universities of technology, since
Diploma in Education (PGDE) which is available they already have frameworks within which
in virtually all universities, some colleges of printing technology courses can be conveniently
education, and the National Teachers Institute kick-started and accredited. Another option is
(NTI). With a PGD and Masters in technical, having a printing and publishing program in
vocational or industrial education, graduate place on the platform of the distance learning
printers are eligible for doctoral study in selected system – a possibility that can be explored
Nigerian Universities. Examples include: The through the National Open University of Nigeria
School of Technology Education at Abubakar (NOUN).
Tafawa Balewa University which offers MTech
and PhD in Technology Education. Another Introduction of journals on print and media
example is the M.Ed and Ph.D programs on offer technology: there is an urgent need to place high
at the Department of Vocational Teacher premium on research and development in
Education at University of Nigeria, Nsukka. Nigeria’s printing industry. The research and
development efforts, packaged in either
Moving printing education and training in academic or professional print focused journals
Nigeria forward will provide intelligence for policy and decision
There is a pressing need to think outside the box making in the industry.
to align the nation’s printing education system
with global standards. Some of the strategic Conclusion
needs are: The printing industry in Nigeria, in line with
global trends, is passing through a phase of
Establishment of printing training institute: transformation that is driven by digital
there is an urgent need for the establishment of a technologies. Expectedly, there has been an
printing training institute in Nigeria. The onus emergence of new business models. Therefore,
falls on the Chartered Institute of Professional the print media industry has witnessed the
Printers of Nigeria (CIPPON) to make this a expansion of traditional printing industry into a
reality. It has a statutory role in this regard. wide range of related areas like management,
According to the Chartered Institute of communication design, and marketing and
Professional Printers of Nigeria (CIPPON) Act information technology. Consequently, there is
No 24, 2007, one of the functions of the body is an urgent need to ensure that training
to “promote education in the science and arts of opportunities in Nigeria’s printing and graphic
printing, bookbinding, graphic design and arts industry meet up with industry needs.
graphic communication (in all forms) and to
encourage students to pursue their studies and References
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