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LAURA DONOVAN

CONTACT INFORMATION

ldonovan723@gmail.com

875 Riverview Road


Rexford, NY 12148 PROFESSIONAL EXPERIENCE
(518) 729 9943 PAWLEYS ISLAND BREWING COMPANY - CAPSTONE CONSULTANT
Charleston, South Carolina | January - May 2018
EDUCATION
Conducted holistic analysis of industry, market, competition, and
consumers to prepare brand build-out plan.
UNIVERSITY OF SOUTH Created comprehensive marketing plan including product
CAROLINA recommendations, communications strategy, pricing plan, 3-year
pro-forma P&L and detailed implementation strategy.
Darla Moore School of Business
Bachelor of Science, Business SHADY HARBOR MARINA - MARKETING COORDINATOR
Administration  New Baltimore, New York | March 2016 - August 2017
Marketing and Management
Dual Degree Developed digital and print campaigns to market to high end
Graduated with Leadership financial clients purchasing assets in excess of $500,000.
Distinction, Cum Laude Planned, marketed, and executed several large events and
fundraisers for clients in the greater capital region.

SEMESTER AT SEA BOATHOUSE GRILLE - SHIFT SUPERVISOR


Participated in multi-country study New Baltimore, New York | March 2015 - August 2017
abroad program while living and
Redesigned menu based on market research and consumer
taking classes on a ship for four
needs, resulting in immediate increased sales.
months.
Suggested staffing changes that saved company money on
Ports of Call: Japan, China,
payroll.
Vietnam, Myanmar, India, South
Designed and led new training program that decreased
Africa, Ghana, Morocco and
training time by 50%.
Germany
Analyzed marketing and FIVE POINTS ASSOCIATION - EVENT MARKETING INTERN
entrepreneurial trends and Columbia, South Carolina | September - December 2016
compared differences between
markets. Managed tight budget for events with up to 6,000 patrons in
attendance.
LEADERSHIP Created and distributed media kits for all events to increase
awareness.
Phi Mu Fraternity - Vice SPORTS EXPERIENCE
President of Operations, Senior
Augusta National Golf Club - Member Hospitality
Experience Coordinator Augusta, Georgia | 2016, 2018 Masters Tournaments
Carolina Panthers - Guest Relations Coordinator
Sigma Omega Upsilon Charlotte, North Carolina | 2017 Season
International Business PGA of America - Corporate Hospitality Representative
Fraternity - Sigma Chief Charlotte, North Carolina | 2017 PGA Championship
Programming Officer

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