A STUDY ON

“RATIO ANALYSIS”
With reference to
“CCL PRODUCTS (INDIA) LIMITED”, DUGGIRALA.

A project Report submitted Jawaharlal Nehru Technology University, Kakinada, in

Partial Fulfillment for the Award of Degree of

MASTER OF BUSINESS ADMINISTRATION

Submitted by

CH. SNEHA
Regd.No.16JD1E0013

Under the Guidance of

Ms. SK. NAZARIN, MBA

ASSISTANT PROFESSOR

DEPARTMENT OF BUSINESS ADMINISTRATION

ELURU COLLEGE OF ENGINEERING & TECHNOLOGY-ELURU
(Affiliated to JNTU, Kakinada and Approved by AICTE)
Duggirala (V), Pedavegi (M), ELURU-534004.
2016 - 2018
 ELURU COLLEGE OF ENGINEERING & TECHNOLOGY

(Affiliated to JNTU, Kakinada and Approved by AICTE)

Duggirala(V), Pedavegi (M) ELURU-534004.

CERTIFICATE

This is to certify that the Project Report is “A STUDY ON RATIO ANALYSIS”

with reference to “CCL PRODUCTS (INDIA) LIMITED”, DUGGIRALA is a bonafide
work done by Ms. CH. SNEHA, (Reg No. 16JD1E0013) a part of M.B.A., IV-semester
curricular activity of Jawaharlal Nehru Technological University Kakinada, under my
supervision. The data has been collected by the candidate from authentic sources and the
analysis results will be used for academic purpose only.

Ms. SK. NAZARIN, MBA Mr. A. SIVAJI

MBA, M.Com, M.Phil
Asst. Professor & Guide. Head of the Department, MBA.

EXAMINER
 DECLARATION

I hereby declare that the Project Report entitled “A STUDY ON RATIO

ANALYSIS” with reference to “CCL PRODUCTS (INDIA) LIMITED”, DUGGIRALA
submitted by me under the guidance of Ms. SK. NAZARIN, Assistant Professor, in the
department of MBA, ECET, ELURU, Affiliated to JNTU, Kakinada, is my original work and
it has not been submitted to any University or Institute for the award of any Degree.

Place: ELURU CH. SNEHA

Date: (16JD1E0013)
 ACKNOWLEDGEMENT

It is inevitable that thoughts and ideas of other people drift into the subconscious when
one feels to acknowledge the help derived from other.

I am grateful to Dr. P. BALAKRISHNA PRASAD, Ph.D., Honorable Principal of

Eluru College of Engineering & Technology, Eluru. Mr. A. SIVAJI, MBA, Head of the
Department for Management Studies, for their blessings and encouragement throughout my
course of study.

I express my sincere gratitude and thanks to Ms. SK. NAZARIN, MBA, Assistant
Professor and project guide in Department of Management Studies, ELURU COLLEGE OF
ENGINEERING & TECHNOLOGY, ELURU, for their encouragement, continuous
support and timely suggestions.

I take this opportunity to convey my sincere thanks to Sri. M. RAVINDRANATH,

General Manager of “CCL PRODUCTS (INDIA) LIMITED”, DUGGIRALA for giving
me an opportunity in their Organization.

I express my thanks to my parents for giving me moral support and encouragement

throughout my studies. I deeply appreciated one and all whose guidance has been given at
every step and without whom this work would not be completed.

Place: ELURU CH. SNEHA

Date: (16JD1E0013)
 CONTENTS

CHAPTER-I PAGE NO
 Introduction
 Need of the study
 Scope of the Study 1-7
 Objectives of the study
 Methodology of the study
 Limitations of the study

CHAPTER-II
 Industry Profile 8-22

CHAPTER-III
 Company Profile 23-38

CHAPTER-IV
 Theoretical Framework 39-51

CHAPTER-V
 Data Analysis and Interpretation 52-70

CHAPTER-VI

 Findings

 Suggestions

 Conclusions 71-74

 Bibliography
 CHAPTER- I
INTRODUCTION
 CHAPTER- II

INDUSTRY PROFILE
 CHAPTER –III

COMPANY PROFILE
 CHAPTER- IV

THEORETICAL FRAME WORK

 CHAPTER- V

DATA ANALYSIS
&
INTERPRETATION
CHAPTER- VI

FINDINGS

SUGGESTIONS

CONCLUSION &

BIBILOGRAPHY