Professional Documents
Culture Documents
Vol 2. HOWITT
The Mass Media and Social Problems
Vol 3. PEARCE
The Social Psychology of Tourist Behaviour
Vol 4. COLMAN
Game Theory and Experimental Games
Vol 5. ALBERT
Genius and Eminence
Vol 7. CLARKE
Language & Action
Vol 8. KAHLE
Attitudes & Social Adaptation
Vol 9. NOLLER
Nonverbal Communication & Marital Interaction
P. E. BULL
PERGAMON PRESS
OXFORD · NEW YORK · BEIJING · FRANKFURT
SÄO PAULO · SYDNEY · TOKYO · TORONTO
U.K. Pergamon Press, Headington Hill Hall,
Oxford 0X3 OBW, England
U.S.A. Pergamon Press, Maxwell House, Fairview Park,
Elmsford, New York 10523, U.S.A.
PEOPLE'S REPUBLIC Pergamon Press, Room 4037, Qianmen Hotel, Beijing,
OF CHINA People's Republic of China
FEDERAL REPUBLIC Pergamon Press, Hammerweg 6,
OF GERMANY D-6242 Kronberg, Federal Republic of Germany
BRAZIL Pergamon Editora, Rue Ega de Queiros, 346,
CEP 04011, Paraiso, Säo Paulo, Brazil
AUSTRALIA Pergamon Press Australia, P.O. Box 544,
Potts Point, N.S.W. 2011, Australia
JAPAN Pergamon Press, 8th Floor, Matsuoka Central Building,
1-7-1 Nishishinjuku, Shinjuku-ku, Tokyo 160, Japan
CANADA Pergamon Press Canada, Suite No. 271,
253 College Street, Toronto, Ontario, Canada M5T1R5
Copyright© 1987 Peter Bull
All Rights Reserved. No part of this publication may be
reproduced, stored in a retrieval system or transmitted in any
form or by any means: electronic, electrostatic, magnetic tape,
mechanical, photocopying, recording or otherwise, without
permission in writing from the publishers.
First edition 1987
v
Acknowledgements
A large number of people have contributed to the research reported in this
book. In particular, the author would like to thank Bob Brown for his help
and advice with the early studies of posture reported in Chapters 4-7.
Andrew Thomas's work on the analysis of conversation provided a useful
framework for investigating the relationship between posture and speech
content, while Gerry Connelly made a valuable contribution to the de-
velopment of the Body Movement Scoring System and to the study of
gesture and emphasis reported in Chapter 9. The author would also like to
thank John Local, John Kelly and Bill Wells for their phonetic trans-
criptions, Reg Dimon for technical assistance, Violet Lovell and Sarah
Hampson for carrying out reliability studies, Don Mitchell, Rob Fletcher,
Andrew Monk and Derek Roger for their help and advice with computing
and statistics, Elizabeth Symondson for preparing the drawings for the
questionnaire employed in Experiments 5 and 6, and Steve Johnson for the
figure illustrating the seating arrangements in Experiments 1-4. In
addition, the author would like to thank the Social Science Research
Council (as it then was) and the Institute for Research in the Social
Sciences (University of York) for financial support.
vi
1
The Study of Non-verbal
Communication
3
4 Posture and Gesture
one hand and stretching out the legs. A person in an audience may show
these behaviours, without any conscious intention to communicate that he
is bored; nevertheless, this may well be the message the speaker receives!
The person in the audience may even try to suppress these tell-tale cues of
boredom by trying hard to appear attentive, but still be incapable of
suppressing the occasional yawn. To the speaker, he may still communicate
that he is bored by the talk, despite his best intentions not to do so!
Nor is it this author's view that awareness of the significance of specific
non-verbal cues is necessary for communication, in the sense that neither
encoder nor decoder need to be able to identify the specific non-verbal
cues through which a particular message is transmitted. So, for example,
people may be left with the feeling that someone was upset or angry about
something without being able to specify exactly what cues were responsible
for creating that impression. Indeed, it can be argued that a great deal of
non-verbal communication takes this form, and that one task of the re-
searcher in non-verbal communication is to try and identify more precisely
the cues which are responsible for creating such impressions.
However, by no means would I wish to argue that all non-verbal behav-
iour is communicative, and this is where the encoding/decoding distinction
is of importance. This conceptual framework was in fact used as the basis
for a review in which so-called studies of non-verbal communication were
evaluated in the light of the encoding/decoding distinction (Bull, 1983). It
also forms the basis for the original studies which are to be presented in this
volume. Communication requires both encoding and decoding, but en-
coding may take place without decoding, while decoding may also be
inaccurate. The implications of these distinctions allow three different
kinds of status for non-verbal cues.
Firstly, if an emotion, for example, is encoded by particular non-verbal
cues, but is not decoded appropriately by others, then this suggests that
non-verbal cues may be a valuable source of information about others
which is generally neglected. This kind of approach has been particularly
associated with some psychoanalysts, who have maintained that bodily
cues can provide valuable guides to psychodynamics. Deutsch (1947, 1949,
1952), for example, set out to record all the postures of patients under-
going psychoanalysis, together with a transcript of what the patient actually
said. He gave numerous examples of how different postures accompanied
different free associations; for example, he described how one female
patient held her hands under her neck when fearful of being punished for
masturbation, lifted her right hand and held her left hand protectively over
her head when she was angry with men and lifted both arms when she was
angry with both parents (Deutsch, 1947). Deutsch argued that an
awareness of postural expression is of great value in psychoanalysis both
for the analyst in providing him with clues to psychodynamics and for the
patient in helping him to become aware of his own repressed feelings
6 Posture and Gesture
emotion. Facial muscle changes are rapid, the face is usually clearly visible
and there are at least six universal expressions probably innately associated
with different emotions. Conversely, the eyes and the pupils lack the same
variety of movement as the face and are also less easily discernible. It has
yet to be shown that pupil dilation or gaze enable us to distinguish between
different emotions; instead, they probably convey information about in-
tensity of emotion rather than the nature of emotion as such (Bull, 1983,
pp. 2-9, 43-46). The evidence on posture and gesture is much less clear-cut
and will be discussed in detail in the next chapter; one of the purposes of
the studies to be reported in this book was to investigate how much
information is conveyed about emotions and attitudes through posture,
and these studies are reported in Part II.
The central importance of non-verbal cues in the communication of
emotion has led some writers to regard non-verbal communication as an
alternative system to speech, offering a more reliable indicator of people's
true feelings. This has been especially true of the popular literature on
"body language", in which it seems to be suggested that it represents a kind
of "royal road to the unconscious", providing a vital source of information
about people's "real" feelings and attitudes. Typical of such work is that of
Fast (1970), who maintains that "body language" conveys an emotional
message to the outside world, which is more reliable than the spoken word;
thus, Fast (p. 92) writes that ". . .if the spoken language is stripped away
and the only communication left is body language, the truth will find some
way of poking through". While it can certainly be argued from the innate
hypothesis of facial expression that non-verbal cues may be a particularly
important guide to people's emotions and interpersonal attitudes, the
danger of this viewpoint is that it neglects the extent to which speech and
non-verbal communication operate as complementary systems of com-
munication; indeed, it may be the case that incidences in which non-verbal
communication conflicts with speech are the exception rather than the rule.
A number of researchers have in fact claimed that non-verbal behaviour
is closely related to speech in terms of syntax (Lindenfeld, 1971), vocal
stress (Pittenger, Hockett and Danehy, 1960) and meaning (Scheflen,
1964, 1973). It has also been argued that non-verbal behaviour serves a
variety of functions in relation to speech, which can be divided on the basis
of a classification system proposed by Ekman and Friesen (1969a) into
three main types: emblems, illustrators and regulators. The term
"emblems" they derived from Efron (1941) to refer to those non-verbal
acts which have a direct translation, such as nodding the head when
n. eaning "Yes", or shaking the head when meaning "No"; their function is
communicative and explicitly recognized as such. Illustrators are
movements which are directly tied to speech and it is maintained that they
facilitate communication by amplifying and elaborating the verbal content
of the message. Regulators are movements which guide and control the
PAG—B
10 Posture and Gesture
and Argyle, 1978), or it might be the case that simply reading a book on non-
verbal communication may be sufficient to improve the quality of a person's
social relationships (as is typically claimed in the popular literature on "body
language").
However, there is no reason why skilled decoding should automatically
result in improved social effectiveness. The selective perception of cues has to
be transformed through central translation processes into effective motor
responses; hence, in terms of the social skills model, it is perfectly possible for
someone to be highly perceptive without being able to translate that
perceptiveness into appropriate social behaviour. In this sense, the claims of
the body language literature should be treated with caution —even if reading
such books does substantially change people's social awareness, it will not
necessarily improve the quality of their social relationships.
Another important qualification on the claims made for the practical
advantages of an awareness of "body language" is the importance of social
context. The impression is sometimes given that we have only to master the
dictionary of "body language" in order to understand the emotional meaning
of subtle non-verbal cues. But non-verbal behaviour is not simply an expres-
sion of the individual's biological endowment; it takes place in a social context
and is influenced by the norms which govern behaviour both in the society at
large and in individual situations in particular. Hence, meaning is dependent
upon an understanding of context: practical applications of non-verbal com-
munication research must be considered with regard to specific situations and
the constraints which operate on people in those situations.
Non-verbal behaviour also varies as a function of the relationship between
people. A number of experiments have been carried out in which observers
are asked to make judgements about the identity of an unseen conversational
partner on the basis of viewing the non-verbal behaviour of one of the
conversationalists alone. For example, Benjamin and Creider (1975) showed
that observers were able to perform this task successfully in terms of the age,
sex and acquaintanceship of the unseen conversational partner. Studies by
Abramovitch (Abramovitch, 1977; Abramovitch and Daly, 1979) have shown
that even very young children are capable of accurately discerning the rela-
tionship between people from non-verbal cues alone. Benjamin and Creider,
from an analysis of the videotapes, also identified certain differences in facial
expression according to the type of relationship. When adults talked to
children, their muscle tonus was low, the skin beneath the eyes and over the
cheek bones hanging loosely down except during broad smiles, whereas when
adults talked to other adults, their skin was bunched and raised. There also
appeared to be significant differences in the activity rate between same-age
and different-age conversations, conversations between people of the same
age appearing to be much more animated.
The significance of these studies is not only that non-verbal behaviour
varies according to the nature of the relationship; they also show that
The Study of Non-verbal Communication 13
14
Clinical and Experimental Studies of Posture and Gesture 15
out of him at every pore" (Ekman and Friesen, 1969b, p. 89). But Freud
was essentially concerned with the analytical interpretation of language; it
was left to his enigmatic pupil Wilhelm Reich to develop an explicit
emphasis on the psychological significance of posture. In Character
Analysis (1933/1945), Reich greatly extended the scope of the character
typologies developed by Freud, while at the same time proposing a critical
link between personality formation and posture. Initially, Reich for-
mulated the notion of character armour, by which he referred to the
rigidity of personality, the failure to respond appropriately to novel cir-
cumstances; later he went on to develop the concept of muscular
armouring, suggesting that particular infantile experiences lead to the
adoption of particular configurations of posture which mould and sustain
certain types of character throughout later life.
Reich's own ideas were taken up and subsequently extended by
Alexander Lowen (1958, 1967). Lowen adopted the notion of a link
between posture and personality, attempting to describe the distinctive
postures which he believed were associated with each of the character
types delineated by Freud and Reich. For example, he maintained that the
oral personality as described by Freud is associated with what he refers to
as the "oral sag", a posture characterized by a sway back and fallen arches.
Lowen claimed that through using both orthodox psychotherapy and direct
physical treatment of the physical rigidities which he saw as integral to
neurotic character structures, fundamental changes in personality could be
achieved and a great deal of trapped energy could be released to the lasting
benefit of the patient.
The work of Reich and Lowen is embedded firmly in the psychoanalytic
tradition; their concern is essentially the relationship of posture to the
individual unconscious. Another psychotherapist, Albert Scheflen, has
also stressed the importance of posture, but from a social perspective
rather than from that of personality. Scheflen (1964) has argued that a
great deal can be learned about a social situation from particular con-
figurations of body posture; thus, he suggests that an individual's con-
versation can be broken up into hierarchically ordered units called the
"point", the "position" and the "presentation". The "point" corresponds
roughly to making a point in a discussion and tends to be indicated by a
change in head posture. Several "points" may go to make up what Scheflen
calls the "position", which corresponds roughly to taking a certain point of
view in an interaction, and tends to be accompanied by a postural change
involving at least half the body. The "presentation" is the largest unit, and
refers to all of the person's body positions in a given interaction; it is only
concluded by a complete change in location.
Posture can also tell us a great deal about social relationships, Scheflen
maintained. Thus, he argued that similarity of posture (called postural
congruence) indicates similarity in views or roles in the group; conversely,
16 Posture and Gesture
FIGURE 1. Postural congruence. The pair in the foreground are showing identical postures,
the pair in the background mirror-image postures. Source: Body Movement & Interpersonal
Communication, Bull © 1983. Reprinted by permission of John Wiley & Sons Ltd.
than the body in judgements of emotion, that their judgements are more
accurate when made from the face and that they can reach greater
agreement in judging the face. Ekman and Friesen also hypothesize that
whereas stationary facial expressions and postures are more likely to
convey gross affect, movements of the face and the body are more likely to
convey specific emotions.
The assertion that judgements are more accurate when made from the
face was for the most part supported by a study carried out by Graham,
Bitti and Argyle (1975). In this study, English, northern Italian and
southern Italian students were asked to role play certain emotions, and
their performances were videotaped. Other groups of students from the
same cultures were asked to identify these posed emotional expressions
from videotapes of the face only, the body only or the whole person.
Results showed that judgements from the face alone were significantly
more accurate than judgements from the body alone for specific emotions
and for the emotion dimension of pleasantness-unpleasantness, while there
were no significant differences between judgements of the face alone and
judgements of the whole person (accuracy was scored in terms of the
emotion the encoder intended to portray). However, significant inter-
actions did show a number of exceptions to these findings. Judgements of
anger were more accurate for the English when made from the body than
from the face; judgements of fear were more accurate for the southern
Italians when made from the body than from the face; judgements of
sadness for the English were more accurate when made from the whole
person than from either the face or the body alone.
The results of all these studies on the decoding of emotional expressions
would seem to provide little support for the view that posture and gesture
constitute a vital source of information about emotion. Decoders seemed
to base their judgements on the face more than on the body, they found it
easier to agree on the face and their judgements from the face were more
accurate. Nevertheless, one major problem with the approach adopted in
these decoding studies is that the particular facial expressions and bodily
positions may have varied considerably in their degree of informativeness;
subjects may simply have paid more attention to whichever feature was
carrying the most information. A second problem with decoding designs is
of course that they inevitably rely on the skills of the decoder! It could be
the case that posture and gesture do provide valuable information about
emotions and attitudes but that people are simply more skilled at using
information from the face. The main difficulty in evaluating these criticisms
is the relative scarcity of data on the encoding of emotion through posture
or gesture. There seems no reason in principle why body movement should
not convey information about particular emotions; we speak of people
jumping for joy, or clenching their fists in anger, or cowering in fear, so
there may well be distinctive forms of body movement associated with
Clinical and Experimental Studies of Posture and Gesture 23
all parts of the body which they found to be closely synchronized with
speech. Scheflen (1964, 1973) maintained that an individual's conversation
can be broken up into hierarchically ordered units called the "point", the
"position" and the "presentation", which are indicated by changes in
posture. The "point" corresponds roughly to making a point in a discussion
and tends to be indicated by a change in head posture. Several "points"
may go to make up what Scheflen calls the "position", which corresponds
roughly to taking a certain point of view in an interaction, and tends to be
accompanied by a postural change involving at least half the body. The
"presentation" is the largest unit, and refers to all of the person's body
positions in a given interaction; it is only concluded by a complete change
in location. More generally, Scheflen has put forward the concept of a
"programme", according to which different stages in social interaction are
indicated by postural markers. However, as has been discussed above,
none of the observations reported by Scheflen are based on any
quantification of the data. The two studies reported in Chapter 7 of this
volume were intended to provide a more rigorous test of Scheflen's concept
of a programme. One study was intended to investigate whether television
newsreaders use changes of posture to indicate a change of topic; the other
study was intended to investigate whether speech which introduces new
information into conversation is accompanied by significantly more
changes in certain postures than speech which is less informative.
Scheflen's observations suggest that posture picks out hierarchical
features of speech content. Another way in which it has been argued that
non-verbal behaviour is related to speech is in terms of phonemic clause
structure. The phonemic clause consists of a group of words, averaging five
in length, in which there is only one primary stress indicated by a change in
pitch, rhythm or loudness, and which is terminated by a juncture, in which
these changes in pitch, rhythm and loudness level off before the beginning
of the next phonemic clause. Pittenger, Hockett and Danehy (1960) ob-
served that most speakers of American English accompany their primary
stresses with slight jerks of the head or hand. Scheflen (1964) notes that
Birdwhistell demonstrated that junctures are accompanied by a movement
of the head, eyes or hands.
These claims were criticized by Dittman and Llewellyn (1969), who
carried out a study in which American students participated in two
15-minute interviews with one of the experimenters. The bodily
movements of the students were recorded by movement transducers
attached to the head, to both hands and to both feet, while transcripts of
their speech were segmented into phonemic clauses. Dittman and
Llewellyn found that bodily movements occurred significantly more
frequently at what they called start positions (the beginnings of clauses,
non-fluencies within clauses and the start of speech following those
non-fluencies) than at non-start positions. They criticized the observations
Clinical and Experimental Studies of Posture and Gesture 29
which guide and control the flow of conversation, influencing both who is
to speak and how much is said.
Regulators have typically been discussed in relation to how people take
turns to speak in conversation (turn-taking), but it is also possible to
include under this heading greetings and farewells, referred to by Goffman
(1972) as access rituals, signals which indicate a change in the amount of
interaction people have with one another. Turn-taking has been ex-
tensively studied with regard to the role both of speech and of non-verbal
communication, in particular by Duncan and his associates (e.g. Duncan,
1972; Duncan and Niederehe, 1974; Duncan and Fiske, 1977). Within his
theoretical framework, Duncan has identified a number of different
signals, which he refers to as turn-yielding cues, attempt-suppressing
signals, back channels, within-turn signals and speaker-state signals.
Turn-yielding cues offer a speaking turn to the other person, and
Duncan (1972) has identified six such cues—a rise or fall in pitch at the end
of a clause, a drawl on the final syllable, the termination of hand gestures,
stereotyped expressions such as "but uh" and "you know", a drop in pitch
or loudness associated with one of these stereotyped expressions and the
completion of a grammatical clause. Duncan and Fiske (1977) reported a
correlation of 0.98 between the number of turn-yielding cues and a smooth
switch between speakers. They maintain that the relationship between the
number of turn-yielding cues and a smooth switch between speakers is
linear, hence that these signals function in an additive fashion: the more
turn-yielding signals are displayed, the smoother will be the transition
between the two speakers.
Attempt-suppressing signals are used by the speaker to prevent a listener
taking over the turn when the speaker wishes to continue talking. Duncan
(1972) identified only one such cue, that of hand gesticulation; he found
that if the speaker continues to gesture, this essentially eliminated attempts
by the listener to take over the turn.
The term "back channel" was introduced by Yngve (1970) to refer to
short messages such as "yes" and "uh-huh" employed by the listener,
which do not constitute a claim to the turn. Duncan (1972) identified five
such cues—sentence completions, requests for clarification, brief phrases
such as "uh-huh", "yeah" and "right", and head nods and head shakes.
Duncan and Fiske (1977) also found that back channels are typically
preceded by a shift in head direction towards the partner and the com-
pletion of a grammatical clause. Duncan and Fiske refer to these cues as
within-turn signals, which mark appropriate points in conversation for a
listener back channel, in the same way as turn-yielding cues mark
appropriate points for the listener to take a turn. If back channels do not
constitute an attempt at taking the turn, how can a speaker distinguish
between a back channel and a turn-taking attempt by the listener? Duncan
and Fiske (1977) found that turning the head away from the other speaker
Clinical and Experimental Studies of Posture and Gesture 31
and starting to hand gesture were found to mark out a speaking turn from a
listener back channel; hence, they can be regarded as constituting speaker-
state signals.
Duncan has provided a useful theoretical framework in which to under-
stand turn-taking, and a detailed description of the turn-taking system.
However, one surprising feature of Duncan's work is the lack of attention
to speech content, since some aspects of speech (like asking questions)
clearly constitute an invitation to take the turn. The study reported in
Chapter 8 was intended to address this issue by looking at the postural
changes which occur immediately prior to speech and by attempting to
relate those postural changes to turn-taking through an analysis of the
associated speech content.
Emblems refer to those non-verbal acts which have a direct verbal
translation, such as nodding the head when meaning "Yes" or shaking the
head when meaning "No". Emblems are generally assumed to be specific
to particular cultures or occupations, but some do appear to be pan-
cultural such as the "eyebrow flash", where a person raises his eyebrows
for about a sixth of a second as a greeting; Eibl-Eibesfeldt (1972) claims to
have observed this in a wide number of differing cultures. Morris et al.
(1979) attempted to map the geographical distribution of twenty emblems
in a wide variety of locations spread across western and southern Europe
and the Mediterranean. Some of the emblems they describe are specific to
particular cultures; for example, an emblem which they call the cheek-
screw, in which a straightened forefinger is pressed against the centre of the
cheek and rotated, is primarily an Italian gesture of praise; it is little known
elsewhere in Europe. Other gestures are well known in many parts of
Europe; for example, a movement which they call the nose-thumb, in
which one hand is raised so that the thumb touches the tip of the nose, is
widely known throughout Europe as a form of mockery. A gesture which
they call the ring, where the hand is held with the palm facing away from
the encoder, the thumb and forefinger touching to form a circle, means in
Britain something is good, in parts of France, something is worthless, while
in Sardinia it is a sexual insult! Clearly the function of emblems is com-
municative and they constitute a form of non-verbal communication of
which people have explicit awareness. The question arises, however, why
emblems should have emerged as an alternative form of communication to
speech. Ekman and Friesen (1969a) argue that their particular importance
stems from the fact that they are often used when speech is difficult or
impossible, and hence function as an alternative system to speech. For
example, the policeman directing the traffic on points duty, or the deaf-
and-dumb person using sign language can both be said to be using emblems
in situations where speech is not possible.
However, Kendon (1981) has argued that people may choose to use
emblems in preference to speech, because in certain communicative
32 Posture and Gesture
subjects, thus providing some evidence in support of the view that gesture
is of particular importance in Italian culture.
Riseborough (1981) has also carried out a number of studies to test
whether physiographic gestures facilitate communication. In one ex-
periment, she found that decoders guessed what an object was more
quickly when the description was accompanied by gesture. In a second
experiment, she found that recall of words accompanied by gesture was
significantly better than recall of words accompanied by either vague
movements or no movements at all. In a third experiment, she also found
that gesture played a significantly more important role in the recall of
narrative when noise (rather similar to that of an electric shaver) was
introduced at the same time as the telling of the narrative.
But not all illustrators are physiographic in the sense described by Efron.
For example, the relationship between bodily cues and vocal stress
documented by Pittenger, Hockett and Danehy (1960) suggests that body
movement supplements the information on stress communicated by
changes in intonation. Why should this duplication occur? One hypothesis
is that gesture simply makes the stress pattern more clear. A second
possibility is that whereas changes in intonation carry the primary stress in
spoken English, illustrators can be used as a way of communicating greater
intensity; a speaker can pick out particular words or phrases which may be
important in his communication, and highlight them with some kind of
illustrative body movement.
The relationship between body movement and the syntactic and seman-
tic structure of speech documented by Lindenfeld (1971) and Scheflen
(1964, 1973) would also suggest that illustrators may be useful in communi-
cating information about the structure of speech. Efron (1941) described
certain movements as "ideographic", in that they traced the logical stages
or direction of a line of thought. By demarcating whether a speaker is
making a new point, or changing the topic of conversation, it may be easier
for the listener more readily to discern the structure of speech.
Rogers (1978) discusses a number of other possible explanations for
ways in which illustrators may facilitate the comprehension of speech. One
possibility is that they simply increase the listener's level of attention by
providing greater stimulation. Another possibility is that they create a
richer bimodal sensory image which better stimulates memory processes
during the decoding of speech. Rogers also suggests that illustrators may
serve as a visual tracking signal for the flow of speech, although it is not
clear how this explanation would differ from the argument that illustrators
convey useful structural or semantic information (which Rogers includes as
a separate hypothesis).
All the hypotheses described above are based on the notion that illus-
trators in some way facilitate the comprehension of speech. An alternative
hypothesis is that the prime function of illustrators is not to make the
34 Posture and Gesture
were asked to give directions on how to get to one place from another from
a map. Subjects were asked to give instructions either face to face, or over
an intercom, or alone; in the alone condition, subjects were asked to
record themselves on tape on their own as a form of practice. It was argued
that if subjects used more illustrators face to face, this would be consistent
with a decoding view of the functions of illustrators. The tasks were also
varied in terms both of familiarity and complexity, it being argued that if
illustrators facilitate speech encoding, then there should be more illus-
trators when the task was unfamiliar and complex. In the familiar condi-
tion, the subjects (who were from the Hebrew University of Jerusalem)
were given map segments of a part of Jerusalem; in the unfamiliar condi-
tion, another group of subjects were given the same map segments, but
they were told the map depicted a fictitious Israeli town called Hadera.
Task complexity was varied according to the number of decision points
necessary to give instructions on how to get to one place from another.
When illustrators were analysed in terms of a rate based on the number
of hand illustrators used per second, the results showed a significant main
effect for the form of communication, with most illustrators being
employed in the face-to-face condition; this, Cohen argued, was consistent
with the decoding hypothesis that illustrators are intended to facilitate
communication. The results also showed a significant main effect for task
complexity, with more illustrators being used with more complex maps;
this, Cohen argued, was consistent with the hypothesis that illustrators
facilitate speech encoding. There were no signficant effects associated with
task familiarity.
If illustrators do facilitate speech encoding, then it might be expected
that if people are restrained from using gesture, this would interfere with
speech encoding. Graham and Heywood (1975) asked British male
students to communicate information about two-dimensional shapes,
having explicitly instructed them in one condition to keep their arms folded
so as to prevent them gesturing. Graham and Heywood found that of the
thirteen measures of speech they used, only three discriminated between
the gesture and no-gesture conditions, and two of these were measures of
speech content; when gesture was prohibited, phrases and words des-
cribing spatial relations within the pictures were used significantly more
frequently, while significantly less use was made of demonstratives (e.g.
"like this", "like so"). The only measure of speech fluency to discriminate
between the gesture and no-gesture conditions was the measure of pausing;
subjects did pause significantly more frequently in the no-gesture condi-
tion. Graham and Hey wood's results suggest that if gesture does facilitate
speech encoding, its use is certainly not of any great importance.
Even if gesture does not necessarily facilitate speech encoding, McNeill
(1985) has argued that the relationship between gesture and speech is so
close that they form part of the same psychological structure and share a
36 Posture and Gesture
reference to the relationship between gesture and vocal stress, and to the
way in which gesture is associated with rhetorical devices used to evoke
applause.
In the final section of the book (Part IV), the significance of all the
research findings presented in Chapters 3-10 is discussed both with regard
to the theoretical issues raised in Chapter 1 and in the context of the
detailed review of research on posture and gesture presented in this
chapter. The study of posture and gesture has been comparatively
neglected in non-verbal communication research in contrast to the in-
tensive research effort on facial expression and gaze; one of the aims of this
book is to attempt to remedy that neglect both by presenting thefindingsof
the author's own research and by highlighting the areas where future
research effort might be directed.
3
Methodology
38
Methodology 39
four parts of the foot (heels, toes, inner and outer edge) are touching one of
five areas (floor, chair, thigh, lower part of leg or foot). Movements are
scored by assessing the position of the body at different time intervals, so that
the system is essentially static, characterizing all body movements in terms of
a series of positions. The main difficulty with this approach is that it destroys
the natural structure of body movement. For example, in Frey's system it
would not be possible to describe a head nod as a single behavioural unit;
instead, it would have to be described in terms of three positions (head
upright, head dropped, head upright) and hence the basic unity of the
movement is lost.
The approach taken in the studies to be described in this book was to
classify posture and gesture in terms of a series of movements rather than in
terms of a series of positions. The scoring system used in these studies went
through two phases of development; initially, a system was developed for the
description of posture, which is referred to as the Posture Scoring System.
Subsequently, this system was expanded so that gesture could be coded within
the same descriptive framework and this is referred to as the Body Movement
Scoring System.
In the Posture Scoring System, the criterion for scoring a posture was
established as any movement which is taken up and maintained for at least 1
second. Maintained means there is no visible movement within that posture.
Thus, if a person was moving his hand, or moving his foot, no arm or leg
posture could be scored until that movement had ceased for at least 1 second.
Postures are classified into four main types: head, trunk, arms/hands and
legs/feet. Head postures are described relative to a position in which the
person is looking straight ahead in alignment with the direction of the chair,
neither to right or left. Thus, "raises up head" refers to a position in which the
head is raised so that the eyes are above the horizontal axis, "drops head" to a
position where the head is lowered so that the eyes are below the horizontal
axis. Since the system was used to describe postures in situations involving
pairs of people, head postures were also described relative to the other person
in the room. Thus, in "turns head to person", the head is turned towards the
other person and within the side of the vertical axis nearer that person; in
"turns head away from person", the head is turned away from the other
person and within the side of the vertical axis further from that person.
The main axis for trunk postures is taken to be an upright position, facing
straight ahead in alignment with the direction of the chair, the trunk at 90
degrees to the chair seat. Postures are described relative to this axis and to the
other person in the room. Hence, in "leans forward", the trunk is moved
forward of the main axis, in "leans back", the trunk is moved back of the main
axis. In "leans sideways to person", the trunk is leaned to one side of the
central axis towards the other person, in "leans sideways away from person",
the trunk is moved to one side of the central axis further from the other
person.
PAG—D
42 Posture and Gesture
wrists and fingers). For example, the forearm can flex, extend, rotate
inwards and rotate outwards. The head can lower, raise, nod (lower and
raise), tilt to one side, rock (tilt from side to side), turn, shake (turn from
side to side) and rotate. Some of these movements can occur in com-
bination from the same point of articulation; for example, the forearm may
be extended and rotated outwards simultaneously. Some movements may
be embedded in other movements; for example, a person may nod his head
while turning it away from another person. The basic unit of analysis for
non-contact acts is movement along one axis; if the axis of movement is
changed, then a new movement act is scored.
The Body Movement Scoring System was used in the study of news-
broadcasts reported in Chapter 7 and in the studies presented in Chapters 9
and 10; the full list of categories used in this system is given in Appendix B.
Inter-observer reliability was tested in the study reported in Chapter 9,
showing a k coefficient of agreement of 0.81 between the main scorer and
the project investigator for the arms/hands (based on 120 behavioural
categories from three different subjects) and 0.75 for the head (based on
68 behavioural categories from four different subjects). Since compara-
tively few observations of trunk and leg/feet movements were made in that
study, these were scored by both observers, disagreements being resolved
by discussion.
The Body Movement Scoring System is intended to provide a compre-
hensive system for describing posture and gesture in the context of seated
conversations. In contrast to Frey's procedure (Frey and von Cranach,
1973), the Body Movement Scoring System uses movements rather than
positions as the basic unit of analysis; hence, it is possible through these
categories to capture the natural structure of body movement. In contrast
to the system described by Friesen, Ekman and Wallbott (1980), no
assumptions are made regarding the social functions of body movement;
the system is intended simply to describe the physical appearance of
particular movements, their social significance to be ascertained by
empirical research. The main problem with the system is the
time-consuming and laborious nature of transcribing movement des-
criptions from videotape. Nevertheless, it retains the advantage of being
unobtrusive, in contrast to polarized-light goniometry which although
technically highly sophisticated, still requires the attachment of light
reflectors to the limbs; this is impracticable in many of the naturally-
occurring situations where one might wish to observe body movement.
to the speaker about the way in which the audience is responding to what is
being said. The two decoding studies were also carried out using an
experimental procedure, in which all the cues shown to encode each
emotion and attitude were systematically manipulated with one another in
order to assess the relative importance of different postural cues in the way
interest/boredom and disagreement/agreement are decoded. By carrying
out separate studies of encoding and decoding in this way, it was possible
to ascertain the communicative significance of postural cues.
political speeches (Chapter 10; Bull, 1986). Political speeches were chosen
as a potentially interesting context in which to investigate the functions of
hand gesture for a number of different reasons. Some speakers make
extensive use of hand gesture, so that a detailed analysis of their speeches
may be highly informative about the role of gesture in interpersonal
communication. Again, there is typically a considerable physical distance
during a public speech between the speaker and his audience, so that hand
gesture may be of particular importance in this context because of its
greater visibility than facial expression or gaze. Finally, because public
speeches are by definition public occasions, there is no reason to believe
that the nature of the performance will be substantially affected by the
presence of a camera.
Conclusion
In this section methodological issues have been discussed with regard
both to the way in which body movement was measured and to the context
in which the observations were made. The development of the Body
Movement Scoring System was described; the system is intended to pro-
vide a comprehensive and detailed description of the visual appearance of
both posture and gesture. This procedure employs the single movement act
as its basic unit; it provides descriptive categories based on the range of
movements which are possible from each of the major joints of the body.
Hence, it is essentially descriptive and has the advantage that the observer
is not required to make any inferences about the assumed social meaning
of particular forms of body movement.
Another advantage of this procedure is that it is unobtrusive, it does not
involve attaching any recording devices to the subjects of the investigation.
Hence, it was possible to use this system (and its predecessor, the Posture
Scoring System) in a series of both experimental and naturalistic studies on
the role of posture and gesture in interpersonal communication. One group
of studies comprised a set of six experiments, intended to investigate
whether posture communicates information about listener emotions and
attitudes. The other five studies were intended to investigate the rela-
tionship between posture, gesture and speech. These studies were con-
ducted in a variety of settings: three were based on informal conversations
which were held in a social psychology laboratory, the other two were
based on television newsbroadcasts and videorecordings of political
speeches delivered at public meetings during the 1983 British General
Election campaign. The results of all eleven studies are reported in the
next seven chapters.
4
The Encoding of Interest and
Boredom
Introduction
In this chapter, two studies will be described which were intended to
investigate the way in which interest and boredom are encoded through
posture. The methodology used in these experiments was based on a pilot
study (Bull, 1978), in which students were asked to listen to tape-recorded
extracts intended to be funny, sad, interesting or boring and to say after
each one which category was found most appropriate and why; after
hearing all the extracts, the subject was then asked to rank those in each
category in order of intensity. The whole interview was recorded on
videotape without the subjects' knowledge, so that the postures displayed
could be analysed according to the categories and ranks chosen. Thus,
through this method it was possible to analyse the postures according to the
self-reports obtained from the subjects without having to reveal the pur-
pose of the experiment and consequently making subjects aware that
posture was the focus of the investigation. The results showed a number of
significant findings relating different postures to different emotions and
attitudes, such as dropping the head in sadness and leaning the head on one
hand in boredom, thus providing empirical support for the value of this
method as a way of obtaining information on the encoding of posture.
Nevertheless, there were a number of problems with the study reported by
Bull (1978) and the purpose of the two experiments reported in this
chapter was to remedy these faults.
One major problem was that only four postures occurred with sufficient
frequency for statistical analysis, so that it was not possible to provide a
comprehensive profile of the specific postures associated with particular
emotions and attitudes. To tackle this difficulty, it was decided to increase
both the length and the number of recorded extracts; thus, the number of
extracts was increased from three to four and the duration of each extract
increased to approximately 5 minutes in length (the extracts in the pilot
study were between 45 seconds and 2 minutes in length).
A second possible source of bias was the presence in the room of the
experimenter as interviewer. The purpose of this procedure was to allow
53
54 Posture and Gesture
Method
Subjects
The subjects in Experiment 1 were eleven male and eleven female
students from Exeter University, aged between 18 and 22 years, all initially
unfamiliar with the experimenter. The subjects in Experiment 2 were also
eleven male and eleven female students from Exeter University, aged
between 18 and 22 years. Subjects participated in Experiment 2 in pairs of
one male and one female, no pairs being previously acquainted with one
another.
Apparatus
Eight talks between 4 minutes 45 seconds and 5 minutes in length were
recorded on a Sony AV 3620CE videotape-recorder. The talks were in-
tended to be either interesting or boring with four in each category; a ninth
talk was also recorded which was intended to fall between the two categor-
ies as a test item to accustom the subject to the procedure in Experiment 1.
The Encoding of Interest and Boredom 55
Procedure
In Experiment 1, the experimenter presented the test extract followed by
the eight experimental extracts in random order to each subject, who was
asked to say after listening to each one which category seemed most
appropriate and briefly to give reasons for his choice. This stage of the
experiment lasted about an hour and was recorded on videotape from the
hidden camera and microphones. After listening to all the extracts, the
subject was asked to rank them in order of intensity according to the category
chosen; thus, the extracts categorized as boring were ranked from the most to
the least boring and those categorized as interesting from the most to the least
interesting.
While listening to each extract, the experimenter was careful to avoid eye
contact in order not to differentially influence the postures taken up by the
subject. For the same reason, he was also careful to employ the same posture
for all the subjects and to avoid changing it during an extract; however, at the
end of each extract he turned his head towards the subject, who then said
which category seemed most appropriate and why, having been instructed
previously on the first item to do this without request from the experimenter.
56 Posture and Gesture
EXPERIMENT 1 EXPERIMENT 2
□ a
□ TELEVISION
MONITOR
TELEVISION
MONITOR
HIDDEN HIDDEN
CAMERA CAMERA
EXPERIMENTER
VIDEOTAPE
RECORDER
of the hidden camera at any point during the experiment, but in no case
had this occurred.
The videotapes thus obtained were then scored for changes in posture
according to the Posture Scoring System. Only changes in posture which
occurred while listening to an extract or talking about it afterwards were
scored, thus omitting the start postures for each listening and speech
section. A reliability study on the scoring system was carried out where
an independent observer scored eighteen postures for head, trunk, arms
and legs from at least three different subjects for data from Experiment 1;
the same procedure was repeated for Experiment 2. The reliability study
for Experiment 1 resulted in a mean agreement with the main scorer of
79% (head 76%, trunk 76%, arms 80%, legs 82%). The reliability study
for Experiment 2 resulted in a mean agreement with the main scorer of
84% (head 92%, trunk 84%, arms 83%, legs 75%).
Results
The data were analysed with the intention of finding out whether there
are specific postural cues associated with interest and boredom. All
analyses were performed on two measures: the frequency with which a
posture occurred and the total length of time for which all postures of
each type were maintained (recorded with a stop watch to the nearest
second). In all analyses, only the items ranked first and second for
interest and boredom were included, with the intention of omitting
extracts which might have failed to evoke a strong response. The postural
changes occurring in the items ranked first and second were then com-
bined to permit a direct comparison between interest and boredom using
Wilcoxon Matched-Pairs Tests. For the results of Experiment 1, separate
analyses were carried out for postures occurring during the listening
phase of the experiment and during the ensuing speech; this was con-
sidered necessary because the time spent talking was invariably much
shorter than that spent listening, so that a fair comparison could not be
made between the two situations. Non-parametric analyses were
employed throughout because the data were heavily skewed by a large
number of zero entries.
The results for Experiment 1 are summarized in Table 1; for the sake
of brevity, only the significant findings are presented. They show that
during listening, "drops head", "supports head on one hand" and "leans
back" were associated with boredom, while "leans forward" was
associated with interest. During speech, "leans forward" and "draws back
legs" were associated with interest.
PAG-E
58 Posture and Gesture
TABLE 1. Group Means and Significant Results of Wilcoxon Matched-Pairs Tests for
Changes in Posture Associated with Interest and Boredom in Experiment 1
Leans forward
(Listening, frequency) 0.0015* 0.0002
(Speech, frequency) (0.059*) (0.009)
Leans back
(Listening, frequency) 0.001 0.002*
Drops head
(Listening, time) 0.004 0.064**
Supports head on one hand
(Listening, frequency) 0.001 0.003**
(Listening, time) 0.035 0.076**
Draws back legs
(Speech, frequency) 0.044** 0.001
(Speech, time) 0.279** 0.018
** /?<0.01, *p<0.05. Results are measured according to the total time length (in seconds)
and frequency of each postural change in proportion to the total time length (in seconds) of
the appropriate recorded extract. An analysis carried out using a Sign Test is indicated in
brackets.
The results for Experiment 2 are summarized in Table 2; again, for the
sake of brevity, only the significant findings are presented. They showed
that as in Experiment 1, boredom was associated with "drops head",
"supports head on one hand" and "leans back". They also showed that
boredom was significantly associated with "leans head to person", "turns
head to person", "turns head away from person", "stretches out legs",
"puts one hand to same thigh" and all changes in posture of the head and
arms; there were no postures significantly associated with interest.
Thus, the one finding which did not replicate from Experiment 1 to
Experiment 2 was the association of "leans forward" with interest.
However, Experiment 2 was deliberately designed as a freer situation in
which two subjects at a time watched the videotaped extracts in the
absence of the experimenter, so this may have affected the results in a
number of ways. For example, in some of the sessions, subjects talked to
one another during some of the extracts, and hence might have leaned
forward out of interest in each other's conversation during boring ex-
tracts! This could not have affected the results of Experiment 1, since
there was no conversation between experimenter and subject during the
extracts. Another possibility stems from the fact that subjects turned their
heads away from the television monitor both more frequently and for a
longer period of time during boring extracts and hence might well have
leaned forward during those extracts out of interest in some aspect of the
experimental room. Again, this should not have affected the results of
Experiment 1, since there were no significant differences between
The Encoding of Interest and Boredom 59
TABLE 2. Group Means and Significant Results of Wilcoxon Matched-Pairs Tests for
Changes in Posture Associated with Interest and Boredom in Experiment 2
conditions in turning the head away from the television monitor. To test
both these possibilities, the "leans forward" data were reanalysed, omitting
observations of "leans forward" where subjects were talking to one
another during extracts and where subjects turned their head away from
the television monitor at the same time as leaning forward. From this
revised analysis, "leans forward" was found to be significantly associated
with interest.
Discussion
When interpreting these findings, perhaps the most surprising feature of
the results of Experiment 1 was that subjects did not turn their heads away
from the television monitor more frequently or for a longer period of time
60 Posture and Gesture
the body. In the experiments reported here, it appears that people are
careful to monitor their head orientation when bored; nevertheless, they
still "give off" signals of boredom in Experiment 1, such as leaning back,
dropping the head and supporting the head on one hand. But the overall
pattern of results showed that for the most part interest and boredom are
encoded through a clear, consistent and interpretable postural profile.
5
The Encoding of Disagreement
and Agreement
Introduction
The two studies described in the previous chapter represented an in-
tensive examination of the postures associated with interest and boredom;
the studies to be described in this chapter were intended to investigate the
postures associated with a different attitude dimension, namely, that of
disagreement and agreement.
There were two main reasons for this choice. Firstly, it was considered
that although the results of Experiments 1 and 2 had suggested very clearly
that certain postures were associated with interest and boredom, it could
have been the case that these particular postures were not specific to
interest and boredom but related more widely to positive and negative
feeling states in general. Hence, it was decided to test this possible
alternative explanation through the examination of a different attitude
dimension, to see whether a similar or dissimilar postural profile would be
observed.
Secondly, it was considered that this attitude dimension would be of
particular interest in view of the research discussed in Chapter 2 on open
and closed body positions. In that chapter, a number of decoding studies
were described which showed that open arm positions are generally
perceived as more positive than closed arm positions; encoding studies
based on role play also tend to support this relationship between a positive
attitude and body openness.
The assumption underlying this research seems to be that there is a kind
of parallel between openness of attitude and openness of body posture,
with open arm positions conveying greater accessibility, whereas closed
arm positions convey an attitude of rejection. The attitudes of dis-
agreement and agreement seemed particularly well suited to test this
hypothesis; it was predicted that disagreement would lead to closed body
postures with arms folded and legs crossed conveying an attitude of re-
jection, whereas an attitude of agreement and acceptance would be con-
veyed by a relative absence of such postures. At the same time, since all
other encoding studies of body openness have employed role play, it was
62
The Encoding of Disagreement and Agreement 63
Method
Subjects
The subjects in Experiment 3 were eleven male and eleven female
students from Exeter University, aged between 18 and 22 years, all initially
unfamiliar with the experimenter. The subjects in Experiment 4 were also
eleven male and eleven female students from Exeter University, aged
between 18 and 22 years. Subjects participated in Experiment 4 in pairs of
one male and one female, no pairs being previously acquainted with one
another.
Apparatus
Short summaries were prepared of thirteen arguments on controversial
issues such as euthanasia and prison reform; these were presented in
questionnaire form to twenty-four students from Exeter University (twelve
64 Posture and Gesture
male, twelve female, aged between 18 and 22 years), who were asked to
indicate whether they disagreed or agreed with each item and to rank those
with which they disagreed in order of disagreement and those with which
they agreed in order of agreement. The results of this questionnaire were
then used to select eight experimental extracts comprising the four items
which had evoked the most disagreement and the four items which had
evoked the most agreement. The short summaries were then expanded
into longer arguments and were recorded in the form of videotaped talks
between 45 minutes 45 seconds and 5 minutes in length on a Sony
AV3620CE videotape-recorder. The talks were recorded by a male and a
female speaker, and counterbalanced for sex and category (disagreement/
agreement) accordingly. Examples of the items used are an attack on
compulsory education (which had evoked high disagreement in the
questionnaire) and a defence of private medicine (which had evoked high
agreement in the questionnaire). A ninth talk was also recorded as a test
item with which to accustom each subject to the procedure in Experiment
3.
The experiments took place in a room with the hidden camera and
microphones arranged with the furniture as described in Chapter 4 for
Experiments 1 and 2.
Procedure
instructions to listen to the videotaped extracts, which they were told they
would be asked to rate after listening to them all according to whether they
disagreed or agreed with them (strongly or mildly), according to whether they
found them interesting or boring (strongly or mildly) and to rank them in
order of intensity for disagreement, agreement, interest and boredom. The
subjects were then taken to the experimental room, where they were left
alone to watch the eight videotaped extracts which were presented in random
order. This stage of the experiment lasted about three-quarters of an hour and
was recorded on videotape from the hidden cameras and microphones. After
they had listened to all the extracts, the subjects were then asked to rate and
rank them as instructed, and to do this in different rooms to avoid any
collusion in the responses given.
In both experiments, after subjects had rated and ranked all the extracts, it
was explained that a videotape had been taken and that if subjects objected to
this procedure, the videotape would be erased; but no such objections were
made. Subjects were also asked if they had become aware of the hidden
camera at any point during the experiment, but in no case had this occurred.
The videotapes thus obtained were scored for changes in posture using
the Posture Scoring System in the same way as described in Experiments 1
and 2.
Results
The data were then analysed with the intention offindingout whether there
are specific postural cues which encode disagreement and agreement. As in
Experiments 1 and 2, all analyses were performed on two measures: the
frequency with which a postural change occurred and the total length of time
for which all postural changes of each type were maintained. In all analyses,
only the items ranked first and second for disagreement and agreement were
included, with the intention of omitting extracts which might have failed to
evoke a strong response. The postural changes occurring in the items ranked
first and second were then combined to permit a direct comparison between
disagreement and agreement using Wilcoxon Matched-Pairs Tests. For the
results of Experiment 3, separate analyses were carried out for the postural
changes occurring during the listening phase of the experiment and during the
ensuing speech. Non-parametric analyses were employed throughout be-
cause the data were heavily skewed by a large number of zero entries.
The results of Experiment 3 showed that "straightens head (from leans
head to person)" was significantly associated with disagreement, while "leans
sideways" and "raises one foot" were significantly associated with agreement;
there were no significant findings in Experiment 4. For the sake of brevity,
only the group means and significant results from Experiment 3 are presented
in Table 3.
66 Posture and Gesture
TABLE 3. Group Means and Significant Results ofWilcoxon Matched-Pairs Tests for
Changes in Posture Associated with Disagreement and Agreement in Experiment 3
Thus, the results of these initial analyses showed no support for the
hypothesis that disagreement is encoded by closed body postures. However,
there were at least two reasons for not immediately rejecting this hypothesis.
One problem with the initial analyses is the possibility that the extracts
selected for analysis did not evoke disagreement and agreement with
sufficient intensity to satisfactorily test the hypothesis. To check on this
alternative explanation, the data from both experiments were reanalysed, but
in this case comparisons were made only between subjects who had both
strongly disagreed and strongly agreed with at least one item, the items
ranked first for strong disagreement and strong agreement being compared in
each case. Because this substantially reduced the number of subjects available
for analysis, the data from Experiment 4 were combined with the data from
the listening phase of Experiment 3; the significant results from this revised
analysis are presented in Table 4. They showed that disagreement was
significantly associated with "folds arms" and with "supports head on one
hand", thus providing some evidence in support of the hypothesis that dis-
agreement is associated with a closed arm posture.
TABLE 4. Group Means and Significant Results of Wilcoxon Matched-Pairs Tests for
Changes in Posture Associated with Strong Disagreement and Strong Agreement
in Experiments 3 and 4
TABLE 5. Group Means and Results of Wilcoxon Matched-Pairs Tests for the
Reanalysis of Crossed Leg Postures Associated with Disagreement and
Agreement in Experiments 3 and 4
Hence, the results of all these analyses suggested that disagreement and
agreement can be identified from postural cues. But in comparison to the
results obtained for interest/boredom in Experiments 1 and 2, they did not
suggest that disagreement and agreement can be identified as reliably from
postural cues. Thus, in no case did the results generalize from listening to
speech nor from one experiment to the other; moreover, in the case of
closed body postures, these were only found to be associated with dis-
agreement under rather limited and restricted conditions.
68 Posture and Gesture
Nevertheless, what the results had shown was that the postures
associated with disagreement/agreement did constitute a postural profile
essentially dissimilar from that associated with interest/boredom. To see
whether the ratings of the videotaped extracts also differed, the ratings for
the extracts ranked one and two for disagreement/agreement were
compared with the ratings of the same extracts in terms of inter-
est/boredom and analysed using a non-parametric trend test (Jonckheere
and Bower, 1967). Results showed a non-significant correlation (Kendall's
tau) of 0.017 between the two attitude dimensions in Experiment 3 but a
significant correlation of 0.23 between the two dimensions in Experiment 4
(z = 2.075, p = 0.0376, two-tailed), indicating a significant positive rela-
tionship between disagreement and boredom, and between agreement and
interest. Nevertheless, the correlations obtained in both experiments were
low, so that although these results did not show that the ratings of the two
attitude dimensions were completely independent, they did suggest that for
the most part the relationship between them was not a strong one. Thus,
when taken together the results of Experiments 3 and 4 showed that
disagreement/agreement is associated with a postural profile which is
essentially different from that associated with interest/boredom, while
there is only a slight relationship between ratings of the two attitude
dimensions; at the same time, the results also provided some support for
the hypothesized association between disagreement and closed body post-
ures.
Discussion
In interpreting these results, the closed body postures—as well as two of
the other significant findings associated with disagreement and agreement
—seemed to be consistent with the hypothesis of a defensive response to
threat. Thus, the association with disagreement of "straightens head (from
leans head to person)" suggests a vigilant posture with the head erect,
while the person also quite literally bars access to his body by folding his
arms and crossing his legs tightly above the knee; conversely, the
association of "leans sideways" with agreement suggests a posture charac-
terized by much greater relaxation.
The two significant results which do not fit into this pattern are those of
"raises one foot" and "supports head on one hand". There seems to be no
obvious explanation of why "raises one foot" should be associated with
agreement, but the association of "supports head on one hand" with
disagreement might well reflect the low significant positive correlation
found in Experiment 4 between ratings of disagreement and boredom. But
since this "supports head on one hand" finding was observed only in the
analysis of items from both experiments ranked first in terms of strong
disagreement and agreement, the ratings from this particular analysis for
The Encoding of Disagreement and Agreement 69
Introduction
If we are to use the term non-verbal communication, it needs to be
shown that information can be both transmitted and received through
non-verbal behaviour. In this context, the experiments reported in
Chapters 4 and 5 demonstrated that interest/boredom and disagreement/
agreement are systematically encoded in posture; but if these postural cues
are to be considered as a form of communication, then it also needs to be
shown that they are decoded in an appropriate fashion. In this chapter, two
further experiments are reported, one of which was intended to investigate
the decoding of the postures shown to encode interest/boredom (Ex-
periment 5), the other intended to investigate the decoding of the postures
shown to encode disagreement/agreement (Experiment 6).
Clearly, the results of these decoding studies are important with regard
to the social significance which we ascribe to posture. If an independent
group of observers failed to accurately decode the postural cues described
in Chapters 4 and 5, then we could not talk of these postural cues as a
communication code; rather it would suggest that they provide a
potentially valuable but unperceived source of information about emotions
and attitudes. Conversely, if we found that the postural cues described in
Chapters 4 and 5 were for the most part accurately decoded, then this
would suggest that interest/boredom and disagreement/agreement are
systematically encoded and appropriately decoded, and hence that they
can be seen as a form of non-verbal communication.
One of the problems in investigating how postures are decoded is that
people may respond to other cues such as facial expression in their
judgement of what emotions and attitudes are being conveyed. The
solution to this problem adopted in the studies reported here was to show
the different postures in the form of line drawings, a technique derived
from the work of Spiegel and Machotka (1974) on the effects of postural
variations on aesthetic judgements. The great advantage of this technique
is that details of facial expression which might affect decoder judgements
70
The Decoding of Interest/Boredom and Disagreement/Agreement 71
can simply be omitted from line drawings; this is not the case with photo-
graphs or videotape, where it was considered that concealing or omitting
facial expressions would result in a rather bizarre and artificial way of
displaying the postures. In the drawings prepared for these experiments,
all details of facial expression were omitted, except for the eyes and nose
which were retained as indicators of facial orientation. In preparing these
figures, the drawings for Experiment 5 were based on the postural cues
which had been shown to encode interest/boredom in Experiments 1 and 2;
the drawings for Experiment 6 were based on the postural cues which had
been shown to encode disagreement/agreement in Experiments 3 and 4.
In both experiments, the subjects were asked to rate all the drawings on
six seven-point scales of interested/bored, disagrees/agrees, friendly/
unfriendly, polite/impolite, superior/inferior and relaxed/tense. The in-
clusion of the extra dimensions (friendly/unfriendly, polite/impolite, super-
ior/inferior and relaxed/tense) was intended to avoid the bias which might
have occurred if the subjects had been asked to rate the postural cues on
the one main dimension only and consequently might have searched for
special significance in the postures with respect to that one particular
dimension. Nevertheless, the main purpose of these two experiments was
to find out how accurately the subjects decoded the postures which had
been shown to encode interest/boredom and disagreement/agreement.
Method
Subjects
The subjects of both experiments were twenty-six students from the
University of York (thirteen men, thirteen women) aged between 18 and
22 years. All subjects completed the questionnaires for both Experiment 5
and Experiment 6.
Apparatus
The postures employed in these questionnaires were based on the
significant results obtained in Experiments 1-4. Where those postures
referred to movements without indicating specific positions, the postures
employed were based on the most frequently occurring position for that
particular movement where such data were available. Thus, "leans for-
ward", which refers to a trunk forward movement, was depicted by a
"forward lean" position, where the angle between trunk and thighs is less
than 90 degrees; this was the position most commonly associated with the
"leans forward" movement. Similarly, "leans back" was depicted by a
"backward lean" position, where the angle between the trunk and thighs
was greater than 90 degrees; "draws back legs" was depicted by a "legs
drawn back" position, where the heels of both feet were behind the knees;
72 Posture and Gesture
and "stretches out legs" was depicted by a "legs stretched out position",
where the heels of both feet were in front of the knees. In the case of "leans
head to person", "straightens head (from leans head to person)" and
"leans sideways", no information had been collected on the specific post-
ures associated with these particular movements, although it was con-
sidered that given the nature of these movements, they could be depicted
quite readily as positions. Thus, "leans head to person" was depicted by
the position of "head lean", where the head is tilted but not turned to one
side, "straightens head (from leans head to person)" was depicted by a
"head straight" position, where the person looks straight ahead without
any tilting or turning of the head, and "leans sideways" was depicted by a
"sideways lean" position, where in this case the trunk is tilted but not
turned to one side.
In Experiment 5, the drawings were based on the postural cues which
had been found in Experiments 1 and 2 to encode interest/boredom and
which had been interpreted in terms of arousal and attentiveness. There
were four head positions, comprising "drops head", "turns head" and
"head lean" (from "leans head to person"), all of which had been found to
encode boredom, and a fourth "head straight" position included as a
neutral posture. There were three trunk positions, comprising "forward
lean" (from "leans forward", which had been associated with interest),
"backward lean" (from "leans back", which had been associated with
boredom) and a "trunk straight" position midway between "forward lean"
and "backward lean" as a neutral posture. There were two arm positions,
comprising "supports head on one hand", which had been associated with
boredom, and a neutral posture of "joins hands on abdomen". Finally,
there were three leg postures, comprising "legs drawn back" (from "draws
back legs",which has been shown to encode interest), "legs stretched out"
(from "stretches out legs", which had been shown to encode boredom) and
a "legs straight" position midway between "legs drawn back" and "legs
stretched out" as a neutral posture. The basic postures used are depicted in
Fig. 3. Each postural cue was varied systematically with each other to
produce a complete set of seventy-two drawings (i.e. 4 head x 3 trunk x 2
arms x 3 legs).
In Experiment 6, the drawings were based on the postural cues which
had been shown in Experiments 3 and 4 to encode disagreement/
agreement and which had been interpreted in terms of a defensive
response to threat. There were two head postures, comprising "head
straight" (from "straightens head (from leans head to person)", which had
been found to encode disagreement) and the position of "head lean",
considered as neutral with regard to the disagreement/agreement
dimension. There were two trunk postures, comprising "sideways lean"
(from "leans sideways", which had been found to encode agreement) and a
neutral position of "trunk straight". There were two arm postures,
The Decoding of Interest/Boredom and Disagreement/Agreement 73
Head straight
Trunk straight
Folds arms
Crosses legs above the knee
Head straight
Trunk straight
Joins hands on abdomen
Crosses legs at the knee
Head lean
Sideways lean
Joins hands on abdomen
Legs uncrossed
74 Posture and Gesture
comprising "folds arms", which had been found to encode disagreement, and a
neutral posture of "joins hands on abdomen". Finally, there were three leg
postures; these comprised "crosses legs above the knee", which had been found
to encode disagreement, "crosses legs at the knee", intended to investigate the
effects of different types of leg cross on the decoding of disagreement, and "legs
uncrossed" showing the "legs straight" position of Experiment 5 as a neutral
posture so that both cross-legged positions could be compared with an
uncrossed position. These postural cues are depicted in Fig. 4. Each postural
cue was systematically varied with each other to produce a complete set of
twenty-four drawings (i.e. 2 head x 2 trunk x 2 arms x 3 legs).
The drawings for both experiments were combined to form a single
questionnaire and the order of drawings was randomized for each copy of the
questionnaire. Alongside each drawing was a copy of the six seven-point rating
scales, showing the dimensions interested/bored, disagrees/agrees,
polite/impolite, relaxed/tense, superior/inferior and friendly/unfriendly. The
order in which these dimensions appeared was randomized for each copy of the
questionnaire, as were the two poles of each dimension. A sheet of instructions
also prefaced each copy of the questionnaire.
Procedure
Each subject was presented with a copy of the questionnaire, which he was
asked to fill out in accordance with the printed instructions. In these in-
structions, the subject was asked to rate all the drawings by imagining that he
was talking to the person in each picture, who was said to be a fellow student (to
control for the effects of status) and who was said to be sitting directly opposite
the subject (to ensure that the "turns head" posture would be perceived as
looking away from the subject); the instructions also provided an explanation
of how to use the seven-point rating scales.
Results
The results for the rating scales of both experiments were then subjected to
analysis of variance, where the four sources of variance in each case were the
Head, Trunk, Arms and Legs. In describing the main effects, all those sources
of variance which were significant and which included three or more postural
cues (i.e. Head, Trunk and Legs in Experiment 5, Legs in Experiment 6) were
analysed further using the Newman Keuls test (Kirk, 1968), so that each
postural cue in such main effects could be compared with each other; the
description of all such main effects are based on these results. In interpreting
the effects of significant interactions, where smaller interactions can be seen to
be included in larger interactions (e.g. Head x Trunk is included in the inter-
action Head x Trunk x Arms), only the most inclusive interaction in each case
is discussed. The postures themselves are described in terms of their position on
The Decoding of Interest/Boredom and Disagreement/Agreement 75
Head straight
Forward lean
Joins hands on abdomen
Legs drawn back
Turns head
Trunk straight
Joins hands on abdomen
Legs straight
Head lean
Trunk straight
Supports head on one hand
Legs straight
Drops head
Backward lean
Supports lean on one hand
Legs stretched out
76 Posture and Gesture
the seven-point scale, so that, for example, a postural cue with a mean rating in
the "interested" half of the scale is described as "interested", whereas a postural
cue with a mean rating in the "bored" half of the scale is described as "bored".
Experiment 5
In Experiment 5, the results for the interested/bored ratings only were
subjected to analysis of variance. The group means and results of this analysis
are shown in Table 6; for the sake of brevity, the group means for the main
effects alone are listed in this table.
TABLE 6. Main Effect Group Means and Analyses of Variance for the Perception of Postures
in Experiments
Group Names
(Scores in the interested half of the dimension are marked with a plus; scores in the bored half of the
dimension are marked with a minus.)
The results of this analysis showed significant main effects for the Head,
Trunk, Arms and Legs, as well as a significant four-way interaction (Head
x Trunk x Arms x Legs). Further analysis of the main effect for the head
postures using the Newman-Keuls test showed that "drops head" and
"head lean" were decoded as significantly more bored than "head
straight", while "turns head" was also decoded as significantly less inter-
ested than "head straight"; these particular results seemed to be unaffected
by the four-way interaction. Hence, given that "drops head", "turns head"
and "leans head" were all shown in Experiments 1 and 2 to encode
boredom, these postures can be regarded as a means of non-verbally
communicating boredom.
To investigate the effects of the significant four-way interaction on the
other postures, the whole analysis was partitioned and divided into four
sub-analyses (one for each head posture). In the "head straight", "turns
head" and "drops head" sub-analyses, significant main effects showed that
"backward lean" was decoded as more bored than "forward lean", which
was also decoded as more interested than "trunk straight". In the "head
lean" sub-analysis, a significant three-way interaction (Trunk x Arms x
Legs) showed that in certain postural combinations (listed in Table 7),
"forward lean" was actually seen as less interested or more bored than
"trunk straight" and "backward lean". The results of Experiments 1 and 2
had shown that "leans forward" encodes interest, while "leans back"
encodes boredom. The results of Experiment 5 showed that for the most
part these postures are decoded as conveying interest and boredom, with
the exception only of the postural combinations listed in Table 7; hence,
"leans forward" and "leans back" can also be regarded as a means of non-
verbally communicating interest and boredom.
The significant main effect for arm postures showed that "supports head
on one hand" was decoded as conveying less interest than "joins hands on
abdomen". To investigate how this finding was affected by the four-way
interaction, the four sub-analyses for each of the head postures were again
partitioned for each of the three trunk postures, making a total of twelve
sub-analyses in all (4 head postures x 3 trunk postures). The results of this
second set of partitions showed that the significant difference in the de-
coding of "supports head on one hand" and "joins hands on abdomen"
only occurred in highly specific postural combinations (summarized in
Table 7). Thus, the results of this experiment showed that "supports head
on one hand" is decoded as conveying boredom, albeit in certain highly
specific postural combinations. Given that the results of Experiments 1 and
2 had shown that boredom is encoded by "supports head on one hand", it
can hence be regarded as a means of non-verbally communicating
boredom.
The results of Experiment 5 also showed a significant main effect for leg
postures. Further analysis using the Newman-Keuls test showed that "legs
78 Posture and Gesture
drawn back" was decoded as more interested than "legs stretched out", which
was also decoded as more bored than "legs straight". The results of the second
set of partitions showed that this significant difference occurred in about half of
the possible postural combinations (summarized in Table 7). The results of
Experiments 1 and 2 had shown that "draws back legs" encodes interest, while
"stretches out legs" encodes boredom. The results of Experiment 5 showed
that in certain highly specific postural combinations "legs drawn back" was
decoded as conveying more interest than "legs stretched out"; hence, "draws
back legs" and "stretches out legs" can also be regarded as a means of non-
verbally communicating interest and boredom.
TABLE 7. Summary of the Results of the Partition of the Four-way Interaction in Experiment 5
Trunk Postures
To investigate the effects of the significant four-way interaction, the whole analysis was
partitioned and divided into four sub-analyses (one for each head posture). In the "head straight",
"turns head" and "drops head" sub-analyses, significant main effects showed that "backward lean"
was decoded as more bored than "forward lean", which was also decoded as more interested than
"trunk straight". In the "head lean" sub-analyses, a significant three-way interaction (Trunk x
Arms x Legs) showed:
1. "Forward lean" was seen as more bored than "trunk straight" and "backward lean" when
associated with:
(i) "Joins hands on abdomen"/"legs stretched out".
(ii) "Supports head on one hand"/"legs drawn back".
2. "Trunk straight" was seen as more interested than "forward lean" when associated with
"supports head on one hand"/"legs straight".
Hand/Arm Postures
The four sub-analyses for each of the head postures were partitioned for each of the three trunk
postures, making a total of twelve sub-analyses in all (4 head postures x 3 trunk postures). The
results of this second set of partitions showed three significant main effects andfivesignificant two-
way interactions (Arms x Legs):
1. From the significant main effects, "supports head on one hand" was decoded as more bored
or less interested than "joins hands on abdomen" when associated with:
(i) "Turns head"/"trunk straight".
(ii) "Drops head"/"trunk straight".
(iii) "Drops head"/"backward lean".
2. From the significant two-way interactions, "supports head on one hand" was decoded as less
interested or more bored than "joins hands on abdomen" when associated with:
(i) "Head lean"/"forward lean'7"legs straight".
(ii) "Head straight'V'forward lean"/"legs drawn back" or "legs straight".
(iii) "Head lean"/"forward lean"/"legs drawn back".
(iv) "Head lean"/"trunk straight "/"legs stretched out".
(v) "Turns head"/"backward lean"/"legs straight" or "legs stretched out".
Legs/Feet Postures
The results of the second set of partitions showed that "legs drawn back" was decoded as
significantly more interested than "legs stretched out" in about half of the possible postural
combinations:
1. Significant main effects showed that "legs drawn back" was decoded as more interested
than "legs stretched out" when associated with:
(i) "Head straight'7"trunk straight".
(ii) "Head lean"/"backward lean".
(iii) "Turns head"/"forward lean".
(iv) "Drops head"/"forward lean".
(v) "Drops head"/"backward lean".
The Decoding of Interest/Boredom and Disagreement/Agreement 79
2. Three significant two-way interactions (Arms x Legs) showed that "legs drawn
back" was decoded as more interested than "legs stretched out" when associated with:
(i) "Head lean"/"forward lean"/"joins hands on abdomen",
(ii) "Head lean"/"trunk straight"/"supports head on one hand",
(iii) "Turns head"/"backward lean"/"supports head on one hand".
Experiment 6
The results of Experiments 3 and 4 had shown that "leans sideways"
encodes agreement, while "straightens head (from leans head to person)",
"folds arms" and "crosses legs above the knee" encode disagreement. The
results of Experiment 6 showed only one significant effect for the ratings of
disagreement/agreement, namely, that "folds arms" was decoded as con-
veying disagreement more than "joins hands on abdomen"; hence, "folds
arms" can be regarded as a means of non-verbally communicating dis-
agreement.
With regard to the other cues which had been shown to encode dis-
agreement/agreement, it was decided to analyse the data from the remain-
ing five rating scales in order to obtain further information on how these
postural cues were decoded. But since the use of five rating scales for one
set of pictures considerably increased the chances of obtaining significant
effects by chance alone, results were only accepted which were significant
at the 0.01 level. In the case of leg postures, where three different leg
positions were used, significant main effects were reanalysed using the
Newman-Keuls test (Kirk, 1968) and the description of all such effects are
based on these results (at the 0.01 level of statistical significance). A
posteriori analyses were carried out on all significant interactions using
Tukey's HSD test (Kirk, 1968); the description of all such interactions is
based on the results of these tests (at the 0.01 level of statistical
significance, unless explicitly stated to the contrary where comparisons
were only significant at the 0.05 level). The group means and results of
these analyses are shown in Table 8; again, for the sake of brevity only the
group means for the main effects are listed in these tables.
The most striking results to come out of these analyses were for the leg
postures. The results of Experiments 3 and 4 had shown that "crosses legs
above the knee" encodes disagreement; the results of Experiment 6
showed that "crosses legs above the knee" was in fact decoded as con-
veying a generally positive message. Thus, significant main effects showed
that "crosses legs above the knee" was decoded as more relaxed than
"crosses legs at the knee" and as more friendly than either "crosses legs at
the knee" or "legs uncrossed".
Nor was there any evidence to suggest that the other cross-legged post-
ure of "crosses legs at the knee" was decoded more negatively than "legs
uncrossed". In fact, a significant three-way interaction (Head x Arms x
80 Posture and Gesture
TABLE 8. Main Effect Group Means and Analyses of Variance for the Perception of Postures
in Experiment 6
Group Means
(All mean scores were associated with the first half of each dimension, e.g. interest rather
than boredom.)
Legs) showed that "crosses legs at the knee" (combined with "head
straight "/"joins hands on abdomen") was actually seen as more polite than
"legs uncrossed" (combined with "folds arms"/"head lean", "joins hands
on abdomen"/"head lean" and "folds arms'7"head straight"). Thus, not
only were the closed leg positions not decoded as conveying disagreement;
the results from the other rating scales showed that they were in fact
decoded as conveying a generally positive message.
In contrast, the ratings of the arm positions showed that the decoding of
"folds arms" was consistently negative, being seen in certain postural
combinations both as less friendly and less polite than "joins hands on
abdomen". Thus, one significant three-way interaction (Head x Arms x
Legs) showed that "joins hands on abdomen" (combined with "head
straight"/"crosses legs at the knee") was seen as more polite than "folds
arms" (combined with "head lean"/"legs uncrossed", "head lean"/"legs
crossed at the knee" and "head straight"/"legs uncrossed").
Another significant three-way interaction (Head x Trunk x Arms)
showed that "joins hands on abdomen" (combined with "sideways lean"
and "head straight") was seen as more friendly than "folds arms" (com-
bined with "head straight"/"trunk straight" and "head lean'V'trunk
straight"). "Joins hands on abdomen" (combined with "head lean"/"trunk
straight") was also seen as more friendly than "folds arms" (combined with
"head lean'V'trunk straight") (all comparisons significant at the 0.05 level
only).
The ratings of the head and trunk postures did not show that they were
decoded in any consistently positive or negative fashion. Two significant
main effects showed that "sideways lean" was decoded as more relaxed
than "trunk straight", while "trunk straight" was decoded as more polite
than "sideways lean". Significant main effects also showed that "head
straight" was decoded as more polite and more superior than "head lean",
82 Posture and Gesture
while "head lean" was decoded as more relaxed than "head straight". A
significant two-way interaction (Head x Legs) showed that "head straight"
was decoded as more interested than "head lean" in the legs uncrossed pos-
ition. A significant three-way interaction (Head x Trunk x Arms) showed
that "head straight" (combined with "sideways lean"/"joins hands on
abdomen" and "trunk straight"/"joins hands on abdomen") was decoded
as more interested than "head lean" (combined with "sideways
lean "/"joins hands on abdomen" and "sideways lean"/"folds arms").
In summary, in this study it was found that of the postural cues shown to
encode disagreement and agreement in Experiments 3 and 4, only "folds
arms" was decoded as conveying disagreement; results from the other
rating scales showed a consistently negative picture of "folds arms" in
which it was also decoded in certain postural combinations as less friendly
and less polite than "joins hands on abdomen". In contrast, cross-legged
postures were consistently decoded as more positive than the "legs un-
crossed" position. "Crosses legs above the knee" was decoded as more
friendly and more relaxed than "legs uncrossed", while "crosses legs at the
knee" in certain postural combinations was decoded as more polite than
"legs uncrossed". Finally, there was no evidence to suggest that head and
trunk postures were decoded in a consistently positive or negative way.
"Head straight" was decoded as more polite, more superior and in certain
postural combinations as more interested than "head lean", while "head
lean" was decoded as more relaxed than "head straight". "Sideways lean"
was decoded as more relaxed than "trunk straight", while "trunk straight"
was decoded as more polite than "sideways lean".
Discussion
In attempting to evaluate these results, the main problem lies in the
highly complex interactions which emerged between different postural
cues and which are exceedingly difficult to interpret. For example, there
seems to be no particular reason why "forward lean" should be decoded as
more bored than "trunk straight" when associated with "head lean"/"joins
hands on abdomen "/"legs stretched out". Even "supports heads on one
hand", which virtually by definition should be expected to show inter-
actions with "drops head" and "head lean", showed highly complex inter-
actions with leg and trunk postures, as well as with other head positions.
Conversely, the results of specific postural cues when examined separately
do suggest a reasonably consistent and comprehensible pattern, so that the
approach taken in this Discussion is to present only an interpretation of all
the specific postural cues taken separately; there is no discussion of the
interactions between different postural cues because there seemed to be no
obvious explanation of these interactions.
The results of Experiment 5 showed that the postures which had been
The Decoding of Interest/Boredom and Disagreement/Agreement 83
convey gross affect (such as liking), whereas movements of the face and
body are more likely to convey specific emotions. The results presented in
these six experiments show that both movements and positions convey
information about four distinctive emotions and attitudes, and hence that
posture does constitute a significant source of information about listener
emotions and attitudes.
PART III
Introduction
The purpose of the two studies to be reported in this chapter was to
investigate a number of hypotheses derived from the work of Scheflen (e.g.
1964, 1973) on the relationship between posture and speech. Scheflen
(1964) argued that a person's conversation can be broken up into
hierarchically ordered units, which he calls the "point", the "position" and
the "presentation", and that these different units are marked out by
changes in posture. The point corresponds crudely to making a point in a
discussion and tends to be indicated by a change in head posture. Several
points go to make up what Scheflen calls the "position", which corresponds
roughly to taking a certain point of view in an interaction; it is
accompanied by a postural change involving at least half the body. The
presentation is the largest unit and refers to all of the person's body
positions in a given interaction; it is only concluded by a complete change
in location. These concepts are derived from the analysis of sound and
motion picture recordings of psychotherapy sessions, best exemplified in
the book Communicational Structure (Scheflen, 1973), an intensive ex-
amination of one such session, in which all the points, positions and
postural markers are described in great detail and related to the communi-
cational context as a whole.
Scheflen's concept of the position finds some support in a study carried
out by Kendon (1972). Kendon examined a filnvof a conversation in a
London pub and found that the trunk and leg movements of one speaker
occurred only with changes of what he calls a "locution cluster"; this refers
to a change in what the speaker is talking about or how he treats the topic
of conversation and thus appears to be very similar to the concept of the
position. This similarity is interesting in view of Scheflen's explicit
statement that the position is usually accompanied by a postural change
involving at least half the body, which is of course the case with trunk and
leg movements.
Neither the study carried out by Kendon nor the psychotherapy sessions
analysed by Scheflen involved any quantification of the observations so
87
88 Posture and Gesture
Method
Subjects
The subjects of the enquiry were two British news broadcasters, John
Humphries and Michael Burke. Three 9.00 p.m. newsbroadcasts were re-
corded off-air for each newscaster: for John Humphries on 29 November 1982
and 7 and 11 January 1983; for Michael Burke on 5 and 13 January and 29
July 1983.
The Organization of Posture in Relation to Speech 89
Apparatus
The videocassettes were recorded off-air and analysed in detail using a
Sony VO 5800 video cassette recorder.
Procedure
Each cassette was categorized first according to the number of topics
listed in the news item. It was then inspected to see whether any body
movements were associated with each change of topic; these movements
were categorized using the Body Movement Scoring System (see
Appendix B). This preliminary inspection of the cassettes suggested that
both newsreaders made use of a particular type of movement to indicate a
change in topic: John Humphries used "join hands with palm over back
of other hand", while Michael Burke used "joins hands fingers inter-
locked". A detailed analysis was then carried out of the incidence of these
movements in relation to topic change throughout each set of three
newsbroadcasts.
Results
The results for John Humphries are shown in Table 9. The number of
topics is listed, including the final summary of the news as a separate
topic. In some cases, the newsreader is not visible, but can be heard
talking over a photograph or a film; hence, the number of topics where
the newsreader is visible for at least part of the time are listed separately.
Sometimes the newsreader is visible from a head and shoulders view only,
hence the number of cases where the hands are fully visible is also listed
separately. In most of these cases (84%), John Humphries began the
topic by joining his hands palm over back of hand (see Fig. 5), typically
just after starting the topic, although in two instances he began the
movement just before starting the topic. The close temporal relationship
of this hand movement with topic change strongly suggests that the cue is
intended to indicate change of topic, given that it occurs in no other
instance in any of the three news broadcasts. The movement typically
occurred within 1 second of the start of the new topic, topics averaging
between 2-4 minutes in length, during which the newsreader (and the
newsreader's hands) are typically visible for about 30 seconds. Once this
hand position was taken up, it was maintained without further hand
movement throughout the duration of the topic, except in two instances
only, where John Humphries broke the hand position at the end of the
topic, only to resume the position again at the start of the next topic.
PAG—G
90 Posture and Gesture
FIGURE 5. Newsreader with hands joined, palm over back of other hand.
TABLE 9. John Humphries' Use of "Joins hands palm over back of other hand"
(JHsPBH) in Relation to Topic Change
29/10/82 7/1/83 11/1/83
Number of topics 16 15 11
Number of topics where newsreader is visible 15 13 11
Number of topics where newsreader's hands are
visible 7 5 7
Incidences of JHsPBH 6 4 6
Incidences of JHsPBH before start of new topic 1 0 1
Time interval between JHsPBH and start of new
topic (in seconds) 1.0 — 0.4
Incidences of JHsPBH after start of new topic
5 4 5
Mean time inverval between new topic followed by
JHsPBH (in seconds) 0.52 1.14 0.66
Mean topic length where newsreader's hands are
fully visible (in seconds) 136 219 162
Mean period where newsreader's hands are visible
during topics (in seconds) 25 30 25
The results for Michael Burke are shown in Table 10. These results show
that Michael Burke also made use of a characteristic posture at the be-
ginning of a new topic ("join hands with fingers interlocked"); this position
is depicted in Fig. 6. However, the effect is much less pronounced than for
John Humphries, occurring in only 23% of the cases where the news-
reader's hands are fully visible at the start of a new topic. Nevertheless, as
The Organization of Posture in Relation to Speech 91
with John Humphries, this movement only occurred just after the
beginning of a new topic (typically within a second of the start of the new
topic), topics averaging about 2 minutes in length, where the newsreader
(and the newsreader's hands) are typically visible for about 16 seconds.
TABLE 10. Michael Burke 's Use of "Joins hands with fingers interlocked" (JHsFsI) in
Relation to Topic Change
5/1/83 13/1/83 29/7/83
Number of topics 16 20 14
Number of topics where newsreader is visible 15 16 13
Number of topics where newsreader's hands are
visible 8 10 8
Incidences of JHsFsI (all incidences occur after
start of new topic) 2 2 2
Mean time inverval between new topic followed by
JHsFsI (in seconds) 0.98 0.40 1.08
Mean topic length where newsreader's hands are
fully visible (in seconds) 131 106 142
Mean period where newsreader's hands are visible
during topics (in seconds) 16 19 14
92 Posture and Gesture
Discussion
The results of this study on the use of posture in newsbroadcasts were
thus highly supportive of hypotheses derived from Scheflen's work on the
way in which posture is used to structure the flow of speech, clearly
showing that both newsreaders appeared to use a particular posture to
indicate the start of a news item. However, television broadcasts lend
themselves relatively easily to the study of posture in relation to the
organization of speech, because they are so clearly structured and organ-
ized. It would also be interesting to know to what extent Scheflen's ideas
are applicable to conversation, and a second study using a rather different
approach was carried out on this theme.
Introduction
The approach taken in the study of conversation (Bull and Brown, 1977)
was to devise a scoring system for speech, where conversation could be
classified in terms of the various steps or stages in a conversational
sequence, according to the amount of information the speech introduced
into the conversation. This was in order to test Scheflen's hypothesis of a
"programme", according to which new stages in social interaction are
indicated by postural markers. Specifically, it was hypothesized that post-
ural change would be associated with more initiating types of speech.
This method of content analysis has subsequently been expanded and
developed into a system referred to as Conversational Exchange Analysis
or CEA (Thomas, Bull and Roger, 1982). CEA comprises four sets of rules
for the division and subsequent classification of speech. Initially, CEA
provides a set of rules for segmenting conversational speech into units
representing individual ideas. CEA is then used to classify speech along
three separate dimensions: focus, type and activity. Focus is concerned
with the referent of the information; for example, one may be referring to
one's own opinions or the opinions of a third party. Type refers to the sort
of information exchanged, such as beliefs or past experiences. Activity
refers to how the information is made salient in the conversation; the
activity categories can be seen as exemplifying different types of speech
act, based on the view proposed by Austin (1962) and Searle (1969) that
speech is not simply concerned with the transmission of information, but
constitutes a form of activity in its own right. The activity dimension
The Organization of Posture in Relation to Speech 93
Method
Subjects
The subjects of the experiment were twelve students from Exeter Uni-
versity, six male and six female, aged between 18 and 22 years. Subjects
met each other in pairs of one male and one female, no pairs being
previously acquainted with one another.
94 Posture and Gesture
Apparatus
The videotapes were taken with a Shibaden FP-707 portable video-
camera mounted on a tripod and a portable videotape-recorder; these were
in full view of the subjects. The experimental room was arranged with two
chairs 32 inches apart, at an angle of approximately 45 degrees to one
another.
Procedure
The subjects in each pair were introduced and given instructions simply
to sit down and get to know one another. They were told the camera would
be running. They were left alone to talk to one another in the experimental
room for about 20 minutes and their conversation was recorded.
The videotapes thus obtained were then scored using the Posture
Scoring System (see Appendix A) and the speech classification system
(Bull and Brown 1977). Speech was classified and timed according to the
six activity categories described in the Introduction; the times were
measured with a stop-watch to the nearest second, items under 1 second
being given a standard score of a half second. A reliability study for the
classification of speech was carried out in which a second observer who was
unaware of the hypothesis under examination scored three 5-minute
segments from three different tapes, reaching a mean agreement of 82%
with the main scorer on these items.
Results
Table 11 shows the group means for the probability of postural change in
the four speech act categories which occurred with sufficient frequency for
statistical analysis. The first part shows the results for all changes in
posture, the second and third parts the results for changes in specific
postures recorded in the Posture Scoring System for the arms/hands and
legs/feet. An individual subject's probabilities were calculated by dividing
his total number of postural changes occurring during a given speech
category by his total time (in seconds) using that speech category.
To test the prediction that the more a speech category introduced a new
stage in conversation, the more likely it was to be accompanied by a change
in posture, the Jonckheere trend test (1954) was employed for changes in
trunk, arms/hands and legs/feet postures respectively. In no case was the
prediction confirmed that postural changes should differ in the order offers
> requests > replies > reactions. However, the group means certainly
suggested a difference between offers and other categories, so further
analysis was undertaken. All possible comparisons between each of the
four categories were made with the Wilcoxon test, except for n/s. as low as
5, where the sign test was used. Table 12 shows the results of this analysis.
The Organization of Posture in Relation to Speech 95
TABLE 11. Group Means of Probability of Postural Change in Each Speech Category
(Probabilities for each subject were calculated by dividing the total number of postural changes
occurring during a given speech category by the total time (in seconds) using that speech category).
Posture Offers Requests Replies Reactions
Overall changes in posture
Trunk 0.022 0.024 0.013 0.033
Arms 0.069 0.108 0.069 0.099
Legs 0.067 0.044 0.055 0.077
Totals 0.158 0.176 0.137 0.209
Changes in specific arm postures
Puts hand to face 0.008 0.015 0.021 0.010
Points one hand 0.004 0.003 0.004 0
Holds up one hand 0.013 0.060 0.015 0.006
Puts one hand to thigh 0.008 0.017 0.004 0.016
Joins hands on thigh 0.015 0.004 0.008 0.014
Changes in specific leg postures
Draws back legs 0.016 0.005 0.003 0.009
Stretches out legs 0.005 0.005 0.006 0.010
Raises one foot 0.026 0.008 0.014 0.029
Lowers one foot 0.019 0.016 0.014 0.023
Moves one foot to left 0.010 0.007 0.015 0.008
Moves one foot to right 0.011 0.002 0.023 0.019
Discussion
In evaluating these results, it is difficult to know how much importance
to attach to the fact that most of the significance was due to the offers
category, since the paucity of significant results for requests and replies
might simply be due to a disproportionate lack of data for analysis.
Whereas it was possible to make thirty-six paired comparisons for offers, it
was only possible to make twenty-one such comparisons for requests,
twenty-five for replies and twenty-three for reactions.
Nevertheless, it is interesting that significant degrees of postural change
for trunk and legs/feet postures occurred only for offers, since this
corresponds closely to the observations made by Kendon and Scheflen
which were discussed in the Introduction. Thus, Kendon found that trunk
and leg movements of one speaker occurred only with changes of "locution
cluster", while Scheflen explicitly states that a gross postural shift involving
at least half the body is used to indicate a change of "position". Since both
Kendon's change of locution cluster and Scheflen's change in position
would have been classified as offers in CEA, these observations do find
some support in the quantitative evidence presented here.
In a broader context, the results show that there is a close relationship
between postural change and the semantic structure of speech, as has been
proposed by Scheflen. This in itself is important; there has been a tendency
to regard speech and non-verbal behaviour as parallel systems, operating
independently of one another. Indeed, we have been encouraged to be-
lieve in the popular literature that "if the spoken language is stripped away
and the only communication left is body language, the truth will find some
way of poking through" (Fast, 1970, p. 92). The problem with this
approach is that it encourages the belief that speech and non-verbal
The Organization of Posture in Relation to Speech 97
Introduction
In the previous chapter, a study was presented in which it was shown that
postural change is related to the different types of speech act which occur
in conversation. As a consequence of encoding information about different
speech acts, postural cues may also play a role in the process of turn-
taking. For example, a request is obviously an invitation to the other
speaker to take the turn, while a reply to that request constitutes an
acceptance of the speaking turn. If there are distinctive postures associated
with these particular speech acts, then this may provide additional infor-
mation as to whether the participant wishes to keep the turn or to hand it
over to the other person. In the study reported in this chapter, the
hypothesis under test was that there will be specific changes in body
posture associated with the onset of different types of speech. The study
was intended to identify the specific changes in posture and the type of
speech with which they are associated, relating any findings to the process
of floor apportionment in conversation.
Turn-taking has in fact been quite extensively researched in the study of
interpersonal communication. The most intensive set of studies have been
carried out by Duncan and his associates (e.g. Duncan, 1972; Duncan and
Niederehe, 1974; Duncan and Fiske, 1977). Within his theoretical
framework, Duncan has identified a number of different cues, which he
refers to as turn-yielding cues, attempt-suppressing signals, back channels,
within-turn signals and speaker-state signals.
Turn-yielding cues offer a speaking turn to the other person and Duncan
(1972) has identified six such cues—a rise or fall in pitch at the end of a
clause, a drawl on the final syllable, the termination of hand gestures, a
stereotyped expression such as "but uh . . . " or "you know", a drop in
pitch or loudness associated with one of these stereotyped expressions and
98
The Role of Pre-speech Changes in Posture 99
provide the starting point for another distinctive approach to the role of
non-verbal communication in turn-taking. Kendon's observations were
based on seven pairs of British students (drawn from ten men and three
women); the members of each pair were simply left together and asked to
get to know one another, while their conversation was recorded. Kendon
found that the students typically looked less while speaking than while
listening. He hypothesized that a speaker typically looks at the other when
he wishes the listener to take over the turn and the listener typically looks
away to signal that he has accepted the turn: in Duncan's terms, looking at
the listener is a turn-yielding cue, looking away at the start of the turn is a
speaker-state signal. From a further analysis of two conversations, Kendon
found that utterances which terminated with an extended look were
followed by either no response or a delayed response significantly less
frequently than those which ended with the speaker looking at the listener,
a finding which supports his hypothesis that gazing at the listener functions
as a turn-yielding cue.
Kendon's hypothesis that the listener signals he has accepted the turn by
gazing away from the other is certainly consistent with the data reported by
Duncan. Duncan and Fiske (1977) found that turning the head away from
the listener was one of the two cues they identified as constituting the
speaker-state signal (Duncan took observations of head turn rather than
gaze, because he considered the definition on his tapes inadequate to score
gaze). But Kendon's hypothesis that gaze directed at the listener functions
as a turn-yielding cue is certainly not consistent with Duncan's ob-
servations. Duncan and Fiske (1977) in fact maintain that turning the head
towards the listener is a within-turn signal requesting a back channel; they
did not find it to be a turn-yielding cue.
Of course it is possible that this discrepancy might simply represent a
cultural difference in turn-taking between the Americans and the British,
but other British studies have also cast doubt on Kendon's hypothesis that
gaze directed at the listener functions as a turn-yielding cue. Rutter et al.
(1978) examined conversations between same-sex pairs of British students
and found only a low level of eye contact at the ends of utterances, whereas
they maintained that there should be a high level of eye contact if gaze is
being employed as a turn-yielding signal. Beattie (1978), in a study of
tutorials, found that utterances terminating with extended gaze were
actually associated with significantly longer switching pauses than
utterances terminating without gaze, which he maintained is precisely the
opposite of what might be expected from Kendon's original hypothesis.
However, in another study of tutorials, Beattie (1979) did find that hesitant
phases of speech terminating in gaze were associated with significantly
shorter switching pauses. Beattie argued that during speech hesitations,
gaze aversion typically occurs as a consequence of cognitive planning and
hence that gaze may function as a turn-yielding cue but only in contexts
The Role of Pre-speech Changes in Posture 101
with the results reported by Duncan. When the turn is not in dispute, as in
the case where turn-yielding cues or back channels are in use, then visual
cues do not seem to be of great importance. For example, of the six turn-
yielding cues described by Duncan, only one (ceasing to gesture) is a visual
cue and Duncan regards each of these six cues as of equal importance,
exerting an additive effect on whether a smooth transition takes place
between speaker and listener. But when the turn is in dispute, as in the
case where an attempt-suppressing signal is employed, then the only cue
identified by Duncan is the visual cue of hand gesturing. Similarly, the only
cue which distinguishes the speaker-state from a back channel (another
potential source of conflict in turn-taking) are the visual cues of gesturing
and turning the head away from the other person. Hence, it would seem
that on present evidence the importance of non-verbal cues in regulating
dyadic conversations lies in handling conflicts over who should take the
speaking turn; where visual communication is not possible (as in telephone
conversations), people avoid such conflicts by avoiding simultaneous
speech.
Duncan has provided a useful theoretical framework in which to under-
stand turn-taking and a detailed description of the turn-taking system.
Nevertheless, questions must obviously be raised concerning the generality
of Duncan's findings. One issue is whether the turn-taking signals which
Duncan describes operate independently of speech content. The purpose
of the study described in this chapter was to investigate the relationship
between speech content and pre-speech changes in posture in order to
relate the findings to the process of turn-taking. If different postural cues
occur immediately prior to different speech acts, then such cues may be
taken to provide further information on the ensuing speech act according
to whether the speaker wishes to keep the turn or hand it over to the other
speaker. Hence, the hypothesis under test was that there will be specific
exchanges in body posture occurring prior to different speech acts. The
study aimed to identify the specific changes in posture and the type of
speech in which they are associated, relating any findings to the process of
floor apportionment.
Method
Subjects
The subjects of the experiment were eight male and eight female
students from the University of York, aged between 18 and 22 years.
Subjects took part in the experiment in opposite-sex pairs, members of
each pair being previously acquainted with one another for at least one
year but not more than two years.
The Role of Pre-speech Changes in Posture 103
Apparatus
The room in which the experiment took place was arranged with two
chairs 36 inches apart and at approximately 45 degrees to one another. The
conversations were videotaped using two wall-mounted cameras and a
Shibaden SV-610K videotape-recorder, positioned in an adjacent room.
The participants in each conversation were fully visible from head to foot
on the television monitor at all times. Split-screen recording techniques
were used.
Procedure
Prior to the conversations taking place, subjects were asked to fill in a
questionnaire designed to measure their attitudes towards various con-
tentious issues. Each pair of subjects was then asked to discuss for about 15
minutes a number of issues on which their questionnaire reponses showed
they had disagreed. The conversations were all videotaped and at the end
of each discussion, subjects were informed that they had been videotaped
and permission requested to use the tapes for research; in no case was this
refused.
Transcripts of each conversation were made using the Posture Scoring
System (see Appendix A) and the speech classification system devised by
Bull and Brown (1977). However, as in the previous chapter, the more
recent terminology of Conversation Exchange Analysis is employed
(Thomas, Bull and Roger, 1982). Speech acts were timed with a stop-watch
to the nearest second, items under one second being assigned the arbitrary
value of half a second. Postural changes were scored as occurring "with" a
speech act if the posture was taken up at the onset or up to 1 second before
the onset of speech.
Reliability studies were carried out for the classification both of speech
and of posture. A second observer, who was unaware of the purpose of the
experiment, scored four extracts from three different conversations,
totalling 13.25 minutes of tape, reaching a mean agreement with the main
scorer of 74% for postures (head 67%, arms 77%, trunk 78%, legs 84%)
and 86% for speech (offers 89%, reactions 76%, requests 87%, replies
100%, consents 85%, dissents 90%). Because of the low reliability for
head postures, an error analysis was carried out which showed a high
number of disagreements for the "straightens head" category (53%),
whereas disagreements concerning the other head categories fell between
9% and 16%; for this reason, the "straightens head" category was omitted
from the final analysis.
104 Posture and Gesture
Results
Table 13 shows the group means for nine specific postures for the
probability of postural change preceding each of the six speech act
categories. Separate analyses of variance were carried out for each of the
nine specific postures to test whether there were significant differences in
their probability of occurrence prior to different speech acts. As the data
were proportional and of a binomial form, an arc-sine transformation was
used (Kirk, 1968, p. 66). A summary of the analysis of variance tests for
each of the specific postures may be found in Table 14. (N.B. Due to the
paucity of data for consents and dissents associated with the postures of
"holds up hand", "joins hands at abdomen", "leans forward" and "leans
back", these analyses were performed using just the offer, reaction,
request and reply categories.)
TABLE 14. Summary of Nine Analyses of Variance for Differences in the Probability of
Postural Change Preceding Each Speech Act Category
Posture d.f. F P
Changes in specific head postures
Turns head to person 5/70 7.858 <0.001
Raises up head 5/70 3.118 <0.05
Drops head 5/70 1.366 n.s.
Turns head away from person 5/70 6.696 <0.001
Changes in specific hand/arm postures
Puts hand to face 5/70 0.810 n.s.
Holds up hand(s) 3/42 2.246 n.s.
Joins hands on abdomen 3/42 1.331 n.s.
Changes in specific trunk postures
Leans forward 3/42 1.294 n.s.
Leans back 3/42 0.725 n.s.
The results of the analyses of variance showed that there were significant
differences in the frequency with which "turns head to person", "raises up
head" and "turns head away from person" preceded different speech act
categories. Newman-Keuls a posteriori tests were then carried out on these
three significant main effects, so that all possible pairwise comparisons
could be made of the frequency with which each of these three postural
changes precided each speech act. The results of these analyses (see Table
15) showed that "turns head to person" was associated predominantly with
requests and to a lesser extent with offers and reactions, while "raises up
head" was associated specifically with requests and "turns head away from
person" specifically with replies.
TABLE 15. Summary Table of Newman-Keuls Paired Comparison Tests for Significant
Differences in the Probability of Head Posture Changes Preceding Each Speech Act
Category
Speech category paired comparisons
Head posture Rp/O Rq/Rc Rp/Rc Rp/Rq C/Rq D/Rq C/Rp D/Rp
Turns head to person *0 *Rc **Rq **Rq **Rq
Raises up head *Rq **Rq
Turns head away **Rp **Rp **Rp **Rp *Rp
Note: Column headings indicate speech category paired comparisons—offers (O), reactions
(Re), requests (Rq), replies (Rp), consents (C) dissents (D). All comparisons where a
significant difference in probability of pre-speech posture change exists are marked *p < 0.05;
**p<0.001. Letters adjacent to the significance level refer to the speech category of the
paired comparison with which a posture change is most associated.
Discussion
The results of this study suggested that there is a strong relationship
between different types of speech act and specific changes in head posture.
In particular, "turns head to person" was associated predominantly with
106 Posture and Gesture
Introduction
The previous two studies of conversation discussed in this section of the
book were concerned with the role of posture; the study to be reported in
this chapter was concerned with the way in which gesture is used in relation
to speech. Although the previous two studies had shown different ways in
which posture is related to speech content, a major problem stemmed from
the use of the Posture Scoring System. The decision in that system to score
only those movements which resulted in a position being taken up and
maintained for at least one second meant that a great deal of movement
was simply not being scored. This is particularly a problem when looking at
the relationship between body movement and speech, since speech in
contrast to listening is characterized much more by quick movements,
which would simply not be coded within the existing Posture Scoring
System. Hence, the decision was taken to expand the Posture Scoring
System into the Body Movement Scoring System so that more detailed
analysis could be carried out of the role played by gesture in conversation;
this new system has already been described in Chapter 3.
Whereas the focus of the previous two studies of conversation was on the
relationship between posture and speech content, the aim of the study to
be described in this chapter was to investigate the way in which gesture
may be used to add emphasis to speech. In Chapter 1, it was argued that
according to the functions which they serve, speech-related non-verbal
cues can be divided on the basis of a classification system proposed by
Ekman and Friesen (1969a) into three main types, namely, emblems,
illustrators and regulators. The term "emblem" they derived from Efron
(1941) to refer to those non-verbal acts which have a direct verbal trans-
lation, such as nodding the head when meaning "Yes", or shaking the head
when meaning "No"; their function is communicative and explicitly
108
Gesture and Emphasis in Speech 109
Method
In carrying out this investigation, videotapes were made of opposite-sex
pairs of ten strangers and ten friends (British students) in conversation with
one another. Prior to the conversation, subjects were asked to fill in an
attitude questionnaire and each pair was asked to discuss three items on
which they had disagreed. Each pair of subjects were left on their own for
15-20 minutes and their conversation was recorded on videotape. Subjects
were not told that they had been videotaped until after the conversation
was over, but permission was asked from the subjects to use the tape for
research purposes and in no case was this refused.
After the tapes had been obtained, each subject was asked to replay the
tape and to indicate which body movements of themselves and their
partners they considered indicated emphasis. Specifically, they were asked
to select those movements "that in some way seem to underline or stress
your speech, or make what you're saying more important". This task was
performed by each subject on his own without the soundtrack, so that
subjects were not directly influenced by the conversation in selecting
emphatic movements; subjects were asked simply to indicate which body
part (head, right arm, left arm, etc.) was used in the movement and to give
the relevant frame numbers (these were mixed on to the tape from a
character generator). They were also asked to indicate whether they con-
sidered a body movement was very emphatic or only quite emphatic. Body
movements which both subjects (i.e. encoder and decoder) agreed con-
veyed emphasis were taken to constitute non-verbal communication of
emphasis, since both encoding and decoding had been shown for these
behaviours; only those body movements which both encoder and decoder
scored as very emphatic were taken to constitute communications of strong
emphasis.
Gesture and Emphasis in Speech 113
Results
(a) Movements Chosen as Communicating Emphasis
The results showed that the movements which were selected by each pair
of subjects as emphatic were primarily movements of the arms/hands and
movements of the head. The total number of encoder/decoder agreements
for each body part were as follows: arms/hands 767, head 129, trunk 24 and
legs/feet 1. Corresponding figures for encoder/decoder disagreements
were: arms/hands 943, head 673, trunk 188 and legs/feet 127. Hence, the
tendency primarily to select movements of the arms/hands and the head as
communicating emphasis cannot be regarded simply as reflecting a higher
level of encoder/decoder agreement for these particular body parts.
The movements selected by each pair of subjects as emphatic were then
scored using the Body Movement Scoring System. Using this scoring
system, a reliability test was carried out in which a correlation coefficient of
0.81 was obtained between the main scorer and an independent observer
for the arms/hands and of 0.75 for movements of the head; since compar-
atively few observations were made of trunk and leg/feet movements, these
were all scored by both scorers, disagreements being resolved by dis-
cussion. The Body Movement Scoring System takes as its basic unit the
single movement act and when the movements selected as emphatic were
scored using this system, they yielded in these units 1687 arm/hand
movements, 135 head movements, twenty/seven trunk movements and one
leg/foot movement. Wtih regard to different levels of emphasis, 20.3% of
the arms/hands movements (in single movement acts) were regarded as
very emphatic, as opposed to 14.8% of the trunk movements, 3.0% of the
head movements and none of the leg/feet movements. Hence, the results
showed that it was primarily movements of the arms/hands which could be
regarded both as communicating emphasis and as communicating different
levels of emphasis.
A further set of analyses were carried out to investigate whether particu-
lar types of movement were used to convey emphasis through using the
categories of the Body Movement Scoring System. Head movements in
this system are categorized according to the various movements of which
the head is capable (e.g. turning, tilting, raising or lowering). Some of
these movements can occur in combination; for example, a person can turn
his head away from another person while nodding it at the same time
(double combination), or lower his head, lean it away from the other
person and shake it at the same time (triple combination). Head
movements were consequently categorized into different kinds of single
movements, double combinations or triple combinations and the results of
this analysis showed that there were no particular head movements or
combinations of head movements which were selected as emphatic.
Sixty-four movement categories were necessary to account for the 135 head
114 Posture and Gesture
movements, the most frequently occurring being the multiple head nod,
which accounted for 10.5% of the observations.
Trunk movements in the Body Movement Scoring System are similarly
categorized according to the movements of which the trunk is capable, and
again this can occur either singly (e.g. leans forward) or in combinations,
e.g. leans forward and sideways (double combination), leans forward and
sideways and turns (triple combination). Trunk movements are
categorized according to whether they involved single movements, double
combinations or triple combinations and the results of this analysis again
showed that there were no particular trunk movements or combinations of
trunk movements selected as emphatic. Fourteen categories were necess-
ary to describe the twenty-seven trunk movements, the most frequently
chosen category being leans from side to side, which accounted for 22.2%
of trunk movements selected as emphatic.
The one leg movement selected as emphatic was for a female subject
sitting with legs crossed (ankle over knee) who drew back the upper leg in a
leg cross; there seems to be no particular reason why this should be the
only leg movement selected by subjects as emphatic.
The arm/hand movements selected as emphatic were subdivided
according to whether they involved one or both hands (unilateral/bilateral
movement) and according to whether they did or did not involve contact
with an object or part of the body (contact/non-contact movements). When
subdivided according to these categories, it was clear that the majority of
emphatic arm/hand movements were unilaterial, non-contact acts. 71.8%
of the arm/hand movements selected as emphatic were unilateral, non-
contact acts; 18.0% were bilateral, non-contact acts; 9.4% were unilateral,
contact acts; 0.8% were bilateral, contact acts.
Non-contact acts in the Body Movement Scoring System are categorized
according to the movements possible from the five major points of
articulation (shoulder girdle, shoulder, elbow, wrist, finger joints). The
movements were divided into categories (according to each of the major
points of articulation) to investigate whether there were any specific com-
binations of non-contact arm/hand movements selected to convey
emphasis. The results of this analysis suggested that this was not the case;
874 categories were necessary to describe the 1211 unilateral non-contact
movements and 220 categories were necessary to describe the 304 bilateral
non-contact movements.
The results of this analysis suggested very clearly that the subjects did
not make use of any particular combinations of non-contact hand/arm
movements to communicate emphasis. An alternative hypothesis is that
particular hand shapes may be used to communicate emphasis irrespective
of other associated arm movements, given that certain hand shapes have
clear emblematic meanings (e.g. Morris et al., 1979). The non-contact
hand/arm movements were consequently reanalysed according to hand
Gesture and Emphasis in Speech 115
shape irrespective of the associated arm movements, but the results of this
classification still showed that fourteen unilateral hand shapes and sixteen
bilateral hand shapes were used to communicate emphasis. The most
frequently chosen unilateral hand shapes were hand outstretched (21.8%
of unilateral non-contact hand-arm movements chosen as emphatic), index
finger outstretched (18.9%) and hand semi-open with fingers open
(16.7%). The most frequently chosen bilateral non-contact hand shapes
were hands outstretched (31.1% of bilateral non-contact movements
chosen as emphatic) and hands semi-open with fingers open (20.7%).
Contact hand/arm movements are categorized in the Body Movement
Scoring System according to the way the contact is made (e.g. touching,
grasping, scratching, etc.), the part of the hand which makes the contact
and the body part or object with which contact is made. When categorized
according to these dimensions, there appeared to be no particular com-
binations chosen as emphatic, ninety-two categories being derived from
172 contact movements. When contact acts were categorized simply
according to the way in which contact is made (irrespective of the body part
making the contact or the body part or object with which contact is made),
the results still showed that twelve different forms of contact were used to
convey emphasis (unilateral and bilateral data combined). The most
frequent forms of contact activity selected as conveying emphasis were
tapping (41.9% of contact acts selected as emphatic), stroking (20.9%) and
touching (18.0%).
Thus, when subjects were asked to select body movements which they
considered communicate emphasis, the results showed that the movements
chosen were predominantly unilateral, non-contact hand/arm movements.
There apeared to be no particular combinations of hand and arm
movements associated with emphasis, but the most common hand shapes
used were index finger outstretched, hand outstretched and hand semi-
open with fingers open, the latter two being the most commonly selected
unilateral and bilateral hand shapes. The most common forms of contact
activity selected by subjects as communicating emphasis were tapping,
stroking and touching. Head and trunk movements were also regarded as
communications of emphasis, but to a much lesser extent. Leg movements
(with only a single exception) were not regarded as communicating
emphasis.
Single peaks
Start peak 2.1 1.5 1.1 1.1 5.8
End peak 2.3 0.4 3.1 0 5.8
Envelope 10.4 3.5 2.3 1.1 17.3
Totals 14.8 5.4 6.5 2.2 28.9
Apex peaks
Start peak 1.9 1.5 4.6 2.1 10.1
Middle peak 12.1 4.8 9.0 6.9 32.8
End peak 3.3 2.1 3.3 1.9 10.6
Multiple peak 3.1 0.4 0.6 1.9 6.0
Totals 20.4 8.8 17.5 12.8 59.5
Embedded peaks 0 0.4 0.4 0.2 1.0
Combined totals 35.2 14.6 34.4 15.8
Discussion
The purpose of the study described here was to investigate ways in which
body movement may facilitate the communication of emphasis in speech.
In one procedure, subjects were asked to select the movements which they
considered communicated emphasis both for themselves and for their
partners from the videotape alone (without sound). This was intended to
investigate which movements the subjects perceived as emphatic and
whether it is something about the visual appearance of body movements
alone which leads to them being regarded as emphatic. The results of this
analysis showed that it was mainly hand/arm movements which were
perceived both as communicating emphasis and communicating different
levels of emphasis. The results also showed that a wide range of hand/arm
movements and to a lesser extent head and trunk movements were recog-
nized as communicating emphasis; hence, there appear to be no distinctive
movements which are regarded as communicating emphasis. This con-
clusion is further reinforced by the high overall level of encoder/decoder
disagreements about which movements were emphatic, thus suggesting
that the subjects neither found the task easy nor that there are any
particular movement shapes which lead to a movement being regarded as
emphatic.
The second procedure involved scoring body movements associated with
tonic stress; the results of this study showed that most tonic stresses were
accompanied by a wide range not only of hand/arm movements but also of
movements of the head, trunk and legs/feet, most typically in the form of
apex peaks. Research workers (e.g. Condon and Ogston, 1966; Freedman
and Hoffman, 1967) have frequently commented on how certain body
movements appear to be closely related to the rhythm of speech, but the
analysis reported here suggests much more specifically one way in which
body movement is related to speech, namely, in terms of its relationship to
tonic stress. When combined with the results of the first analysis, it further
reinforces the argument proposed above that emphatic movements take
their meaning not from their particular visual appearance alone, but from
their temporal relationship to tonic stress, most notably in the form of apex
peaks, where the apex of the movement is synchronized to occur at the
same time as the tonic. Hence, it may be possible for a person to use quite
idiosyncratic forms of body movement (in terms of their visual
appearance), but which communicate emphasis quite clearly through their
temporal relationship to tonic stress. The striking disparity in results from
the two methodological procedures employed is also interesting in that
Gesture and Emphasis in Speech 121
PAG— I
10
The Use of Hand Gesture in
Political Speeches: Some Case
Studies
(Based on "The use of hand gesture in political speeches: some case
studies" by Peter Bull, Journal of Language and Social Psychology, 1986,
5(2), 103-118.) This material is reproduced with permission from
Multilingual Matters Ltd.
Introduction
Whereas three of the previous studies reported in this section of the
book have been concerned with the role of posture and gesture in con-
versation, the study to be described in this chapter was concerned with the
role of hand gesture in political speeches. The relationship between non-
verbal behaviour and speech has scarcely been studied in research on
public communication, yet public performances present a particularly
interesting context for this kind of investigation: because public
performances by definition take place for an audience, the performer
should not be unduly affected by the presence of a camera.
The particular public performance selected for the research reported in
this chapter was that of political speech-making. The rhetoric of political
speeches has recently been the subject of intensive study by Atkinson (e.g.
1983, 1984a, 1984b) and by Heritage and Greatbatch (1986), who have
argued that a certain range of restricted rhetorical devices are highly
effective in evoking applause. Their observations provide a valuable
framework for investigating non/verbal behaviour in the context of politi-
cal speeches. A second influence on the research presented here was the
study reported in the previous chapter, which showed a close relationship
between body movement and vocal stress in informal conversation (Bull
and Connelly, 1985); it was decided to investigate whether a similar rela-
tionship would be demonstrated between gesture and intonation by politi-
cal speakers. Hand gesture was chosen on the grounds that it may be a
particularly important form of non/verbal communication in public
speaking. Typically, there is a considerable physical distance between the
speaker and his audience, so that hand gesture may be of especial
122
The Use of Hand Gesture in Political Speeches: Some Case Studies 123
Method
Subjects
The corpus of data on which these studies were based comprises
videotapes made by the author of twelve speeches given at four political
meetings held in the York region during the 1983 General Election
campaign. Two of these were Labour Party meetings; the other two were
for the Conservative Party and the Liberal/SDP Alliance respectively.
From this collection of speeches, three were selected for detailed
analysis. The three speakers were Arthur Scargill (President, National
Union of Mineworkers), Pat Wall (Labour Party candidate, Bradford
North, West Yorkshire) and Martin Leathley (Labour Party candidate,
Shipley, West Yorkshire); all the speeches were given as part of a Labour
Party rally in St. George's Hall, Bradford on 28 May 1983. The duration of
each speech was as follows: Arthur Scargill—22 minutes, 48 seconds; Pat
Wall—4 minutes 37 seconds; Martin Leathley—5 minutes, 8 seconds.
Pat Wall has a reputation both as a public speaker and as a consequence
of his association with Militant Tendency, a left-wing group in the Labour
Party. Martin Leathley in contrast is unknown in the national political
126 Posture and Gesture
Apparatus
A portable colour video camera mounted on a tripod was used to record
each of the four political meetings.
Procedure
Each of the political meetings was videorecorded with the full consent of
the meeting organizers. Care was taken in each case to provide a continu-
ous head and shoulders picture of each speaker so that his hand gestures
were always in view of the camera.
Hand gesture was transcribed by the author using the Body Movement
Scoring System (see Appendix B). Intonation (in terms of both vocal stress
and tone group boundaries) was transcribed by a trained phonetician; a
reliability check carried out independently by another phonetician on the
speech by Pat Wall showed 85% agreement on both vocal stress and tone
group boundaries. Vocal stress is indicated primarily by pitch movement,
but may also be affected by such features as loudness and word stress in
polysyllabic words. Some stressed syllables are marked out by a more
prominent pitch movement, which gives them added significance and are
referred to as the nucleus or tonic; these may be used to define units of
The Use of Hand Gesture in Political Speeches: Some Case Studies 127
Results
The results are presented with regard to the relationship between hand
gesture and intonation and with regard to its relationship with to rhetorical
devices used to evoke applause. All the data are presented in the form of
descriptive statistics only; no inferential statistics were employed, because it
was considered that the lack of independence between the observations made
them inappropriate for conventional techniques of statistical analysis.
128 Posture and Gesture
The results for both speakers showed that a substantial proportion of their
hand gestures are directly related to vocal stress, in the sense that the
movement is timed to occur at the same time as the stress. But not all of the
remaining hand gestures can be dismissed as unrelated to vocal stress. Some
can be regarded as preparatory movements, in which, for example, the speaker
flexes his forearm before bringing it down to coincide with the stressed word.
Other movements can be seen to terminate a clause, where the speaker extends
his forearm after a sequence of stress-related movements. A third category
consists of movements in a repeated sequence of gestures, where the apex of
the movement does not always coincide with the vocal stress; for example, in a
sequence offiverepeated forearm movements, two may not actually coincide
directly with the vocal stress. If gestures indirectly related to vocal stress are
included in the total of stress-related movements, the proportion of gestures
related to vocal stress rises to 87.5% for Pat Wall and 59% for Martin Leathley.
In fact, only 10.5% of Pat Wall's hand gestures can be said to be totally
The Use of Hand Gesture in Political Speeches: Some Case Studies 129
Type of Statement
With Without
Content category Rhetorical device Rhetorical device
External attacks 86% (7) 13%(91)
The results of these content analyses are clearly consistent with the argument
that rhetorical devices are effective in evoking applause. A large proportion of
Arthur Scargill's speech is made up of external attacks (58% of the total
number of speech acts): 86% of external attacks using rhetorical devices
receive sustained applause in contrast to only 13% of external attacks which did
not employ rhetorical devices. All of the other types of speech act which evoke
sustained applause received more sustained applause when using rhetorical
devices with the exception only of replies to heckling, of which there were only
three examples in the whole speech. In contrast, isolated applause occurs more
frequently in response to types of speech act which were not expressed using
rhetorical devices, again with the exception only of replies to heckling.
The demonstration that rhetorical devices in this speech were clearly
associated with sustained applause was then employed as the basis for an
analysis of Arthur Scargill's use of hand gesture in relation to audience
applause. The three most commonly occurring rhetorical devices employed in
the speech were contrasts (e.g. "There's something criminally insane about a
government which puts war before peace"), three-part lists (e.g. "We want an
end to Cruise, an end to Trident, an end to Polaris") and a device which
Heritage and Greatbatch refer to as a headline-punchline. Within this device,
the speaker proposes to make a declaration, or pledge or announcement and
then makes it, thus making it totally explicit that here is a place where it is
appropriate for the audience to applaud. A detailed analysis was carried out of
the way in which hand gesture was associated with each of these three rhetorical
devices. (N.B. It should be noted that rhetorical devices are sometimes used in
132 Posture and Gesture
combination with one another; for example, the second part of a contrast might
take the form of a three-part list. In the preceding analysis of rhetorical devices
in relation to applause, such a combination would be regarded as part of one
rhetorical device; but in the ensuing analysis of gesture, this would be treated as
an example of both a contrast and a three-part list. Hence, the number of
other part of the contrast with the other hand (see Figs 7 and 8). However,
this should not be seen as a device which is simply confined to illustrating
contrasts. Switching from one hand to the other is a characteristic feature
of Arthur Scargill's speaking style; in fact, in this speech it occurs on no less
'. . .social.
'All I want to say to those lads and lasses who say that they're members of the NUJ is that
those people who are guarding the concentration camps also pleaded that they had no
alternative.'
(Gesture occurs on 'no alternative')
The Use of Hand Gesture in Political Speeches: Some Case Studies 137
.the Press.'
138 Posture and Gesture
Fig. 9), but on one occasion he actually smacks one hand on the other on the
stressed word in each of the three phrases which make up the list (see Fig. 10).
The headline-punchline device is used on seven occasions during the course
of the speech, and on every occasion it is greeted with sustained applause. On
three occasions, thefinalpart of the punchline is presented with a gesture using
both hands (see Figs. 11 and 12). Although bilateral gestures are used
frequently throughout the speech, they are only used on one other occasion in
relation to a rhetorical device. In association with the headline-punchline
device, they seem to have the effect of bringing the punchline to a climax,
highlighting the fact that here is an appropriate point in the speech for the
audience to applaud.
Thus, Arthur Scargill's use of hand gesture is closely related to rhetorical
devices which he uses to arouse applause. However, it cannot be concluded
from these data that his use of gesture is instrumental in arousing applause,
since his rhetorical devices are always accompanied by hand gesture;
hence, it is not possible to compare how effective those devices would be in
arousing applause without the use of hand gesture. Nevertheless, what his
use of gesture does seem to do is to pick out the structure of these
rhetorical devices, singling out pairs of statements in a contrast, picking out
the items in three-part lists, and highlighting climaxes.
If Scargill's hand gestures are closely intertwined with rhetorical devices
which have the effect of arousing applause, they also constitute a
significant part of the way in which he attempts to control applause. Where
incidences of isolated applause occur (iV=18), he consistently talks
through them; on four of these occasions, he also holds up his hand to
suppress the applause, either with hand or index finger outstretched (see
Fig. 13). In the thirty-three instances of sustained applause, he always
starts speaking before the applause ends (except of course in the final
ovation!) In twenty-one of these instances, applause begins before Scargill
has reached the end of his sentence, but he continues speaking into the
applause, even though on nine occasions he becomes completely inaudible.
He always resumes speaking before the applause ends, typically as it tails
off (18/33 instances), but sometimes he attempts to interrupt the applause
after a brief pause (11/33), and on three occasions he simply continues
talking through the applause. On eight occasions he gestures to stop the
applause, typically with hand(s) outstretched.
A further analysis was carried out of points in the speech where these
twelve applause-suppressing gestures occurred. On four occasions, they
occurred at the end of a long burst of sustained applause, presumably
because Arthur Scargill simply wished to continue with his speech. How-
ever, on the other eight occasions these gestures occurred just before a
point in the speech where applause might be considered more appropriate,
typically when Arthur Scargill was about to present a statement in one of
the rhetorical devices discussed above.
The Use of Hand Gesture in Political Speeches: Some Case Studies 139
This applause-suppressing gesture is followed by the rhetorical device illustrated in Figure 12.
Discussion
The purpose of this study was to investigate the functions of hand
gesture in political speeches by examining the way in which they are
organized in relation to speech. The results show that hand gesture is
related both to intonation (in terms of vocal stress and tone group bound-
aries) and to rhetorical devices used to evoke applause, as well as to the
control of applause once it has been aroused.
Although these findings were based on a very different situation to the
140 Posture and Gesture
study of informal conversation reported in the previous chapter, they do
provide further support for a close relationship between body movement
and vocal stress, in that the majority of the hand movements of both Pat
Wall and Martin Leathley were related directly or indirectly to vocal stress.
A second way in which the results of these two studies show a striking
degree of consistency is in their lack of support for the view that particular
movements for the most part have explicit meanings (in the sense that they
have a direct verbal translation, such as nodding the head when meaning
"Yes", or shaking the head when meaning "No"). In the previous study of
informal conversations, subjects were asked to select out which
movements they considered to be emphatic. The results showed that a
wide variety of hand movements were selected (1094 categories in the
Body Movement Scoring System were needed to classify 1515
movements!), thus suggesting that there are no particular movements
which have an emphatic meaning. Instead, it was proposed that it is the
temporal relationship of body movement to vocal stress that leads to
movements being perceived as emphatic. Similarly, in this study of political
speeches, there seemed to be very few movements which could be seen as
having an explicit meaning, with the exception only of those gestures which
Arthur Scargill uses to try and restrain applause. Scherer (1980) has
proposed that non-verbal signs function semantically when they signify a
referent by themselves, or when they affect the meaning of co-occurring
verbal signs through the amplification, contradiction or modification of
speech. The results of both these studies suggest that most speech-related
movements do not have meanings in themselves; instead, they take their
meaning from their relationship to speech, thereby amplifying and
elaborating the spoken word.
The most important syntactic functions of non-verbal signs, Scherer
(1980) maintains, are the segmentation of the speech flow into
hierarchically organized units and the synchronization of verbal and non-
verbal signs. The data presented here provide evidence for both these
phenomena. Synchronization is clearly illustrated by the close relationship
shown between hand gesture and vocal stress. Hierarchical organization is
reflected by the way in which gesture demarcates higher-order units, such
as the tone group (through the use of multiple apex peaks) and clause
structure, in the case of Arthur Scargill's use of ambidextrous gesturing. As
a by-product of this relationship to syntax, gesture also provides infor-
mation about the structure of rhetorical devices used to evoke applause,
hence providing additional information to the audience that here is an
appropriate point where they may express their solidarity with the speaker.
The major limitation of the study is of course that it is based only on a
small sample of political speeches, which inevitably limits the generality of
the findings so obtained. However, the advantage of using a case-study
approach is that a highly detailed analysis can be carried out of the way in
The Use of Hand Gesture in Political Speeches: Some Case Studies 141
In this final chapter, it is intended to summarize the main findings from the
studies presented in this book, to discuss their theoretical and practical
significance and to consider their implications for the way in which research
on non-verbal communication is carried out. The studies reported in this
book were concerned with three main issues: the measurement of body
movement (Chapter 3), the communication of listener emotions and
attitudes through posture (Chapters 4-6) and the relationship between
body movement and speech (Chapters 7-10). The significance of the re-
search findings on each of these themes will be discussed in turn.
145
146 Posture and Gesture
movement which is the focus of the investigation and this may as a con-
sequence alter their normal pattern of social behaviour. Indeed, in some
situations it is simply not possible to attach devices to the speaker to make
such observations. For example, in the study of political speeches reported
in the previous chapter, it would be hard to imagine any practising politi-
cian consenting to such a procedure while delivering a speech to a political
rally! Hence, the decision was made to use a manual coding procedure,
which retains the advantage of non-obtrusiveness.
Once having chosen this approach, it was necessary to decide on how the
categories in the system were to be derived, in particular whether the
system was to be based on movements or positions. In the original version
(the Posture Scoring System), it was decided to score only those body
movements which led to a position being taken up and maintained for at
least one second; however, in the revised version (the Body Movement
Scoring System) this criterion was dropped in order that all movement
could be scored, using as the unit of analysis the single movement act. The
argument for using movements rather than positions was that this was the
best way of characterizing the visual structure of body movement. This
argument was amply substantiated by the study reported in Chapter 9,
which showed a close relationship between body movement and vocal
stress, a relationship which would have been obscured by a system based
on positions rather than movements.
Through this procedure, it is possible to make highly detailed ob-
servations of body movement on the basis of a videotape or film record,
regardless of whether the observations are obtained in a social psychology
laboratory or in naturalistic settings. The role of posture and gesture has in
fact been comparatively neglected in non-verbal communication research,
and this must reflect at least in part simply the lack of detailed
measurement procedures. Eye contact, pupil dilation and interpersonal
distance do not present the same problems of devising a multiple range of
categories to describe them. Facial expression does present this problem,
but a large number of systems have been developed for describing facial
movements, culminating in the most sophisticated procedure, the Facial
Action Coding System (FACS), devised by Ekman and Friesen (1978).
Ekman and Friesen claim two main advantages for FACS. Firstly, the
system aims to describe only the physical appearance of facial movement,
rather than attempting to make any statements about its hypothesized
social meaning. They criticize other systems where these two principles are
confounded. For example, Grant (1969) in his system uses the category
"aggressive frown"; hence, the task of the observer is to decide not only
whether the person is frowning but also whether the frown is aggressive.
By focusing on physical description alone, the task of the observer is both
simplified and made more objective; he does not have to impute any
meaning to the facial behaviour he is attempting to describe. The second
Theoretical and Practical Significance of Research on Posture and Gesture 147
of emotion can be used to illustrate this point. For example, the results
presented in Part II showed that leaning forward and drawing back the legs
were both encoded and decoded as conveying interest. In comparison, data
on facial expression are much less clear cut. Izard (1971) argued that in the
facial expression of interest, the eyebrows are raised, the lips parted and
the jaw slightly dropped. He showed photographs of facial expressions of
emotion to male and female university students from America, Japan and
six European countries, asking them to choose an appropriate emotion
label from a list of eight emotions which Izard at that time considered to be
fundamental (interest-excitement, en j oy ment-j oy, disgust-contempt,
anger-rage, shame-humiliation, surprise-startle, distress-anguish and
fear-terror). The students showed a high level of agreement (varying from
66% to 84.5%) in judging the photographs intended to represent
interest-excitement as conveying this emotion. However, Ekman and
Oster (1979) have criticized thesefindingson the grounds that the decoders
may have been influenced by the head positions in the photographs rather
than by the facial expressions. Certainly, in the photographs reproduced by
Izard (1971), interest is depicted with the head tilted to one side, which
Hass (1970) from some informal cross-cultural observations has argued is
associated with interest. The evidence regarding the facial expression of
interest is therefore highly equivocal, whereas the studies reported in Part
II of this volume demonstrate that interest can be communicated through
the postural cues of leaning forward and drawing back the legs. Indeed, it
is possible that not only does posture convey information about interest, it
may even be a more important source of information about interest than
facial expression.
This of course is only a hypothesis and any definitive answer to the
relative importance of the face and the body in the non-verbal communi-
cation of emotion must await further empirical investigation. The major
source of information concerning the role of facial expression in the com-
munication of emotion is Ekman and Friesen's work on the six emotions
they believe to be universal (e.g. Ekman and Friesen, 1975). But Ekman
and Friesen's work is based essentially on decoding designs, so there is very
little direct evidence on whether these emotions are encoded in the same
way as they are decoded. Moreover, there has been virtually no research
on the role of posture and gesture in the encoding of these emotions,
although folk wisdom would suggest that this might well repay systematic
investigation. Thus, we speak of people cowering in fear, clenching their
fists in rage or jumping for joy, so there may well be a great wealth of
information about emotion encoded through body movement. Nor have
there been to the author's knowledge either encoding or decoding studies
of facial expressions associated with boredom, disagreement or agreement,
so we do not even know whether people use distinctive facial expressions
to encode these emotions and attitudes. In the light of the available
150 Posture and Gesture
source of information about how well the speaker is being received by the
audience. Reference has already been made to the difficulty of establishing
whether there are particular facial expressions which encode interest
(Izard, 1977); consequently, it may well be the case that for a public
speaker, posture constitutes the prime source of information about
whether an audience is interested or bored by what he is saying. Dis-
agreement might be conveyed by facial expressions of irritation, anger or
even disgust, but nevertheless posture could still be an important source of
information for the speaker, especially in larger groups where the facial
expressions of the audience may not be easily discernible due to the greater
distances involved.
If the encoding studies reported here are most directly analagous to
situations where a speaker is addressing an audience, nevertheless they
also have implications for the study of conversation. If somebody is
listening to someone else talking in a conversation, they will probably use
the same repertoire of postural cues to convey interest/boredom and dis-
agreement/agreement as the subjects displayed while listening to the
videotapes. Obviously such cues would then constitute a useful source of
information for the speaker about how the listener is reacting to what he is
saying. If the speaker responds to these cues, posture may also serve a role
in regulating the flow of conversation. Previous research has shown that
the amount a person says may be influenced by both listener head-nodding
(e.g. Matarazzo et al., 1964) and by smiling (e.g. Brunner, 1979). How-
ever, if posture communicates interest/boredom and disagreement/
agreement, then it seems highly likely that these postural cues will also
influence the amount that a speaker says. In addition, they ,may interact
with smiling and head-nodding. For example, if a person is leaning back,
with his legs stretched out and his head supported on his hand, then head-
nodding and smiling may have much less influence in encouraging his
partner to speak than if he adopted postures indicative of greater interest.
Hence, this suggests a number of possibilities for further research on the
role of non-verbal cues in regulating conversation.
The practical significance of the research reported in Part II for our
understanding of conversation may be elaborated through using interviews
as an illustrative example. Thus, for the interviewee, it is important to
realise that the postures he adopts will convey to the interviewer something
about his degree of interest. Hence, if while the interviewer is talking, he
leans back, stretches out his legs and supports his head on his hand, he will
encode an attitude of boredom which may well be decoded as such by the
interviewer. For the interviewer, information about posture may also be
useful. It would be naive to assume that posture is going to convey an
applicant's "real" feelings, as the popular literature on "body language"
seems to suggest. Nevertheless, it is still arguable that an awareness of the
way attitudes are encoded in posture may be of use to the interviewer in
Theoretical and Practical Significance of Research on Posture and Gesture 153
niques and showed much more specifically the way in which body
movement is related to speech: different speech acts are accompanied by
different changes in posture, while gesture is closely synchronized with
vocal stress.
The main inspiration for the studies presented in this volume on posture
and speech content were the observations of Scheflen (e.g. 1964, 1973),
who claimed to demonstrate that postural change is significantly related to
hierarchical units of conversation. In Chapter 7, two studies were reported
which were based on Scheflen's observations. One of these, a study of
television newsbroadcasts, showed that two television newsbroadcasters
both appeared to make use of a particular hand movement to indicate they
were moving on to a new topic, thus dividing the broadcast into clearly
delineated topics. The second study was based on informal conversations,
which was intended to test Scheflen's hypothesis of a "programme",
according to which new stages in social interaction are indicated by post-
ural markers. The results showed that the more a speech category intro-
duced a new stage in conversation, the more likely it was to be
accompanied by a change in posture. Thus, offers were significantly
associated with the posture categories of "points one hand", "holds up one
hand", "draws back legs" and "raises one foot" (all in comparison to
reactions) and with more changes in trunk and legs/feet postures in
comparison to replies. Furthermore, the other two significant findings were
also in agreement with the main hypothesis, requests and replies both
being associated with "holds up one hand" in comparison to reactions.
Reactions were never significantly associated with more postural change
than the other three categories.
An alternative explanation of this study of informal conversation is that
the significant findings may be related to the exchange of turns in con-
versation. Whereas offers, requests and replies can all be seen as con-
stituting speaking turns, reactions simply acknowledge continued listener
interest and attention but do not in themselves constitute a claim to the
turn; in this context, it is interesting that there were no postural changes
significantly associated with reactions. Duncan (1972) observed that
ceasing to gesture was one of six cues used to yield the turn to the other
speaker, while continuing to gesture constituted an attempt-suppressing
signal which had the effect of preventing a listener taking over the turn
when the other speaker wished to continue talking. On the basis of
Duncan's findings, one would not expect either "points one hand" or
"holds up one hand" to be associated with reactions, since reactions do not
constitute an attempt to take the turn, and this is precisely what was found
in the study reported here. It may be the case that "draws back legs" and
"raises one foot" were also not associated with reactions because they too
could be seen as signalling a wish to take a speaking turn.
The relationship of posture to turn-taking was explored in further detail
Theoretical and Practical Significance of Research on Posture and Gesture 155
Conclusion
The studies presented in this volume were concerned with three main
issues: the measurement of body movement, the communication of listener
emotions and attitudes through posture, and the relationship between body
movement and speech. The value of developing highly detailed coding
systems was demonstrated by the results of the empirical studies, which
showed that body movement both communicates information about listener
emotions and attitudes, and provides very specific information about different
aspects of speech. Posture and gesture have in fact been comparatively
neglected in non-verbal communication research, although the studies re-
ported here show that body movement is significant for both speaker and
listener communication; indeed, further detailed analysis using the kind of
micro-analytic techniques employed here should lead us to a much fuller
understanding of the role of posture and gesture in interpersonal
communication.
References
ABRAMOVITCH, R. (1976) The relation of attention and proximity to rank in preschool
children. In M. R. A. Chance & R. R. Larsen (eds.), The social structure of attention,
pp. 153-176. New York: Wiley.
ABRAMOVITCH, R. & DALY, E. M. (1979) Inferring attributes of a situation from the facial
expressions of peers. Child Development 50, 586-589.
ANSBACHER, H. L. & ANSBACHER, K. R. (1958) The individual psychology of Alfred Adler.
London: George Allen & Unwin.
ARGYLE, M. & KENDON, A. (1967) The experimental analysis of social performance. In L.
Berkowitz (ed.), Advances in experimental social psychology, Vol. 3, pp. 55-98. New
York: Academic Press.
ATKINSON, J. M. (1983) Two devices for generating audience approval: a comparative study
of public discourse and text. In K. Ehlich et al. (eds.), Connectedness in sentence, text
and discourse. Tilburg, Netherlands: Tilburg Papers in Linguistics.
ATKINSON, J. M. (1984a) Our masters' voices: the language and body language of politics.
London: Methuen.
ATKINSON, J. M. (1984b) Public speaking and audience responses: some techniques for
inviting applause. In J. M. Atkinson & J. Heritage (eds.), Structures of social action:
studies in conversation analysis. Cambridge: Cambridge University Press.
AUSTIN, J. L. (1962) How to do things with words. Cambridge, Massachusetts: Harvard
University Press.
BARRETT-LENNARD, G. (1962) Dimensions of therapist response as causal factors in
therapeutic change. Psychological Monographs 76, No. 43.
BEATTIE, G. W. (1978) Floor apportionment and gaze in conversational dyads. British
Journal of Social and Clinical Psychology 17, 7-15.
BEATTIE, G. W. (1979) Contextual constraints on the floor-apportionment function of
speaker-gaze in dyadic conversations. British Journal of Social and Clinical Psychology
18, 391-392.
BEATTIE, G. W. & BARNARD, P. J. (1979) The temporal structure of natural telephone
conversations (directory enquiry calls). Linguistics 17, 213-229.
BENJAMIN, G. R. & CREIDER, C. A. (1975) Social distinctions in non-verbal behaviour.
Semiotica 14, 52-60.
BERLYNE, D. E. (1971) Aesthetics and psychobiology. Appleton-Century-Crofts.
BIRDWHISTELL, R. L. (1971) Kinesics and context. London: Allen Lane, the Penguin Press.
BOND, M. H. & SHIRAISHI, D. (1974) The effect of body lean and status of an interviewer on
the non-verbal behaviour of Japanese interviewees. International Journal of Psychology
9, 117-128.
BREED, G. (1972) The effect of intimacy: reciprocity or retreat? British Journal of Social and
Clinical Psychology 11, 135-142.
BRUNNER, L. J. (1979) Smiles can be back channels. Journal of Personality and Social
Psychology 37, 728-734.
BUCK, R. W., SAVIN, V. J., MILLER, R. E. & CAUL, W. F. (1972) Communication of affect
through facial expressions in humans. Journal of Personality and Social Psychology 23,
362-371.
BULL, P. E. (1978) The interpretation of posture through an alternative methodology to role
play. British Journal of Social and Clinical Psychology 17, 1-6.
158
References 159
BULL, P. E. (1983) Body movement and interpersonal communication. Chichester: John Wiley &
Sons Ltd.
BULL, P. E. (1984) The communication of emotion. Paper presented at the annual conference of
the British Psychological Society, University of Warwick.
BULL, P. E. (1985) Individual differences in non-verbal communication. In B. D. Kirkcaldy
(ed.), Individual differences in movement, pp. 231-245. Lancaster: MTP Press Ltd.
BULL, P. E. (1986) The use of hand gesture in political speeches: some case studies. Journal of
Language and Social Psychology 5, 103-118.
BULL, P. E. & BROWN, R. (1977) The role of postural change in dyadic conversation. British
Journal of Social and Clinical Psychology 16, 29-33.
BULL, P. E. & CONNELLY, G. (1985) Body movement and emphasis in speech. Journal of
Nonverbal Behaviour 9, 169-187.
BUTTERWORTH, B. & BEATTIE, G. (1978) Gesture and silence as indicators of planning in
speech. In R. N. Campbell & P. T. Smith (eds.), Recent advances in the psychology of
language: formal and experimental approaches. Plenum: New York.
CHARNY, E. J. (1966) Psychosomatic manifestations of rapport in psychotherapy. Psychosomatic
Medicine 28, 305-315.
COHEN, A. A. (1977) The communicative functions of hand illustrators. Journal of Communi-
cation 27, 54-63.
COHEN, J. (1960) A coefficient of agreement for nominal scales. Educational and Psychological
Measurement 20, 37-46.
CONDON, W. S. & OGSTON, W. D. (1966) Sound film analysis of normal and pathological
behaviour patterns. Journal of Nervous and Mental Disease 143, 338-347.
DABBS, J. M. (1969) Similarity of gestures and interpersonal influence. Proceedings of the 77th
Annual Convention of the American Psychological Association 4, 337-338.
DARWIN, C. (1872) The expression of the emotions in man and animals. London: Murray.
DEUTSCH, F. (1947) Analysis of postural behaviour. Psychoanalytic Quarterly 16, 195-213.
DEUTSCH, F. (1949) Thus speaks the body—an analysis of postural behaviour. Transactions of the
New York Academy of Sciences, Series 11, 12, 58-62.
DEUTSCH, F. (1952) Analytic posturology. Psychoanalytic Quarterly 21, 196-214.
DITTMAN, A. T. & LLEWELLYN, L. G. (1969) Body movement and speech rhythm in social
conversation. Journal of Personality and Social Psychology 11, 98-106.
DUNCAN, S. (1972) Some signals and rules for taking speaking turns in conversations. Journal of
Personality and Social Psychology 23, 283-292.
DUNCAN, S. & FISKE, D. W. (1977) Face-to-face interaction: research, methods and theory.
Hillsdale, New Jersey: Lawrence Erlbaum.
DUNCAN, S. & NIEDEREHE, G. (1974) On signalling that it's your turn to speak. Journal of
Experimental Social Psychology 10, 234-247.
EFRON, D. (1941) Gesture and environment. New York: King's Crown Press. Current ed.:
Gesture, race and culture, 1972. The Hague: Mouton.
EIBL-EIBESFELDT, I. (1972) Similarities and differences between cultures in expressive
movements. In R. A. Hinde (ed.), Non-verbal communication, pp. 297-314. Cambridge:
Cambridge University Press.
EIBL-EIBESFELDT, I. (1973) The expressive behaviour of the deaf-and-blind born. In M. von
Cranach & I. Vine (eds.), Social communication and movement, pp. 163-194. London:
Academic Press.
EKMAN, P. (1964) Body position, facial expression and verbal behaviour during interviews.
Journal of Abnormal and Social Psychology 68, 295-301.
EKMAN, P. (1965) Differential communication of affect by head and body cues. Journal of
Personality and Social Psychology 2, 726-735.
EKMAN, P. (1972) Universal and cultural differences in facial expression of emotion. In J. R.
Cole (ed.), Nebraska Symposium on Motivation 1971, pp. 207-283. Lincoln, Nebraska:
University of Nebraska Press.
EKMAN, P. (1973) Cross-cultural studies of facial expression. In P. Ekman (ed.), Darwin and
facial expression, pp. 169-223. New York: Academic Press.
EKMAN, P. (1979) Methods of measuring facial behaviour. Lecture delivered to NATO Ad-
vanced Study Institute on methods of analysing non-verbal communication, 6 September.
EKMAN, P. & FRIESEN, W. V. (1967) Head and body cues in the judgement of emotion: a
reformulation. Perceptual and Motor Skills 24, 711-724.
160 Posture and Gesture
E K M A N , P. & F R I E S E N , W. V. (1969a) T h e repertoire of nonverbal behaviour: categories,
origins, usage and coding. Semiotica 1, 49-98.
E K M A N , P. & F R I E S E N , W . V. (1969b) Non-verbal leakage and clues to deception. Psychiatry 32,
88-106.
E K M A N , P. & F R I E S E N , W . V. (1972) H a n d movements. Journal of Communication 22, 353-374.
E K M A N , P. & F R I E S E N , W. V. (1974a) Non-verbal behaviour and psychopathology. In R. J.
Friedman & M . M. Katz (eds.), The psychology of depression: contemporary theory and
research, p p . 203-232. New York: Wiley.
E K M A N , P. & F R I E S E N , W . V. (1974b) Detecting deception from the body o r face. Journal of
Personality and Social Psychology 29, 288-298.
E K M A N , P. & FRIESEN, W. V. (1975) Unmasking the face: a guide to recognising emotions from
facial clues. Englewood Cliffs, New Jersey: Prentice-Hall.
E K M A N , P. & FRIESEN, W. V. (1978) Facial action coding system. Consulting Psychologists Press.
E K M A N , P . , FRIESEN, W. V. & E L L S W O R T H , P. C. (1972) Emotion in the human face: guidelines
for research and an integration of findings. New York: Pergamon.
E X L I N E , R. V. & W I N T E R S , L . C . (1965) Affective relations and mutual glances in dyads. In S.
Tomkins & C. Izard (eds.), Affect, cognition and personality, p p . 319-350. New York:
Springer.
F A S T , J. (1970) Body language. New York: Evans & C o .
F R E E D M A N , N . & H O F F M A N , S. P. (1967) Kinetic behaviour in altered clinical states: approach to
objective analysis of motor behaviour during clinical interviews. Perceptual and Motor Skills
24, 527-539.
F R E T Z , B . (1966) Postural movements in a counselling dyad. Journal of Counselling Psychology
13, 335-343.
F R E Y , S. & V O N C R A N A C H , M. (1973) A method for the assessment of body m o v e m e n t
variability. In M. von Cranach & I. Vine (eds.), Social communication and movement, p p .
389-418. L o n d o n : Academic Press.
F R I E S E N , W. V . , E K M A N . P. & W A L L B O T T , H . (1980) Measuring hand m o v e m e n t s . Journal of
Nonverbal Behaviour 4, 97-113.
G O F F M A N , E . (1972) Relations in public. New York: H a r p e r Colophon Books.
G R A H A M , J. A . & A R G Y L E , M . (1975) A cross-cultural study of the communication of extra-
verbal meaning by gestures. International Journal of Psychology 10, 57-69.
G R A H A M , J. A . , B I T T I , P. R. & A R G Y L E , M. (1975) A cross-cultural study of the communication
of emotion by facial and gestural cues. Journal of Human Movement Studies 1, 68-77.
G R A H A M , J. A . & H E Y W O O D , S. (1975) T h e effects of elimination of hand gestures and of verbal
codability on speech performance. European Journal of Social Psychology 5, 189-195.
G R A N T , E . C. (1969) H u m a n facial expression. Man 4, 525-536.
H A A S E , R. F. & T E P P E R , D . T. (1972) Non-verbal components of empathic communication.
Journal of Counselling Psychology 19, 417-424.
H A D A R , U . , STEINER, T. J., G R A N T , E . C. & R O S E , F. C. (1983) H e a d m o v e m e n t correlates of
juncture and stress at sentence level. Language and Speech 26(2), 117-129.
H A D A R , U . , STEINER, T. J., G R A N T , E . C. & R O S E , F. C. (1984) T h e timing of shifts of head
postures during conversation. Human Movement Science 3 , 237-245.
H A I N E S , J. (1974) A n ultrasonic system for measuring anxiety. Medical and Biological En-
gineering 12, 378-381.
H A L L , J. A . (1979) G e n d e r , gender roles and non-verbal communication skills. In R. Rosenthal
(ed.), Skill in non-verbal communication: individual differences, p p . 32-67. Cambridge,
Massachusetts: Oelgeschlager, G u n n & Hain.
H A L L , J. A . (1984) Nonverbal sex differences: communication accuracy and expressive style
Baltimore: Johns Hopkins University Press.
H A L L I D A Y , M . A . K. (1970) A course in spoken English: intonation, Oxford University Press.
H A S S , H . (1970) The human animal. New York: Putnam's Sons.
H E D G E , B . J., E V E R I T T , B . S. & F R I T H , C. D . (1978) T h e role of gaze in dialogue. Acta
Psychologica 42, 453-475.
H E R I T A G E , J. (in preparation) Recent developments in conversation analysis. In D . B . Roger &
P. E . Bull (eds.), Interpersonal communication: an interdisciplinary approach. Multilingual
Matters.
H E R I T A G E , J. & G R E A T B A T C H , D . (1986) Generating applause: a study of rhetoric and response
at party political conferences. American Journal of Sociology 92, 110-157.
References 161
IZARD, C. E. (1971) The face of emotion. New York: Appleton-Century-Crofts.
IZARD, C. E. (1977) Human emotions. New York: Plenum Press.
JONCKHEERE, A. R. (1954) A distribution-free k-sample test against ordered alternatives.
Biometrika 41,133-145.
JONCKHEERE, A. R. & BOWER, G. H. (1967) Non-parametric trend tests for learning data. British
Journal of Mathematical and Statistical Psychology 20,163-186.
KENDON, A. (1967) Some functions of gaze direction in social interaction. Acta Psychologica 26,
22-63.
KENDON, A. (1972) Some relationships between body motion and speech. In A. W. Siegman & B.
Pope (eds.), Studies in dyadic communication. New York: Pergamon.
KENDON, A. (1981) Geography of gesture. Semiotica37,129-163.
KENDON, A. (1984) Some uses of gesture. In D. Tannen & M. Saville-Troike (eds.), Perspectives
on silence, pp. 215-234. New Jersey: Ablex Publishing Corporation.
KENNY, D. A. (1975) Cross-lagged panel correlation: a test for spuriousness. Psychological
Bulletin82,881-903.
KIRITZ, S. A. (1971) Hand movements and clinical ratings at admission and discharge for
hospitalised psychiatric patients: Unpublished doctoral dissertation, University of California,
San Francisco.
KIRK, R. E. (1968) Experimental design: procedures for the behavioral sciences. California:
Brooks/Cole.
LAFRANCE, M. (1979) Non-verbal synchrony and rapport: analysis by the cross-lag panel
technique. Social Psychology Quarterly 42,66-70.
LAFRANCE, M. & BROADBENT, M. (1976) Group rapport: posture sharing as a non-verbal
indicator. Group and Organisation Studies 1,328-333.
LAFRANCE, M. & ICKES, W. (1981) Posture mirroring and interactional involvement: sex and sex-
typing effects. Journal of Nonverbal Behaviour 5,139-154.
LINDENFELD, J. (1971) Verbal and non-verbal elements in discourse. Semiotica 3,223-233.
LIPPA, R. (1978) The naive perception of masculinity-femininity on the basis of expressive cues.
Journal of Research in Personality 12,1-14.
LOWEN, A. (1958) Physical dynamics of character structure: body form and movement in analytical
therapy. New York: Grune & Stratton.
LOWEN, A. (1967) The betrayal of the body. New York: Macmillan.
MATARAZZO, J. D., SASLOW, G., WIENS, A. M., WEITMAN, M. & ALLEN, B. V. (1964)
Interviewer head nodding and interviewee speech duration. Psychotherapy, Theory, Re-
search and Practice 1,54-63.
MCGINLEY, H., LEFEVRE, R. & MCGINLEY, P. (1975) The influence of a communicator's body
position on opinion change in others. Journal of Personality and Social Psychology 31, 686-
690.
MCNEILL, D. (1985) So you think gestures are non-verbal? Psychological Review 92,350-371.
MCNEILL, D. & LEVY, E. (1982) Conceptual representations in language activity and gesture. In
R. J. Jarvella & W. Klein (eds.), Speech, Place and Action, pp. 271-295. John Wiley & Sons.
MEHRABIAN, A. (1967) Orientation behaviours and non-verbal attitude communication. Journal
of Communication 17,324-332.
MEHRABIAN, A. (1968a) Inference of attitude from the posture, orientation and distance of a
communicator Jo urnal of Consulting and Clinical Psychology 32,296-308.
MEHRABIAN, A. (1968b) Relationship of attitude to seated posture, orientation and distance.
Journal of Personality and Social Psychology 10,26-30.
MEHRABIAN, A. (1969) Significance of posture and position in the communication of attitude and
status relationships. Psychological Bulletin 71,359-372.
MEHRABIAN, A. & FRIAR, J. T. (1969) Encoding of attitude by a seated communicator via posture
and position cues. Journal of Consulting and Clinical Psychology 33,330-336.
MEHRABIAN, A. & WILLIAMS, N. (1969) Non-verbal concomitants of perceived and intended
persuasiveness. Journal of Personality and Social Psychology 13,37-58.
MORRIS, D., COLLETT, P. MARSH, P. & O'SHAUGNESSY, M. (1979) Gestures: their origins and
distribution. London: Jonathan Cape.
OSTER, H. & EKMAN, P. (1977) Facial behaviour in child development. In A. Collins (ed.)
Minnesota Symposia on Child Psychology, Vol. 11, pp, 231-276.
PITTENGER, R. E., HOCKETT, C. F. & DANEHY, J. J. (1960) The first five minutes: a sample of
microscopic interview analysis. Ithaca, New York: Martineau.
162 Posture and Gesture
REICH, W. (1933) Character analysis. Translated by Theodore Wolfe. Rangeley, Maine:
Orgone Institute Press, 1945.
RISEBOROUGH, M. G. (1981) Physiographic gestures as decoding facilitators: three ex-
periments exploring a neglected facet of communication. Journal of Nonverbal Behav-
iour 5, 172-183.
ROGERS, W. T. (1978) The contribution of kinesic illustrators toward the comprehension of
verbal behaviour within utterances. Human Communication Research 5, 54-62.
ROSENTHAL, R., HALL, J. A., D I M A T T E O , M. R., ROGERS, P. L. & ARCHER, D. (1979)
Sensitivity to non-verbal communication: the PONS Test. Baltimore: Johns Hopkins
University Press.
RUTTER, D. R. & STEPHENSON, G. M. (1977) The role of visual communication in
synchronising conversation. European Journal of Social Psychology 7, 29-37.
RUTTER, D. R., STEPHENSON, G. M., AYLING, K. & WHITE, P. A. (1978) The timing of looks
in dyadic conversations. British Journal of Social and Clinical Psychology 17, 17-21.
SAINSBURY, P. & WOODS, E. (1977) Measuring gesture: its cultural and clinical correlates.
Psychological Medicine 7, 63-72.
SCHEFLEN, A. E. (1964) The significance of posture in communication systems. Psychiatry 27,
316-331.
SCHEFLEN, A. E. (1966) Natural history method in psychotherapy: communicational re-
search. In L. A. Gottschalk & A. H. Auerbach (eds.), Methods of research in
psychotherapy, pp. 263-289. New York: Appleton-Century-Crofts.
SCHEFLEN, A. E. (1973) Communicational structure: analysis of a psychotherapy transaction.
Bloomington: Indiana University Press.
SCHERER, K. R. (1980) The functions of non-verbal signs in conversation. In R. N. St. Clair
& H. Giles (eds.), The social and psychological contexts of language. Hillsdale, New
Jersey: Lawrence Erlbaum Associates.
SCHLOSBERG, H. (1954) Three dimensions of emotion. Psychological Review 61, 81-88.
SEARLE, J. R. (1969) Speech acts. Cambridge: Cambridge University Press.
SPIEGEL, J. & MACHOTKA, P. (1974) Messages of the body. Free Press.
THOMAS, A. P. & BULL, P. E. (1981) The role of pre-speech posture change in dyadic
conversations. British Journal of Social Psychology 20, 105-111.
THOMAS, A. P., BULL, P. E. & ROGER, D. B. (1982) Conversational Exchange Analysis.
Journal of Language and Social Psychology 1, 141-155.
THOMAS, A. P., ROGER, D. B. & BULL, P. E. (1983) A sequential analysis of informal dyadic
conversation using Markov chains. British Journal of Social Psychology 22, 177-188.
TRÄGER, G. L. & SMITH, H. L., Jr. 1951) An outline of English structure (Studies in
linguistics: occasional papers, 3). Norman, Okla: Battenberg Press. (Republished: New
York: American Council of Learned Societies, 1965).
TROUT, D. L. & ROSENFELD, H. M. (1980) The effect of postural lean and body congruence
on the judgement of psychotherapeutic rapport. Journal of Nonverbal Behaviour 4,
176-190.
TROWER, P., BRYANT, B. & ARGYLE, M. (1978) Social skills and mental health. London:
Methuen.
WAGNER, H. L., MACDONALD, C. J. & MANSTEAD, A. S. R. (1986) Communication of
individual emotions by spontaneous facial expressions. Journal of Personality and Social
Psychology 50, 737-743.
WATZLAWICK, P., BEAVIN, J. H. & JACKSON, D. D. (1968) Pragmatics of human communi-
cation. Faber & Faber.
WIENER, Μ., DEVOE, S., ROBINSON, S. & GELLER, J. (1972) Nonverbal behaviour and
nonverbal communication. Psychological Review 79, 185-214.
YNGVE, V. H. (1970) On getting a word in edgewise. Papers from the sixth regional meeting
of the Chicago Linguistic Society. Chicago: Chicago Linguistic Society.
APPENDIX A
1. Head Postures
Head postures are described relative to a position in which the person
is looking straight ahead in alignment with the direction of his chair,
neither to right or left. In this position, a horizontal axis is assumed to run
along the line of the eyes, and a vertical axis along the line of the nose;
postures are described relative to these two main axes. Postures are also
described relative to the other person in the room, people sitting at right
angles to one another in pairs in Experiments 1-4.
163
164 Appendix A
2. Trunk Postures
The main axis for the position of the trunk is taken to be an upright
position, facing straight ahead in alignment with the direction of the chair,
the trunk at 90 degrees to the chair seat. Postures are described relative to
this axis and to the other person in the room, people sitting at right angles
The Posture Scoring System 165
3. Arm Postures
Arm postures are scored according to the position of the hand, i.e.
whether it is touching the head, trunk, arms, legs, furniture or not
touching anything. In scoring arm postures, the particular hand is re-
corded to assist accuracy of scoring, although these data are not actually
analysed (RH —right hand, LH—left hand, BHs—both hands).
4. Leg Postures
Leg postures can be seen as varying along four main dimensions—
crossing the legs, moving the legs apart or together, drawing the legs back
or stretching them out, and changing the orientation of the foot. In scoring
leg postures, the particular leg is recorded to assist accuracy of scoring,
although these data are not actually analysed.
(RL—Right leg, LL—left leg, BLs—both legs).
axis. Postures are also described relative to the other person in the room,
people sitting at right angles to one another in pairs in Experiments 1 to 4;
in an earlier version of this scoring system (Study 8), foot positions were
described with reference to the left and right of the main axis.
MFP Moves foot to person. The foot is moved
towards the other person and within the side of
the main axis nearer that person.
SF(MFP) Straightens foot (from moves foot to person).
The foot is straightened from "moves foot to
person" but without crossing the main axis.
MFAP Moves foot away from person. The foot is
moved away from the other person and within
the side of the main axis further from that
person.
SF(MFAP) Straightens foot (from moves foot away from
person). The foot is straightened from "moves
foot away from person" but without crossing
the main axis.
MFL Moves foot to left (Study 8 only). The foot is
moved to the left within the left side of the
main axis.
MFR Moves foot to right (Study 8 only). The foot is
moved to the right within the right side of the
main axis.
RaF Raises foot. The toes of the foot are raised.
LoF Lowers foot. The toes of the foot are lowered
from a "raises foot" position.
PoFD Points foot downwards. The toes of the foot
are pointed downwards.
PFF Puts foot on foot. One foot is put on top of the
other.
APPENDIX B
The Body Movement Scoring
System
1. General Assumptions
Posture and gesture together form a dynamic system of body movement.
This scoring system is intended to provide a description of seated bodily
movements in terms of their physical appearance without attempting to
infer the meaning or function of such movements. Activity is described
separately for each of four main body regions (head, trunk, upper limbs,
lower limbs), since there are important differences in the movements
possible for each body region; all the movement categories are presented
in detail in Section 2. The system has been developed for use with pairs of
people in conversation with one another; however, it could easily be
adapted for use with larger groups.
The unit of activity is defined as the time from the beginning of one act to
the beginning of the next, the criterion for the act unit being a change in
the use of a particular part of the body. Descriptions of act units are not
mutually exclusive, and several activity categories may be required to
describe one act unit (e.g. turns head to person and nods head; extends
lower arm and rotates outwards). When the same movement is repeated
more than once, it should be scored as one act if there is no perceivable
break in the action; such a movement is scored as a multiple act (e.g.
multiple head nod). Only if a clear rest period occurs before the re-
sumption of an act are they scored as separate units.
Movements of the upper and lower limbs can be either unilateral or
bilateral, and the laterality of the act is indicated as follows:
H I , LI This indicates the
hand or leg closest
to the other
person.
H2, L2 This indicates the
hand or leg
furthest from the
other person.
171
172 Appendix B
2. Activity
Body movements are divided into four main areas for ease of analysis:
head, trunk, upper limbs, lower limbs. Each of these areas is discussed
separately for the movements possible from that part of the body.
Activity categories
HA1 DsHd Drops head so that eyes go below the
horizontal axis.
HA2 DsDHd Drops head down further from DsHd
(can only occur after DsHd).
HA3 RaHd Raises head from DsHd (eyes do not go
above the horizontal axis).
HA4 RaUHd Raises up head so that eyes are above the
horizontal axis.
HA5 LoHd Lowers head from RaUHd (eyes do not
go below the horizontal axis).
HA6 THdP Turns head to person within that side of
the vertical axis nearer to the other
person.
HA7 RHdTP Reduces head turn to person from HA6,
but without crossing the vertical axis.
HA8 THdAP Turns head away from person within that
side of the vertical axis furthest from the
other person.
The Body Movement Scoring System 173
Activity categories
TA1 LF Leans forward, so that the trunk is moved
forward of the vertical axis.
TA2 RFL Reduces forward lean, without the trunk
crossing back over the vertical axis.
TA3 LB Leans back, so that the trunk is moved back
of the vertical axis.
TA4 RBL Reduces backward lean, without the trunk
crossing forward of the vertical axis.
TA5 TP Turns to person, so that the trunk is turned
towards the other person within that side of
the vertical axis closest to him.
TA6 RTP Reduces turn to person, without crossing
back over the vertical axis.
TA7 TAP Turns away from person, so that the trunk is
turned away from the other person, within
that side of the vertical axis furthest from
him.
TA8 RTAP Reduces turn away from person, without
crossing back over the vertical axis.
TA9 LP Leans to person. Sideways movement on
the side of the vertical axis closest to the
other person.
TA10 RLP Reduces lean to person, without crossing
over the vertical axis.
TA11 LAP Leans away from person. Sideways
movement away from the other person on
the side of the vertical axis furthest from the
other person.
TA12 RLAP Reduces lean away from person, without
crossing over the vertical axis.
TA13 LoT Lowers trunk, so that the spine is collapsed
from a straight sitting position.
TA14 RaT Raises trunk, so that the trunk is
straightened from a collapsed position.
TA15 LFCr Leans forward on chair, so that the back of
the chair is raised.
TA16 LBCr Leans back on chair, so that the front of the
chair is raised.
The Body Movement Scoring System 175
When trunk activities are scored, there are very often two or more
movements involved, and all the movements along each axis or of each
type should be scored.
176 Appendix B
Activity categories
BCA1 Sc Scratching.
Only nails and/or fingertips in contact.
Open hand shape.
Contact light and rhythmic.
BCA2 Ru Rubbing.
Larger area of hand in contact with
surface.
Variable hand shape.
Contact vigorous and rhythmic.
The Body Movement Scoring System 177
BCA3 St Stroking.
Larger area than scratching in contact with
surface.
Variable hand shape.
Contact light and slowly rhythmic.
N.B. If in doubt whether to score an act as a stroke or a rub, always score a
stroke. A rub is only scored if the action is clear.
BCA4 To Touching.
Area of hand in contact variable.
Variable hand shape.
Contact light and sustained.
BCA5 Gr Grasping.
Hand encloses part of body or object.
Hand shape is open or closed.
Contact is vigorous and sustained.
BCA6 Ta Tapping.
Hand area in contact variable, although
usually fingertips.
Variable hand shape.
Contact is light, rhythmic and intermittent.
BCA7 Pi Picking.
Thumb and finger in contact with surface.
Thumb-finger hold hand shape.
Variable contact: intermittent or sustained.
BCA8 Su Supports.
Hand supports part of body (usually head).
Variable hand shape.
Contact variable and sustained.
BCA9 Ro Rotation.
Movement of the hand on an axis while
maintaining position on body surface.
BCA10 Re Resting.
Terminates BCA1-9 (except BCA4, from
which it is indistinguishable).
Hand shape that of previous contact act.
Contact light and sustained.
N.B. This category can only occur after
one of the other kinds of contact activity.
BCA11 Puts Puts.
Puts hand inside some article of clothing,
e.g. pocket.
BCA12 Pulls Pulls.
Pulls on some article of clothing or hair.
178 Appendix B
(b) Trunk
BCL13 Ba Back. Whole of back, no distinction is
made between different areas.
BCL14 Ct Chest. Chest, above mid-line of trunk.
BCL15 An Abdomen. Below mid-line of the trunk to
the top of the thighs.
BCL16 STO Side towards other person.
The Body Movement Scoring System 179
BCL17 SAO Side away from other person.
(e) Clothes
BCL39 Pu Pullover.
BCL40 Tr Trousers.
BCL41 Sk Skirt.
BCL42 Pt Pocket.
BCL43 SI Sleeve.
BCL44 Jt Jacket.
180 Appendix B
(f) Objects
BCL45 CAP Chair arm on the same side as the other
person.
BCL46 CAAP Chair arm on the opposite side from the
other person.
BCL47 es Chair seat.
BCL48 CB Chair back.
BCL49 Ta Table.
PAO-M
182 Appendix B
Position categories
LP1 FC Floor contact, so that one or both feet are
in contact with the floor.
The Body Movement Scoring System 185
Activity categories
Leg/feet activities are scored on the basis of three points of articulation:
the hip, the knee and the ankle. Care should be taken not to confuse the
point of articulation with the part of the leg which seems most obviously to
have moved; these are not always the same. For example, many foot
movements are in fact the results of movements at the knee or the hip.
Where leg activities are described relative to a vertical axis, the axis is
based on the trunk position where a person is sitting upright, facing straight
ahead in alignment with the chair. Where leg movements involve a rotation
with the foot on the floor, a "t" or "h" should be added to the movement
description to indicate whether the fulcrum of the movement is the toes or
the heel. The activities for each point of articulation are as follows:
189
190 Author Index
Heritage, J. 122-124,126-127,129,139, Reich, W. 14,15,162
157,158,160 Riseborough, M. G. 33,162
Heywood, S. 35,160 Robinson, S. 162
Hockett, C. F. 9, 28, 29, 33,109-110,116, Roger, D. R. 47, 92,103,106,127,162
161 Rogers, P. L. 162
Hoffman, S. P. 120,156,160 Rogers, W. T. 32, 33,162
Rose, F. C. 160
Rosenfeld, H. M. 19,162
Ickes, W. 19,161 Rosenthal, R. 6,10,162
Izard, C. E. 20,149,152,161 R u t t e r , D . R . 100,101,162
O'Shaughnessy, M. 161
Ogston, W. D. 27,120,156,159 Yngve, V. H. 30,99,162
Oster, H. 8,149,161
191
192 Subject Index
Dissents 93,103-106,155 43,94-95,110,113-116,119,
see also Conversational Exchange Analysis 120-121, 140,154, 156,166-168,
Draws back legs 57-58,60, 71,72,78,95-97, 176-184
148-149,154,169 see also Arms akimbo, Contact
see also Legs drawn back movements, Emblems, Folded arms,
Drops head 41,45,57-61,72,73,76-78, 82, Gesture, Holds up one hand,
104,105,148, 164,172 Illustrators, Joins hands fingers
interlocked, Joins hands on abdomen,
Joins hands on thigh, Joins hands with
Emblems 9,29,31,40,108 palm over back of other hand,
cheek-screw 31 Manipulators, Non-contact
nose-thumb 31 movements, Points hand, Puts hand
ring 31 to chair arm, Puts hand to face, Puts
Emphasis in speech 36, 49,108-121,140, hand to thigh, Supports head on one
155-156 hand
Encoding 4-7 Happiness 7,21
individual differences in 10 Head jerk 118,173
interpersonal attitudes and emotions 20, Head lean 72,73,75,76-82
23-27,53-69,70,72-74,77-79, 85,149 Head movements and positions 40, 41, 43,
methodology 44-46,150-151,153 59-60,110,113,115,116,118,120,
postural congruence and 17-19 149,156,163-164,172-173
see also Role play see also Drops head, Head jerk, Head
Eyes and eye contact 3, 9,10,14, 23, 37, 44, lean, Head nod, Head rock, Head
55,64,99-101,110,123,146,157 shake, Head straight, Lowers head,
Straightens head (from leans head),
Supports head on one hand, Turns
Facial Action Coding System (FACS) 8, head.
146-147 Head nod 41,99,113-114,117,118,152,
Facial expression 3,7-9,10,12,14,20-22, 153,173
37,45,71,83-84,99,123,146, Head rock 118,173
148-150,152-153,157 Head shake 99,113,118,173
Farewells 30 Head straight 72, 73, 75-78, 80-83,148
Fear 7,21,22,149 Holds up one hand 95-97,104,105,154,
Folded arms 25-26,62,66,68,74,75,79-83, 168
148,167,184 Humphries, John 88-92
Forward lean 23-24,71,72,73, 76-79,82
see also Leans forward
Freud 14-15 Illustrators 9, 29, 32-35, 40,108-109,121,
Friendliness 81-82 147
Innate hypothesis of emotional
expression 7-9
Gaze see Eyes and eye contact Interest 46-47, 63, 69,148-149,151-152,
Gesture 3, 9,10,13,14, 37,145-157 154
emotions and attitudes 34 decoding through posture 70-79, 82-84,
ideographic 33,121 85
measurement 38-43,145-147,157 encoding through posture 53-61, 62, 68,
physiographic 32-33 72,77, 78
political speeches and 50,122-141, Interpersonal distance 3,10,14,146
156-157 Interviews 11, 152-153
speech and 27-36,47-50, 85,107-141, Intimacy 23-24
147,153-157
turn-taking and 97,9S-99,102,154
see also Contact movements, Non-contact Joins hands fingers interlocked 89-91,184
movements, Hand/arm movements Joins hands on abdomen 72, 73, 74, 75,
and positions, illustrators 76-82,104,105,167
Greetings 30 Joins hands on thigh 95
Joins hands with palm over back of other
hand 89-90, 184
Hand/arm movements and positions 40,42, Juncture 28,29
Subject Index 193
Leans back 41, 57-61,71, 72,104,105, role in social interaction 7-13
148,151-152,165,174 sex differences in 10,13
see also Backward lean speech and 9-10,13,14
Leans forward 41,57-60,71,72,104,105, see also Body language, Eyes and eye
114,148-149,165,174 contact, Facial expression, Gesture,
see also Forward lean Interpersonal distance, Posture,
Leans head on one hand see Supports head on Pupils and pupil dilation
one hand Non-verbal leakage 8, 60-61,151,153
Leans head 58-60,72,77,113,148,164,
173
Leans sideways 41,65-66,68,72,79, 83, Object-contact movements 42,176-177,180
114,118,148,165,174 Offers 48, 93-96,103-106,154-155
see also Sideways lean see also Conversational Exchange Analysis
Leathley, Martin 125-126,128-129,140 Open body positions 25-26, 62-76, 79-84
Legs drawn back 71,72,73,76-79 Oral personality 15
see also Draws back legs
Legs/feet movements and positions 40-42.
87, 94-96,110,113-116,119,120, Persuasiveness 23, 26, 34
Phonemic clause 28, 29, 49, 109-110,117,
154,156,168-170,184-187
125,153
see also Crossed legs, Draws back legs,
Pleasantness/unpleasantness 21-22
Legs drawn back, Legs straight, Legs
Points hand 42,95-97,154,168
stretched out, Legs uncrossed,
Polarized-light goniometry 39, 43
Lowers one foot, Moves one foot to
Politeness 74,81-82
left, Moves one foot to right, Raises
Political speeches 29, 36-37, 44, 47, 50, 85,
one foot, Stretches out legs
Legs straight 72,73,74,76-78 122-141,146,156-157
Legs stretched out 72,73,76-79, 82,152 Positive attitude 23-24, 25-26
Posture 3, 9, 10,14-37,145-157
see also Stretches out legs
clinical studies of 14-17
Legs uncrossed 74,75,79-82
Liking 25,44,84 emotions and interpersonal
Line drawings 23,25,26,46,70-84 attitudes 20-27,44-47, 53-84,147-
Lowers head 113,172 153,157
Lowers one foot 95,170 measurement 3S-43,145-147,157
Luther, Martin 3 postural congruence 15-16,17-20
sex differences in 24-26
speech and 27-28,47-48, 85-107,147,
Manipulators 40,147 153-155,157
Markovian process 101,106 turn-taking and 98-107
Movement transducers 28-29,110,116, Posture Scoring System 41-42, 50, 57,65,
117 94,103,108,146-147,163-170
Moves one foot to left 95,170 Profile of Nonverbal Sensitivity (PONS) 10
Moves one foot to right 95,170 Psychoanalysis 5-6,14-15
Psychopathology 10,14-15
Psychotherapy 14-18,19-20, 26-27, 87,99
Neuro-cultural model of emotional Public speaking 46-47, 85,141,151-153
expression 8 see also Political speeches
Newsbroadcasts see Television Pupils and pupil dilation 3, 9,14,146
newsbroadcasts Puts hand to chair arm 42,167
Non-contact movements 40,42-43,114- Puts hand to face 95, 104,105,166
115,117,118,119,129,136,145,147, Puts hand to thigh 42, 58-60, 95,167
180-183
Non-verbal communication 3-13,37
concept of 3-7,70,109,150 Raises one foot 65-66, 68,95-97,154,170
emotion and 7-9,13,14 Raises up head 41,104-106,155,164
individual differences 10-11,13,14 Reactions 48, 93-97,103-106,154
interpersonal relationships and 12-13, see also Back channels, Conversational
15-16,17-20 Exchange Analysis
methodology in non-verbal Regulators 9-10, 29,108-109
communication research 38,150-151 Relationships 12
194 Subject Index
see also Postural congruence Syntax 9,33,109,127,136,140
Relaxation 24,26,40,68,79,81-82,148
Reliability studies 39,40,42,43,57,67,94, Television newsbroadcasts 28,43,44,47,
103,113,116,126,127 49-50,85,88-92,97,154
Replies 48,93-96,98,103-106,154-155 Tension 21,26,34
see also Conversational Exchange Analysis Trunk movements and positions 40,41, 87,
Requests 48,93-96,98,103-106,154,155 94-96,113-116,118,120,154,156,
see also Conversational Exchange Analysis 164-165,173-175
Role play 20,23-27,36,44,62-63,153 see also Backward lean, Forward lean,
Leans back, Leans forward, Leans
sideways, Sideways lean, Trunk
Sadness 7,22,45,53 straight, Trunk turn
Scargill, Arthur 125-127,129-140,157 Trunk Straight 72,73,75,76-82
Self-synchrony 27 Trunk turn 114,174
Sideways lean 24,72,75,80-83 Turns head 41,58-60,72,73,76-79,100,
see also Leans sideways 102,104-106,113,117,118,148,151,
Sleep/tension 21 155,164,172
Social context 12,13,14 Turn-yielding cues 30,97,98-100,106,
Social skills model 11 154-155
Social skills training 11-12 see also Turn-taking
Speaker-state signals 30-31,98-100,102, Turn-taking 30-31,36,48,97,98-107,
106 154-155
see also Turn-taking see also Attempt-suppressing signals, Back
Speech acts 48-49,92-93,98,102-106,
channels, Turn-yielding cues,
127,154-155,157 Within-turn signals
Speech content 15,28,33,36,102,106-
107,108-109,123-124,153-155
Status 24-26,74 Ultra-sound 39
Straightens head (from leans head) 65-66,
68,72,79,83,103,164
Stretches out legs 58-60,72,78,95,148, Vocal stress 9,28-29,33,37,49,109-110,
169 112,115-121,122-125,126,128-129,
see also Legs stretched out 136,139-140,146,154,156-157
Superior 74,81-82
Supports head on one hand 45,57-61,66,
68,72,73,76-79,82,148,151,152, Wall, Pat 125-126,128-129,139-140
166 Within-turn signals 30, 98,100
Surprise 7,21,149 see also Turn-taking