Professional Documents
Culture Documents
Group 7, Section B
Name PGDM No
Anand S 14016
Sales-
Delivery/collection
Packing
Cooking
Assembly Line
Order
Placement
Domino’s US Supply Chain System
1. Facilities
Supply chain consist of 19 facilities: 16 were regional dough manufacturing and supply
chain centres, an Equipment and supply distribution centre, a Fresh produce facility
and a pressed product plant.
2. Inventory
Raw materials consist of more than 240 individual products. Some of the them (dough)
are produced according to forecast. Others are stored in the warehouse and are
being replenished from time to time.
3. Transportation
Domino’s use 200 leased tractor-trailers to supply the raw materials to the various stores.
Usually delivered in the night to minimize disruptions and to ensure on-time delivery.
Cont.
4. Information
The company uses Pulse point-of-sale computer system. it includes a
forecasting software that allowed store managers and owners to track
inventory and sales to customers.
5. Sourcing
The purchasing is centralised. It is sourced from authorised dealers and Farmers.
Dough manufacturing is vertically integrated.
6. Pricing
Similar to other Pizza companies. The price is almost same in most of the
companies. Uses various tools to reduce the cost so as to increase profit.
Domino’s International Supply Chain
Flow of supply chain
Uncertainty regarding the raw material prices like that of corn, wheat etc.
Surveys show that taste of Domino’s Pizza was not good.
Diners opted for less expensive frozen offerings instead of pizza due to recession.
Managing the increasing variety of ingredients and packaging.
Threat to its brand reputation due to a video posted in YouTube about the unsanitary
preparation method.
Rise in global commodity prices like wheat, dairy products, chicken etc.
US pizza market was highly competitive.
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