AN ORGANIZATION STUDY ON SUPREME INDUSTRIES

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1 AN ORGANISATIONAL STUDY ON
1.1. INRTODUCTION 4
1.2. OBJECTIVES OF THE STUDY 5
1.3. LIMITATIONS OF THE STUDY 5
1.4. SCOPE OF THE STUDY 6
1.5. METHODOLOGY OF THE STUDY 6
2 INDUSTRY PROFILE
2.1. PROFILE OF FURNITURE INDUSTRY 8
2.2. OVERVIEW OF FURNITURE INDUSTRY 9
2.3. HISTORY OF FURNITURE 9
2.4. WORLD FURNITURE INDUSTRY 10
2.5. CHARACTERISTICS OF THE FURNITURE INDUSTRY 11
2.6. INDUSTRY TRENDS 11
2.7. FURNITURE EXPORT INDUSTRY 12
2.8. MARKET SIZE 14
3 COMPANY PROFILE OF
3.1. COMPANY PROFILE 16
3.2. ORIGIN AND DEVELOPMENT 18
3.3. PRESENT STATUS OF THE COMPANY 18
3.4. ORGANIZATION AND MANAGEMENT 19
3.5. COMPANY BACKGROUND 19
3.6: LOCATION 20
3.7: PRODUCTION CENTER 20
3.8: BRANCHES 20
3.9: FRANCHISE 21
3.10: MISSION, CORPORATE OBJECTIVES 21
3.11: OBJECTIVES 21
3.12: RECOGNITIONS 21
3.13: FUTURE PROSPECTS AND GROWTH PLANS 22
3.14: BUSINESS OPERATION 23
3.15: PRODUCT PROFILE 23
3.16: MAJOR PRODUCTS 23
3.17: VISION 26
3.18: MISSION 26
3.19: ORGANIZATION STRUCTURE OF SUPREME INDUSTRIES LIMITED 27
3.20: MAJOR COMPETITOR 28
4 DIFFERENT DEPARTMENTS/DIVISIONS OF SUPREME INDUSTRIES LIMITED
4.1: SYSTEM 30
4.2: STRUCTURE OF FINANCIAL DEPARTMENT 30
4.3: ACCOUNTS AND ADMINISTRATION 30
4.4: CAPITAL STRUCTURE 31
4.5 STRUCTURE OF HUMAN RESOURCE DEPARTMENT 33
4.6: FACTORY WORKERS 34
4.7: RECRUITMENT AND SELECTION 35
4.8: TRAINING AND DEVELOPMENT 36
4.9: WAGES AND SALARY ADMINISTRATION 36
4.10: OFFICE WORKERS 36
AN ORGANIZATION STUDY ON SUPREME INDUSTRIES
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4.11: STRUCTURE OF PURCHASE DEPARTMENT 37

4.12: METHODS OF PURCHASING 38
4.13: PURCHASE PROCEDURE 39
4.14: PRODUCTION 41
4.16: PRODUCTION PROCESS 42
4.17: TRAETMENT OF WASTE 47
4.18: PRODUCT MANUFACTURED AT GLANCE 47
4.19: COST OF PRODUCTION 48
4.20: MATERIAL DEPARTMENT 50
4.21: MATERIAL HANDLING EQUIPMENT 52
4.22: STRUCTURE 54
4.23: ADVERTISING 55
4.24: MEDIA OF ADVERTISING 55
4.25: CUSTOMERS OF SUPREME INDUSTRIES LIMITED 56
4.26: SELECTION OF VENDER (SUPPLIERS) 56
4.27: MARKETING OF FURNITURE 58
4.28: HOME MARKET 58
4.29: BRANCHES 59
4.30: INTERNATIONAL MARKET 59
5 PORTER’S FIVE FORCES MODEL, MC KINSEY’S 7s MODEL AND SWOT ANALYSIS
5.1: PORTER’S FIVE FORCE ANALYSIS OF SUPREME 61
5.2: MCKINSEY’S 7s MODEL 64
5.3: SWOT ANALYSIS OF SUPREME INDUSTRIES LIMITED 72
6 A SURVEY ON THE CUSTOMER SATISFACTION LEVEL 76
7 FINDINGS, SUGGESTIONS AND CONCLUSION
7.1: SURVEY FINDINGS 89
7.2: FINANCE DEPARTMENT 89
7.3: MARKETING DEPARTMENT 89
7.4: HUMAN RESOURCE DEPARTMENT 90
7.5: PRODUCTION DEPARTMENT 91
7.6: SUGGESTIONS 91
7.7: CONCLUSION 94
8 BIBLIOGRAPHY