POKKA Corporation

1. Representative: President & CEO Masatoshi Hori

2. Head office: 4-2-29 Sakae, Naka-ku, Nagoya Prefecture, Aichi, Japan
3. Established: April 11, 1968
(Founded: February 22, 1957)
4. Main businesses: Manufacture and sale of foods and beverages
5. Fiscal year end: March 31
6. Number of employees: 2,473 (consolidated, as of March 31, 2010)
7. Share capital: 2,376 million yen
8. Number of issued shares: 9,487,000
(as of March 31, 2010)

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Performance by Business Segment

Net sales (billions of yen)

Beverages / Foods Restaurants Other Eliminations Consolidated

FY2011Estimate 86.2 9.7 9.0 –5.9 99.0

FY 2010 83.3 9.4 8.9 –4.6 97.1

FY 2009 82.9 8.8 9.5 –4.7 96.5

Operating income (billions of yen)

Beverages / Foods Restaurants Other Eliminations Consolidated

FY2011Estimate 3.3 0.3 0.1 0.1 3.8

FY 2010 1.4 0.2 0.1 0.1 1.8

FY 2009 1.1 0.2 0.2 0.1 1.7

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 Beverages and Foods Business (Japan)

POKKA Corporation

Operates a nation-wide network of beverage vending machines

based on its core lemon-based products, coffee, and soups
businesses.

Lemon
Lemon Coffee
Coffee Soup
Soup Vending
Vending
machines
machines
Developing
Developing new
new Fine
Fine flavors
flavors created
created
health-oriented
health-oriented with
with carefully
carefully
product
product categories
categories selected
selected ingredients
ingredients

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 Beverages and Foods Business (Overseas)

POKKA Corporation Singapore Pte Ltd

•• Established
Established in
in 1977.
1977. In
In 1993,
1993, POKKA
POKKA Corporation
Corporation Singapore
Singapore established
established aa
joint-venture
joint-venture company,
company, POKKA
POKKA Ace
Ace (M)
(M) Son.
Son. Bud.,
Bud., in
in Malaysia.
Malaysia. POKKA
POKKA
Corporation
Corporation Singapore
Singapore manufactures
manufactures and
and sells
sells beverage
beverage products
products in
in Asian
Asian
and
and other
other countries.
countries.

Exporting products Tea

Tea beverages
beverages areare the
the company’s
company’s best-selling
best-selling
to 60 countries products.
products. Its
Its green
green tea
tea products,
products, in
in particular,
particular,
boast
boast a market share of around 70% in
a market share of around 70% in Singapore.
Singapore.

4
Restaurants (Japan)

POKKA Create Co., Ltd.

Operates
Operates coffee
coffee shop
shop franchise
franchise Cafe
Cafe de
de Crie:
Crie:
101
101 locations
locations in
in the
the Kanto
Kanto area,
area, 31
31 in
in the
the Tokai
Tokai area,
area,
17
17 in
in the
the Kansai
Kansai area.
area. Total:
Total: 149
149 locations
locations (as
(as of
of February
February 2011)
2011)

Restaurants (Overseas)
POKKA
POKKA Corporation
Corporation POKKA
POKKA Food
Food
(HK)
(HK) Ltd.
Ltd. (Singapore)
(Singapore) Pte.
Pte. Ltd.
Ltd.

Operate
Operate aa variety
variety of
of restaurants
restaurants in
in Hong
Hong Kong
Kong and
and Singapore:
Singapore:
26
26 locations
locations inin Hong
Hong Kong,
Kong, 10
10 in
in Singapore,
Singapore, 11 in
in Macao.
Macao.
Total:
Total: 37
37 locations
locations (as
(as of
of September
September 2010)
2010)

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Other Businesses

Foremost Blue Seal, Ltd.

Seal, Ltd.

Manufacture/sale
Manufacture/sale of
of Blue
Blue Seal
Seal ice
ice cream
cream
"Born
"Born in
in America
America and
and raised
raised in
in Okinawa"
Okinawa"

POKKA Logistics Co.

Co.,, Ltd.

Transportation/warehousing
Transportation/warehousing mainly
mainly of
of POKKA
POKKA beverages
beverages

POKKA Machine Co., Ltd.

Design/manufacture
Design/manufacture of of energy-saving
energy-saving machines
machines and
and
production
production lines
lines for
for various
various beverages
beverages
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