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Analyst Property sales in China slowed dramatically in May and June, particularly in Tier 1
cities including Beijing, Shanghai and Shenzhen, which saw average sales fall by
Feng Zhi Wei +65 6725 7894 52% month-on-month in May. While sales started to pick up in June, they were still
Standard Chartered Bank, Singapore
Senior Credit Analyst
substantially lower than a year earlier. These cities experienced the greatest
Zhi-Wei.Feng@sc.com speculative gains in 2009 and were the focus of the government’s recent strict
measures to cool the market. Our study also reveals divergent sales performance
between Tier 1 and Tier 2 cities.
While price falls are evident, we do not expect the market to collapse. Our cash-flow
sensitivity study suggests that the key developers under our coverage (land bank
size larger than 30 mn sqm) will be able to withstand a fall in contracted sales by
30% from their original full-year targets set earlier this year. Developers’ asset
coverage ratio and sales turnover rates confirm our view that the book value of their
property assets on balance sheet would be fair or under-valued even if property
prices correct by 20-30%. Additionally, we see visible pent-up demand on the
sidelines following the strict government measures announced in April.
The stronger developers with large and diversified land banks and sound liquidity,
such as Agile, Country Garden, Evergrande, Shimao and to a certain extent Hopson,
have cash surpluses that comfortably exceed their short-term debt even if they miss
their full-year sales targets by 30%. While some developers recorded weaker sales in
May and June with m/m falls or slower sales growth, their total sales in the first six
months of the year remained decent at 32-58% of the full-year goal, in our view.
Looking ahead, we believe that the Chinese property market will continue to be
policy-driven and from the developers’ viewpoint, managing liquidity will be key. We
believe that larger developers with many available-for-sale projects will do well if they
are willing to offer meaningful price discounts in H2. Thus, investors should consider
purchasing the stronger names. Of the bond universe, we recommend benchmark
investors consider adding risk on the COGARD 11.25% of 2017s (indicative bid YTM
11.96%). For investors with higher risk appetite, we recommend an outright buy on
the HPDLF 8.125% of 2012s (indicative bid YTM 12.17%), and the EVERRE 13.00%
of 2015s (indicative bid YTM 13.83%). At the same time, we have market weight
recommendation on the AGILE 10.00% of 2016s (indicative bid YTM 9.41%), the
AGILE 8.875% of 2017s (indicative bid YTM 9.74%), the COGARD 11.75% of 2014s
(indicative bid YTM 10.17%) and the SHIMAO 8.00% of 2016s (indicative bid YTM
9.60%) for the carry.
We also summarise below price performance of the bonds in the past two months
during which time the HY market experienced a major correction due to 1) concerns
about the property market following frequent policy measures; 2) build-up of supply
pipeline with issuers paying higher coupons to get the bonds printed; and 3) weak
market sentiment in view of the European debt crisis. We note that the new issuers
experienced sharper correction and slower recovery over the period (Table 1).
18
KAISA15
15 EVERER15
Indicative bid YTM (%)
CHANDRA15
12 HPDLF12 COGARD17
PTBMMU14 BERAUC15 BUMIIJ16
STAREN15 YLLG17
AGILE16
COGARD14 LIPPO15 AGILE17
9 ROADKG14 SHIMAO16
CIKLIS15 INDIKA16
6
2 3 4 5 6 7 8
Duration (yrs)
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2.0 25,000 - Chart 2 shows the average monthly sales volume and ASP
of new homes in Shanghai, Beijing and Shenzhen
(Guangzhou is excluded because of data inconsistency).
1.6 20,000
- While ASPs in the Tier 1 cities were on average 60-85%
higher y/y in early 2010, sales volumes fell substantially y/y
1.2 15,000 over the first four-month period.
CNY psm
mn sqm
Jul
Oct
Jan
Feb
Jun
May
Aug
Sep
Nov
Dec
2.0 9,000 - Chart 3 shows the average monthly sales volume and ASP
of new homes in 10 Tier 2 cities (selected based on data
availability and regional distribution). They are Tianjin and
1.6 7,200
Dalian in the Bohai Rim; Chongqing and Chengdu in the
western region; Wuhan and Changsha in the central
1.2 5,400 region; Hefei, Nanjing and Suzhou in the Yangtze River
CNY psm
mn sqm
Jul
Oct
Jan
Feb
Jun
May
Aug
Sep
Nov
Dec
Coupled with the recent policy-tightening to rein in rapid price appreciation, this will result in a meaningful price correction
in the coming months, although the magnitude of the price decline will vary by city and market segment.
While it is hard to predict the actual percentage fall nationwide, we can get some indication by comparing the prices at
their peak levels early this year with prices in Q3-2009 when price increases started to gather steam. For housing prices
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to reach their average Q3-2009 level, ASPs in Tier 1 cities will have to fall by about 25-40%. For the Tier 2 cities, the fall
is lower, ranging between 15-25% for most of the cities under study.
80 2,400 2.5
2.0
60 1,800
1.5
%
40 1,200
1.0
20 600 0.5
0 0 0.0
Shanghai
Beijing
Tianjin
Chengdu
Suzhou
Shenzhen
Dalian
Wuhan
Chongqing
Changchun
Changsha
2009 GDP
Nanjing
1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009
GFA sold (mn sqm) GFA under constr (mn sqm)
Years of demand (RHS)
Sources: CRIC, Standard Chartered Research Sources: CEIC, Standard Chartered Research
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40
35
30
25
58%
CNY bn
20
15 44%
38%
32%
10 33%
5
0
Agile Cogard Evergrande Hopson Shimao
We also did a sensitivity study on the developers’ cash flows and compared the projected cash surplus at end-2010 with
the companies’ short-term (ST) debt payable within one year. Our calculation of the ratios suggests that the developers
will not encounter any liquidity crunch if they miss their sales targets by 30% or less, assuming that they do not add new
land purchases in the year and slow down construction progress accordingly. However, some may experience tight
liquidity if sales fall 50% short of target. That said, we do not consider this a likely scenario based on their achieved sales
in H1, which account for about 32-58% of their full-year targets. We also expect them to be able to partially roll over their
ST loans depending on the project completion schedules.
Table 2 below shows the developers’ ranking in different scenarios (for detailed calculations, see the summarised tables
in the Appendix). In the worst-case scenario, with a sales shortfall of 50% of the projected goal, Agile has the best
liquidity position among its peers, followed by Country Garden.
Developers likely to lower prices to push sales instead of delaying new launches
We expect developers to release more projects for sale at competitive prices in H2 to generate at least enough sales to
meet their development and debt obligations for the year. This is in view of their high capital commitment for both project
development and land acquisitions, although we believe that these committed expenditures are for a longer period of at
least two years. Accumulating cash from pre-sales will also leave developers better-prepared if more acquisition
opportunities arise in a market downturn.
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We note that the developers’ capital commitment for project development and land acquisitions increased substantially at
end-2009 compared to a year earlier when the market was experiencing a downturn. We attribute this to the high amount
of contracted sales achieved in the year, resulting in high construction commitments for the coming years and
resumption of land purchases in H2-2009.
Some developers recorded positive free cash flow in 2009 thanks to their sales efforts. This partially suggests that the
companies were more focused on project sales in the year than on land expansion, especially in H1-2009 compared to
the previous bull market in 2006-07 when they raised large amount of funds from IPOs and USD bond issuance. That
said, some of the land acquisition instalments are due in 2010 and 2011, given that most of the acquisitions were made
in H2-2009.
By comparing the developers’ 2010 sales targets with their contracted-but-not-provided-for capital commitments for
development and land acquisitions as at end-2009, we note that Agile, Country Garden and Hopson may be under less
pressure than Evergrande and Shimao to meet their sales targets (Chart 6). However, taking into account the cash
position at end-2009 and the funding activities of Evergrande and Shimao in H1-2010, the urgency is less acute (Chart 7).
This further supports our view that the developers will be able to withstand a shortfall of 30% in their 2010 sales target.
40
35
30
25
20
15
10
5
0
Agile (CNY bn) Cogard (CNY bn) Everre (CNY bn) Hopson (HKD bn) Shimao (CNY bn)
Chart 8: Cashflow
50 50
40 40
30 30
20 20
10 10
0 0
-10 -10
-20 -20
-30 -30
Agile (CNY bn) Cogard (CNY bn) Evergrande (CNY bn) Hopson (HKD bn) Shimao (CNY bn)
Free cash flow (2009) Net bank loans (2009) Funds raised - equity & bonds (2009)
Net offshore funds raised (H1-10) 2010 sales target (Scenario 2) Capital commitments (RHS)
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Total cash (incl. restricted cash) 6,128 8,424 14,378 6,715 7,479
Total cash and property value 42,583 51,783 56,669 65,849 59,428
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Evergrande outperformed its peers in H1 sales performance. A closer look at the company’s monthly sales data
suggests that ASPs of projects for sale held stable at below CNY 6,500 psm in the first six months, while GFA sold
continued to grow strongly in March-June. Compared to the peak level of CNY 7,273 psm recorded in February, the ASP
of Evergrande projects was 14% lower in June. Similarly, Vanke, one of China’s largest property developers, recorded a
surge in sales in June with ASP in the month about 18% lower than the high of CNY 12,446 psm in March (Charts 8 and
9). The company publically attributed the sales increase in June to its pricing strategy.
On the other hand, Country Garden and Shimao recorded two months of low sales in May and June with higher ASPs.
We do not think the companies raised their ASPs in the two months but attribute the lower sales volume and higher
selling prices mainly to the companies’ available-for-sale projects (Charts 10 and 11).
We believe that these major developers with diversified property portfolios will be able to improve sales in the second
half of the year if they are willing to offer competitive prices and launch more projects for sale in the lower-tier cities.
Chart 9: Evergrande monthly sales and ASP Chart 10: Vanke monthly sales and ASP
0.7 7,000
0.8 12,000
0.6 6,000
CNY psm
mn sqm
mn sqm
0.4 4,000
0.2 2,000
0.2 3,000
0.1 1,000
0.0 0 0.0 0
Jan Feb Mar Apr May Jun Jan Feb Mar Apr May Jun
GFA sold - 09 GFA sold - 10 GFA sold - 09 GFA sold - 10
ASP - 09 ASP -10 ASP - 09 ASP -10
Sources: Company data, Standard Chartered Research Sources: Company data, Standard Chartered Research
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Chart 11: Cogard monthly sales and ASP Chart 12: Shimao monthly sales and ASP
0.6 6,000
0.4 14,400
0.5 5,000
0.3 10,800
CNY psm
CNY psm
0.4 4,000
mn sqm
mn sqm
0.3 3,000 0.2 7,200
0.2 2,000
0.1 3,600
0.1 1,000
0.0 0 0.0 0
Jan Feb Mar Apr May Jun Jan Feb Mar Apr May Jun
GFA sold - 09 GFA sold - 10 GFA sold - 09 GFA sold - 10
ASP - 09 ASP -10 ASP - 09 ASP -10
Sources: Company data, Standard Chartered Research Sources: Company data, Standard Chartered Research
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Appendix
Notes: * USD 550mn new issuance of 2017s is not included, as we expect the proceeds to be kept for CB redemption in early 2011;
# Excluding the CB redeemed in Feb-2010; Sources: Company data, Standard Chartered Research
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Note: * Including restricted cash; Sources: Company data, Standard Chartered Research
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Disclosures Appendix
Recommendations structure
SCB Terminology Impact Definition
Outperform Outperform
The bonds are expected to <Impact>
Bond recommendation Market perform Perform in line
its peer group over the next 6 months
Underperform Underperform
Buy protection Widen more
The CDS spreads are expected to
CDS
Hold protection Perform in line <Impact> relative to its peer group
recommendation
over the next 6 months
Sell protection Tighten more
We will no longer give specific bond and CDS recommendations, apart from trade ideas described below. Any
previously-given recommendations on instruments are withdrawn forthwith and should not be relied upon.
Standard Chartered Research also offers trade ideas with outright Buy or Sell recommendations on bonds as well as pair
trade recommendations among bonds and/or CDS. In Trading Recommendations/Ideas/Notes, the time horizon is
dependent on prevailing market conditions and may or may not include price targets.
Distribution of recommendations
Performance parameters and horizon: Given the volatility in the markets and our predisposition not to change
recommendations frequently, these performance parameters should be interpreted flexibly. Performance in this context
only reflects capital appreciation and the horizon is six months. Short term recommendations including pair trades based
on Trading Recommendations/Ideas/Notes may not be reflected in below numbers and percentage figures due to the
nature of such recommendations.
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Credit trends
Company Date Credit Outlook
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Regulatory Disclosure:
Subject companies: Agile Property Holdings Limited, Evergrande Real Estate Group Limited, Country Garden
Holdings Co, Hopson Development Holdings Limited, Shimao Property Holdings Limited.
Standard Chartered Bank and/or its affiliate(s) has received compensation from this company for the provision of
investment banking or financial advisory services within the past year: Agile Property Holdings Limited
Global Disclaimer:
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regarding this document or any information contained or referred to on the document.
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Data available as of 04:30 GMT 13 July 2010. This document is released at 04:30 GMT 13 July 2010.
Document approved by: Victor Lohle, Senior Credit Analyst
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