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WARDROBE

REHAB
5 STEPS TO THE PERFECT CLOSET

B y G e n e v a Va n d e r z e i l
Let’s Wardrobe Rehab!

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WA R D R O B E R E H A B BY G E N E VA

HEY GUYS!
My name is Geneva and I have a confession for how you can not only organise and edit
to make... I used to be a clothes hoarder. your existing wardrobe, but how you can
I used to buy and buy with no concept of also develop your personal style, choose
outfits, my closet was in overflowing but a palette and focus your shopping. All so
weirdly, I always felt I had nothing to wear. you can look and feel your best.

But 6 years ago when I was living in London The goal is a wardrobe that’s easy to
I started writing on the subject of Wardrobe navigate, full of pieces that you absolutely
Rehab… Fast forward and I’ve learnt so love and are able to create infinite outfits
much about maintaining a functional closet with. And so that you never stand in front of
and developing your style, much more than your closet wondering what to wear again!
I understood when I first started. So we’ve
put together this guide to share 5 steps to
perfecting your closet with tips and tricks
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Wardrobe Rehab
The diagram velow shows the steps for
Wardrobe Rehab. Turn to the next page to
read more details about all the steps.

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WA R D R O B E R E H A B BY G E N E VA
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5 STEPS TO THE PERFECT CLOSET

In this guide we’ll take you through 5


easy steps, giving you tips and tools for
wardrobe success. Take some time to
understand each step and move through
the steps in sequence so that you can
add to the different elwements of your
wardrobe properly.

1 2 3
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WA R D R O B E R E H A B BY G E N E VA

CULLING PERSONAL STYLE ESSENTIALS


Get it out of your life. You do you. Gather the basics.

An overflowing wardrobe Understanding what you like All those times you stood
filled with mis matched items and what suits you is key to staring at your closet
and impulse purchases is developing a wardrobe that thinking you had nothing
one of the biggest stumbling works really well for you and to wear, chances are it’s
blocks for creating fantastic makes you happy. In this because you didn’t have
personal style and outfits step we help you uncover the key items in your closet
that are easy to put together. your own personal style, that go together and open
In this step we’re going to by looking at the items up unlimited outfit options.
share you how to cull your in your closet, inspiration In this step we’ll help you
wardrobe and edit it down and helping you develop understand what essentials
to your best pieces, creating personal style guidelines. you need in your closet.
room for a better closet.
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COLOURS SHOPPING
Develop a palette. Focus your spending.

Once your closet has the Now that you’ve got that
essentials, it’s time to amazing closet sorted, the
understand more about last thing you want to do is
colours and how they can ruin it with poor shopping
be used to create beautiful choices, so in this step we
outfits. In this step you’ll share a series of tools to help
learn about how to develop you focus your shopping and
a colour palette and use pick items that continue to
colours in your wardrobe. make your wardrobe better
And do it so that your closet and better.
doesn’t date!
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STEP ONE

CULLING
THE MAGIC OF THROWING OUT

T E X T BY G E N E VA VA N D E R Z E I L
P H O T O G R A P H Y B Y B R YA N T L E E
Step 1 - Culling

The foundation of a well functioning ASK YOURSELF


(and chic) wardrobe that is conducive
to quick and easy dressing begins with • Is it worn out? Remove any items that
culling. are ripped, stained or worn beyond
repair.
Culling meaning removing damaged,
non-essential or mis-matched pieces • Have I worn this in the past year?
and helps create a clean canvas to build Remove any items you haven’t worn in
the perfect wardrobe upon. the last 12 months. (Although, allow
yourself to keep a small number of
Culling is somehting you really need to ‘sentimental’ items, just be careful that
commit to doing. Take a morning out pile doesn’t grow and grow).
to try on every item in your wardrobe in
front of a mirror and be ruthless about • Does this make me feel confident?
every item’s wearability. Ask yourself the Clothes that make you feel your best
10 questions below and sort your clothes will make you look your best. Remove
into two piles, those that are going and any items that are the wrong shape,
WA R D R O B E R E H A B BY G E N E VA

those that are staying. colour or cut.

• Does this fit properly? Check the fit of


each item by trying them on and moving
in them, lifting your arms, sitting down,
walking and bending over. Remove any
items that are too short, too tight or
when wearing, require you to adjust too
frequently.

• Is this item out of date? Often fashions,


prints and colours of a past trend will
date quickly and while this doesn’t
mean they can’t be incorporated into
your wardrobe, remove any items that
you haven’t worn recently.

• Does this need altering or repairing? If


a piece of clothing is slightly damaged
or ill-fitted it may be worth taking to
the tailors. This is especially so if the
garment is well-made and of a quality
material like silk, wool or cotton.
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WA R D R O B E R E H A B BY G E N E VA

N O W W H AT ?

After going through your whole closet, PILE 2. DONATE


including shoes, accessories and
underwear, your clothes should be divided These are pieces that are a bit worn, dated
into two sections, those that are staying and not worth selling. Take these items to
and those that are going. Put the ones you a thrift store or give them away to family
want to keep back in your closet, and for or friends. It’s best to avoid throwing away
those that you don’t want anymore split it garments if they are still wearable because
up into the following sections. they can be easily reused and will avoid
ending up in landfill.
PILE 1. ALTERING (OR DIY)
PILE 3. CLOTHES TO SELL
If they need altering, take these garments
to the tailors or if you have access to a Selling your old clothes is a great way
sewing machine, you can also alter them of both recycling them (they’ll get a new
yourself. owner) and making money from that which
has been collecting dust in your closet.
Use Ebay, Depop or other online apps, or
arrange a clothing swap or sale.
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STEP TWO

PERSONAL STYLE
It doesn’t have to be complicated

T E X T BY G E N E VA VA N D E R Z E I L
P H OTO G R A P H Y BY G E N E VA VA N D E R Z E I L
Step 2 - Defining Personal Style

In contrast to fashion, style is your own this pile define you either, but use it as a
unique and individual taste in clothes. foundation to grow and develop.

Basically, you want the clothes in your 3. CONSIDER YOUR LIFESTYLE


wardrobe to speak your style language
so you’re communicating who you are What you do day-to-day, whether it’s
through what you wear – and doing it going to parties, meetings or running
well. A well defined sense of style speaks marathons, plays a big part in how
of your own knowledge of yourself and your wardrobe should be shaped. For
enforces your self confidence when someone like me that’s not too hard
facing the outside world.I used to – home/studio/weekend it’s pretty
struggle too! Wearing anything and much all the same. On the other hand,
everything and wondering why I never rationalising two very different lifestyles
felt confident in my outfit. But over time (the yogi lawyer or student secretary)
I have developed my sense of style, and means you’ll need to develop capsule
we’re hoping to help you do that too. wardrobes for those parts of your life.
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It’s important to have your own personal
style influence those capsules too, so
WA R D R O B E R E H A B BY G E N E VA

you always feel like you.


1. RESEARCH AND COLLECT
INSPIRATION 4. EXPERIMENT

Collect images of aesthetics you like Now it’s time to play around with your
from magazines, blogs or Pinterest can personal style – because sometimes
help inform you of the styles, shapes what you’re used to doesn’t equate to
and colours that you gravitate towards. what you like or what makes you feel
When doing your research, try to look good. Try these little experiments below
past elements of fashion and trends and and see how they make you feel.
focus more on the clothes themselves:
silhouettes, fabrics, patterns, colour – Go into 3 stores and try on 50 different
and texture, and try to be realistic items. Make a pile of the things that
about looking for outfits that you would work and those that didn’t. Is there a
actually wear. pattern?

2. ANALYSE YOUR ‘KEEP’ PILE FROM – Make outfits out of colours you would
YOUR WARDROBE CULL never usually wear. How do you feel?

The clothes you kept from your wardrobe – Have a friend dress you up in an outfit
cull say a lot about your style as they are they would typically wear. How do you
the clothes you feel comfortable and feel?
confident wearing and look good on
you. Now it’s time to understand why. – Create an outfit with a silhouette
What are their characteristics? What that is the opposite of what you would
do I like about them? What do they say usually wear. Thought?
about my future shopping purchases?
Try to be specific about fabrics, cuts and – Using Pinterest find 5 pieces of
shapes. However, you don’t have to let clothing that you would love to wear
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Understand your body shape

Knowing your body shape and what how to look perfect at the cost of being
looks good on you is a (somewhat) happy in what you are wearing. On the
useful tool to helping understand your contrary, by getting a good feel of what
personal style. However, we believe suits and flatters you most, it gives you
that understanding your body shape the freedom to experiment, and also
isn’t about boxing you into a certain gives you the confidence to know which
formula of dressing or obsessing over rules to break/stick to and when.
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D EV E L O P YO U R ST Y L E G U I D E L I N E S

Once you’ve analysed your tastes, what classic


suits you and your lifestyle, it’s time to
put that all together into guidelines • Lines: What shapes and silhouettes do
that will help you shape your closet you see?
decisions and personal style choices in
a meaningful way. e.g. structured, owing, hourglass, boxy

VISUALS Similarly, while these words don’t


necessarily define the clothes you can
Creating a mood board is a great way and can’t wear, they give good insight
to summarise and establish the overall into your core personality and style
look and feel you want from your because at the end of the day, the 21
wardrobe. This will help you identity clothes you wear should be able to

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certain patterns in the outfits you like or represent who you are. To help, we’ve
the types of fabric and colours you are created a cheat sheet of the above
drawn to. Coupled with a knowledge steps which you can download and print
of what suits your body type, this will out here.
better afirm what your personal style
is and help you direct your wardrobe Once you’ve got a better idea of your
rehab down the right aesthetic path. For style, we suggest doing another review
me, you can see I stick to clean, minimal or cull of your wardrobe, this time
palettes, figure hugging silhouettes and analysing your clothing based on what
simple pops of colour – a classic look. you have learnt about your style.

WORDS

If you had to explain your personal


style to a stranger as 5 – 10 elements,
what would they be? Consider colours,
shapes, overall themes, moods, etc.
Things to think about include:

• Mood: How do these clothes make


you feel?

e.g. feminine, elegant, modern, casual

• Theme: How can you describe this


style using abstract terms?

e.g. minimalist, bohemian, preppy,


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STEP THREE

WA R D R O B E
ESSENTIALS
Classics that go the distance.

T E X T BY G E N E VA VA N D E R Z E I L
P H O T O G R A P H Y B Y B R YA N T L E E
Step 3 - Defining Your Essentials

The main reason for developing an other highlight colours – black, white,
essentials list for your closet is to beige, khaki, tan and navy are great
understand where the gaps lie, as options.
a means of informing your future
shopping choices with the end goal 4. What occasions do you find hard to
being a perfect closet. The key thing dress for?
is understanding what you have and
what you need. To develop this list, we If there are particular times you struggle
suggest you ask yourself the following to decide what to wear, chances are
questions: it’s because you’re missing key pieces
that could cater to those occasions.
1. What could you never live Struggle to dress for a night out with
without? the girls? Maybe a LBD or something
similar would be useful to add? Never
If someone told you could only have feel pulled together when it’s cold out?
30 items in your closet, what would Maybe a chic overcoat or leather jacket 25
they be? Much like the selectiveness is something you desperately need. List

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we have to utilise when we pack for out the times you struggle most and try
travel, understanding those key, can’t to understand what key pieces would fix
live without items is a great process that.
for developing your essentials list. Be
brutal! 5. What pieces do you wish you had but
feel you can’t afford?
2. Which pieces in your closet get worn
the most currently? Don’t avoid including key pieces in your
essentials list just because you think you
This is more about understanding what can’t afford them – a leather jacket is a
you have now, and those pieces that you great example of an expensive piece
get the most wear out of are the starting that is worth budgeting for. It’s worth
point of your essentials list, whether it’s marking down your aspirational pieces.
a maxi skirt or a Breton striped top.

3. What base colours do you wear?

Your essentials list is about shapes


and styles, and it’s also about colours.
Naturally you want the essentials you
buy to be versatile and create as many
outfits as possible, and therefore it’s
useful to develop a palette for your
essentials. In the next step we’ll talk
about this more but for now, go with
colours that compliment each other and
can also be worn with a large range of
D e v e l o p i n g Yo u r E s s e n t i a l s L i s t

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Knowing your body shape and what looks being happy in what you are wearing. On
good on you is a (somewhat) useful tool the contrary, by getting a good feel of what
to helping understand your personal style. suits and flatters you most, it gives you
However, we believe that understanding the freedom to experiment, and also gives
your body shape isn’t about boxing you into you the confidence to know which rules to
a certain formula of dressing or obsessing break/stick to and when.
over how to look perfect at the cost of
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Filling The Gaps

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FILLING THE GAPS IN YOUR Spend well


ESSENTIALS LIST
When it comes to essentials, it’s a good
Once you’ve developed your list of idea to spend as much as you can afford
essentials, we suggest you start the process (within reason obviously). That’s because
of researching/shopping for the items that you want your essentials to be investments
are currently ‘gaps’ – pieces that would that last a long time and are great quality.
make your wardrobe significantly more Buying second hand often allows you to get
wearable. We’ll talk about shopping in much better value, and thus better quality,
more detail later on in this series, but a few which is a complete win win.
tips to consider for now are listed below.
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Think Neutral Pair it up

We will talk a lot about colours in the When you’re shopping, it’s important to
next step, but in the meantime we would make sure that you’re buying items that
suggest that when buying your essentials, build multiple outfits. Which is why you
you select colours that are foundational in should make sure that you are mentally
your wardrobe. This will ensure they are pairing outfits in your head when you are
wearable for a significant period of time investing in essentials. 4 outfits with any
and also versatile for pairing with other new essential is a great start.
colours.
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STEP FOUR

C O L O U R PA L E T T E
ADDING THAT POP

T E X T BY G E N E VA VA N D E R Z E I L
P H OTO G R A P H Y BY G E N E VA VA N D E R Z E I L
Step 4 - Colour Palette
Because we’re all different, and have various colour preferences, there’s no set rules about
what your colour palette should be. What is key is that you understand how you feel and
look when you are wearing certain colours, and that you integrate them in a strategic way,
rather than buying everything you see. That will ensure that your wardrobe evolves well
towards more and more outfit options. To do this, it’s useful to understand colours as to
whether they are base or highlight colours.

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BASE COLOURS HIGHLIGHT COLOURS

Its useful to develop an idea about what Whilst base colours are great, chances
your base colours will be – these being the are will want some brighter and more
colours that you choose when buying your individual shades to mix in. That’s where
essentials. What you want are colours that highlight colours come into play, which are
transcend seasons, and are able to be worn essentially any other shade or hue that isn’t
for years on end. Good examples of these one of your base colours. These are great
colours are black, white, khaki, navy, beige, for mixing into your wardrobe seasonally,
tan, camel. That being said, if you wear red and that’s where buying colour wardrobe
everyday you might include that as a base ‘updaters’ comes into play. Once you have
colour. It’s completely up to you and your a smaller wardrobe with lots of well fitting
preferences, but it’s important to be clear base coloured essentials, you can purchase
about what those preferences are. a few coloured items each season to mix
with your basics to give them a refresher. w
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Experimenting With Colours

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Once you’ve worked out your base colours COLOUR BLOCKING


and understood which highlight colours
you want to integrate, it’s time to play Block dressing involves keeping one
around with how you put them together. solid (or main) colour to each piece of
These formulas are not a hard and fast rule clothing, with colour combinations of no
but the best thing about them is that it’s more than two colours in the whole outfit
a fun way to experiment with new colour (excluding black and white of course). It’s
combinations to see which colours you need a fool proof formula that makes you look
more of and which ones are out of place. put together with minimal effort. A good
Because black and white are technically way of facilitating block colour dressing is
shades though, you can be more flexible by having coloured shorts, silk shirts and
about how you integrate these into the other smaller items that will allow you to
outfit formulas below. mix them in with your neutral basics such
as denim jeans or a leather jacket
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TONAL PRINT/PATTERN MIXING

Tonal dressing involves choosing a single Prints can seem tricky to pair into your
colour and wearing items that are different outfits. A simple approach is to pick the
shades of that colour in one outfit. It’s easy colours out of your print and match them
to do this, but does rely on lots of different in the other items you are wearing. The
shades of the same colour in your wardrobe. key is to keep the rest of your outfit simple
You can create greater or less contrast by and choose one or two colours out of the
choosing colours that are further or closer print itself to match with another part of
in shade or by adding black or white pieces your outfit (or accessories) which will help
or accessories to the outfit. simplify the palette.
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STEP FIVE

FOCUSED SHOPPING
INVESTING WISELY

T E X T BY G E N E VA VA N D E R Z E I L
P H OTO G R A P H Y BY G E N E VA VA N D E R Z E I L
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Step 5 - Focusing Your Shopping

Personally I’ve found that maintaining a THE FOUR PROMPTS


well curated wardrobe comes down to
one basic principle: focused shopping. The key to a functional closet is adding
It’s not practical to expect you not to to it in a considered way. This means,
shop (who would want that?), but it’s knowing what you need before you go
about knowing what you want to buy shopping, trying to avoid sales and
and taking steps to avoid any purchases giving yourself a day to think about a
you don’t need. This can be a hard thing new item before buying it. In considering
to adjust to, and don’t worry if it takes new purchases, a useful tool I utilise
time. when shopping is a set of prompts that
help me confirm if a purchase is going to
help (or hinder) me to create the perfect 39
wardrobe. These questions are:

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1. Does it go with 4 outfits?

2. Does it fit with my personal style?


(More on that here)

3. Does the fit and fabric work for me?

4. What function does it have?

A few other tips for maintaining your


closet with focused shopping are
included below.
Rules For Shopping

ESSENTIALS FIRST reasonable to hold back a little and


buy pieces that sit in the middle price
When putting together your list of ranges because you are more likely to
essentials in Step 3 of our Wardrobe have multiples so the usage of each will
Rehab, there were probably a few things be low. Because these basics function
that were on your list but you didn’t own. mainly as wardrobe fillers as well, they
If there are things that you need that can also be easily rotated around or
will make your wardrobe more wearable replaced.
such as a navy blazer or well cut pair of
black trousers, put these items on your THE FOUR WAYS RULE
list and save up to buy the best quality
you can afford. Go without anything When I’m shopping, a great trick I have
else and keep that item in mind while learnt is to assess each item is whether it
you are saving. can make up 4 outfits. This is a valuable
test that ensures that not only is the
KEEP IT SIMPLE (AND NEUTRAL) item versatile, it allows you to consider
before you buy, what you’ll wear it with
Buying basics and essentials in a neutral so you can easily start wearing straight
40 palette (or colours that you wear a lot away. I love doing this for all the items
based on your personal style) such as I buy, and we’ve done it with my navy
WA R D R O B E R E H A B BY G E N E VA

black, navy, white or beige increases blazer here – you can see these outfits
their versatility and decreases the cost in action in the video below!
per wear. Keeping it neutral also means
you are more likely to be able to create
a couple of different outfits with pieces
from your existing wardrobe.

INVEST, INVEST, INVEST (IN FABRIC


AND FIT)

Invest in quality pieces. When you can,


check out designer consignment or
vintage stores. Often you find better
quality and more unique pieces than you
do in high street stores. It’s definitely
no secret that the saying “you get what
you pay for” rings true when it comes
to buying clothes but it also pays to
shop smarter. Knowing which items to
go all out for and which to hold back on
a little is key to covering all the bases
in your wardrobe. For garments such
as a trench coat that you get a high
volume of usage out of, it’s important
to invest as much as you can in them
as these pieces need to be well made
and durable. On the other hand, basics
such as t-shirts, camisoles and hats, it’s
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WORKING WITH A SHOPPING LIST

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Before you go shopping whether in person or and be specific with the colour, fabric and fit.
online, have in mind a specific goal you hope To help you, we’ve created a shopping list
to achieve at the end of your shop. Make a printable to help you focus your buying on
mental list of the items you would like to buy your next shopping trip.
– such as any missing from your essentials –
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Enjoy Your New Closet

WA R D R O B E R E H A B C O M P L E T E !

Congratulations on completing Wardrobe Finally, to continue maintaining your


Rehab! By now you’ve got a wardrobe wardrobe in the long term, try to work through
that’s easy to navigate, full of pieces that it and organise it as much as possible – have
you absolutely love and are able to create a quarterly or bi-annual clean out to get rid
numerous outfits with. You;ve also got a new of anything that you don’t wear. And don’t
understand of your personal style, making it feelt bad if the odd item sneaks in and isn’t
easier to maintain that amazing closet, and perfect, it’s all a learning curve.
feel good in what you wear. Hopefully you’ll
never agin stand in front of your wardrobe,
baffled as to what you shoudl wear. Hello
new you!

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