Entrepreneurship for MBA

Professor: Dr. Jannette J. Icao

Assistant Dean and Research Coordinator
College of Business and Accountancy
jbjicao@gmail.com
09999906775
 Course Outline
• Business Planning
• Parts of the Business Plan
• Opportunities in Business Today
• MSMEs
• Creative Entrepreneurship
• the creative mindset; creative thinking; finding,
developing and evaluating ideas; and creative
climate within an organization
• Entrepreneurial Finance
• Sources of financing entrepreneurs in the
Philippines
• Social Entrepreneurship
• Theories of social change and investigates how
personality impacts the decision to become a
social entrepreneur.
• https://www.madmonkeyhostels.com/h2o_blog
/social-enterprises-philippines-10-fantastic-
enterprises-2016-2/
• Business Analytics
• Data Mining, Business Process
Optimization, Applied Business Statistics,
and Information Systems/Business
Intelligence
• International and Multinational
Marketing
• Legal, cultural, political, economic and
ethical issues faced by global business
managers
• Intellectual Property
• RA 8293 (http://pcij.org/blog/wp-
docs/RA8293.pdf)
• Seminar on Patents and Inventions
(LSDEC/DOST) ; Meeting a Local
Entrepreneur
 Individual Course Requirements
• Business Plan (Agri-based or Tourism-based ) of the
Proposed Venture
• Marketing the attractions in Dapitan (Caves/Beaches/
• Research Proposal for
Falls/View/Stories) SUCRED presentation
• Ways to cook oyster/Tilapia/Bangus
• Propagating the wild (Native) cacao • Report/Review of a Journal
• Adventure Park in Lantaw Peak of Baylimango, Dapitan City Article
• Financing Domestic Cassava Processors: An Institutional Extension
(Start-up Micro-business Kit)
• Value-adding a traditional vegetable/fruit: The Marketing Strategy
• ONE Written Examination
• Tea Propagation in the province
• Attendance in the Seminar
• Case Study (Based on Local Resources)
• Salvaro in Sinonoc and Baylimango Organize ONE Seminar
• A book on “Panaderia: Philippine Breads, Biscuits and Bakery Traditions by
Amy Uy and Jenny Orillos” (Group Requirement
• Ecotourism in a Barangay in Dapitan
• Domestic Processors of Cassava
• Domestic Processors of Banana
• Health and Sanitation Monitoring Micro Operators (Unlicensed
businesses)
• Profiling Local Entrepreneur/s
Milestones and Timeline (Part 1)
Date Topic/Submission/Activity What to Submit

Sept 2 Introduction, Business Planning,

Research Proposal
2nd Meeting Creative Entrepreneurship Business Concept
3rd Meeting Entrepreneurial Finance
4th Meeting Social Entrepreneurship
5th Meeting Business Analytics
6th Meeting International and Multinational 1st draft business plan
Marketing
7th Meeting Intellectual Property Presentation of business
plans
Oct 28 Seminar Plan, Attendance Sheet,
Business Planning
• Formulating a Business Concept
• Workshop
• Presentation
• Guide for the group presentation
• Think of a BUSINESS to venture
• What is/are the RATIONALE/NEEDS/ISSUES to be addressed
• What are the OBJECTIVES of the proposed business
• DESCRIBE your proposed business
• Submission of the individual business concept (on or before Sept 9)
• Send through email
Business Planning
• Outline of the Business Plan
• Introduction
• Market Study
• Management Study
• Technical Study
• Financial Study (Lecturer on Preparing the Financial Statement?)
• Socioeconomic Study
Research Proposal
• JRMSU Format for a Research Proposal
• Collaboration
• Something to Ponder
• Student Satisfaction in the Management of the College of Business and
Accountancy (ISO mandate survey)
• Social Entrepreneurship in the coastal barangays of Dapitan
• Social Entrepreneurship in the remote barangays of Dapitan
• Qualitative Study on the technology used by Domestic Cassava Processors in
Zamboanga del Norte
• Dapitan Bread: The Salvaro Traditions
• Marketing a Sayote/Squash Product: The Needed Preservation Technology
(Chem expert)
Links for reference
Creative Entrepreneurship
http://www.apo-tokyo.org/publications/wp-content/uploads/sites/5/ind-14_ce_asia.pdf
https://yourstory.com/2014/10/creativity-30-quotes/
Entrepreneurial Finance
GoNegosyo- The Philippine Center for Entrepreneurship
https://www.oecd.org/cfe/smes/New-Approaches-SME-full-report.pdf
journal
article: http://www.eria.org/publications/research_project_reports/images/pdf/y2010/no
14/CH_10_Philippines(291-350).pdf
Social entrepreneurship
https://publications.iadb.org/bitstream/handle/11319/8064/Study-of-Social-
Entrepreneurship-and-Innovation-Ecosystems-in-South-East-and-East-Asian-
Countries-Country-Analysis-Kingdom-of-Thailand.pdf?sequence=1