NOTES

YOUR GUIDE TO THE

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 WHAT IS THE HOW THE
100 DAY GOAL? 100 DAY GOAL
The 100 Day Goal is the simplest way to get out of a rut, fulfil your
WORKS
good intentions, get started on something you’ve always wanted to do,
finish something you’ve always wanted done, ramp up your business,
write your novel, in fact 100 Day Goalers have: The 100 Day Goal is a simple three step method:
1. Set a goal for 100 Days
• Published a book • Renovated a guest house 2. Write a list of Microactions
in France
• Written a novel (or three!) 3. Do at least one Microaction a day
• Earned enough to pay for their Each of these steps is explained in detail in this Guide.
• Sold more handmade dresses dream wedding
in 100 days than in the whole
of the previous year • Left an abusive relationship
• Lost unwanted kilos • Earned enough to buy
a new car
• Found a new job
• L eft a job and started
• Walked 1500 km A SINGLE TINY STEP
• R aised lots of money
Y O U A C T U A L LY TA K E
a business
for charity
• Opened an Art Gallery
• Launched a website (finally!)
• Opened a shop
• Developed a new product......
IS BETTER THAN
• Filled their Yoga classes ANY BIG PLAN LEFT UNDONE
And sooooooo much more!
• Got promoted
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 1. SET A GOAL
FOR 100 DAYS
A. 100 DAYS FOC USE D
IS IMPORTANT! HARD WORK
It’s no accident that we set a goal for 100 days. It’s actually IS THE REAL KEY TO SUCCESS
the very best time period to work on a goal.

Goals of longer than 100 Days are not good because there
is no urgency to get going! When we set a goal for a year,
KEEP YOUR EYES
we don’t really need to start today because there’s plenty ON THE GOAL AND JUST
more time. Yes?! KEEP TAKING THE NEXT STEP
Goals of less than 100 Days have urgency, but they are
not long enough to accomplish something BIG. Shorter than
T O WA R D S
100 days and there’s just not enough time to get results from COMPLETING IT
your efforts. Especially if you are doing a tough goal like
writing a book, selling more in your business, losing weight,
saving money, etc, etc.

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B. HOW TO SET
A GOOD GOAL
We’ve had over 250,000 people do the 100 Day Goal with us and
we’ve learned that picking the right goal is super-important. It’s much
easier to be successful if you pick the right type of goal.
YOUR GOAL IS A ‘GOOD GOAL’ IF IT’S:
1. Just one thing:
Even though you might be tempted to pick two or three goals, resist!
Picking a single goal always works better than multiple goals because
it’s really, really hard to focus on more than one thing at a time!
2. Something YOU really want:
Yes YOU! Your goal needs to be something YOU really want to
achieve, not something you think you should aim for, or something
somebody else thinks you should do. This is about YOU. Pick something
you really totally absolutely 100% want to accomplish.
3. Doable
Big stretch goals are great but let’s get real here. You’re busy, you
have a life to run. What’s really doable?! Reaching a small goal will
motivate you much more than missing a big goal. And certainly DON’T
make it so big it terrifies you!
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4. Super - specific
You need to know what finished looks like! Precisely! So if your goal
is to revamp your website: what does that look like exactly?! If your goal
is to get healthier, what does that look like? If your goal is to sell more,
how much more? Number goals (like a sales goal if you’re doing this
for your business) work really well because then you absolutely know
whether you’ve achieved it or not! If you can’t come up with a number
goal, write down in detail what ‘finished’ looks like so you’ll know it
when you get there!
5. Measurable as you go:
There’s nothing like seeing progress to keep you going, so pick a goal
that you can measure (each day if possible) and you’ll feel much more
inclined to persevere!
6. An outcome not an input:
An outcome is a result, whereas an input is the thing you do to get
the result. For example sales are an outcome (a result of your work),
making cold calls (yuk!) are an input: they are the thing you do to get
the outcome. Weight loss is an output, walking 10,000 steps a day is
an input. It’s better to have a goal that is an output (the change that you
want in yourself or your life or your business) than an input because not
all inputs work (sadly!) You might need to change the inputs to get the
result you really want.
7. Useful!
If you’re doing a businessy goal, don’t get sucked into ‘vanity’ metrics
(eg. the number of Insta followers you have) unless you can see how
that is going to turn into something worthwhile, like sales.
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 C. NOW DECIDE HOW
BIG TO MAKE YOUR GOAL!
You want to make your goal a stretch but not ridiculously impossible.

GOALS
Here are some things to think about:
• If you spend just 15 minutes a day working on your 100 Day
Goal, that’s 25 whole hours. What could you achieve in 25 solid
hours of working on your goal. A lot!

• If you spend just 30 minutes a day working on your 100 Day
ARE THE
FUEL
Goal, that’s 50 whole hours. What could you achieve in 50 solid
hours of working on your goal. Masses!

•H
 ow much are you already doing? The 100 Day Goal is about
achieving MORE, so if you’re already selling, say, 25 items in IN THE FURNACE OF
100 days how many MORE can you sell?

•H
 ow big does your goal need to be to motivate you to work on ACH IEVM ENT
it? Think of three different sized goals and imagine achieving
each one. Pick the goal that excites you and feels just slightly out
of reach.

• If your goal is a business goal, think about how much you need
to sell to make the money you need to earn from your business.

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 2. WRITE A LIST OF
EXAMPLES OF MOTION AND ACTION
• If your goal is to sell 100 handmade dresses, making the

MICROACTIONS
dresses is motion, going to the market to sell them is ACTION

• If your goal is to sell 100 handmade dresses, posting lifestyle

Step 1 of the 100 Day Goal Method was to decide on your goal.
Now you’ve done that it’s time for step 2: Make your Microaction List.
images on Instagram is motion, posting a picture of your dress
with a Call to Action (“buy me”) is ACTION
• If your goal is weight loss, reading books on nutrition
is motion, going for a brisk walk is ACTION

MICROACTIONS: • If your goal is to write a book, research is motion,

Microactions are small tasks you do that help you reach your goal. doing the writing is ACTION.
Your Microaction List is a list of lots and lots of those small tasks. There
are two very special reasons behind making a Microaction list, but There’s nothing wrong with motion, but we do a lot of it anyway.
first, let’s look a bit more closely at what a Microaction is. ACTION is the stuff that gets us to our Goal so that’s what we’re
focusing on. Every day you’ll do a few Microactions and the whole
of the rest of the day you can spend on motion!
THE TWO IMPORTANT BITS
It’s Micro!
Micro means the task is very small. So it’s a task you can do in less
than 15 minutes. Or 30 Minutes max. When you’re doing your
Microaction List if you have tasks that are bigger than 30 minutes DO THE HARD JOBS FIRST,
THE EASY JOBS
chunk them down into two smaller tasks.

It’s Action!
Action means that the task takes you directly towards your goal. Tasks
W I L L TA K E C A R E O F
that are not Action are Motion. In business and in life we do lots
of Motion, it’s all the ‘other’ stuff we do. We don’t want to put any
THEMSELVES
motion on our Microaction List. It’s all ACTION.

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 2. Making a big list gives you plenty of tasks to choose from
The magic of the 100 Day Goal is found in doing at least one small

SUCC ESS IS THE Microaction every day. Partly because ‘Dripping water wears away
a stone’, but also because doing a Microaction every day turns the
SUM OF SMALL EFFORT S 100 Day Goal into a habit, and when something’s a habit it becomes
a breeze to do!

R E P E AT E D Doing one small action a day sounds easy, but it’s amazing how tricky

DAY IN AND DAY OUT we actually find it! Often we get stuck on what actions we should do
(especially when we’re so short on time that it’s hard to think clearly on
what’s the best next step to take). So having a BIG list of Microactions
to choose from makes picking something to do, easy!

MAKING YOUR MICROACTION LIST:

Making your Microaction List is a super-important step in your 100
Day Goal. You’re going to make a list of at least 150 Microactions!
That sounds like a lot, but here’s why we do it.
T H E B E S T WAY
1. Making a big list switches on your subconscious brain TO GET SOMETHING
and with it your imagination and creativity
If I asked you to write a list of things you could do with an empty jam DO NE IS TO
BEGIN
jar you might come up with, say, 20 and they’d all be pretty normal
ideas. But if I asked you to write a list of 200 uses for an empty jam
jar you’d come up with plenty of creative and clever ones. Try it!

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 HOW TO MAKE YOUR
MICROACTION LIST: 2. P ATHS, PROJECTS, QUESTION METHOD
If you find you need more direction with your Microactions
You can do the Quick Start Method or the Paths, Projects,
try this: the Paths, Projects, Questions Method.
Questions Method. Your choice!

PATHS
1. QUICK START METHOD The first step is to work out the Big Paths you’ll take to reach your
1. G
 et a pad of paper (or use the printable which comes 100 Day Goal. You’re aiming to have between two and five paths.
with this Guide).
For example
2. Write your goal at the top.
If your goal is to sell 50 handmade dresses your Paths could be:
3. Write the numbers 1-150 down the right hand side. • Sell online
4. Jot down as many different Micro-actions to reach your goal • Sell offline
as you can think of. • Sell more to existing customers
5. Don’t edit them! Write down anything! Be wild! Be creative! If your goal is weight loss your Paths could be:
6. Keep going until you have 150. • Exercise more
7. Ta-da! You’ve got a Master Action List! • Eat better
Write your Paths on the ‘Paths’ printable that comes with this Guide.

Quick Tip!
You don’t need to make your list in one attempt! Keep your pad
of paper or our printable handy (on the kitchen bench maybe) and
add to it over a couple of days. THE DIFFERENCE
BETWE EN WINN ING
A N D L O S I N G I S M O S T LY
NOT QUITTING
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 PROJECTS
The next step is to think about the Projects you could do along
each Path. You can go wild with this. You don’t HAVE to do any
of these Projects. Just think of as many as possible. Be creative.
Don’t worry about HOW you will do these. Just imagine you can
do ANYTHING. Magic will happen.
For example
If you goal is to sell 50 girls handmade dresses and your Path
is to sell offline. A few of your Projects could be:
• Sell at markets
• Wholesale to local shops
• Sell at fundraiser for local childcare centres
• Host parties to showcase dresses
• Form a group of local Mums to be affiliates and showcase
the dresses on their daughters.
If you goal is weight loss and your Path is better food. A few
of your Projects could be:
• Meal Planning
• Prepping meals for the week on a Sunday
• Finding alternatives for breakfast.
Write your Projects for each Path on the ‘Projects’ printable
that comes with this Guide.
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QUESTIONS
Look at your Project list. Decide which projects you’ll do during this
100 Day Goal and chunk each project down to a series of questions.
This will help you find your Microactions for each project.
For example
If your goal is to sell 50 girls handmade dresses and your Path
is to sell offline and your Project is to sell at markets, your questions
could include:
• Which markets are best?
• How many markets should I do?
• What prep do I need to do for a market?
• How much will the market cost?
• How much do I need to sell to make it worthwhile?
• How do I set my stall up?
• How do I get set up to take payments?
If you goal is weight loss and your Path is better food and your
Project is Meal Planning your questions could include:
• What are the best Meal Planning websites?
• What’s my weekly budget?
• When will I do my Meal Planning
• What’s going to help me stick to my Meal Planning?
• What’s going to push me off the Meal Planning wagon?
Write your questions for each Path on the ‘Questions’ printable that
comes with this Guide.
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 NOW MAKE YOUR MICROACTION LIST
Now that you’ve got your Paths, Projects and Questions you can
make your Master Microaction List - a list of 150 Microactions that
you can do to reach your 100 Day Goal.
• Simply turn each question into a series of Microactions
(little tasks)
• Review the list of Microactions for each Project to see
if anything is missing.
• Add the missing ones to your Master Microaction List
• Tada! You have your list.
You might want to make three big lists (one for each path) or
multiple lists (one for each project). Keep them stapled together
though so you have them close to hand each day when you pick
your Micoactions to do! You can use our ‘Master Microaction List’
printable that comes with this Guide.
If you prefer a digital Microaction list, Trello is fabulous for this (you
can set up a BOARD for each Path and a list for each project) or
you could keep as documents in Google Docs.
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3. DO AT LEAST
ONE MICROACTION
A DAY
Step 1 of the 100 Day Goal Method was to decide on your goal
and Step 2 was to make your Microaction List. Now you’ve done
that it’s just on to Step 3: do at least one Microaction every day.
Now while this sounds very easy, I know in practise some of us find it
hard to do a Microaction every day. Here are eleven tips to help you.
There are more in our 100 Day Goal BOOST and in the 100 Day
Goal emails too!
1. MAKE YOUR MICROACTIONS VERY LITTLE
When Microactions are little we find them easy to do so we complete
lots of them.
And because each completed item gives us a great sense of
accomplishment (often bigger than the actual task!) that, in turn, gives
us the energy to do more! Really! It snowballs! Lots of little tasks are
always more energizing than a few big ones!
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 So building your new website will directly improve your business so
2. COMPILE A WEEKLY MICROACTION LIST
it’s ‘important’ but it probably doesn’t need to be done right NOW
At the start of each week (maybe on a Sunday night?!) look through your
so it’s not urgent.
Master Microaction list and pick the Microactions that you are going to
do the week ahead. Often our ToDo lists are SO full of urgent things that we never get round
to the important stuff. Your 100 Day Goal is important so pop one or two
This is a such a simple step but it saves you the time and brainache of
Microactions for it on your ToDo list to turn them into urgent. That way
having to decide what to do once the week starts. I actually do my list on
you’ll get them done!
a Friday afternoon and it’s quite a nice way to finish the week!

You might want to use our Weekly Microaction List printable for this Quick Tip!
(it comes with this Guide!) Write your 100 Day Goal at the top of your Daily ToDo list. It will keep
you focused on what’s important!

You might want to use the printable 100 Day Goal Daily ToDo List
(it comes with this Guide!)
3. REVAMP YOUR DAILY TO-DO LIST
Deciding which Microactions you are going to do tomorrow, tonight is
totally the BEST way to make sure you take action every day!

Just pick one or two things off your Weekly Microaction List and pop them

P R E PA R E
on your ToDo list for tomorrow. Turning your Micro-actions into items on
your ToDo list helps them get done! Usually our ToDo lists are full or ‘urgent’
things rather than the ‘important’ things (like 100 Day goal actions!)
WHILE OTHERS ARE
Here’s a way of telling the difference between Urgent and Important
tasks in a business: DAYD REAM ING
• If a task has to be done NOW (or today), it’s urgent.
• If a task directly helps you make money or improve your business,
it’s important.

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 4. DO YOUR MICROACTION FIRST
Another good way to make sure you get the ‘important’ things done is to
do them first thing in the morning! So while this isn’t always easy, try to get
your goal ‘Microaction’ as the first thing you do in the day. That way you
won’t run out of time to do it!
5. DAILY EMAIL REMINDERS
We’ll send you a daily email to remind you to take action on your 100
Day Goal and to write your journal! You’re very welcome to opt out of the
email but most people find the ‘nagging’ works!
6. JOIN OUR FACEBOOK GROUP
Details are in the email that came with this Guide. Do join us - the
community is FABULOUS at motivating the demotivated!
7. DON’T BREAK THE CHAIN
This is a trick that Jerry Seinfeld used to make himself write each day. He’d
hang a big year-at-a-glance calendar on his wall and would draw a big
red ‘X’ on it every day that he wrote new material. Eventually, he began to
create a chain of red Xs which he then never wanted to break!
You can do the same:
Buy a calendar and draw a red ‘X’ for every day that you do a Microaction!
There’s a ‘Don’t Break The Chain’ in our hard copy Journal TOO!
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8. KEEP A 100 DAY GOAL JOURNAL
This is MAGIC! Really it is! You can read about how the magic works on
our website (Thebusinessbakery.com.au)
We have a GORGEOUS hard copy 100 Day Goal Journal which
you can buy. (Get it at Thebusinessbakery.com.au/shop. We deliver
worldwide).
Or you can make your own:
Buy a journal containing 100 pages and, taking a page for each
day, write in it:
• The Micro-actions you took towards your goal that day
• The progress you made that day (so if your goal is to sell
200 dresses, how many dresses did you sell that day?)
• The progress you’ve made to date towards your goal (so if your goal
is to sell 200 dresses, how many dresses have you sold to date)
Try to remember to do write your journal EVERY day! To help you
we’ll email you a daily reminder (but please feel free to opt out of
if you don’t want it!)
Y O U A L WAY S H AV E
TIME FOR THE THINGS
YOU PUT FIRST
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 9. VISUALISE YOUR 100 DAY GOAL
This is a very good and FUN thing to do. Every day take a few minutes
to visualise achieving your goal. You don’t need any fancy techniques,
just simply close your eyes and imagine how you will feel when you
reach your goal!
MORE HELP
For more help with doing your Microactions daily, take a look at our 100
Day Goal BOOST. This is a daily video series which will help you find the
time to work on your 100 Day Goal and hold your hand when life gets in
the way!

Visualising helps keep us excited about our goals, and in a quantum You can find the 100 Day Goal BOOST and Journal in our shop
physics-y kinda way helps us achieve it. Sounds woo woo but is Thebusinessbakery.com.au/shop
totally TRUE!

10. USE A GOAL TRACKER

These are very motivating!

THE SECRET
Here’s the one from our 100 Day Goal Journal:

Just colour in a segment each time you make a

OF YOUR
measurable step towards your goal (so if your goal is
selling dresses, colour in a segment each time you sell
a dress). You’ll love seeing your progress!

FUTURE
11. SHARING GOALS IS HIDDEN IN
Sharing goals helps (some people). Some of us work harder to achieve YOUR DAILY ROUTINE
our goals if we tell people about them. It makes us feel accountable….
we don’t want to lose face. But if you are the private type feel free
to keep your goals to yourself. There’s plenty of evidence to say that
keeping your goals quiet WORKS too!

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 LAST BITS
FALLING OFF THE WAGON
Sometimes we fall off the wagon. It happens! But don’t give up! It
doesn’t mean you can’t continue with the 100 Day Goal! Just start
again, make your goal a bit smaller and try and get it done in the
time that there is left before the 100 Days ends!

If you need any help with the 100 Day Goal you can get
E V E R Y
in touch with me through our Facebook group, the website ACHIEVEMENT
www.TheBusinessBakery.com.au or you can email me
Julia@TheBusinessBakery.com.au S TA R T S W I T H T H E
GOOD LUCK! DECISION
TO TRY
Don’t forget to look at the Printables that come with this Guide:
• Paths

• Projects

• Questions

• Master Microaction List

• Daily To-Do List

• My 100 Day Goal Checklist

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