BIG DATA, MACHINE LEARNING & BUSINESS ANALYTICS

INTRODUCTION
The Big Data & Business Analytics course has been designed to boost the participants’ career in the Business
Analytics & Intelligence – one of the most sought-after career opportunities in the 21st century. With ever-growing
generation of data and need for effective interpretation of data – the demand for Finance, Marketing and HR
professionals with hands-on knowledge and proficiency in data analytics and its practical application is ever
growing.

MyAbhyaas has specifically designed this course to make participants learn the practical aspects of Big Data &
Business Analytics in real world business scenarios. The participants will learn the basics of key tools and
techniques along with how these tools are being used for business decisions. visualization and analytics. The
focus of this program is to equip you with essential tools and its practical application in deriving business
intelligence & insights through real life industry assignments.

The program, which is developed by instructors with 20+ years of combined experience in Data Science field, will
provide participants exposure to high quality content, work activities and real-life projects, enabling the best in
class learning and exposure.

The key learning from this work-shop would be:

• Business application of statistical concepts such as regression, cluster analysis, hypothesis testing, etc.
• Interpreting large data to discern complex trends and patterns to generate actionable insights
• Understanding of fundamentals of Big Data and Hadoop
• Understanding Tableau architecture and using it in real life business analytics
• Understanding the need for data visualization for deriving business intelligence
• Data collections, organization and simplification of data
• Making advance insightful visuals and building interactive dashboards

AGENDA
1. MODULE 1: DATA SCIENCE
1.1. Probability Theory
1.2. Basic Statistics
1.3. Hypothesis, Parametric and Non-Parametric Tests
1.4. Linear Regression
1.5. Logistic Regression
1.6. Time Series
2. MODULE 2: MACHINE LEARNING
2.1. Introduction to Machine Learning
2.2. Linear Regression: Linear Regression Models for Asset Pricing
2.3. Logistic Regression: Assessing Credit Default Using Logistic Regression
2.4. K Nearest Neighbours: Implementation of K-Nearest Neighbour Method in Eligible Creditor
2.5. K-Mean Algorithms: Rethinking Museum Visitors: Using K-means Cluster Analysis to Explore a Museum’s
Audience
2.6. Principal Component Analysis: Customer Value Analysis for Telecom Industry

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 BIG DATA, MACHINE LEARNING & BUSINESS ANALYTICS

2.7. Decision Trees: Application of Decision Tree Algorithm for Data Mining in Healthcare Operations
2.8. Decision Trees: Churn Prediction in Telecommunication Industry Using Decision Tree
2.9. Naive Bayes Algorithms: Bayes’ Theorem in Legal
2.10. Naive Bayes Algorithms: Financial Forecasting: The Bayesian Method
2.11. Association Rule Mining: Association Rule Mining for Recommender Systems
3. MODULE 3: BIG DATA & HADOOP
3.1. Big Data
3.1.1. Characteristics of Big Data
3.1.2. Challenges for Big Data
3.1.3. Popular Tools Used to Store, Process, Analyse & Visualize Big Data
3.1.4. Use Cases for Big Data
3.2. Hadoop
3.2.1. What is Hadoop?
3.2.2. Hadoop's Key Characteristics
3.2.3. Hadoop Eco-system & Core Components
3.2.4. Where Hadoop Fits?
3.2.5. Traditional vs. Hadoop’s Data Analytics Architecture
3.2.6. When to Use & Not Use Hadoop?
3.2.7. Apache Hadoop & Distributions
3.2.8. Hadoop Job Trends
4. MODULE 4: BUSINESS INTELLIGENCE VISUALIZATION BY TABLEAU
4.1. Introduction & Benefits of Tableau
4.2. Field Types & Visual Cues
4.3. Data Connections
4.4. Organizing & Simplifying Data
4.5. Formatting & Annotations
4.6. Special Field Types
4.7. Tableau Generated Fields
4.8. Chart Types & Data Calculation
4.9. Parameters & Tableau Dashboards

COURSE COMPLETION TIME

The course will be completed at your campus in 5 days

INSTRUCTORS

SUDHANSHU SAXENA
Data Scientist & Big Data Trainer
Previously: Senior Manager – Accenture, TechMahinda

Sudhanshu is the most sought-after Data Science & Big Data Analytics consultant and trainer. With experience of
more than 10 years in Telecom space, Sudhanshu’s passion revolves around Data Analysis, Machine learning, Big
Data, Business Analysis, Statistics, Predictive Analysis, Process training and Big Data Trainings.

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He has extensively used multiple big-data tools and techniques to Identifying market trends, cluster analysis, data
visualization to help corporate houses design and deploy actionable insights. Key tools that Sudhanshu uses
include: R-Programming, Python, Apache Hadoop, Pig, SQOOP, H-base, Flume, Mahout,Hive, Apache
Spark,Pyspark, Tableau and various machine learning Techniques..

Students will get the following as part of this course:

1. Study materials – printed copies of all program slides

2. Online tests related with different modules
3. Access to instructors / mentors to take guidance for one months after the program completion

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