1) Heidi Ganahl’s account of how she founde Camp Bow Wow through great diversity is

best characterized as a:
a) Story
b) Ceremony
c) Slogan
d) Hero

2) Heidi Ganahl’s personal example of triumph over tragedy can be expected to have a
strong influence on Camp Bow Wow’
a) Organizational design
b) Organizational culture
c) Organizational diversity
d) Organizationchart

3) The telling and retailing of Hedi Ganahl’s personal story can have a profound effect
on Camp Bob Wow
a) It instructs without he use of explicit codes, manuals or rules
b) All of these
c) It communicates the company’s values and assumptions
d) It is inspirational and motivational

4) Visible logos, shirts, branded signage and Web sites that shape people’s perceptions
of Camp Bow Wow are examples of:
a) Arifacts
b) Values
c) Ceremonies
d) Stories

5) Which of the following is not one of Heidi Ganahl’s responsibilities as a leader to

reinforce Camp Bow Wow’s culture?
a) How she spends her free time
b) How she hires and fires people
c) How she allocates rewards
d) How she reacts to create

6) According to CEO Hidi Ganahls, Camp Bow Wow requires a strong and consistent
corporate culture to keep all local franchise owners “on the same page” and following
a common template business for and brand. This strong culture could become
detrimental over time because:
a) Strong culture are too flexible and capable of adopting to environmental change
b) None of these
c) Strong culture are highly inflexible and often incapable of adapting to
environmental change
d) Strong cultures don’t perform well in any environment
7) Why do managers at Camp Bow Wow use Heidi Ganahl’s story to triumph over
tragedy to help socialize employees?
a) It promotes “we can conquer all” work attitudes
b) All of these
c) It communicates the story how Camp Bow Wow was founded
d) It motivates individuals to overcome personal challenges

8) Sharing Heidi’s story over the Internet, in day to day conversations, and in meetings
with perspective franchises serves the following purpose:
a) It overcomes resistance to change
b) None of these
c) It enacts organization change
d) It builds and maintains corporate culture

9) The values of Camp Bow Wow are deeply held, widely shared, and reflected in the
says individuals behave. This indicates a:
a) Strong culture
b) Adaptability culture
c) Weak culture
d) Fit culture