Professional Documents
Culture Documents
1.0 Introduction
shop in year 2000. We wanted to bring wonderful delicacy of cupcakes and to remind
us of some of the simple pleasures in life. Myth Cupcake offers four flavors daily,
including ten varieties that are available each day, two until seven seasonal flavors
per month, and three flavors on rotation throughout the week. Each cupcake is
made from scratch each morning from the freshest ingredients. Our cupcakes are
frosted by hand and given its own unique garnish on top, making each cupcake a
Myth Cupcake found by Delise and Leigh. They are quite opposite in personality,
kind of like chocolate and vanilla. Delise, has an extensive background in Nutrition,
holds an MBA, and besides is a fantastic baker. Leigh has a background in fashion,
interior design and business management. She adds her creative flair to give the
cupcakes and the shop its unique signature. Both ladies mix their talents to give
2.1 Objectives
Myth Cupcake consistent dedication to excellence has created a new industry for
The Myth Cupcake culture has provided a sense of belonging. While many say
the world is too huge and too wide for us to change alone, but we can play a small
1
BJMP2033 Production and Operation Management
part to make the world a better place to live in by being responsible for our own
actions and by making our every day choices for the good of the community and
environment. But it’s formed by practicing a standard system in the company in our
day in day out works, every task that we do, every problem that we solved, and every
product that we produced, hoping one day doing the right thing will be an automatic
reaction.
2.2 Vision
Our vision is simple. We focus to put a smile on the world, one person at a time.
We vision are not idealists, we just believe the power of a smile. To that end, we
strive to make your day by ensuring the quality of our cupcakes and service are of
the highest standards and each experience you have with Myth Cupcake puts a
smile on your face. We are committed to consistently serving the highest quality
2.3 Mission
Myth Cupcake aspires to giving back to our communities. We also play important
role to contribute to the environment by keep the environment clean and society by
Other than that, we also aim to build partnerships that are based on integrity and
trust. We provide the best support to our business partners to ensure our and their
2
BJMP2033 Production and Operation Management
Further, we also belief in people and effort to change lives. We provide our staffs
an ideal income and healthy environment to help them to build a standard and quality
living.
We also are fostering a culture of joy and passion throughout our company. Our
company always organizes a workers trip to foster the relationship between peer.
3.0 Logo
At the top is our Myth Cupcake logo. In this logo, the black circle represents our
vision which is putting a smile on our customers’ face. We wanted to gather all
Other hand, the variety of cupcakes on the head means our complete products
range. We produce lots variety of cupcakes to our customers. So they have much
more choices
3.2 Motto
3
BJMP2033 Production and Operation Management
i. Cleanliness
ii. Hospitality
know that by doing so we turn customers into advocated for our business.
iii. Acknowledgement
Cupcake and their contribution. Our success is dependent upon the collective
respecting ourselves for being punctual and diligent. Besides, we also make
v. Maintenance
4
BJMP2033 Production and Operation Management
Maintenance ensuring our production process keeps working. We train all our
staffs, so they can be better skilled. Further, we also develop process which
can improve products quality and reduce production and administrative cost.
vi. Innovation
We respect our environment and recycle, reuse, and reduce our waste
viii. Greatness
We produce the best that we can. We have great standard to sell the highest
3.3 Slogan
We hope to bring a cupcake that brings smile on everyone after taste it.
Customers will always have a happy and joy mood after enjoy our cupcakes.
5
BJMP2033 Production and Operation Management
Position Purpose:
CEO is head of operating. She is in charge and accountable for all the
operations in the firm. She is the representative and decision maker in the
firm.
Responsibilities:
objectives.
• She has exceptional leadership as she motivates and led the firm.
• She has good communication and networking skills and interacts with
other people.
The CEO is at the highest position in the corporate ladder and so only highly
experienced people are given this job. She starts with an MBA degree and
6
BJMP2033 Production and Operation Management
Position Purpose:
Myth Cupcake include the financial risks. She implements all major decisions
Responsibilities:
period of time.
• An analytical mind
• Attention to detail
7
BJMP2033 Production and Operation Management
Position Purpose:
Responsibilities:
programs.
Position Purpose:
8
BJMP2033 Production and Operation Management
Responsibilities:
firm objectives.
v. Production Manager
9
BJMP2033 Production and Operation Management
Position Purpose:
Responsibilities:
10
BJMP2033 Production and Operation Management
Position Purpose:
As a head of chef, she in charge with the duty of overseeing all kitchen
Responsibilities:
11
BJMP2033 Production and Operation Management
Myth Cupcake applies lean production system in our production process. Lean
efficiency, decreasing waste, and using empirical methods to decide what matters,
through each production center when it is needed to meet a customer’s order. The
benefits of this goal are decreased cycle time, less inventory, increased productivity,
Secondly, we make sure that there is always room for improvement. The core of lean
is founded on the concept of continuous product and process improvement and the
12
BJMP2033 Production and Operation Management
new ideal system layouts at the customer's required rate would reduce waste in
to raw material procurement. Below shown the supply chain management in Myth
Cupcake:
a. Procurement
13
BJMP2033 Production and Operation Management
goods from suppliers at the lowest possible cost by letting the suppliers
Myth Cupcake source raw materials such as flour, milk, baking powder,
eggs, butter, vanilla and chocolate extract, sugar and other ingredients from
Bhd provides us the lowest price, the best quality materials, and delivery on
time services.
b. Production
produce cupcakes.
Line cupcake pans with paper liners. After that, combine flour, sugar, baking
powder, and salt in a large mixing bowl. Add shortening, milk, and desirable
flavor. Beat for 1 minute on medium speed. Scrape side of bowl with a
spatula. Next, add eggs to the mixture. Beat for 1 minute on medium speed.
Scrape bowl again. Beat on high speed for 1 minute 30 seconds until well
mixed. Then spoon cupcake batter into paper liners until 1/2 to 2/3 full. Leave
a little room at the top for expansion and be careful not to overfill.
comes out clean. After that, prepare icing and place sprinkles in a small bowl.
Then, remove cupcakes from oven and allow them to cool 5 minutes in pans
then remove and place on wire racks to cool completely. Once cupcakes are
14
BJMP2033 Production and Operation Management
completely cooled, frost with favorite frosting recipe or decorate the cupcakes
with sprinkles.
Then, check the quality of the cupcakes. If there are no defects, packing
process was start. Next, place the packing cupcakes to boxes to distribute to
c. Logistics
resources in a repair cycle between the point of origin and the point of
Cupcake logistics ensure that machine and workstation is being fed with the
right product in the right quantity and quality at the right time. We not concern
the transportation, but to streamline and control the flow through value-adding
d. Distribution Channel
institutions which perform all of the activities utilized to move a product and its
In Myth Cupcake, there are two distribute channel. First is direct selling.
We distributed the ready cupcakes to our outlet. We direct selling to our end
Other than that, some seasonal occasion and festival, such as company
15
BJMP2033 Production and Operation Management
annual dinner, Chinese New Year, and so on, we also receive huge amount
canteen. From school, the students and teachers buy from the seller.
Nowadays, to fulfill our huge demand from our outlet, we change to use the
automatic production line, with original design, compact structure and high
procedures that start from mixing until end of packing can be accomplished at the
short time. The machine increases our production efficiency and effectiveness by
speed up the process and accuracy measure each of cupcakes size and weight.
6.3.1 Modal
person.
Fixed asset
16
BJMP2033 Production and Operation Management
17
BJMP2033 Production and Operation Management
2 Sugar 0.20
3 Baking powder 0.05
4 Salt 0.05
5 Baking soda 0.10
6 Shortening 0.20
7 Water 0.20
8 Eggs 0.90
9 Milk 0.50
10 Vanilla 0.20
11 Melted 0.20
unsweetened
baking chocolate
Total amount 3.60
18
BJMP2033 Production and Operation Management
Myth Cupcake produces four flavor products that are Chocolate Cupcake,
= RM 19800 + RM1710
= RM 21510
= 23900 cupcakes
RM
19
BJMP2033 Production and Operation Management
21510
Total
cost
line
Total
reven
ue line
0 23900 Cupcakes
Break-even point
As the graphically shown above, the intersection of these two lines is the break-
even point that is 23900 cupcakes. If demand is less than the break-even point,
Myth Cupcake will operate at a loss. But if demand more than the break-even
point, Myth Cupcake will be profitable. So, Myth Cupcake needs to sell more than
Time Description
7.00am Staffs punch in card and prepare for working.
7.30am Briefing by the supervisor.
7.45am Check the inventory and make order if needed.
8.00am - Start to distribute the cupcakes to school by lorry.
- Production process start.
- Start selling the finish cupcakes in our outlets.
12.00 noon Rest hour.
1.00pm Continue the production process.
4.45pm Cleaning process.
5.00pm Staffs punch out.
Product Design
20
BJMP2033 Production and Operation Management
As state in the beginning, Myth Cupcakes produce three flavors with ten varieties of
cupcakes daily. Our products also change seasonal with the different flavors, and
also on rotation throughout the week. Below are our daily cupcakes.
Cupcakes menu
Everyday
21
BJMP2033 Production and Operation Management
Creme
Honey Mocha Cookies & Key Lime Lava Fudge PB Fudge PB Fudge
Banana Creme
Toffee Salted Lemon Pumpkin Lemon Salted Strawberry
Crunch Caramel Berry Spice Blossom Caramel
Seasonal Flavors
22
BJMP2033 Production and Operation Management
Move to storage
Move to kitchen
Move to oven
Frosting cupcakes
Inspection
Packing
Storing
Production Operation
23
BJMP2033 Production and Operation Management
quality standard of appearance, texture, and flavor. Therefore, quality checks are performed
at each step of the production process. We employ a variety of taste tests, chemical
For Myth Cupcake quality is about meeting the needs and expectations of customers.
Therefore before launched a new cupcakes, we make research about customers’ needs and
expectations from the perspective such as cupcakes’ appearance, delivery, reliability, price
and so on. We also apply quality management in controlling activities with the aim of
ensuring that cupcakes are meets the specifications. There are two main parts to quality
management that we considered which are quality assurance and quality control.
Quality assurance is about how Myth Cupcake design the way cupcakes is produced to
minimize the chances that output are defect. We focus on the product development stage.
The reason is if the processes to produce cupcakes are tightly controlled, then quality will be
built-in. This will make the production process much more reliable, so there will be less need
to inspect production output. We make inspection each of the cupcakes produce stage until
Quality control is the traditional way of managing quality. Other than inspect the products
during the development stage, we also concerned with checking the output that has been
done before its start to distribute to our stores. For example, we do lots of inspection, testing
Now, a modern form of quality management, name Total quality management (TQM) is
24
BJMP2033 Production and Operation Management
continuously improve in quality. We focus on two key objectives, which are 100% customer
satisfaction and zero defects. We prevent the defect during each of production stage.
Besides, we also aim to produce zero defect cupcakes. Furthermore, we concern the quality
not only at the production process, we also involve other department. We always employ
specialist to make research to continue improve our products and also process. Moreover,
we encourage employee involve in spotting the improvement opportunities for quality and
Increasing health consciousness bodes well for the future of cupcakes. As the treat,
cupcakes have become popular as snack, buyers have become more discriminating in
rejecting Styrofoam/hockey puck products for those with better textures and flavors. The
range of designer flavors offers something for every taste, and of course, the consumer can
top cupcakes of choice with fruit, peanut butter, or other enhancements to make an even
more varied snack. In an age of energy, health, and time awareness, the cupcakes that
contain preservation and additive seem to have harvested its long history. Therefore, Myth
Cupcake also moves toward the healthy lifestyle by reducing the preservation and additive
25