What is Vleppo

Vleppo is a digital asset exchange platform, which makes use of Ethereum

Blockchain protocol, empowering the owners of listed digital assets
(cryptocurrency) and unlisted digital assets (social media profiles,
avatars, etc) to unlock the value of their assets.
2018

Existing banking protocols disregard Vleppo consists of:

digital assets as collateral and fail
/ October

-> The Vleppo Value Matrix - a valuation database enabling

2018

to acknowledge emerging Web 2.0

Vleppo to determine a potential market value for unlisted
digital assets as a store of value
digital assets
/ October

when entering a lending agreement.

-> Vleppo Research providing insight into the coins and other
- Whitepaper

Vleppo as a concept, innovates

digital assets being offered as collateral to determine a
existing banking protocols by
maximum lending value to suit the perceived risk of the asset.
allowing consumers to unlock
Whitepaper

the value of their emerging digital -> Vleppo Platform to facilitate transparent and secure
assets, thus, supporting a new transactions of digital assets.
Vleppo -Vision

lending process in which any digital -> VLX – Vleppo Token empowers stakeholders to generate
asset is regarded as collateral to revenue through the Vleppo Platform without the need of
Vleppo

obtain funding. liquidity their asset.

H o w will V le p p o pr ovid e va lue to its users?

In an era of complete digitization, Vleppo unlocks the wealth for all digital asset
(cryptocurrency, social media profile, digital media, etc.) owners by enabling them to offer
their digital possessions as securities when entering a lending arrangement.

Owners of digital assets are provided the opportunity to list their assets along with their
request for finance into the Vleppo Platform. Once the assets are verified the borrower
will interact with lenders through an auction process to ensure all parties receive mutually
beneficial terms in an open and transparent process.

If the borrower should default on their facility the asset held as collateral may be liquidated
by the lender to recover their investment. The Vleppo team undertake research on all
collateral to determine maximum leverage levels against the asset to ensure the risk of loss
is minimized.

Vleppo is a lending administrator and not a bank as all loans are undertaken by holders of
VLX, creating an ecosystem for the Web 2.0 economy.
8102.41.01
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 W h at m akes V le p p o a p p e a lin g to its ta r g et a u die n c e?

Vleppo appeals to a neglected market segment, that’s based on the Web 2.0 economy and empowers
them by:

Creating a store of value for Filling the gaps in the banking Fostering an efficient and
a new class of assets that protocol of the Web 2.0 effective marketplace that
can be used as security economy where an individual’s facilitates optimal price
against a funding facility. assets are digitised. discovery for listed and
unlisted digital assets.

H o w d o es it w ork?

Step 1: A holder of Digital Asset needs cash for a Step 2: The borrower submits an order to borrow
2018

bill. They can either sell their Digital Asset or borrow at the rate they want to pay. Lenders will submit their
against it via Vleppo. Most cryptocurrency investors offers to make the loan. A match occurs at a rate
/ October

are holding the assets long term so selling their asset that is acceptable and fair to both the borrower and
2018

is an option of last resort. lender.

/ October

Vleppo Platform
Borrower Lender
OFFER
- Whitepaper

B Sell BTC on exchange 16.00%

Unexpected Bitcoin
B Match
13.75%
Cost
Whitepaper

Bitcoin Vleppo
BID
Holder of
Borrow against 10.00%
Cryptocurrency
BTC via Vleppo
Vleppo -Vision

Step 3: Vleppo receives the Digital Asset as Step 4: The borrower repays the cash plus interest
Vleppo

security against the loan from the borrower and to Vleppo. Vleppo returns the Digital Asset to the
takes the Vleppo tokens from the lender to fund the borrower. Vleppo then returns to Vleppo tokens to
loan. Vleppo temporarily converts the Vleppo tokens the lender and pays the lender their interest. Vleppo
into a cash for the borrower. receives a fee for this.

Vleppo Platform Vleppo Platform

Borrower Lender Borrower Lender
B B

B B
Bitcoin Bitcoin

Bitcoin Vleppo Bitcoin Vleppo

VISION
Vleppo Vleppo

Cash Cash
Cash Cash Cash

How will Vleppo facilitate banking in the Web 2.0 era?

√ Captures transaction data between parties and by recording it on an immutable distributed ledger technology
Whitepaper
√ Keeping users Informed by providing information to facilitate more transparent marketplace transactions
Version 1.0 October 2018
√ Adding value to any digital asset and that aligns with the Vleppo Value Matrix
√ Banking a new segment of asset owners which had previously been marginalized by old banking protocols.