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the higher end of the clothing retail industry. During the period 2001–2008, the company consistently earned
returns on equity in excess of 18 percent, grew its book value of equity (before special dividends) by 5.5 percent
per year, on average, and paid out 65–70 percent of its net profit as dividends. In 2008, the company paid out a
special dividend of €345.1 million. Consequently, the company’s book value of equity decreased from €546.8
million in 2007 to €199.0 million in 2008.
On April 1, 2009, one month before the publication of the first-quarter results, when Hugo Boss’s 70.4 million
common shares trade at about €11 per share, an analyst produces the following forecasts for Hugo Boss.