Professional Documents
Culture Documents
to Finding
Investment
Properties in Los
Angeles
By Christina Peterson
The Ultimate Guide to Finding Investment Properties in Los Angeles by
Christina Peterson (BRE#: 01932329) Published by SIGS press
825 Colorado Blvd., Suite 222 Los Angeles, CA 90041
www.newwestern.com
www.socalinvestgal.wixsite.com/sigs
All rights reserved. This book or parts thereof may not be reproduced in any
form, stored in any retrieval system, or transmitted in any form by any means
—electronic, mechanical, photocopy, recording, or otherwise—without prior
written permission of the publisher, except as provided by United States of
America copyright law. For permissions contact:
christina.peterson@newwestern.com
(2) No advice
This guide contains information about real estate investing. The information is not advice, and should not be treated
as such. You must not rely on the information in this guide as an alternative to legal / financial / taxation /
accountancy advice from an appropriately qualified professional. If you have any specific questions about any legal /
financial / taxation / accountancy matter you should consult an appropriately qualified professional. You should
never delay seeking legal advice, disregard legal advice, or commence or discontinue any legal action because of
information in this guide.
(5) Exceptions
Nothing in this disclaimer shall: limit or exclude our liability for death or personal injury resulting from negligence;
limit or exclude our liability for fraud or fraudulent misrepresentation; limit any of our liabilities in any way that is
not permitted under applicable law; or exclude any of our liabilities that may not be excluded under applicable law.
(6) Severability
If a section of this disclaimer is determined by any court or other competent authority to be unlawful and/or
unenforceable, the other sections of this disclaimer continue in effect. If any unlawful and/or unenforceable section
would be lawful or enforceable if part of it were deleted, that part will be deemed to be deleted, and the rest of the
section will continue in effect.
13 TOOL #2
Multiple Listing Service 17 TOOL #3
Real Estate Wholesalers
24
TOOL #4 TOOL #5
20 Auctions, Clubs +
Online Sources 24 Investment Brokerage
Firms
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles
yi n g r e a l e s ta t e is
“Bu
o n ly th e b e st w ay ,
not
q u ic k e st w a y , th e
the
t w ay , b u t t h e o n ly
safes
o b e c om e w ea lt h y .”
way t
-MARSHALL FIELD
-MARSHALL FIELD
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles
Hello!
You made a great choice in downloading this guide! My name is Christina and I
am an Agent and Investor Consultant with New Western Acquisitions, a
professional real estate investment firm. My goal in creating this guide is for you
to gain a better understanding of real estate investing, and to be able to use any
one of the 5 tools in this guide to find your first, or 50th investment deal in Los
Angeles.
The MONEY is out there; you just gotta know how to find it!
This guide is for you if: This guide is NOT for you if:
2
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles
What is Investment
Property?
Investment property is real property that has been purchased by
an individual or company with the intention of earning a return on
the investment. The goal is to purchase property at the cheapest
prices, which is made possible through ‘off market’ deals and
finding properties that are in a ‘distressed’ condition.
3
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles
Why should I
consider investing?
Generally speaking, real estate is one of the safest investments you can
put your money in today. As we know, the goal of investment property
is to generate income. Because the real estate industry is traditionally
set up to help people buy homes to live in, the industry is ripe for
disruption and there is REAL MONEY to be made!
Real estate is here to stay, and a commodity that people will always
need (at least for the foreseeable future!) Investing used to be limited to
the wealthy; now anyone with a plan really can create wealth and
success in real estate. It’s a matter of being educated, surrounding
yourself with a strong team and working hard!
Aside from the fact that over half the US population does not have
enough money saved for retirement, property investment can be a great
tool to generate retirement income! The key to making this plan work is
to start building your portfolio as early as possible. And don’t just think
of buying multifamily buildings! Many investors are building strong
SFR rental portfolios, which, in this city can often command higher
rates than a comparable apartment unit.
4
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles
BEFORE
YOUR
SEARCH
5
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles
KNOW YOUR CRITERIA
"If You Fail to Plan, You are Planning to Fail!"
-BENJAMIN FRANKLIN
If you really fail to plan before you start looking at properties you may
discover issues after buying a property that may not make it look like such a
good ‘deal’ after all. It is essential, at the least, that you have an idea of the
numbers you’re comfortable with so that you can make smarter
investments.
If you don’t know what you’re looking for, how will you know when you
have found it? Take some time to think about the questions on the next few
pages when you’re evaulating deals:
6
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles
INVESTING STRATEGY
Why are you investing?
Do you want to buy a tear down to turn into something beautiful and new, or do
you just want to perform a few cosmetic touch ups to quickly generate rental
Investors that are making money in this market are the ones that are finding their
pays to specialize!
DESIRED NEIGHBORHOODS/LOCATIONS
Where are you going to invest?
Many investors like to think, wherever the deals are! Problem is, deals are ALL OVER
Los Angeles. The city is comprised of over 450 unique districts and neighborhoods, all
with their own personalities and vastly different real estate prices.
from buying a tear down fourplex in the City of Torrance. Focusing your efforts on a
few key areas of the market allows you to secure the deals that make the best since for
FINANCING METHOD
How are you going to pay for property?
As mentioned, traditional lenders typically steer away from investment purchases,
Even if you don’t have enough to pay cash on the spot, you CAN leverage the
funds that you do have using a hard money loan. Hard money is a little used tool
come with the purchase. Property taxes, closing/escrow fees and potential rehab are
a few associated costs to keep in mind when running your numbers. The amount
that you spend on any one of these items directly affects your overall net profit.
7
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles
Check out the
great articles
on ARV and
ROI at the end
of this guide!
the ones that will need work, you need to be prepared. Research local labor and
material costs, and make relationships with local contractors who you can later
partner with on renovations. As you invest in more property you will become better
at this, but having your estimates when evaluating a property can mean the
EXIT STRATEGY
What is your plan for the property after purchase?
Two ways investors typically make money on their purchase is to ‘fix and flip’ or ‘buy
and hold’. If you’re holding onto property for any amount of time beyond what
makes sense for your exit strategy, it might end up costing you money. Have a plan
for the property before you sign the contract!
8
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles
TOOL #1:
REAL
ESTATE
AGENTS
9
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles
How Real Estate Agents Can
Help You Find Deals:
MULTIPLE LISTING SERVICE (MLS) ACCESS
Real estate licensees have access to this database and certain information
that’s not available to the general public. Data found on the MLS can be an
incredible resource to property investors, but is not at all necessary for
success.
More information about the MLS will be covered later in the guide.
RELATIONSHIPS
Many agents have a network of other real estate professionals (agents,
brokers, escrow officers, etc.) and property investors that they regularly
work with. Real estate agents LOVE to connect with investors to share
knowledge, contacts and deals. It’s always a good idea to know at least one
agent!
INSIDER STATUS
The simple nature of a real estate agent’s job is the fact that they have
access and knowledge about properties everyday before the general public.
This sometimes allows investors to snag those exclusive deals everyone will
want as soon as they see it! When you find an investor-friendly agent,
grab 'em-they can be worth MORE than their weight in gold!
10
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles
Choosing an Agent
Though you're not obligated to work with anyone in your business,
partnering with an agent can help you avoid costly mistakes and save
money. Agents also have the resources mentioned in this guide, which
can only be to your advantage! Consider these questions if you're
thinking about adding an agent to your team:
Pulling Comps: choosing and
analyzing a select number of
Does the agent have experience with investment
properties that have recently
property transactions? Have they worked with sold in the area that are most
investor clients before? Ask if you can speak with a similar to a subject property.
few of the agent's clients on their experiences.
The purpose of using comps are
to better understand the value
Can they recognize investment opportunities? Are of a property and estimate a
they aware of realistic profits being made in the price range an investor might
expect to get upon selling.
current market? Do they know what to look out for
with this type of purchase, and how to negotiate a fair
price? Ask them these questions and listen carefully to
the answers.
11
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles
Keep in Mind...
MANY AGENTS ARE PAID ON COMMISSION
Your agent is getting paid to find the property, negotiate with the seller,
execute the contract, and everything else involved in the transaction that
you would be doing yourself had you not hired an agent. Though there is
no minimum commission rate in the industry, it is common to see
commissions in the 2-6% range of the property purchase price. Keep this
expense in mind if you will be using agents to find your deals.
12
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles
TOOL #2:
MULTIPLE
LISTING
SERVICE
13
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles
Yes, there is more than
one MLS
The Multiple Listing Service (MLS) is an online database that was created
and used by the real estate industry to better standardize the process of
buying and selling real property. Nearly state has at least one MLS that is
exclusively available for use by individuals that holds a real estate license
for that state (real estate agents, brokers, etc.)
A google search also reveals that there may be ways to access the MLS
without getting a real estate license or using an agent; try this at your own
risk!
14
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles
What's so Special about
the MLS?
The MLS is convenience and access at your fingertips. That time you
might spend driving all over LA for potential deals, or pleading downtown
with the City to provide you with this information can as easily be found
on the MLS. As mentioned, MLS access is restricted and you will need
a relationship with an agent for that access. The MLS is not the only way
to find deals, however. There are plenty of other tools available to investors,
including:
15
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles
Keep in Mind...
THE MLS IS DESIGNED FOR AGENTS
The system wasn't designed for just anyone to use. Not to say that
anyone couldn’t figure it out. Agents pay and receive specialized MLS
training to find you the deals so you don't have to! Additionally, any
property listed on any MLS in California was put there by an agent; if
you find a property listed on the MLS that you want to buy, you will
more than likely be working with an agent.
Meanwhile, sellers that need to get rid of property quickly, most often
DISTRESSED properties, can’t afford to wait on the MLS. They may
advertise the property online, but they will also tell everyone they
know about it, and more often than not sell at a discount to move the
property even faster.
Investors should not solely take advantage of this fact, but seek to
make the transaction a win-win for both parties.
16
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles
TOOL #3: REAL
ESTATE
WHOLESALERS
17
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles
Check out the
article at the
end of the
guide for more
info on
wholesaling!
1 2 3
Assignment 'Traditional' Double Close
This method involves getting a
Wholesaling A distressed property is purchased
from a motivated seller and then
distressed property under contract
An individual or firm purchases and simultaneously sold to another
from a motivated seller, and then
owns an inventory of distressed investor. There are two transactions
finding an investor that you can sell
property that they offer to investors happening at once, one between the
the rights to, or ‘assign’ that contract
at discount ‘wholesale’ pricing. motivated seller and buyer, and one
to before the closing date of your
Similar to the double close method, between the buyer and end investor.
original contract with the seller. The
traditional wholesaling is profitable Individuals and organizations that
way wholesalers make money with
when the buyer can regularly have the capital may fund the
assignments is by charging a fee to purchase of the property between the
purchase a large amount of property
the investor that they assign the motivated seller and investor, and add
for their inventory.
contract to. The wholesaler typically a fee for this service to the
is not investing their money in the transaction between the buyer and
transaction. end investor.
18
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles
Keep in Mind...
Wholesalers cut out the time spent looking for a deal by bringing the deals
straight to you. Because of the extreme competition in LA for limited inventory,
1
the quicker you can move the better.
Wholesaling fees may become another cut into your profit-but what's more
important: your time or your money?
19
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles
TOOL #4:
AUCTIONS,
CLUBS +
1 ONLINE
SOURCES
20
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles
More info on
local auctions at
the end of the
guide!
#GETINVOLVED
One of the best ways to stay connected to the real estate world is to get
social and get involved! Fortunately, there are plenty of online and
offline opportunities in LA to connect with other investors and industry
professionals.
AUCTIONS
The buzzing energy of auctions can't be beat, and many of the deals up
for grabs you have to see to believe! However, because of the extreme
competition for these properties, you may leave more than a few events
empty handed!
1
Unless otherwise stated, auctions are typically cash only, and auction
properties are always sold ‘as-is’. Always make sure to do your research
before bidding!
PROFESSIONAL
RELATIONSHIPS
Most people know at least one attorney, CPA or Financial Planner. You
may even already have a few in your sphere! These people often have
clients that own property, and they’re usually the first ones to know about
the potential sale of distressed property.
If you don't already have these relationships, seek them out. Depending on
your relationships and strategy, you can often uncover deals through
these connections you may not have otherwise heard of.
A google search of ‘real estate club, Los Angeles’ is a good place to start.
Meetup.com also has a vast listing of real estate clubs. Check out the links
at the end of the guide!
22
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles
SOCIAL NETWORKS
The usual suspects…Facebook, Twitter, and Instagram are all great online tools to
incorporate into your property search, but the social networks specific to the
investing community are where it’s at!
BIGGER CONNECTED
POCKETS INVESTORS
(LINK) (LINK)
A well-known website for real estate investors. They Another investor social network similar to Bigger
provide a ton of educational content through their Pockets. This site has many of the same features as
blogs and podcasts, books and e-courses. Their online BP, but they really emphasize their marketplace
forums are very active and a great place to meet and and community aspects. There is some educational
interact with investors, and the marketplace where content here worth checking out, including their
deals are listed is definitely worth checking out. BP is blog, webinar and ebooks. Connected Investors is
free to join and use, but they also offer premium completely free to sign up and use.
memberships with extra features that appear to be
worth the cost!
1 MY HOUSE
DEALS (LINK)
LINKEDIN
(LINK)
A website that allows users to post their investment This is the Professional Social Network..Because
property deals. There is a free version, which allows LinkedIn is not real estate focused, users will need to do
users to view a limited number of properties per day. a bit more work to take advantage of what they have to
The paid versions include a number of valuable offer. Investors can use the site to build personal
resources for investors, including allowing investors relationships with other investors and industry pros; join
to search and view unlimited properties daily! All of real estate investor groups and contribute to group
the deals on this site are advertised to be discounted; conversations, and stay up to date on real estate news.
it’s up to the buyer to perform their own due- LinkedIn is free to join and also has a premium
diligence before contracting. membership option, that allows users to build deeper
connections. A 1 month premium free trial is offered to
see if it right’s for you.
CRAIGSLIST
Craigslist is the local community marketplace. An owner can list
property they have for sale on the site for free, and it’s up to the
buyer and seller to continue the transaction offline. If a property is
posted on Craigslist and not on the MLS, it's generally going to be
considered an off market deal, which we know is how many
investment deals are done in today’s market. Savvy investors can find
deals on Craigslist, but it takes work and it’s always a good idea to use
the site in conjunction with other methods!
23
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles
TOOL #5:
REAL ESTATE
1 INVESTMENT
FIRMS
24
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles
WHAT IS AN INVESTMENT
BROKERAGE FIRM?
Just as a traditional residential brokerage connects buyers with their dream
homes, an investment brokerage firm connects investors with their dream
investment properties!
Some firms provide additional services to their investors, either free or paid,
that may include assistance with financing, and coordinating all aspects of the
transaction with the property owner on behalf of the investor.
Investment firms typically work directly with property buyers and sellers,
rather than with an agent representing each side of the transaction (principal
1
to principal). Depending on the business model, the investment firm is selling
property in their inventory directly to an investor.
Firms typically get paid by charging a fee to the buyer-for connecting the
investor with the discount property. The opportunity for costly mistakes and
legal problems may be reduced (not eliminated!) when using a professional
firm, because many investment firms require their agents working with clients
to be licensed, and firms typically have a significant amount of experience in
the industry.
25
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles
WHY SHOULD I CONSIDER AN
INVESTMENT BROKERAGE?
Aside from saving you time and frustration, investment firms can
provide incredible value to your business:
1
nationwide-including three in California. New Western Acquisitions holds a unique
spot in the marketplace in that they operate under a model not seen at other firms:
WE FIND
New Western agents use online and offline advertising, market data and industry
connections to find distressed and off market deals for their investors, targeted to the
investor’s needs and preferences. Deals are sent straight to investors’ email inbox with
no work on their part.
WE FUND
The firm has in-house financing resources to help investors fund their selected
properties, with industry leading, low rate financing options.
YOU FIX
Investors have access to an extensive list of contractors and resources for their
rehab projects, as well as professional advice from experienced agents.
EXIT
Flip your property for a quick profit, or keep it as a rental and collect cash flow for
years!
27
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles
WHY NEW WESTERN
ACQUISITIONS?
In addition to benefits of working with an investment firm covered in this
guide, New Western also provides additional perks to our investors that we
work with:
EXCLUSIVE DEALS
Our deals are NOT shared with wholesalers or the general public. NWA
agents only work with a select group of Active investors that have been
prequalified to take advantage of the deals in our inventory.
VAST INVENTORY
1
NWA is selling around 20-30 distressed SFR's/Multi-Family properties every
month across the Los Angeles, Orange, San Bernardino and Riverside
counties. The majority of our properties sell within 48 hours.
ACCESS + INFORMATION
Access + Information: Our investors have access to view and inspect
properties before making an offer, and we Guarantee to provide free and clear
title on every single transaction.
28
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles
I LIKE YOU. LET'S WORK
TOGETHER!
My firm has two simple requirements before working with new investors as
we look to establish long-term business relationships:
1
readily available to purchase property.
I will be with you from our initial conversation to closing date on your selected
property, every single deal. Many of our investors refer their colleagues and come
back time and again to partner with us in achieving their investment goals.
It is my hope in reading this guide that you have learned a few options for
finding your next deal in Los Angeles. My goal is to be a resource to active
investors such as yourself, with practical education and actionable tips to help
you make more money.
If you would like to learn more about New Western, or are ready to get started
finding investment properties with me, please get in touch. I will be waiting for
your call!
Christina
29
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles
RESOURCES
BEFORE YOUR SEARCH
The Motley Fool – The 70% Rule. One Critical Formula Investors
Need to Know
30
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles
THANK YOU!
FOR DOWNLOADING THIS GUIDE!
If you found value in this guide, please consider sharing!
Connect with me on social media for more investing tips and
resources, and to stay on top of ALL of my HOT off market
deals!
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles
About the Author
Born and raised in sunny Southern California, Christina is an Agent and Investor Consultant who is
passionate about all things Real Estate! Her background in Administration and Homeowners
Association Management inform her mindful and organized approach to helping her clients achieve
their goals.
Through her affiliation with New Western Acquisitions, Christina seeks to connect and become a
partner to anyone in Los Angeles that desires to create wealth through real estate. She believes that
financial freedom through real estate can be a reality for all, and with the right tools and mindset-
success is inevitable. Her positive attitude, sense of humor and determination make her an essential
part of any investing team.
The Ultimate Guide to Finding Real Estate Investment Properties in Los Angeles