See attached case file for C&C Grocery.

1. Using a discussion of the types of effectiveness approaches, describe the current and proposed
structure of C&C Grocery. Explain in detail.
2. Which of Porter's Competitive Strategies and Miles/Snow's Strategy Typology describe the role of
consultant? Be Specific...
3. Which of the Models of Effectiveness Values would you predict would be the solution to each of
the four problems at C&C Grocery? Why? Assume I have not read the case nor understand the
model.
4. In general and using a discussion of linkages, how did C&C's first organizational structure
contribute to the store manager's dissatisfaction?
5. What effect did it have on store meat and produce managers to report to district specialists? Why?
6. What structure problems contribute to the chain being slow to adapt to change? Explain.
7. Using information found in chapter 3; explain why cooperation with stores is so poor. Assume I
don't know what you are talking about.
8. How would the proposed reorganizational address the problems addressed in question 4-7? Be
specific.
9. What disadvantages might emerge over time with the proposed reorganization? Provide details
Question 1
The current organizational structure of C & C Grocery is highly centralized, concentrating almost all
store decision making to the District Director wherein the store manager is almost solely responsible
for the financial performance of each branch.
The proposed structure, on the other hand, solved this issue. It transferred more control to the store
manager which is very important. Given the difficult economic times, more decision making authority
on the store level would allow C & C Grocery to react to changes in its environment more effectively
and efficiently.
Question 2
As regards Miles/Snow's Strategy Typology, I would say that Prospectors describe the role of a
consultant perfectly. According to this typology, prospectors are in continual search for market
opportunities and experiment with potential responses to emerging environmental trends. This is true
with consultants. They have to continually update their knowledge base and skill sets to keep on top
of the field they are working in.
Now in regards Michael Porter's Competitive Strategies, I would say that the best one that describes
a consultant roles is Differentiation. This is so because with the consultant, the firm seeks for ways
to be noticed in the market place whether such way is to offer the lowest cost possible.
Question 3
Given the four models of effectiveness - human relations emphasis, internal process emphasis,
rational goal emphasis, ...

https://studymoose.com/c-c-grocery-stores-inc-essay

Meat and produce Grocery Store

Started in 1947 by brothers Doug and Bob Cummins
Located in Charlotte, North Carolina
Serve the customer attitude
By 1997 C&C Grocery had over 200 stores
In 1985 the store headquarters moved from Charlotte to Atlanta
Issues
1. Store was slow to adapt to change
2. Roles of the district store supervisor and the store manager were causing dissatisfaction
3. Cooperation within stores was low and morale was poor
4. Long term growth and development of the store chain requires reevaluation of long term strategy
Purpose of the analysis:
Competition
Business started to drop off due to the declining economy and increased competition from larger retailers.
Ex: Walmart, Target, Costco
C&C Grocery knew they could not compete with large store like Walmart
They considered ways to increase information technology and improve customer satisfaction, to separate
themselves
Issue 1:
Store was slow to adapt to change
Issue 1 Recommendations:
Issue 3:
- No cooperation within stores
- Morale was poor
- Informal, friendly atmosphere created by Doug Cummins was gone
Issue 3: Recommendations
Issue 4:
Long term growth and development of the store chain requires reevaluation of long term strategy
Issue 4
Recommendations:

Sustainability improvement happens from re-evaluation and change of structure and vision.

C&C can improve their cooperation within each department with the help of liaison roles. This helps
decentralize decision making within each department.

Horizontal Information linkages and department coordination is key to ensuring decision success and be
more adaptable to change.

- Store Managers had no authority.

- Departments were unable to work together

- Lacks decentralized decision making

1. Reorganize the district and the store structure

2. Store manager would have complete control

Team 3:
Chapter 3 Fundamentals of Organization Structure
Andrew Armstrong
Chuar Herr
Khou Herr
Daivd Ortiz
Issue 2:
Roles of the district store supervisor and the store manager were causing dissatisfaction
Store managers were limited to operational activities
Little knowledge about merchandising, meat, and produce
Restriction kept store managers from learning general management skills needed for promotion
Meat and produce were responsible for acquisition and sale of goods
District supervisors were more concerned about store cleanliness and operation standards
Horizontal Structure
Issue 2 Recommendations:
District managers need to focus more on development and training their store managers rather than store
cleanliness
Help coordinate the operations within the departments
Let the store manager run his store
Departments report to store manager
Store managers will get a sense of merchandising and sale of their product
* Lack of superior service and
convenience, product assortment and
availability

* Need to introduce non-food items for

one-stop shopping

* Investigate new technology to help

distinguish company

% of market share going to traditional grocery stores in DECLINE

C & C Grocery
* Expand to accommodate non-
grocery lines
- Reevaluate C & C's future plans

* Within each store, new department

managers added for new grocery
lines (Horizontal linkage intact)

* Integration of new IT coordinator for each district team.

(liaison role)
Grocery
(Food-items)
Pharmacy
Gourmet/
Specialty
IT
Coordinator
New
Specialists
New
Department
Manager
-Information technology (IT).
-Communication
-A computerized system for ordering and stocking , but only use in the stores.

- Divisional structure
- POS system
-Inventory
- Marketing
- Advertisement
- Sales/ coupon

https://www.scribd.com/presentation/226092804/C-C-Grocery-Stores