Professional Documents
Culture Documents
INTELLECTUAL PROPERTY
CHECKLIST
Agreements
Have Employees sign agreements that require
assignment of inventions made in the course of
employment.
– Inventions made on company time or facilities or materials or
relate to business.
– State laws may limit the scope of pre-assignment obligations.
– Include a confidentially clause-non-disclosure of confidential
information of company. Obligation continues after the
employment and until information no longer trade secret.
– Non-complete clauses-reasonable time, geography and
subject matter.
– Consulting agreements similar terms as employee
agreements.
Agreements
Non-Disclosure Agreements with third parties
typically include the following:
1. Purpose of the disclosure
2. Prohibit any use except for the stated purpose
3. Standard exceptions include the following:
– Information already known
– Public information
– Information from third party
– Information independently developed
4. Time period
5. Return tangible material
Searching
BACKGROUND
– Start of project- what has already been done.
– Extent of activity, the important players, types of
approaches pursued, problems encountered, and
attempted solutions.
FREEDOM TO OPERATE
– Product refined to extent to be commercialized,
determine whether there are patents that may raise
a question of infringement.
– If so, evaluate for its probable validity, possibility of
designing around and/or negotiating for a
license/purchase.
Clearance Procedures
Procedures to record and identify
patentable inventions.
Trade Mask
Patents Trademarks Copyrights
Secrets Works
Patents
Article 1, Section 8 of the Constitution provides the basis for patents as
well as copyrights. It states the following: Congress shall have the
power to promote progress of science and useful arts by securing for
limited times, to authors and inventors, the exclusive rights to their
respective writings and discoveries.
The applicant receives the right to exclude others from practicing the
invention for a limited period of time. In turn the public gets a written
description and disclosure of the invention (35 U.S.C. § 112)
Requirements for Patentable subject matter, 35 USC §101, 35 USC
§102, and 35 USC §103.
35 USC § 101 defines what general subject matter can be patented. 35
USC §102 concerned with novelty and loss of patent rights. 35 USC
§103 is directed to “non-obvious” subject matter.
Patents
Patentable Subject Matter
35 USC §101 states the following “Whoever invents or
discovers any new and useful process, machine,
manufacture, or composition of matter, or any new and
useful improvement thereof, may obtain a patent
therefore, subject to the conditions and requirements of
this title.”
Three judicially created exceptions subject matter
capable of patenting- Abstract Ideas, Product of Nature
or Natural Phenomenon and Laws of Nature.
The Abstract Ideas exception have made it difficult to
obtain patent protection concerned with software and
business methods inventions.
Patents
Patentable Subject Matter
The Supreme Court addressed the issue of “abstract ideas” in
Bilski v. U.S., 561 US 593 (2010) and Alice Corporation Pty. Ltd.
v. CIS Bank International et al., 134 S. Ct. 2347 (2014),
discussed in the appendix. In Alice, the Court set forth a two-
step test as follows: 1) Is invention directed to one of the
judicial exceptions? 2) If so, does invention involve an
“inventive concept”.
Supply Chain
Branding and Marketing
Sales and Distribution
Support
Supply Chain
Other considerations
Product recalls
No gaps in indemnity / liability limits
Change of control issues (if competitor buys vendor)
Coordination on modifications / upgrades
Obligations to maintain compatibility / support past
versions
Branding and Marketing
Trademark clearance
Secure domain name(s)
Agreements with ad / digital marketing agencies
– Secure media buys
– Retain spokesperson
– Obtain licenses to music, photos, videos
– Develop graphics and logos
– Substantiate claims
Prepare social media campaign
– FTC Endorsement Guidelines
– Considerations for user-generated content
– Moderation of online communities
Branding and Marketing
Product manuals
Online or telephone tech support
Warranties and returns
Extended warranties
Service and support agreements
Colin Raufer, Intellectual Property Counsel
TECHNOLOGY PRODUCT RELEASE
SOFTWARE ISSUES
Technology Product Release
Taxonomy of Software
Your company’s source code/object code?
3.1.1 to use the SDK and other component of the Software solely for Customer’s
internal design, development and testing of the Integrated Product so that they
operate on executable “run-time” versions of the Software; and
3.1.2 to combine, incorporate, embed and/or bundle the Software (in object code
only) with Customer Product in order to create the Integrated Product
Technology Product Release
“This particular matter was easily resolved, but you may not be so
lucky in the future!”
Kevin Minsky, Associate General Counsel
INTERNATIONAL PRODUCT LAUNCH:
COMPLIANCE CHECKLIST FOR
IN-HOUSE COUNSEL
Where to begin?
What are you selling, to whom, how, and where?
– Understand and plan for well in advance of the product
launch:
• What are your company’s internal clients planning to sell
or offer internationally?
• Who are they planning to sell to?
• How are they planning to sell in-country: use of employees or
by local partners?
• Where (what countries) will the product/service be sold
in?
– Also, where will you have employees, facilities, and
customer.
– Legal must partner across teams and often outside
of the company.
What: Protection of Intellectual
Property of Product
IP laws are different across countries as well
as the EU.
No worldwide patents.
Understand what is critical and consider IP
protection strategy before entering
international markets.
This can take significant time, so plan ahead
and use of outside counsel will be critical.
What: Sector-Specific Regulation
Research and develop compliance strategy for product
if regulated in countries (1-2 years in advance of
launch):
– This can be complex as laws may widely vary across countries.
– Examples of sectors with potentially problematic compliance
regimes:
• Critical infrastructure: energy, water, gas, telecom
• Important: telecom regulation may include “internet delivered” services,
apps, and software.
• Health Care
• National defense/military
• Media
– Also, generally applicable laws – such as privacy/data protection –
may pose significant compliance challenges.
– Plan ahead!
Who: do your clients plan to sell to?
The type of customer may impact the regulations,
discussed below, that apply to your product or
service.
Q&A
Checklist
Transactional Considerations
If you rely on third-party component suppliers:
Ensure you have protections in place to maintain adequate / timely supply
Obligate supply chain to coordinate on modifications / discontinuation
Secure terms that facilitate competitive advantage
Account for returns, recalls, warranties and liability issues
When preparing your marketing / launch campaign:
Identify and clear branding and secure domain name(s)
Substantiate any marketing claims and ensure regulatory compliance
Coordinate your social media strategy
Finalize logistics for sales, distribution and support:
Prepare license and/or sales terms and conditions
Establish e-commerce platform and fulfillment vendor for online sales
Review product manuals and packaging for claims and warnings
Prepare model for any extended warranty or support agreement / service level
agreements; establish call centers; create system for product returns
Appendix
In 2014, Kevin joined Booz Allen Hamilton Inc. (Booz Allen) as Associate
General Counsel to the company’s cyber and technology businesses and
advises the company on product development, global regulatory, and
commercial matters. As part of his role, Kevin negotiates a variety of cloud,
software, hardware, and strategic alliance/partnership agreements with
Fortune 500 tech companies. In addition, Kevin Co-Chairs the Professional
Services Council’s (PSC) Cyber Legislative Working Group and the
Association of Corporate Counsel’s Technology and Intellectual Property
Forum in the National Capital Region.