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TOASTMASTERS®

INTERNATIONAL

Gestures: Your Body Speaks


How to Become Skilled in
Nonverbal Communication

www.toastmasters.org
Gestures:
Your Body Speaks
How to Become Skilled
in Nonverbal Communication

TOASTMASTERS ®
INTERNATIONAL
P.O. Box 9052
Mission Viejo, CA 92690 U.S.A.
949-858-8255
www.toastmasters.org

©2010 Toastmasters International. All rights reserved, including the right to repro-
duce all or any part of this publication in any form without written permission
from World Headquarters. Toastmasters International, The Toastmaster, and the
Toastmasters International emblem are trademarks of Toastmasters International
registered in the United States, Canada, and many other countries.

Printed in U.S.A. Item 201


2 Gestures: Your Body Speaks
Contents
Gestures: Your Body Speaks . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5
Actions Speak Louder Than Words. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6
The Principle of Empathy . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7
Why Physical Action Helps. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7
Five Ways to Make Your Body Speak Effectively . . . . . . . . . . . . . . . . . . . . . . . 8
Your Speaking Posture . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10
Gestures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11
Why Gestures?. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12
Types of Gestures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12
How to Gesture Effectively . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13
Body Movement . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15
Facial Expressions. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17
Eye Contact . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18
Why Is Eye Contact Essential? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18
How to Use Your Eyes Effectively . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19
How to Make a Good First Impression. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20
Your Appearance. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21
Before You Speak . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21
The First Minute . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21
Thumbs Up On Gestures!. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22
Evaluating Your Body’s Spoken Image . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23

Gestures: Your Body Speaks 3


4 Gestures: Your Body Speaks
M ore than half of all human communication takes place
nonverbally. You are constantly sending nonverbal
messages – even as you read these words. When you speak
in public, your listeners judge you and your message based
on what they see as well as on what they hear. Here’s how to
use your body to effectively enhance your message.

Gestures: Your personality you project must be appropri-


Body Speaks ate to what you say.
When you present To become an effective speaker, you
a speech, you send two kinds of messages must understand how your body speaks.
to your audience. While your voice trans- You can’t stop sending your audience non-
mits a verbal message, a vast amount of verbal messages, but you can learn to
information is being visually conveyed by manage and control them.
your appearance, your manner and your That’s the purpose of this manual:
physical behavior. To help you learn to use your entire body
Research shows that more than half as an instrument of speech. As you read
of all human communication takes place on, you’ll learn how nonverbal messages
nonverbally. When you speak before a affect an audience, what kinds of informa-
group, your listeners base their judgment tion they transmit, how nervousness can
of you and your message on what they see be alleviated by purposeful physical
as well as upon what they hear. actions, and how to make your body speak
In public speaking, your body can be as eloquently as your words. Included are
an effective tool for adding emphasis and how-to sections on proper speaking pos-
clarity to your words. It’s also your most ture, gestures, body
powerful instrument for convincing an movement, facial
audience of your sincerity, earnestness and expression, eye con-
enthusiasm. tact and making a
However, if your physical actions are positive first impres-
distracting or suggest meanings that do not sion on an audience.
agree with your verbal message, your body Also featured is a
can defeat your words. Whether your pur- special evaluation
pose is to inform, persuade, entertain, form that can help
motivate or inspire, your body and the you identify your
body’s spoken image.

Gestures: Your Body Speaks 5


With it you’ll be able to determine your sincerity by making your manner and
nonverbal strengths and weaknesses and actions affirm what you say. If they don’t,
eliminate any physical behavior that the results can be disastrous.
detracts from what you say during a Ralph Waldo Emerson once said, “What
speech. You can then use your body as a you are speaks so loudly that I cannot hear
tool to make you a more effective speaker. what you say.” When you speak, people not
only judge your speech – they also judge
Actions Speak Louder Than Words you. If they are not convinced of your
Your goal in public speaking is to commu- earnestness and sincerity, they are also
nicate. To be an effective speaker, you unlikely to accept your spoken message.
must project earnestness, enthusiasm and

Learn To Look
For Body Language
A mid polite applause, the speaker shuffled
toward the platform, his face registering
the look of someone being led to the guillo-
tine. Upon arrival, he set down a pile of
notes and sighed audibly. After tugging at his
necktie, adjusting his eyeglasses and clearing
his throat, he fixed a doleful gaze on the
room’s back wall.
“It’s a great pleasure to be here today,”
he said. “I have a message of extreme importance for you.”
Many people in the audience were already fidgeting. It was obvious that others were
focused elsewhere. Ten seconds after it began, the speech was already over. Why?
To begin with, the speaker set himself up for failure by sending his listeners a
double-edged message. What they saw contradicted what they heard, and when this
happens, the audience inevitably trusts only what it sees!
Even though the speaker’s words expressed pleasure in addressing the audience,
his nonverbal message said, “I don’t want to be here.” Those same words declared that
his speech was important to his listeners – but his body indicated that his message
wasn’t important to him. Simultaneously, his facial expression gave the appearance that
he cared very little about his audience.
None of these visual messages was performed consciously; they were generated
by simple nervousness and inexperience. Yet they branded this unfortunate speaker
as insincere and indifferent – even though he was none of those things.

6 Gestures: Your Body Speaks


What you are is more clearly communi- self-control and lose confidence in you
cated through your nonverbal behavior and in what you say.
than through your words. When presenting
a speech, your listeners will use their visual Why Physical Action Helps
sense to determine if you When you demonstrate purposeful,
effective physical action while speaking in
 are sincere front of an audience, you provide a true
 welcome the opportunity to address barometer of your feelings and attitudes.
them But there are other benefits as well:
 truly believe what you’re saying
 are interested in them and care about 1. Messages Are More Memorable.
them, and People become bored with static
 are confident and in control of the presentations. That’s why television
situation. newscasts almost always include film
showing some kind of action. If a fire,
The Principle of Empathy protest demonstration, or some other
Part of the impact your physical behavior visually exciting activity occurs, the
has on an audience can be explained by newscast will usually lead with it – even
the concept of empathy, the ability to if it’s not the most significant news story.
share in another person’s emotions or feel- A newscast focusing on “talking heads”
ings. When you speak, the people in your would soon lose viewers, who could get
audience tend to mirror your attitudes. as much information from radio.
They unconsciously feel what you feel and On the other hand, it’s difficult not
respond accordingly. So it’s vital that your to look at a moving object. At Toast-
body faithfully portray your true feelings. masters meetings you’ve probably
If you appear relaxed and confident, noticed how people pay attention to
your audience will also feel relaxed and visual distractions. A late-comer’s arrival
confident. If you smile at your listeners, or a flashing timing light usually
they will perceive you as a friendly person siphons attention away from a speech.
and smile back at you. And, most impor- People also remember messages that
tant, if they’re convinced you are sincere reach multiple senses. We remember
and trustworthy, they will pay attention more of what we see than what we
to what you say and evaluate it on its hear. However, we remember best
own merits. when both our visual and auditory
Of course, this process can work the senses are involved.
other way. If you appear uneasy, your As a speaker you can capitalize on
audience also will be uneasy. If you frown these tendencies by providing visual
– even unconsciously – your listeners stimuli that capture your audience’s
usually will frown back at you. If you don’t attention and enhance retention of
look at them, they will feel excluded. And your verbal messages. Gestures, body
if you fidget, they will perceive a lack of movements, facial expressions – all of

Gestures: Your Body Speaks 7


emotional and physical. A speaker’s
mental and emotional fears are con-
quered by self-confidence – a byproduct
of preparation and experience. You can
best control the physical manifestations
of fear and nervousness, however,
through conscious use of gestures and
body movements.
Public speaking activates the adrenal
these can be valuable tools when skill- glands. Your heartbeat quickens. Your
fully employed. breathing becomes shallow and more
rapid. Your muscles tense. Since the
2. Punctuation Adds Meaning. body will do almost anything to relieve
Written language has a whole array tension, you might unconsciously
of symbols for punctuating messages: perform mannerisms that will distract
commas, periods, exclamation points, your audience – unless you can dissi-
and so on. But when you speak, you use pate the tension.
an entirely different set of symbols to Gestures and body movements can
show the audience what parts of your help you harness your nervous energy
speech are most important and to add and make it work for you instead of
power and vitality to your words. against you.
Some are performed with the voice.
Just as effective are gestures, body Five Ways to Make Your
movements, and facial expressions. Body Speak Effectively
However, to achieve the greatest How can you marshal your nonverbal tools
possible impact, you should coordinate – posture, gestures, body movements,
your voice and body, making them work facial expressions and eye contact – and
together. The more communication use them effectively when you speak?
methods you employ, the more effec- In this section you’ll learn five general
tively you will communicate. methods for strengthening your body’s
spoken image.
3. Nervous Tension Is Channeled.
Being nervous before a speech is, to 1. Eliminate Distracting Mannerisms.
a certain extent, healthy. It shows you Dr. Ralph C. Smedley, the founder of
care about doing well. Many of the Toastmasters International, wrote,
world’s top entertainers readily admit “The speaker who stands and talks at
they are nervous before a performance. ease is the one who can be heard with-
But true fear – the kind that ruins a out weariness. If his posture and ges-
speech – will keep you from becoming tures are so graceful and unobtrusive
an effective speaker. that no one notices them, he may be
Fear and nervousness in public counted truly successful.”
speaking work on three levels: mental,

8 Gestures: Your Body Speaks


When your actions are wedded to Most of us are aware of our verbal
your words, you will strengthen the mistakes. But unless we have access to
impact of your speech – even if the videotape equipment and can have our
audience doesn’t consciously notice movements recorded, many of our dis-
them. But if your platform behavior tracting mannerisms go unchallenged.
contains mannerisms not related to The first step in eliminating superfluous
your spoken message, those actions will mannerisms is to obtain an accurate
call attention to themselves and away perception of your body’s spoken
from your speech. In fact, rather than image. And to do this, you need help.
adding physical characteristics, some- On page 23 is a special form
times the enterprising speaker must designed to give you an appraisal of
work on removing impediments. how you appear as a speaker. With the
What are these impediments? At help of this form and a fellow club
your next Toastmasters meeting, watch member, you’ll discover if you have
the speakers closely. You’ll probably any bad habits.
detect at least a few visual distractions Your next step is to eliminate any
in each person’s delivery. physical behavior that doesn’t add to
Some mannerisms involve the whole your speeches. You can accomplish this
body, such as by being aware of your problem areas
and by conscious self-monitoring dur-
 rocking ing future presentations. If you have
 swaying, or several problem areas, work on one at a
 pacing. time. As each is eliminated, move on to
the next.
Others that commonly plague inex-
perienced or ineffective speakers include 2. Be Natural, Spontaneous
and Conversational.
 gripping or leaning on the lectern The single most important rule for
 tapping the fingers making your body speak effectively is
 biting or licking the lips to be yourself.
 jingling pocket change Today’s favored speaking style can
 frowning best be described as “amplified conver-
 adjusting hair or clothing, and sation.” It’s much more informal than
 turning the head and eyes from side the grandiose style that characterized
to side like an oscillating fan. public orators in years past. The em -
phasis is on communication and the
Most of these actions have two sharing of ideas – not on performance
things in common: First, they are or sermonizing.
physical manifestations of simple ner- Don’t try to imitate another speaker.
vousness; second, they are performed Instead, let yourself respond naturally
unconsciously – the speaker isn’t aware and spontaneously to what you think,
that he or she is doing them. feel and say. Strive to be as genuine

Gestures: Your Body Speaks 9


and natural as when you talk with because the conscious effort required to
friends or family members. recall each word will make you nervous
and tense. Instead, know your material
3. Let Your Body Mirror Your Feelings. so well that you need only memorize
The “father of modern public speaking,” the flow of ideas. You’ll find the words
Dale Carnegie, wrote, “A person under will spring forth spontaneously.
the influence of his feelings projects the
real self, acting naturally and sponta- 5. Use Your Club as a
neously. A speaker who is interested will Learning Laboratory.
usually be interesting.” The key to improving your performance
If you are interested in your subject, in any endeavor is to practice. Your
believe in what you are saying, and Toastmasters club offers you a “hands-
want to share your message with on” workshop where you’ll gain valuable
others, your physical movements will experience. It’s a place where mistakes
come from within and be appropriate cost you nothing and the audience is
to what you’re saying. By involving always patient, supportive and helpful.
yourself in your message you’ll be Attend meetings faithfully and speak
natural and spontaneous without as often as possible. Welcome feedback
having to consciously think about it. provided by your evaluators and closely
heed comments relating to your physi-
4. Build Self-Confidence cal platform behavior. By incorporating
through Preparation. what you learn from this manual into
Nothing influences a speaker’s mental your regular assignments, you’ll become
attitude more than the knowledge that adept in all facets of public speaking.
he or she is thoroughly prepared. This
knowledge inspires self-confidence, a Your Speaking Posture
vital ingredient of effective public How you position your body when you
speaking. speak communicates its own set of visual
When you’re well-prepared, your messages to an audience. More than
behavior can be directed outward anything, it reflects your attitude, telling
toward your audience instead of inward your listeners whether you’re confident,
toward your own anxieties. You’ll be alert and in command of yourself and the
less likely to send visual messages that speaking situation.
contradict what you’re saying, and you Good speaking posture has other bene-
will find it easier to be natural and fits to a speaker. It helps you to breathe
spontaneous. Almost effortlessly, you’ll properly and project your voice effectively.
project the magic qualities of sincerity, It also provides a good starting point from
earnestness and enthusiasm. which to gesture or move your body in
Practice and rehearse your material any direction. And by helping you to feel
until it becomes part of you, but do not both alert and comfortable, it helps
try to memorize your speech verbatim. decrease nervous tension and minimize
This can defeat your preparation random, distracting movements.

10 Gestures: Your Body Speaks


What constitutes proper speaking in their pockets or behind their backs.
posture? Ask another person to read the Others unconsciously relieve nervous
next two paragraphs aloud as you follow tension by performing awkward, distracting
the instructions: movements. A few speakers over-gesture
Stand straight but not rigid, with your out of nervousness, waving their arms
feet about six to 12 inches apart and one and hands wildly.
slightly ahead of the other. Balance your A speaker’s gestures can suggest very
weight evenly on the balls of your feet. precise meaning to an audience. The
Lean forward just a little. Your knees Indians of North America devised a sign
should be straight but not locked. Relax language that enabled people with entirely
your shoulders, but don’t let them droop. different spoken languages to converse.
Keep your chest up and your stomach in. Sign language has also made it possible
Your head should be erect and your chin for deaf people to communicate without
up, but not uncomfortably so. Let your speaking.
arms hang naturally at your sides, with The use of gestures in communication
your fingers slightly curled. varies from one culture to the next. In
Now, take a few deep, full breaths. Do some cultures, such as those of Southern
you feel comfortable? Your stance should Europe and the Middle East, people use
be alert but not stiff, relaxed but not their hands freely and expressively when
sloppy. If this position doesn’t feel natural they speak. In other cultures, people use
for you, try repositioning your feet slightly gestures less frequent-
until your body feels in balance. ly and in a more
Do not maintain the same position subdued way.
throughout a presentation. But when you The specific gesture
move from one spot to another, perform we make and the
a gesture or vary your stance, be sure to meanings we attach
balance your body once your movement to them are products
is concluded. of our cultural train-
ing. Just as cultures
Gestures differ, so do the per-
A gesture is a specific bodily movement ceived meanings of
that reinforces a verbal message or conveys gestures. For example,
a particular thought or emotion. Although nodding one’s head up
gestures may be made with the head, and down signifies
shoulders or even the legs and feet, most agreement or assent in Western cultures –
are made with the hands and arms. but in some parts of India this gesture
Your hands can be marvelous tools of means the exact opposite. A common
communication when you speak. But gesture used in the United States – that of
many inexperienced speakers are unsure making a circle with the thumb and fore-
what to do with their hands. Some try to finger to indicate approval – is considered
get them out of the way by putting them an insult and an obscenity in many areas
of the world.

Gestures: Your Body Speaks 11


To be effective, a speaker’s gestures Types of Gestures
must be purposeful – even if they’re per- Despite the vast number of movements
formed unconsciously. They must be visible that qualify as gestures, all gestures can
to the audience. They must mean the same be grouped into one of the following
thing to the audience that they mean to major categories:
the speaker. And they must reflect what’s
being said, as well as the total personality Descriptive gestures clarify or enhance a
behind the message. verbal message. They help the audience
understand comparisons and contrasts,
Why Gestures? and visualize the size, shape, movement,
All good speakers use gestures. Why? location, function and number of objects.
Gestures are probably the most evocative
form of nonverbal communication a Emphatic gestures underscore what’s
speaker can employ. No other kind of being said. They indicate earnestness and
physical action can enhance your speeches conviction. For example, a clenched fist
in as many ways as gestures. They: suggests strong feeling, such as anger or
determination.
 Clarify and support your words.
Gestures strengthen the audience’s Suggestive gestures are symbols of ideas
understanding of your verbal message. and emotions. They help a speaker create
 Dramatize your ideas. Together with a desired mood or express a particular
what you say, gestures help paint vivid thought. An open palm suggests giving or
pictures in your listeners’ minds. receiving, usually of an idea, while a shrug
 Lend emphasis and vitality to the of the shoulders indicates ignorance,
spoken word. Gestures convey your perplexity or irony.
feelings and attitudes more clearly than
what you say. Prompting gestures are used to help evoke
 Help dissipate nervous tension. a desired response from the audience. If
Purposeful gestures are a good outlet you want listeners to raise their hands,
for the nervous energy inherent in a applaud or perform some specific action,
speaking situation. you’ll enhance the response by doing it
 Function as visual aids. Gestures yourself as an example.
enhance audience attentiveness and
retention. Gestures made above the shoulder level
 Stimulate audience participation. suggest physical height, inspiration or
Gestures help you indicate the response emotional exultation. Gestures made below
you seek from your listeners. shoulder level indicate rejection, apathy or
 Are highly visible. Gestures provide condemnation. Those made at or near
visual support when you address a shoulder level suggest calmness or serenity.
large number of people and the entire The most frequently used gestures
audience may not see your eyes. involve an open palm held outward toward
the audience. The meaning of this type of

12 Gestures: Your Body Speaks


gesture depends on and spontaneously
the position of the yourself. If you impose
palm. Holding the artificial gestures onto
palm upward implies your natural style, your
giving or receiving, audience will sense it and
although this ges- label you a phony.
ture is sometimes Some people are
used as an uncon- naturally animated, while
scious movement, others are naturally
with no specific intended meaning. A palm reserved. If you naturally use your hands
held downward can express suppression, freely when you converse informally,
secrecy, completion or stability. A palm use them freely when you give a speech.
held outward toward the audience sug- If you’re by nature a reserved, low-key
gests halting, repulsion, negation or person, don’t change your personality
abhorrence. If the palm is held perpendic- just to suit public speaking situations.
ular to the speaker’s body, it tends to imply
measurement, limits in space or time, 2. Create the Conditions for
comparisons or contrasts. Gesturing – Not the Gesture.
Your gestures should be a natural out-
How to Gesture Effectively growth of your own unique thoughts
Gestures reflect each speaker’s individual and feelings. They should arise naturally
personality. What’s right for one speaker and habitually from your attitude
probably won’t work for you. However, the toward the message you present.
following six rules apply to almost every- When you speak, you should be
one who seeks to become a dynamic, totally involved in communicating –
effective speaker. not in thinking about your hands.
Your gestures need to be motivated
1. Respond Naturally to What by the content of your presentation.
You Think, Feel and Say. By immersing yourself in your subject
When you present a speech, you matter, you will create the conditions
naturally express yourself though ges - that will enable you to respond naturally
tures. No matter what our personality with appropriate gestures.
or cultural background may be, every
one of us has a natural impulse to 3. Suit the Action to the
punctuate and strengthen our words Word and the Occasion.
with gestures. Your visual and verbal messages must
The trick is not to suppress that act as partners in communicating the
impulse by retreating behind a mask of same thought or feeling. When a speak-
impassiveness; this can only create a er fails to match gestures with words,
buildup of tension. At the same time, the outcome can be wooden, artificial
don’t get gestures out of a book or and sometimes comical. Every gesture
from another speaker. Be genuinely you make should be purposeful and

Gestures: Your Body Speaks 13


reflective of your words. In this way Effective gestures are vigorous
your listeners will note the effect rather enough to be convincing, yet slow
than the gesture. enough and broad enough to be clearly
Make sure the vigor and frequency visible. Your gestures should be distinct
of your gestures are appropriate for but not jerky, and they should never
your words. Use strong, emphatic follow a set pattern.
gestures only when your feeling for the
message calls for them. On occasion, 5. Make Your Gestures Smooth
you may need to adapt your gestures and Well-Timed.
to fit the size and nature of your audi- Any single gesture has three parts:
ence. Generally speaking, the larger the the approach, the stroke and the return.
audience, the broader and slower your During the approach, your body begins
gestures should be. Also keep in mind to move in anticipation of the gesture.
that young audiences are usually The stroke is the gesture itself, and the
attracted to a speaker who uses return brings your body back to a
vigorous gestures, but older, more balanced speaking posture.
conservative groups may feel irritated The flow of a gesture – balance,
or threatened by a speaker whose approach, stroke, return, balance –
physical actions are too powerful. must be smoothly executed in such a
Your gestures during a speech are way that only the stroke is evident to
also affected by the logistics of the the audience.
speaking situation. When you speak Just as timing is an essential ingredi-
from a physically confining position, ent of comedy, a gesture’s timing is just
you may be restricted from using broad, as important as its quality. The stroke
sweeping gestures. A common example must come on the correct word –
of a confining speaking position is a neither before nor after it. However,
head table, where people are seated the approach can be initiated well
close to the speaker. before the stroke; in fact, you can
obtain an especially powerful effect by
4. Make Your Gestures Convincing. approaching a gesture several seconds
Your gestures should be lively and dis - in advance, then holding the approach
tinct if they’re to convey the intended until the exact instant of the stroke.
impression. A gesture performed in a The return simply involves dropping
half-hearted manner suggests that the your hands smoothly to your sides –
speaker lacks conviction and earnestness. it doesn’t have to be rushed.
Every hand gesture should be a Don’t try to memorize gestures and
total body movement that starts from incorporate them into a speech. Memorized
the shoulder – never from the elbow. gestures usually fail, because the speak-
Move your entire arm outward from er cues himself or herself by the word
your body freely and easily. Keep your the gesture is designed to punctuate.
wrists and fingers supple, rather than This results in the gesture following the
stiff or tense. word, which looks artificial and foolish.

14 Gestures: Your Body Speaks


6. Make Natural, Spontaneous you. One rule
Gesturing a Habit. for making
The first step in becoming adept at body move-
gesturing is to determine what you’re ment your ally
doing now. Use the evaluation form on and not your
page 23 and the help of a fellow Toast- enemy is this:
masters club member to find out if you Never move
have any bad habits. If you do, strive to without
eliminate them from your body’s spoken a reason.
image. The eye
To improve your gestures, practice – is inevitably
but don’t wait until the day of your attracted to a
speech! Work on enhancing your moving object,
gesturing abilities in front of friends, so any whole
family members and coworkers. Relax body move-
your inhibitions, gesture when you feel ment you make during a speech invites
like it, and let yourself respond naturally attention. Moving for a reason in league
to what you think, feel and say. Through with your verbal message stimulates the
awareness and practice, you can make alertness and attentiveness of your
appropriate gesturing a part of your audience while simultaneously enhancing
habitual behavior. what you say.
Watching a stationary object is tedious,
Body Movement so you don’t want to glue yourself to one
Body movement – changing your position spot while you speak. On the other hand,
or location during a speech – is the broad- your body movement should be governed
est, most highly visible kind of physical by moderation. Too much body movement
action you, as a speaker, can perform. – even the right kind – can become dis-
Because of this, it can be either a tremen- tracting to an audience. Ideally, you should
dous asset or a tremendous liability to seek a middle ground that consists of
your delivery system. enough movement to keep your listeners’
When you move your entire body in a attention, yet not enough to divert atten-
controlled, purposeful manner during a tion away from what you’re saying.
speech, you can benefit in three ways. To Just as purposeful movements beckon
begin with, body movement can support for attention, so do random movements.
and reinforce what you say. And, of The body will do almost anything to rid
course, motion will almost always attract itself of tension. Inexperienced speakers
an audience’s attention. Finally, using commonly perform such body movements
body movement is the fastest, most effec- as rocking, swaying and pacing without
tive means of burning up nervous energy being aware of what they’re doing. If pub-
and relieving physical tension. lic speaking makes you nervous and tense,
All of these characteristics, however, try to incorporate enough purposeful body
also have the potential to work against movement into your speeches so your

Gestures: Your Body Speaks 15


body won’t unconsciously indulge in dis- to let the audience relax for a moment
tracting mannerisms. and digest what you’ve just said. A lateral
Another valid reason for body movement movement implies a transition – that
is to enhance understanding of your mes- you’re leaving one thought and taking
sage. The means suggested by most types of up another.
body movement are less precise than those In some instances, you can use body
aroused by individual gestures, but body movement to illustrate or dramatize a spe-
movement can still be an effective visual cific point. For example, if you’re describing
complement to your spoken word. a physical action – such as throwing a
Stepping forward during a speech ball, or a runner straining to break the tape
suggests you are arriving at an important and win a close race – you can help your
point. A step or two backward indicates listeners clearly visualize what you’re
you’ve concluded an idea and are willing saying by acting out your description.

Learn to Look for Body Language


ometimes we learn best by watching others and picking up our cues from them.
S If you are unsure about what types of gestures, expressions, and other body
movements you would like to incorporate into your own speaking style, observing the
techniques of others might be a good first step. For instance:

Become a people watcher. The next time


you are at a shopping mall, amusement
park or other well-populated area, take
some time to observe others. Not only is
human behavior fascinating, but watching
how others act and react can be invaluable
for a speaker studying visual behaviors.

Watch television. Here’s the catch: the sound must be turned down! Vintage shows
such as I Love Lucy are especially instructive when watching body signals. But even
the most straightforward news broadcaster communicates nonverbally; contract the
subtleties of this type of communication with the more exaggerated style displayed in
broad physical comedy.

Study photographs. Ever wonder why the saying, “A picture is worth a thousand
words,” continues to be popular? Once you’ve studied old family photographs, the
reason will be self-evident. Although social conventions of the time may have some-
thing to do with the way the people were posed, a great deal can be inferred from the
proximity of the subjects, how – or if – they are physically connected, and the nature
of their facial expressions.

16 Gestures: Your Body Speaks


The final reason for body movement is
perhaps the simplest: Getting from one
place to another. In almost every speaking
situation, you must walk to and from the
point where you deliver your speech. And
if you incorporate visual aids into a pre-
sentation, you will be moving about as you
use them. The key to effective movement
lies in making those movements easy,
natural and smooth.
When changing your speaking position
during a speech, always lead with the foot
nearest your destination. If you’re going to observing a speaker’s facial expressions –
step to your left, lead with your left foot. such distinct feelings as surprise, fear,
Never cross one foot over the other when happiness, confusion, disgust, interest,
you begin a movement. disbelief, anger and sadness.
To an audience, your face serves as a
Facial Expressions barometer for what’s inside you. Your lis-
A dead-pan expression may be an asset teners will watch your face for clues about
to a good poker player, but to a speaker your sincerity, your attitude toward your
it is a barrier to effective communication. message and your earnestness in sharing
People watch a speaker’s face during your ideas with them.
a presentation. Politeness, of course, is one Remove expressions that don’t belong
reason for this, but equally important is the on your face. These include distracting
need to obtain visual data that will make mannerisms and unconscious expressions
the speaker’s message more meaningful. which are unconnected to your feelings,
Facial expression is often the key deter- attitudes and emotions. Both types of
minant of the meaning behind a message. unwanted facial expression usually are
Here’s an example. If a friend were to smile manifestations of nervousness.
warmly at you and say, “You’re crazy,” Just as nervous speakers exhibit dis-
would you feel insulted? Probably not; in tracting gestures and body movements,
fact, you might even take it as a sign of they also may release excess energy and
endearment. But what if this statement tension by unconsciously moving their
were accompanied by a contemptuous facial muscles. Examples of random facial
sneer? The verbal message would be the expressions include licking or biting the
same, but your reaction would no doubt lips, tightening the jaw, raising the corners
be drastically different. of the mouth and making twitching move-
When you speak, your face communi- ments of any part of the face.
cates your attitudes, feelings and emotions An audience considers these expressions
more clearly than any other part of your as indicators of nervousness and a lack of
body. According to behavioral psychologists, confidence, experience and preparation.
people can easily recognize – simply by Such behavior can also make an audience

Gestures: Your Body Speaks 17


nervous and decrease its receptivity to the sure way to break the communication
speaker’s verbal message. bond is to fail to look at your audience.
Once you are aware that you display No matter how large an audience may
distracting facial expressions, work towards be, each listener wants to feel important,
controlling your apprehensions about speak- to sense a personal connection with the
ing. Thorough preparation and involvement speaker, and to feel that the speaker is
in your subject matter will help you project communicating directly with him or her.
confidence and control. Public speaking,
The key to conveying friend- remember, is amplified
liness is remembering to smile. conversation. Just as
To do so constantly is inadvis- a member of a small,
able – you might be labeled as informal group feels
a lightweight, and it would be excluded from a con-
inappropriate during a serious versation if the speaker
presentation. But by all means doesn’t meet his or
smile when it’s suitable to the her eyes, the people in
situation. Show your listeners your audience will feel
that you are pleased to have left out if you fail to
the opportunity to share your establish eye contact
ideas with them, that you are with them.
enjoying yourself, and that you In most cultures, the
are interested in them. act of looking some-
No rules govern the use of specific one directly in the eyes is a symbol of
expressions. By relaxing your inhibitions and sincerity. Failure to meet another person’s
allowing yourself to respond naturally to gaze when speaking implies disinterest,
your thoughts, attitudes and emotions, your lack of confidence, insincerity or shiftiness.
facial expressions will be appropriate and will The same psychological associations are
project sincerity, conviction and credibility. found in public speaking. In one study,
speakers who established eye contact were
Eye Contact judged more truthful, honest, credible,
Each one of the categories we’ve just friendly and skillful than those who did
discussed – physical appearance, posture, not. Only by looking at your listeners as
gestures, body movements and facial individuals can you convince them that
expressions – provide critical nonverbal you are sincere, that you are interested in
elements for your speeches. But after your them and that you care whether or not
voice, your eyes are your most powerful they accept your message.
tool for communicating. When you speak, your eyes also
function as a control device. Simply by
Why Is Eye Contact Essential? looking at them, you have an influence
When you speak, you involve your listeners on your listeners’ attentiveness and
with your eyes, making your presentation concentration. On the other hand, if you
direct, personal and conversational. One don’t look at them, they won’t look at you,

18 Gestures: Your Body Speaks


and attentiveness to your message will for establishing effective eye contact
suffer. In turn, the attentiveness generated with your audience. You should know
by your effective eye contact can serve as your speech so well that you don’t
a source of strength and encouragement have to devote your mental energy
for you. When you see that the audience is remembering the sequence of ideas
interested in your message, you will gain and words. Your projection must be
confidence and become more comfortable. outward to the audience – not inward
Eye contact can also help you overcome toward mental turmoil.
nervousness. Fear is the most common If you can speak effectively without
cause of nervousness in speaking, and fear notes, by all means do so. But if you
is caused by the unknown. Eye contact must use an outline or some other form
makes your audience a known quantity. of written reminder, go ahead – just
When you look at your listeners and realize don’t let it be a substitute for prepara-
that most are interested in your message, tion and rehearsal.
your fear will evaporate, and your nervous You can use your eyes effectively
tension will decrease. while using notes, but this requires
Not only do your eyes send vital practice and conscious effort. Many
messages while you’re speaking, they also experienced speakers are highly adept
receive them. Effective eye contact is a at this skill, taking advantage of such
feedback device that makes the speaking natural pauses as audience laughter or
situation a two-way communication the aftermath of an important point to
process. Only by looking at your listeners glance briefly at their notes. To make
can you determine how they are reacting. this technique work, you must keep
Are you performing well? Does the audi- your notes brief – a few simple words
ence understand what you’re saying? or symbols keyed to the sequence of
Are you holding the audience’s attention? your message. If you know your material
Is your message being accepted? and are well-prepared, these cues
By watching the audience’s reactions, should be enough to keep you on
you can make immediate adjustments to course and avoid losing eye contact
your presentation. Experienced speakers with your audience.
consider this visual feedback to be the
biggest benefit of eye contact. Once 2. Establish a Bond.
you’ve developed the ability to gauge When you speak, you are communicating
audience reaction and tailor your words with a group of individual people – not
accordingly, you will become a much performing before a single unit. So mak-
more effective speaker. ing effective eye contact means more
than just passing your gaze throughout
How to Use Your Eyes Effectively the room; it means focusing on individ-
ual listeners and creating person-to-
1. Know Your Material. person relationships with them.
Being prepared – having control over How do you do this? Begin by select-
your verbal message – is a prerequisite ing one person and talking to him or

Gestures: Your Body Speaks 19


her personally. Hold that person’s eyes Do your listeners look puzzled? If so,
long enough to establish a visual bond you may need to provide additional
– perhaps five to 10 seconds, or the explanation for something you’ve said.
time required to say a sentence or share Watch them as you do, and when their
one thought. Then shift your gaze to faces register understanding, move on
another person. to the next point or idea.
You may have noticed the speaker Are your listeners frowning at you?
who wags his head from side to side, or Remember, an audience unconsciously
slowly shifts his gaze from right to left mirrors the speaker. Maybe you’re
like an oscillating fan. Always remember unconsciously frowning at them. Smile
that although your eyes need to move – then see if their expressions change.
from one person to the next, they The same holds true for audience mem-
should not follow any set pattern. bers who are fidgeting nervously: Maybe
With an audience the size of a typical you’ve been engaging in a distracting
Toastmasters club, this is relatively easy physical mannerism. On the other hand,
to do. But if you are addressing hundreds if their faces indicate pleasure, interest
or thousands of people, it’s impossible! and close attention, don’t change a
However, if you pick out one or two thing – you’re doing a great job.
individuals in each section of the room
and establish personal bonds with them, How to Make a Good
each listener will get the impression First Impression
you’re talking to him or her directly. First impressions are critical. People meeting
for the first time form immediate judgments
3. Monitor Visual Feedback. of one another that forever color their
While you deliver a speech, your listeners relationships. When you present a speech,
are responding with their own nonverbal you’ll be judged by the people in your
messages. Use your eyes to seek out audience, and the initial impression you
this valuable feedback. By monitoring make on them will directly affect the
these visual messages, you can gauge the success of your presentation.
audience’s reactions to what you say, One of your objectives as a speaker
then adjust your presentation accordingly. should be to create a visual image that
If individuals in the audience are not complements and enhances your verbal
looking at you, they may not be listening, message. You want your listeners to like
either. Sometimes this is because they you, trust you and want to hear what
can’t hear you. If you are not using a you say.
microphone, speak louder and see if that As a Toastmaster, you’ve already made
gets a positive reaction. Perhaps they are your first impression on your fellow club
just bored. If so, you’ll need to regain members. Remember, however, that your
their attention, perhaps by using appro- club is a learning workshop that prepares
priate humor, increasing your vocal you for outside speeches delivered to other
variety, or adding some purposeful audiences, and in the future you may be
gestures or body movements. speaking in front of business groups and in

20 Gestures: Your Body Speaks


your community. To many of these audi- Before You Speak
ences, you’ll be a stranger and making a Part of your first impression is made before
good first impression will be crucial. you are introduced to begin your speech.
As the audience is arriving, your prepara-
Your Appearance tions should be concluded – you should
Like it or not, your physical appearance not have to study your speech. Instead,
strongly influences how others judge you. mingle with the audience, and project the
When you deliver a speech, your appear- same friendly, confident attitude that will
ance conveys a powerful visual message make your speech a success.
to the audience – a message vital to your When the meeting or program begins,
success as a communicator. be attentive and courteous. If you are
You can’t change your age, height or nervous, breathe slowly and deeply. One
facial features, but you can enhance your speaker recommends performing isometrics.
appearance through proper attire, groom- These unobtrusive exercise movements go
ing and physical conditioning. This manual unnoticed by others and are useful in
cannot offer detailed information on these helping to dissipate nervous tension.
subjects; styles and preferences vary greatly
with time, location and socioeconomic The First Minute
factors. However, a few general comments When you speak, especially if you are not
apply to all speakers. well-known to the audience, the most
A good rule of thumb for dress is to be crucial part of your presentation is the
at least as well-dressed as the best-dressed first minute. During those few seconds,
person in the audience. If your listeners the people in the audience will be making
will be wearing suits and dresses, wear critical judgments about you. They will
your best suit or dress – the outfit that decide if you’re confident, sincere, friendly,
brings you the most compliments. Make eager to address them and worthy of their
sure every item of clothing is clean, well- attention. And to a large degree, they will
tailored and well-fitting. base this decision on what they see.
Don’t wear jewelry that glitters or jingles After your introduction, walk purpose-
when you move or gesture – it might fully and confidently to the speaking
divert attention away from your speech. position. Balance your body as you assume
For the same reason, empty your pockets your speaking posture. Achieve an im-
of bulky objects or things such as pocket mediate connection with the audience by
change or keys that produce audible combining direct
sounds when you move. eye contact with
Audiences like speakers who a warm smile.
reflect good health and physical Keep your
vitality. Research has shown that movements and
an audience associates a speaker’s gestures to a
well-being with the soundness of minimum during
his or her verbal messages. So watch the first few
your diet and exercise regularly. moments of

Gestures: Your Body Speaks 21


your speech – let the audience first get well as developing a stronger sense of eye
accustomed to you. contact. For others, it means modulating
those very same attributes.
Thumbs Up On Gestures! Whatever your vocal strengths and
As speakers, we need to remember that speaking skills, your ability to visually com-
much of our message is not just in our municate your ideas through gestures and
words, but also in our visual presentation. other forms of body expression will
For some of us, this means enlarging upon enhance not just your presentation, but
our gestures and facial expressiveness as your overall effectiveness as a speaker.

Instructions for Evaluating


Your Body’s Spoken Image Evaluator’s Instructions
On page 23 is a special evaluation form You have been asked to help a fellow
to help you identify your nonverbal Toastmaster by evaluating the non-
strengths and weaknesses as a speaker. verbal aspects of his/her speech
Begin by selecting an experienced delivery. The form on page 23 has
Toastmaster other than your assigned five categories: posture, gestures,
speech evaluator. Ask him or her to body movements, facial expressions,
read the following instructions and to and eye contact. Under each category
complete the form while you deliver a are sets of opposite characteristics
manual speech to your Toastmasters separated by a five-point rating scale.
club. After your speech, speak with the During the speaker’s presentation,
member and discuss the results, making rate each characteristic from one to five
sure you fully understand his/her ratings – one being negative and five being
and comments. positive – by circling the appropriate
Then review the portions of Gestures: number. Then offer your specific com-
Your Body Speaks that deal with any ments and recommendations for
problem areas. Give priority to eliminating improvement in the space provided
any random, distracting mannerisms from along the right margin.
your speech delivery. Work on all areas in Please keep in mind as you complete
which you received a low rating and/or this form that you’re making value
recommended improvement; if there are judgments. Be as objective as you can.
several, focus on one at a time. You can The numerical ratings you assign are not
gauge your progress by periodically con- “scores.” Their sole purpose is to help
ducting follow-up evaluations of your the speaker identify his/her nonverbal
body’s spoken image. You can order strengths and weaknesses. Be sure to
additional evaluation forms (Item 201A) offer positive, supportive recommenda-
from Toastmasters International. tions for areas in which improvement is
warranted. You are also encouraged to
discuss your ratings with the speaker
when you return the evaluation form.

22 Gestures: Your Body Speaks


Evaluating Your Body’s Spoken Image
COMMENTS/
CATEGORY RATING CATEGORY RECOMMENDED ACTION

POSTURE POSTURE
Nervous/uneasy 1 2 3 4 5 Poised
Uncertain 1 2 3 4 5 Confident
Uncomfortable 1 2 3 4 5 Comfortable
Slouching 1 2 3 4 5 Erect
Stiff 1 2 3 4 5 Relaxed

GESTURES GESTURES
Artificial/wooden 1 2 3 4 5 Natural/spontaneous
Random 1 2 3 4 5 Meaningful
Passive 1 2 3 4 5 Lively
Furtive 1 2 3 4 5 Expansive
Vague 1 2 3 4 5 Precise
Detracted from 1 2 3 4 5 Enhanced verbal
verbal message message

BODY MOVEMENTS BODY MOVEMENTS


Lifeless/dull 1 2 3 4 5 Fluid/animated
Awkward 1 2 3 4 5 Graceful
Random 1 2 3 4 5 Purposeful
Drew attention away 1 2 3 4 5 Enhanced attentiveness
from speech to speech

FACIAL EXPRESSIONS FACIAL EXPRESSIONS


Deadpan 1 2 3 4 5 Animated
Unfriendly 1 2 3 4 5 Friendly
Artificial 1 2 3 4 5 Natural/genuine
Incongruent 1 2 3 4 5 Appropriate to speech
content

EYE CONTACT EYE CONTACT


Forced/artificial 1 2 3 4 5 Natural/smooth
Followed set pattern 1 2 3 4 5 No set pattern
Did not establish 1 2 3 4 5 Established bonds
visual bonds with listeners

Gestures: Your Body Speaks 23


24 Gestures: Your Body Speaks
TOASTMASTERS ®
INTERNATIONAL
ITEM 201

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