Birla Institute of Technology & Science, Pilani

Work-Integrated Learning Programmes Division

Second Semester 2017- 2018

Mid-Semester Test
(EC-2 Regular)

Course No. : SEWI ZC471

Course Title : MANAGEMENT INFORMATION SYSTEMS
Nature of Exam : Closed Book
Weightage : 35% No. of Pages =1
Duration : 2 hours No. of Questions = 7
Date of Exam : 27-May-2018 FN
Note:
1. Please follow all the Instructions to Candidates given on the cover page of the answer book.
2. All parts of a question should be answered consecutively. Each answer should start from a fresh page.
3. Assumptions made if any, should be stated clearly at the beginning of your answer.

Q1. Smalltown Computers is a new, local computer repair store that also builds custom
computers to order. What Strategies for competitive advantage could Smalltown Computer
make use of? [3]

Q2. A Global electronic parts manufacturing company has divisions in Taiwan, Malaysia,
Australia, and Germany, and has embarked on developing a global enterprise system. To ensure
that overseas divisions comply with the new system, they are considering a cooptation strategy
in which they will permit each country unit the opportunity to develop one transnational
application first in its home territory, and then throughout the world.
(a) What are the benefits and drawbacks to this approach? [2]
(b) Are there any other solutions for the company cooptation strategy? [2]

Q3. Answer the following questions using diagrams or descriptions suitably

(a) Describe “Innovation” as a business strategy giving the details of the business
benefits. Also give some real-world examples [2]
(b) Illustrate the three levels of Knowledge Management using a simple diagram [2]
(c) List the basic business strategies of virtual companies [2]

Q4. Write short notes on the following terms

(a) Digital Enterprise [2]
(b) RFID [2]
(c) Grid Computing [2]

Q5. (a) List any three classifications of Operations Support System? [2]
(b) What are the various issues one would face when undertaking a Business Process
Reengineering (BPR) activity for a corporation? [3]

Q6. (a) Write short note on Database, Data Warehouse and Data Mining? [3]
(b) What is a Datamart? Expand ODS? [2]
(c) Distinguish between OLAP and OLTP? [2]

Q7. (a) Distinguish between L-commerce and M-commerce? [2]

(b) Describe GIS and elaborate the role of GIS in L-commerce? [2]