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EDUCATION

Bachelor of Science, Marketing and Finance, University of


South Florida

YG
August 2015 - May 2019
B.S in Marketing, B.S in Finance
Member of Delta Sigma Pi
Fashion Marketing/International Marketing, Florence University of the
Arts (Study Abroad)
Marketing Management Graduate Certificate of Liberal Arts,
Harvard University Extension School May 2018 - (exp.) December 2019

WORK EXPERIENCE
Yoanna Gueorguiev Marketing Intern, Manhattan Theatre Club
September 2018 - December 2018
- Manage departmental approvals for Playbill programs and
select marketing materials throughout all 13 departments.
- Create effective email blasts that get sent to over 175,000
ygueorguiev@mail.usf.edu
Manhattan Theatre Club subscribers.
- Maintain WordPress CMS and curate social media content
using platforms such as Facebook, Twitter, and Instagram.
239-297-9337 - Design promotional graphics and resize existing material for
multiple platforms
Digital Media Commons Lead, University of South Florida
ynikolova.myportfolio.com September 2015 - Present
- Create monthly data reports on DMC activity and equipment.
- Work with library leadership to discuss budgeting, buying new
technology, and rebranding of the DMC space.
- Create content strategies for digital and social media.
- Analyze user data information and web analytics to develop
creative plans for departmental improvement.
SKILLS: - Present analytics reports to library administration and propose
Adobe Illustrator: departmental plans each school year.
Graphic Designer, The Laboratory Theater of Florida
March 2015 - Present
Adobe InDesign: - Create graphics for print as well as digital media through the
various theatrical seasons
Adobe Premiere Pro: - Design ads for the theater to be published in magazines and
playbills.
- Plan season long graphic/marketing schedules.
Adobe Photoshop: - Assist in production of graphics for shows, fundraisers, guest
speakers, special events, etc.
Marketing Intern, iBoss Advertising
Microsoft Office: January 2016 - May 2017
- Manage tracking and reporting of social media activities and
Tableau Desktop: provide analyses to marketing executives.
- Post and create content daily on social media profiles
(Facebook, Google, Twitter) for five or six various clients.
Qualtrics: - Contribute in the development or implementation of online
marketing strategy.
- Create detailed content strategies and calendars for media.

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