Professional Documents
Culture Documents
points
Concept 1
a) Définissez le concept identifié
For companies, innovation is complex and difficult. The ideal state of the
company is an innovative organization. There are several levers that can help the
company quickly achieve this goal. A corporate culture that supports the
innovation is the most important.
b) Illustrez le concept à partir de Danone Communities
As a socially responsible company, Danone Communities pursues to create social
good and a sustainable development by supporting amounts of innovative projects
all over the world. Social innovation is his strategy. All his activities are based on
this principal idea. Danone Communities has a strong initiative corporate culture
that supports and stimulates the innovation.
Concept 2
a) Définissez le concept identifié
Social innovation is about developing new responses to new or poorly met social
needs under current market and policy conditions by involving the participation
and cooperation of relevant stakeholders. “Social innovation is not the prerogative
or privilege of any organizational form or legal structure. Solutions often require
the active collaboration of constituents across government, business, and the
nonprofit world.”
b) Illustrez le concept à partir de Danone Communities
Danone Communities believes inclusive businesses can help solve the world’s
greatest social challenges, and social innovation is efficient. So, they invest
amounts of innovative projects all over the world, involve with local people and
grow market-based inclusive business solutions. For example, Gramen Danone
Foods, a yogurt factory in Bangladesh focused primarily on bringing better health
to malnourished children is founded. Based on the local market, the factory
collects milk from small farmers. And the sale is conducted by women or
“micro-entrepreneurs” in a door-to-door way.
Concept 3
a) Définissez le concept identifié
Concurrent project management is different than the traditional product
development approach in that it employs simultaneous, rather than sequential,
processes. By completing tasks in parallel, product development can be
accomplished more efficiently and at a substantial cost savings. Rather than
completing all physical manufacturing of a prototype prior to performing any
testing, concurrent engineering allows for design and analysis to occur at the same
time, and multiple times, prior to actual deployment. This multidisciplinary
approach emphasizes teamwork through the use of crossfunctional teams, and it
allows for employees to work collaboratively on all aspects of a project from start
to finish.
b) Illustrez le concept à partir de Danone Communities
Danone Communities pursues to create social good by supporting and investing
amounts of innovative projects all over the world. In the meanwhile, Danone
Communities uses concurrent project management method. Design, Marketing,
Purchasing, Production, Launching and Service are simultaneous for multiple
projects. And it emphasizes teamwork among project groups and local experts.