LJMBA

Summer Training Program Guidelines

Summer Training Objectives:

- To enable students to obtain practical knowledge about management concepts and

principles taught in the class.
- To help students acquire various skills and disciplines required to become a
successful manager.

Tenure of Training:

The tenure for summer training will be 6 to 7 weeks. On successful completion of the
summer training the students will be required to collect a certificate from the employer.
During the training the student has to report to the guide who shall be a faculty member
for inputs and has to get a certificate signed by the faculty guide before submission.

Submission of report and presentation:

A report shall be submitted by the students along with the certificate as per the schedule
notified by the institute. Presentations will be scheduled by the institute immediately after
the completion of the training.

Students’ Code of Conduct:

1) Abide by the rules and regulations set by the company for the trainees.
2) Do not share any confidential data about the company with anyone.
3) The data collected during the training shall not be used for any purpose other
than academic purpose and that too shall require prior permission of the
company.
4) Remain punctual and finish the work allotted within the prescribed time limit.
5) For all practical purposes behave like employees of the company.
6) Take initiatives and try to learn as much as they can from the employer.
7) Get the “Summer training Feedback” forms filled by respective reporting
bosses on completion of their training and submit the same to the institute.

(Turn over for Schedule)

 SCHEDULE FOR SUMMER TRAINING
PROGRAM
Activity Date

Commencement of Summer Training Program Next day after Sem-2 exam

Duration of Summer Training 6 to 7 weeks

Last date of Completion of Summer training 10th July, 2010.

Report Submission Dates 12th July to 14th July, 2010.

Summer training Project Presentations 15th July to 17th July, 2010.

Commencement of Regular 3rd Semester Classes 19th July, 2010

.

Tentative topics for Summer Internship Project:

Topics in the area of Finance:
1. Capital budgeting decisions for wealth maximization
2. Working capital management
3. Technical Analysis
4. Fundamental analysis of sector
5. Foreign exchange exposure management strategies
6. Financial module of SAP
7. Implementation of IFRS and its impact
8. Tax planning and financial planning
9. Preparation of project report for taking loans
10. Impact of various variables on capital markets
11. Analysis of auto/home/car loan market
12. Analysis of financial statements
Topics in the area of Marketing:
1. Survey of Consumer satisfaction
2. Survey of dealer/distributor satisfaction/response
3. Product launch
4. New product development
 5. Event Management
6. Supply chain management
7. Customer relationship management
8. Study of Market potential
9. Study of distribution channel
10. Study of brand awareness
11. Impact of technology on marketing practices
12. Study of Marketing communication and promotional tools
13. Sales force management
14. Rural marketing practices.
Topics in Human Resource Management:
1. Study on HR practices
2. Study on Recruitment
3. Study on training practices
4. Study of Attrition study
5. Study of organization climate
6. Employee satisfaction survey
7. Study of Performance appraisal systems
8. Compensation management
9. Employee Retention management

It is not compulsory to select a topic from the above list. The list is tentative and students
are required to study the topics in depth by referring books and talking to the faculty
members.
Summer Internship Report Outline:
1. Introduction to project
2. Literature review and study of industry
3. Objective of study / problem statement
4. Research methodology/study methodology
5. Data analysis and Interpretation
6. Conclusions and Recommendations
Broad Report structure:
1. Title cover
2. Acknowledgement
3. Certificate from Organisation
4. Table of Content
5. Executive Summary and Recommendations
6. Introduction to project
7. Literature review and study of industry
8. Objective/Problem statement
9. Research methodology
10. Data analysis and interpretation
11. Conclusions and Recommendations
12. Limitations of study
13. Notes and references
14. Annexures
(Students can seek further guidance regarding the above from allocated guide)
Guidelines:
1. The project can be done by a single student or two students in a group but not
more than that
2. The report should be typed and submitted in hard copy. The hard copy should be
printed in A4 size paper and should be spiral bound. Two copies are to be printed.
One is for the institutional library and the other is the student’s copy. The student
should submit a copy to the organization if it wants it.
3. The report is to be presented in NORMAL TIMES NEW ROMAN FONT. The
font size of paragraph text should be 12 while the Headings/Sub-titles of the
report should be 14 with bold print. The spacing between lines should be 1.5
4. The margin requirements are: Left : 1.5” Right, Top and Bottom: 0.5”
5. The chapter paragraph numbering should be done as follows:
 Chapter – I
Title of Chapter
1. Heading
____________________________________________________
____________________________________________________
1.1 (Topic 1)
____________________________________________________
____________________________________________________
1.1.1 (Subtopic of Topic 1)
____________________________________________________
____________________________________________________
1.2 (Topic 2)
____________________________________________________

Chapter – II
2. Heading
____________________________________________________
____________________________________________________
2.1
____________________________________________________
____________________________________________________

6. The Header and Footer should start from Chapter 1 and should contain the
following information
Header : Title of the Report in Times New Roman with 8” size
Footer : Summer Internship Report – LJMBA in Times New Roman with 8” size

7. Prepare Executive summary and recommendations after completing all other

chapters.
8. Annexures and supporting documents have to be attached. Speciman of
questionnaire(if used in study) has to be attached
9. References have to be written in the following manner
Author surname, name(year), Title of chapter/article, title of book, Publisher
name, edition, page number.
Evert Gummsson(1991), “Marketing Orientation Revisited, the Crucial role of
Part-time Marketeer, European Journal of Marketing, Vol. 25, Pg. 60-75.
Sample of Title/ cover page

A
SUMMER INTERNSHIP REPORT
ON

(TOPIC)

Submitted to
L.J. Institute of Management Institute
L.J. Institute of Computer Application
L.J. Institute of Engineering and Technology
( Please write as applicable)

In requirement of partial fulfillment of

Master’s of Business Administration(MBA)
2 year full time Program of Gujarat Technological University

Submitted on:
14th July 20___

Submitted by:

Student’s Name
Batch No.: 20__ - __
 Certificate

It is hereby certified that the work incorporated in the thesis submitted entitled “Topic”
submitted by (Student’s name) comprises the result of independent and original
investigation carried out me. The material which obtained (and used) from other sources
has been duly acknowledged in the thesis.

Date:
Place: Signature of the student

It is certified that the work mentioned above is carried out under my guidance.

Date:
Place: Signature of the faculty guide