Valoración y Negociación de Tecnología

Universidad Nacional Abierta y a Distancia

Escuela de ciencias básicas, Tecnología e Ingeniería

VALORACIÓN Y NEGOCIACIÓN DE TECNOLOGÍA

RECOGNITION STEP - IDENTIFY THE PROBLEM

GRUPO: 212032_11
BERTHA VIVIANA LOPEZ GÓMEZ
C.C 37.726.130

Presentado a: KARLA NATHALIA TRIANA

Tutor

Bucaramanga
2018
Valoración y Negociación de Tecnología

TITLE:
RECOGNITION STEP - IDENTIFY THE PROBLEM

INTRODUCTION

When you want to value a product, a service, a project, or an activity, the first
thing is to identify what you want to value. When we want to value technology we
find ourselves with a first problem, which is to identify what we want to value,
because the concept of technology is not available to the public at large. In the
common people there is the idea that technology is technological devices, but the
specialized public knows that the significance is much wider. After a journey
through different concepts, in this text we have come to recognize that there is a
very close relationship between technology and intellectual property. At the same
time we have found a very close relationship between technology, intellectual
property and knowledge. Therefore throughout the course we will develop these
concepts to understand the methods of technology assessment.

GENERAL OBJECTIVE

Take a tour of the course evaluation and negotiation of technology, to identify

the way it will develop, and familiarize ourselves a little with each of the units.
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DEVELOPMENT OF THE ACTIVITY

 The students must develop the following activities:

 Profile update

 Agenda review:


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 Social forum personal presentation

 Identify the tutor and get communication on skype

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 Screenshot of feedback to other group members.

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 Answer the following questions:

2.1. What are the risks a company faces when develops a new technology?

The development of new technologies has become an important step for

companies that want to innovate in their markets, but as well as there are good
results, some risks are also obtained:
 The probability that sensitive or private information is leaked to entities that
should not have access to it is called "security and access risk".
 The possibility that the information is not true, reliable, exact or secure is
called "integrity risk"
 The risk of not getting the right information at the right time for its correct
application is known as "relevant risk"
 It is said "availability" to the risk of losing the service due to technological
failure.
 It is known as "infrastructure" to the risk that the needs of the company,
current and subsequent, can not be sustained in a satisfactory manner by
the technological infrastructure of the organization.

2.2. Is innovation a real opportunity for the eradication of poverty in

underdeveloped countries? Why?

With innovation if we have an opportunity to eradicate poverty in underdeveloped

countries to some extent, such as building new roads for rural populations, schools
with high technology to give more children the opportunity to achieve this, new
companies investing in these countries would generate more job.
Solos is a small part described, in what could help new technologies and
innovation to poverty.
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2.3. Is it important for Colombian companies to protect their inventions?

The inventions and brands allow consumers to identify the product and remember
it, so that they can differentiate it from the same or similar product offered by
another entrepreneur. Likewise, the brand represents in the mind of the consumer
a certain quality of the product or service, as well as reports some emotion in the
consumer. Being then so important, to be registered the brand generates the
company the exclusive right to prevent third parties from marketing identical or
similar products with identical or similar brands, so that consumers do not get
confused and acquire the product of the employer that they really want and not
another by mistake.
protect inventions brings benefits such as: The invention is protected by patent for
a limited time; The exploitation may consist of exclusively and directly marketing
the patented product; and this exploitation by means of another company implies
an economic benefit for the inventor or owner of the patent.

2.4. What is the World Intellectual Property Organization (WIPO)?

WIPO is the world forum in terms of intellectual property services, policies,
cooperation and information (P.I.). It is a self-financed United Nations agency with
191 member states.
The mission of WIPO is to take the initiative in the development of an international
system of P.I. balanced and effective, allowing innovation and creativity for the
benefit of all. The mandate and the governing bodies of WIPO, as well as the
procedures governing their operation, are set out in the WIPO Convention, which
established the Organization in 1967.

2.5. What types of intellectual property exist and how are they defined by
WIPO?
Intellectual property (P.I.) is related to the creations of the mind: inventions, literary
and artistic works, as well as symbols, names and images used in commerce.

Types of intellectual property

Copyright: In legal terminology, the expression copyright is used to describe

the rights of creators over their literary and artistic works.
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Patents: A patent is an exclusive right that is granted over an invention.

Brands: A brand is a sign that allows you to differentiate the products or
services of one company from those of the others.
Industrial designs: An industrial design (drawing or industrial model)
constitutes the ornamental or aesthetic aspect of an article.
Geographical indications: A geographical indication is a sign used for
products that have a specific geographical origin and whose qualities,
reputation or characteristics are essentially due to their place of origin.

The legislation protects P.I., for example, through patents, copyright and
trademarks, which allow obtaining recognition or profits for inventions or creations.
By balancing the interest of innovators and the public interest, the P.I. It seeks to
foster an enabling environment for creativity and innovation to flourish.

2.6. What is Technology and the Innovation Support Center (CATI)?

The program of Support Centers for technology and innovation (CATI), which
organizes the World Organization of Intellectual Property (WIPO) is thought to
facilitate access for innovators to information services on technology and other
high-quality related services, borrowed locally. WIPO works jointly with the
governments of the Member States in order to support the creation and effective
functioning of the CATIs:
Facilitating access to databases on patents and other scientific resources
and technological
Strengthening the capabilities of staff of the TISCs through training courses
physical and remote
Providing information and material training
Assisting in the activities of sensitization
Exchanging experiences and practices optimal.
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2.7 WHAT IS INVENTOR ASSISTANCE PROGRAM (IAP)?

Since October 17, 2016, the World Intellectual Property Organization (WIPO), in
cooperation with the World Economic Forum, has launched the Inventor Assistance
Program (IAP), which is a new initiative that links inventors and small companies
with scarce financial resources from developing countries with lawyers specializing
in intellectual property, willing to voluntarily provide (pro-bono) their legal
assistance services to obtain patent protection.
In this way, the IAP Program provides the opportunity for low-income inventors to
access specialized assistance in the preparation, presentation and monitoring of
their patent applications, avoiding bad experiences and economic detriment to the
inventor, when trying to request patent protection without knowledge and expertise
for it.

The assistance to the inventor through the IAP consists of:

Free legal advice in the field of intellectual property, specifically in the

process of patent application until a final decision of the national or regional
patent office
Advice to the inventor in the preparation or presentation of the patent
application and assistance in the processing of the same by voluntary
lawyers. (However, the scope of such assistance varies according to the
case in question).
It does not imply direct financial assistance, since WIPO, being an
international intergovernmental organization, does not provide legal advice
to specialized lawyers or inventors.
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CONCLUSIONS

The patent on a product is the set of exclusive rights granted by the State to
its inventor, who has the possibility to market it and declare himself as the
intellectual author of the invention. First of all, it is about protecting the
invention of plagiarism, as well as offering more possibilities to
commercialize the enterprise and obtain greater profits.
After a pilot phase carried out in three countries (Colombia, the Philippines
and Morocco), the EPI now officially forms part of the WIPO programs.
The role of WIPO is, among other things, to guide the Technology and
Innovation Support Centers (CATI) in their task of selecting and evaluating
applicants.
The IAP is composed of countries, sponsors and voluntary patent attorneys.
These three groups, as a whole, constitute the members of the IAP. All
members must have accepted in writing the guiding principles of the IAP
In general, the contribution of the sponsors is to promote the IAP in their
internal networks of preferred companies and try to get the qualified legal
advisors of these companies to provide services of voluntary patent
attorneys.

BIBLIOGRAPHY

 http://dsp.mx/blog/sistemas-de-informacion/83-riesgos-tecnologicos-de-una-
empresa
 http://www.dinero.com/economia/articulo/formas-de-combatir-la-
pobreza-y-la-desigualdad-segun-banco-mundial/235176
 http://www.sic.gov.co/beneficios-de-proteger-las-marcas-y-las-
invenciones
 http://www.wipo.int/about-wipo/es/
 http://www.wipo.int/edocs/pubdocs/es/patents/1038/wipo_pub_1038.pd
f
 http://www.clarkemodet.com/es/actualidad/blog/2017/08/programa-de-
asistencia-a-inventores-pai.html#.Woh9zoNuapo