Professional Documents
Culture Documents
TRAINING REPORT
CHAPTER – I
INTRODUCTION
CHAPTER – II
TOURISM INDUSTRY IN INDIA
CHAPTER – III
COX & KINGS
CHAPTER – IV
COMPARATIVE STUDY OF COX & KINGS AND SOTC
CHAPTER –V
COMPARISON OF PACKAGES
CHAPTER – VI
RECOMMENDATIONS AND SUGGESTIONS
CHAPTER – VII
At last I would like to thanks all the staff members of Cox & Kings
named as Miss Deepshikha Srivastava , Mr. S.M . Faham and
Mr.Athar who gave me proper support in completion of my
training.
THANKYOU
CERTAIN FACTS;-
Recent statistics have revealed that during the first quarter of 2006,
the performance of the tourism industry has been very encouraging
which has registered an 11% increase in foreign tourist arrivals.
Origins
Operations
Commissions
Careers
1)Leisure
Domestic Tourism
Inbound Tourism
Outbound Tourism
Cox & Kings is amongst the largest players with its range of
specialist options. Innovative packaging, pricing and marketing
have been the hallmarks of its success over the years. Among its
many products are:
a) Duniya Dekho
They design and market escorted tours to group travellers under
one of our flagship brand “Duniya Dekho”. These are ready made
packages where a group of travellers is escorted by a tour manager.
The customer chooses a specific tour from the array of choices
offered to suit his budget and preferences. These group tours cover
some of the world's most enchanting places such as Australia, New
Zealand, Europe, U.S.A., Canada, Far-East, Middle East, South
Africa and Mauritius. These are specially designed for the „value
traveller‟.
“Duniya Dekho” recently launched a series of premium group
holidays – “Luxury Escapades” with travel destinations like
Europe, Latin America, Middle East, Far East and Africa.
b) FlexiHols
c) Luxury Escapades
d) NRI Division
2)Business Travel
3)Trade Fairs
Cox & Kings Trade Fairs ensures that you make the most of your
business trip and that the smallest of details are taken care of, right
from confirmed accommodation, city centre hotels during the fair
period, and city tours to technical add-ons such as factory visits,
buyer-seller meets and much more, all at the most attractive prices.
Backed by a phenomenal trail of awards and expertise, Cox &
Kings offers outbound tour management facilities and an array of
value-added services that can arrange and handle the most complex
and exacting business trips anywhere in the world.
5)Forex
•AdventureIndia Package
Bike Safari , Camping , Climbing , Cycling
Desert Safari , Diving , Elephant Safari
Jeep Safari , Mountaineering , Paragliding
Parasailing , Rappeling , Skiing , Trekking
Water Rafting , Water Skee
• Himachal Packages
Dalhousie , Dharamshala , Manali , Shimla
• Honeymoon Packages
Darjeeling, Gangtok, Goa , Himachal , Kashmir
Kerala , Uttarakhand
• Kashmir Packages
Gulmarg , Ladakh , Leh Pahalgam , Patnitop
• Pilgrimage Packages
Amritsar, Chardham, Haridwar , Rishikesh, Vaishno Devi
CONTACT INFORMATION
WITH RESPECT
TO THE TRAVEL
Sr.No. BENEFIT MEANING
AND TOURISM
INDUSTRY
The fundamental
CORE benefit or service
1 Traveling.
BENEFIT that the customer is
buying.
BASIC Basic, functionalTicketing, hotel
2
PRODUCT attributes. reservation.
Set of
Customer
EXPECTED attributes/conditions
3 friendliness, good
PRODUCT the buyer normally
food.
expects.
4 AUGMENTED That meets thePrompt services,
PRODUCT customer’s desirescomfortable and
beyond convenient trip,
SOTC
SOTC
SOTC offers price sensitive tours like cost saver and premium
tours which can be afforded by all classes.
COX AND KINGS does not believe that the customer should pay
a premium for excellent service and outstanding holidays. It is
SOTC
SOTC
SOTC
SOTC
SOTC
COX AND KINGS has fixed itineraries the customer can cancel
the visit but it will not be replaced by any other place.
SOTC
SOTC has its contracts with many of the Indian companies like
Hilton, etc.
COX AND KINGS also has tie-ups with various 5-star hotels
across the country.
SOTC
COX AND KINGS follows a low price policy that is they fix the
tour price as low as possible.
SOTC
In SOTC the tours, air and rail tickets are booked online.
COX AND KINGS also book tours, air and rail tickets through
their online access system.
SOTC
ü To conclude, the above facts and figures draw a clear picture that
SOTC is the best company in comparison with COX and
KINGS.SOTC is reasonable in price, offers best customer service
which results into customer satisfaction. SOTC is the market leader
in outbound tourism as COX and KINGS is the market follower.
• The persons who are aged usually prefer COX & KINGS
packages as it is comparatively old than SOTC. They think
the services offered by COX & KINGS are more liable and
authentic as compare to SOTC.
• For European packages customers prefer COX & KINGS
packages as compare to SOTC because the services offered
by them are comparatively good and at cheaper rates.
• SOTC offers a variety of tours which includes tours for
families with kids, tours for senior citizens, theme vacations
To sort out the many travel options, tourists and business people
often turn to travel agents, who assess their needs and help them
make the best possible travel arrangements. Also, many major
cruise ships, resorts, and specialty travel groups use travel agents
to promote travel packages to millions of people every year.
LEARNINGS
AIRLINE TICKETING
TOUR PACKAGES
PACKAGE COSTING
SALES/MARKETING
SUBMITTED BY:-
SEEMA SAXENA
BBA(T) VI SEM
ROLL NO.-:62050