24/07/2018 E-business - - Unit 5 - Week 4

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Unit 5 - Week 4

Course
outline Week 4 Assignment 1
The due date for submitting this assignment has passed. Due on 2017-08-23, 23:59 IST.
How to access
the portal Submitted assignment

Week 1 1) In AIDA model of marketing communication stands for  1 point

Attention, Interest, Desire, Action

Week 2
Acquire, Invest, Design, Act
Week 3 Accept, Inform, Derive, Articulate
Attention, Inform, Design, Articulate
Week 4
No, the answer is incorrect.
Lecture 16: E- Score: 0
Marketing
Accepted Answers:
Lecture 17: E- Attention, Interest, Desire, Action
Marketing
(Contd.) 2) A customer who prefers products and services tailored to his 1 point
preference and willing to share his personal information is called
Lecture 18:
"Supply Chain
Online prosumer
Management – I
-The Online buyer
Information flow Online surfer
"
Online consumer
Lecture 19:
"Supply Chain No, the answer is incorrect.
Management – Score: 0
II -integration "
Accepted Answers:
Lecture 20: Online prosumer
"Supply Chain
Management – 3) Which one of these is FALSE? Bullwhip effect leads to (Multiple answers possible) 1 point
III -
interoperability " Reduction in safety stock
Reduced service level
Lecture 21:
"Supply Chain Increase in profits
Management – Inefficient allocation of resources
IV -logistics and
distribution " No, the answer is incorrect.
Lecture 22: Score: 0
"Supply Chain Accepted Answers:
Management –
Reduction in safety stock
V -E-Commerce
supply chain " Increase in profits

Quiz : Week 4 4) Information sharing in supply chain… (Multiple answers possible) 1 point
Assignment 1
Increases variability in the supply chain
Week 4: Lecture
Material
Helps suppliers make better forecasts, accounting for promotions and market
changes

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24/07/2018 E-business - - Unit 5 - Week 4

Week 4: Enables the retailers to react and adapt to supply problems more rapidly
Assignment
Reduces retailers’ profits
Solution
No, the answer is incorrect.
Feedback for
Week 4 Score: 0
Accepted Answers:
Week 5
Helps suppliers make better forecasts, accounting for promotions and market changes
Enables the retailers to react and adapt to supply problems more rapidly
Week 6
5) Which one of the following is NOT one of the four main cycles of the 1 point
Week 7 supply chain:

Week 8 Manufacturing cycle

Procurement cycle
Week 9 Replenishment cycle
Payment cycle
Week 10
No, the answer is incorrect.
Week 11 Score: 0
Accepted Answers:
Week 12
Payment cycle
6) Two integrated systems are inevitably interoperable; but two 1 point
interoperable systems are not necessarily integrated

True
False

No, the answer is incorrect.

Score: 0
Accepted Answers:
True

7) In a supply chain, if there exists a collaboration at inventory level, but not at planning level, 1 point
then it is called

Collaborative Planning and forecasting

Vendor managed inventory
Synchronized supply chain
Traditional supply chain

No, the answer is incorrect.

Score: 0
Accepted Answers:
Vendor managed inventory

1.8) In a supply chain, if there exists a collaboration at both inventory level as well as planning 1 point
level, then it is called

Collaborative Planning and forecasting

Vendor managed inventory
Synchronized supply chain
Traditional supply chain

No, the answer is incorrect.

Score: 0
Accepted Answers:
Synchronized supply chain

9) Supply chain integration is strategic in nature and has two 1 point

components 

Collaboration
Allocation
Interoperability

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24/07/2018 E-business - - Unit 5 - Week 4

Synchronization
No, the answer is incorrect.
Score: 0
Accepted Answers:
Collaboration
Interoperability
1.10)In a supply chain, if there exists a collaboration at planning level but not at inventory level, 1 point
then it is called

Collaborative Planning and forecasting

Vendor managed inventory
Synchronized supply chain
Traditional supply chain

No, the answer is incorrect.

Score: 0
Accepted Answers:
Collaborative Planning and forecasting

11)The 4 P’s of marketing are Product, Price, Place, and ___________  1 point

Process
Precision
Promotion
Production

No, the answer is incorrect.

Score: 0
Accepted Answers:
Promotion

12)The variability in the quantity ordered is lower at the retailer end and increases 1 point
as we move towards distributor and manufacturer. This phenomenon is called
___________

Domino effect
Bullwhip effect
Reactionary effect
Tapping effect

No, the answer is incorrect.

Score: 0
Accepted Answers:
Bullwhip effect

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