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Digital agency Reshift Media has been awarded the first-ever Distinguished Franchise Support
Services/Supplier Award by the Canadian Franchise Association (CFA).
Toronto, Canada, April 06, 2019 --(PR.com)-- Reshift Media is thrilled to announce that it has been
awarded the first-ever Distinguished Franchise Support Services/Supplier Award by the Canadian
Franchise Association (CFA).
Since the company's inception, Reshift founders Kirk Allen and Steve Buors have recognized the value of
the franchise industry, which contributes approximately $100 billion to Canada's GDP annually and
employs nearly 2 million people. For nearly seven years, Reshift Media has worked closely with the CFA
team to search optimize, redesign and market the association's websites. Reshift is also an active member
of the franchise community and has worked with many CFA members to create, launch and manage a
wide variety of digital initiatives.
Nominations for the CFA Awards were submitted by CFA members across Canada and winners were
selected by the committee based on a variety of criteria, including their support of the CFA, their
demonstrated benefit to franchisors, and how involved they are with the franchise community.
“The CFA Awards celebrate the absolute excellence in the franchise industry in Canada, and the excellent
service that suppliers and franchisors provide throughout the year,” says the CFA's President and Chief
Executive Officer, Sherry McNeil. “I think it's fantastic that Reshift Media is the winner of the
Distinguished Franchise Support Services/Supplier Award. It's very well-deserved. Kirk and Steve and
the team at Reshift work incredibly hard to support franchisors, the CFA and the franchise community,
and we really do appreciate all the things they do.”
The Distinguished Franchise Support Services/Supplier Award is one of six Recognition Awards, which
honour individuals and companies for their outstanding achievements, philanthropic endeavours, and
contributions to the Canadian franchise community.
"We believe in celebrating success on all levels of the franchise industry," says McNeil. “You're only as
strong as the people that you surround yourself with, and franchise suppliers play such a critical role on a
franchisor's team. These awards give us an opportunity to formalize and celebrate the top suppliers who
play such an important part in growing together with our industry.”
“We are extremely honoured to be receiving this award,” says Kirk Allen, Reshift Media's COO. “Having
worked with hundreds of franchise systems and the CFA over the years, we have developed a real
appreciation for what a huge impact franchising has on this country.”
The Reshift team will accept the award at a gala presentation on April 8 during the 28th annual CFA
National Convention in Niagara Falls, Ontario. They will also be participating in various sessions
throughout the convention, including the brand-new Growth Hack Bootcamp, which will be taking place
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April 6 & 7.
“It's an intensive workshop that helps franchisors learn how they can shift their approach - or develop
their approach - towards expanding their business, whether that's expanding regionally, expanding to
another province, or expanding nationally,” says McNeil. “It's going to focus on equipment, operations,
marketing, and digital platforms so franchisors can learn how to accelerate their growth.”
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Contact Information:
Reshift Media
Jen McDonnell
416-564-8591
Contact via Email
www.reshiftmedia
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