Use Sus Datos Como Oxigeno para AI

Use Your Data as
Oxygen for AI
Advanced analytics represents a growing opportunity
Global business value derived

from AI in 2022 will reach Decision
$3.9 T
support
Decision
automation
Smart
$3.9T
products
Virtual
agents
© Microsoft Corporation “Forecast: The Business Value of Artificial Intelligence, Worldwide, 2017-2025”, Gartner, April 2018.
Value creation in the 3rd millenium ecnomy
DIGITAL V DIGITAL
LEADERS S
LAGGARDS
IT SPENDING/REV
= 3.5% 3.2%
DATA EXPLOITATION
40
X
22 PETABYTES 0.5
FINANCIAL RESULTS
+48% 55% GROSS MARGIN

37%
+57% 11% NET INCOME 7%
Adopting advanced analytics in your company
Where do you see your company today?
Where do you see your top competitors today?
Where do you see your company in the future?
Analytics capabilities
Basic Advanced
© Microsoft Corporation
What the research tells us
Analytics ccapabilities
Basic Advanced
My company Now*
My top competitors Now*
My company In the future (24-36 months)*
© Microsoft Corporation *Based on independent market research in the form of focus groups and in-depth-interviews
Indicators of advanced placement
• Massive data aggregation and analysis
• Use of machine learning
• Incorporation of AI into standard processes
• Use of real-time or streaming data
• Deployment of IoT network
Helping you innovate across your business
Marketing Sales Service Finance Operations Workforce

Product
Product recommendation Lead scoring Intelligent chatbots Financial forecasting Predictive
Predictive maintenance
maintenance Employee insights
recommendation
Customer insights Sales insights Virtual assistants Cash flow forecasting Demand
Demand forecasting
forecasting HR insights
Churn analytics Dynamic pricing Waiting line optimization Risk management Quality assurance Resource planning
Leading to transformational changes - Asos
Product recommendation
The average size of a single

cart has decreased
Provide personalized digital

content to shoppers
+
Increase cart size
ASOS delivers 15.4 million personalized
experiences with 33 orders per second
Leading to transformational changes - Carnival
Predictive maintenance
Unplanned downtime
results
in cost overruns
Predict when
maintenance
should be performed
Minimize downtime Hybrid solution predicts onboard water

usage, saving $200k/ship/year
Leading to transformational changes - RenewablesAI
Demand forecasting
Solar energy production

is inconsistent
Align energy supply

with the optimal markets
Maximize revenue
Distributed power generation increases

revenue by over €100 million
How companies are transforming
Serving business users and end users with intelligent

and dynamic applications
Build a unified and Train ML and DL Operationalize models and

usable data pipeline models to derive insights distribute insights at scale
But there is a lot to consider
Complexity of solutions Data silos Difficult to scale effectively
Many options in the marketplace Incongruent data types Performance constraints

And most aren’t satisfied with their current solutions
Are satisfied with ease of Are satisfied with access to semi- Are satisfied with ability to scale
46% use of analytics software 21% structured and unstructured data 28% to handle unexpected
requirements
“What it Takes to be Data-Driven: Technologies and Best Practices for Becoming a Smarter Organization”, TDWI, 2017.
What approach should I take to
overcome these challenges?
Microsoft has a recommended reference architecture
LOB
CRM
Ingest Store Prep & train Model & serve BI + Reporting
Graph
Advanced Analytics
Image
Social Data orchestration Big Data Analytics Data

and monitoring store engines warehouse Real Time Analytics
IoT
Cloud Azure Data Factory Azure Blob Storage Azure Databricks Azure SQL Data
Warehouse
Azure Data Lake Store Azure HDInsight
Azure Analysis
Azure Data Lake Services
Analytics
Microsoft has a recommended reference architecture
Ingest Store Prep and train Model and serve
Azure HDinsight
(Apache Kafka)
Data Science and AI
Azure Intelligent
Streaming data Cosmos DB apps
Azure
Databricks Power BI
Data Engineering
Azure Data Azure Azure Analysis

Azure Blob Storage
Batch data Factory SQL DW Services
A
Collect and prepare data Train and evaluate model Operationalize and manage
Azure Data Factory Azure ML Services

Azure Databricks
Azure Databricks Azure Databricks
Collect and prepare all of your data at scale
Azure Data Azure Blob Azure

Factory Storage Databricks
Understand and
Ingest Store transform
Connect to data Leverage best-in-class Scale

from any source analytics capabilities without limits
Integrate with all of your data Leverage open source Build in the language of your
sources technologies choice
Create hybrid pipelines Collaborate within teams Leverage scale out topology
Orchestrate in a code-free Use ML (machine learning) on Scale compute and storage
environment batch streams separately
Train and evaluate Machine Learning models
Tools Management
Azure Azure ML
Databricks Services
Machine Learning Model Management
Infrastructure
Azure
Databricks
Scale out clusters
Simplify/ speed up Scale compute resources Quickly determine the

model development to meet your needs right model for your data
Collaborate in interactive workspaces Easily scale up or scale out Determine the best algorithm
Access a library of battle-tested Autoscale on a serverless Tune hyperparameters to optimize
models infrastructure models
Automate job execution Leverage commodity hardware Rapidly prototype in agile
environments
Operationalize and manage models with ease
Azure Azure
Databricks ML Services AKS ACI
Containers
Model Management,
Experimentation,
Train and evaluate models and Run History
IoT edge
Bring models Proactively manage Deploy models

to life quickly model performance closer to your data
Build and deploy models in minutes Capture model telemetry Deploy models anywhere
Iterate quickly on elastic Identify and promote your best Scale out to containers
infrastructure models Infuse intelligence into the IoT
Easily change environments Retrain models with APIs edge
What are companies looking to do next?
30% of net new revenue
Deep neural networks will 20% of companies will growth from industry-
be a standard tool for dedicate workers to specific solutions will
80% of data scientists1 monitor neural networks1 include AI1
2018 2019 2020 2021 2022
90% of modern analytics More than 40% of data 1 in 5 workers engaged in

platforms will feature natural- science tasks will be automated1 mostly nonroutine tasks will
language generation1 rely on AI to do their jobs2
1 “100 Data and Analytics Predictions Through 2021”, Gartner, 2017. 2 “Predicts 2018: AI and the Future of Work”, Gartner, 2018.
Deep learning with Azure
Build and deploy deep learning models
Azure
Databricks
Caffe2
Keras
MS Cognitive
Toolkit
Azure Scale out clusters
Databricks
TensorFlow
Notebooks
Batch AI
Azure ML Services
Scale out clusters
Streamline / Speed up Scale compute Quickly evaluate

AI development efforts resources in any environment and identify the right model
Leverage popular deep learning Choose VMs for your modeling Run experiments in parallel
toolkits needs Provision resources automatically
Develop your language of choice Process video using GPU-based
VMs
Introducing Azure Databricks
Fast, easy, and collaborative Apache Spark™-based analytics platform
Built with your needs in mind

Increase productivity
Role-based access controls
Effortless autoscaling
Build on a secure, trusted cloud Best-in-class notebooks
Live collaboration
Simple job scheduling
Scale without limits Enterprise-grade SLAs
Seamlessly integrated with the Azure Portfolio

Azure Machine Learning Services
Bring AI to everyone with an end-to-end, scalable, trusted platform
Built with your needs in mind

Boost your data science productivity
GPU-enabled virtual machines
Integration with popular Python IDEs
Increase your rate of experimentation

Role-based access controls
Automated ML
Model versioning/management
Deploy and manage your
models everywhere Low latency predictions at scale
Seamlessly integrated with the Azure Portfolio

Get started quickly with
Developer AI
Conversational AI
Azure bot service + cognitive services
Start
Bing search
Text
State 1 State 2
Dynamics365
Speech
Bot framework
State 3 SDK dialog
manager On-premises
Speech
IFTTT
QnA Maker Dispatch
Image
Language
Translator
understanding
Leverage out-of-the-box AI tools and services
Cognitive services Azure search Bot services
Use pre-built AI services Get up and Speed development with a purpose-built

to solve business problems running quickly environment for bot creation
Map complex Reduce complexity with Infuse intelligence into your bot using
information and data a fully-managed service cognitive services
Allow your apps to Use artificial intelligence Integrate across multiple

process natural language to extract insights channels to reach more customers
Create a seamless developer experience across desktop, cloud, or at the edge using Visual Studio AI Tools
AI-enabled devices
Drones Smart factory Voice-activated speakers

Smart kiosks Smart kitchen Smart cameras
Smart bath
It’s all on MicrosoftAzure
Companies using Azure for ML and AI
Thank you

Use Sus Datos Como Oxigeno para AI

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Use Your Data as

Global business value derived

+48% 55% GROSS MARGIN

Where do you see your company today?

Where do you see your top competitors today?

Where do you see your company in the future?

My top competitors Now*

My company In the future (24-36 months)*

Marketing Sales Service Finance Operations Workforce

The average size of a single

Provide personalized digital

Minimize downtime Hybrid solution predicts onboard water

Solar energy production

Align energy supply

Distributed power generation increases

Serving business users and end users with intelligent

Build a unified and Train ML and DL Operationalize models and

Complexity of solutions Data silos Difficult to scale effectively

Many options in the marketplace Incongruent data types Performance constraints

Social Data orchestration Big Data Analytics Data

Ingest Store Prep and train Model and serve

Azure Data Azure Azure Analysis

Azure Data Factory Azure ML Services

Azure Data Azure Blob Azure

Connect to data Leverage best-in-class Scale

Machine Learning Model Management

Scale out clusters

Simplify/ speed up Scale compute resources Quickly determine the

Bring models Proactively manage Deploy models

2018 2019 2020 2021 2022

90% of modern analytics More than 40% of data 1 in 5 workers engaged in

Scale out clusters

Streamline / Speed up Scale compute Quickly evaluate

Built with your needs in mind

Role-based access controls

Simple job scheduling

Scale without limits Enterprise-grade SLAs

Seamlessly integrated with the Azure Portfolio

Built with your needs in mind

GPU-enabled virtual machines

Integration with popular Python IDEs

Increase your rate of experimentation

Seamlessly integrated with the Azure Portfolio

QnA Maker Dispatch

Cognitive services Azure search Bot services

Use pre-built AI services Get up and Speed development with a purpose-built

Allow your apps to Use artificial intelligence Integrate across multiple

Drones Smart factory Voice-activated speakers

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