VIKAS PRE UNIVERSITY COLLEGE

II PUC – BUSINESS STUDIES

ANSWER KEY

Section A

1) Management helps in achieving group goals.

2) Henry Fayol
3) Wear identity cards compulsorily at the work place.
4) Functional structure.
5) Training is the process of teaching the new or present employees, the basic skills they need to
effectively perform their job.
6) Autocratic leadership

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7) If the actual performance is more than the standard performance, it results in positive
deviation.
8) National stock exchange of India.

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9) Product mix

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10) 1986

Section B
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11) Management is the art of getting things done and with the help of others in order to achieve the
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specific organisational objective.

12) It induces the concept of unity is the strength among workers. It should replace “ I “ With “ we”
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in all the conversations with workers.

13) Planning leads to rigidity, planning may not work in a dynamic environment.
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14) Organising is the process of identifying and grouping the work to be performed, defining and
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delegating authority and responsibility and establishing relationships for the purpose of
enabling people to work most effectively together in accomplishing objectives.
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15) Delegation of authority merely means the granting of authority to subordinates to operate
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within prescribed limits.

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16) For implementing managerial functions, higher job satisfaction.

17) Supervision means overseeing the subordinates at work to ensure that the work is being
performed as required. It refers to the direct and immediate guidance and control of
subordinates in performance of their task.
18) Setting performance standard, measurement of actual performance
19) Dividend decision relate to the appro0priation of profit. Dividend is that portion of the profit
which is distributed to shareholders.
20) One level channel (producer-retailer-consumer channel), two level channel (producer-
wholesaler –retailer-consumer channel)
21) Warranty is written undertaking given by the producer to the consumer, promising to repair,
exchange or replace a product if any manufacturing defects are found in the product within the
mentioned time period from the date of purchase.
22) Consumer ignorance, long term interest of business.
 Section C

23) Explain
a. Science, not rule of thumb
b. Harmony, not discord
c. Co-operation, not individualism
d. Development of each and every person to his greatest efficiency and prosperity
e. Optimum production
24) Any five differences
25) Explain
a. Intelligence test
b. Aptitude test
c. Trade or proficiency test
d. Personality test

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e. Interest test
26) Explain
a. Clarity of idea

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b. Communicate according to the need of the receiver

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c. Consult others before communication
d. Be aware of language, tone and content of message
e. Convey things of help and valid to the listener
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27) Explain
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a. Controlling helps to execution of plans

b. Controlling improves employees efficiency
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c. Organisational efficiency and effectiveness

d. Controlling is a basis for future action
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e. Means of co-ordination
28) Explain
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a. Nature of business
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b. Scale of operation
c. Growth and expansion prospects
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d. Choice of technique or method of production

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e. Diversification
29) Explain
a. It is an organised market of securities
b. It deals with existing or second hand securities
c. It may be an incorporate company or an association of persons
d. It requires recognition form the central government
e. Stock exchanges are the financial barometer of national economy of the country
30) Explain
a. Gathering and analysing market information
b. Market planning
c. Product designing and development
d. Standardisation and grading
e. Packing and labelling
31) Explain
a. Composition
b. Qualification
c. Power
d. Jurisdiction
e. Redressal proceedings

Section D

32) Explain
a. Management is a goal oriented process
b. Management is all pervasive
c. Management is multi dimensional
d. Management is a continuous process
e. Management is group activity

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f. Management is a dynamic function
g. Management is an intangible force

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33) Explain
a. Objectives
b.
c.
Strategies
Policies ge
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d. Procedure
e. Methods
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34) Explain
a. Man power planning
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b. Recruitment
c. Selection
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d. Placement and orientation

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e. Training and development

f. Performance appraisal
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g. Promotion and career planning

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h. Compensation
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35) Explain
a.Basic objectives
i. Profit maximisation
ii. Wealth maximisation
b. Other objectives
i. Proper estimation of total financial requirements
ii. Obtaining funds at minimum cost
iii. Proper utilisation of finance
iv. Maintaining proper inflow and outflow of cash
v. Risk minimisation through creation of reserves
vi. Proper coordination
vii. Financial control
viii. Creation of goodwill
36) Explain
a. Merits
i. Steady demand
ii. Increase in sales
iii. Economies of production
iv. Convenience
v. Education of consumer
vi. Better standard of living
vii. Employment
viii. Survival of media
b. Demerits
i. Less effective
ii. Lack of feedback
iii. Rigid

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iv. Confusion among consumer
v. Additional cost
vi. Misleading

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Section E

37) Diagram from text book – page No. 9

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38) Explain
a. Direct recruitment
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b. Casual callers
c. Advertisement
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d. Employment exchange
e. Placement agencies
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f. Campus recruitment
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g. Labour contractors
h. Telecasting
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i. Web publishing
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j. Transfer
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39) Explain
a. Attention value
b. Memorising value
c. Suggestive value
d. Educational value
e. Sentimental value
f. Simplicity