Principles of Management Report By:

 Abdul Rafay (9727)

Instructor: Sir Abdul Rehman Baig

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Table Of Contents

Title Page #

Preface 1-2

Introduction 3

Vision & Mission statements cum organogram 4

Board Of Directors 4-5

Share Holders 6

Core Values 7

Products and services 8-11

Achievements 12

Cooperate Social Responsibility 13

Conclusion 14

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PREFACE

The writing of this report and research would not have been possible without the support of
Branch Operation manager Mr. Waqas Ahmed Khan of MCBfor which we are thankful. We
appreciate theirefforts time and attention.

INTRODUCTION

MCB – Muslim Commercial Bank Limited, is one of the oldest and leading banks in Pakistan. It
was incorporated on July 9 in 1947. MCB Bank was nationalized alongwith other private banks
in 1974 as part of Government of Pakistan's economic reform movement and was later privatized
in 1991. The Bank has journeyed a remarkable tenure of more than half a century of
competitively edged and well positioned heights of success by deploying quality banking, heads
on technological developments, professionally leading management and prudent and ethical
work methodologies.

MCB Bank in one of the largest foreign banks in Sri Lanka; the first bank in Pakistan to launch
Global Depository Receipts (GDR) in 2006 and has strategic foreign partnership with Maybank
of Malaysia which holds 20% shares in MCB Bank through its wholly owned subsidiary
Maybank International Trust (Labuan) Berhad since 2008.

The Bank is versed as one of the oldest and most responsible Banks in Pakistan and has played
pivotal role in representing the country on global platforms while being one of the few
institutions that are recognized and traded in the international market.

MCB Bank is actively involved in various CSR activities as well and constantly strives to
contribute towards the country’s betterment. It has played a key role in enhancing the role and
value of service and technology in the banking industry through its customer centric objectives.
The Bank has also been acknowledged though prestigious recognition and awards by
Euromoney, World Finance, MMT, Asia Money, SAFA (SAARC), The Asset Triple A, Finance
Asia, NFEH, CFA, Pakistan Centre of Philanthropy and The Asian Banker.

The Bank currently carries entity risk rating of AAA (long term) and A1+ (short term) which is
the highest category rating by Pakistan Credit Rating Agency (PACRA).
Media Center

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VISION STATEMENT
To be the leading financial services provider, partnering with our customers for a more
prosperous and secure future.

MISSIONSTATEMENT
We are a team of committed professionals, providing innovative and efficient financial solutions
to create and nurture long-term relationships with our customers. In doing so, we ensure that our
shareholders can invest with confidence in us.

NO. OF EMPLOYEES
13 (branch)

BOARD OF DIRECTORS

Mian Mohammad Mansha

(Chairman)

Mian Mohammad Mansha started his career at the age of 24 as the CEO for Nishat Mills Ltd. At
present, the business group is one of the leading and most diversified in South East Asia, having
presence in the Textile, Cement, Insurance, Banking, Financial Services, Power Generation,
Hotel & Hospitality, Dairy, Paper Products, Retail Commerce, Real Estate and Aviation sectors.
Mr. Mansha has served as Chairman of MCB Bank since its privatization from 1991 till mid-
1995 and then 1997 till date. Presently, he is the Chairman of Human Resource & Remuneration
Committee, at MCB Bank Limited.

Other Directorships:
• MCB-Arif Habib Savings and Investments Limited
• MCB Leasing CJSC Azerbaijan

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Imran Maqbool
(President / CEO)
Mr. Imran Maqbool serves as President & Chief Executive Officer of MCB Bank Limited. He is
a seasoned professional with over three decades of diverse banking experience. Before taking on
the CEO position, he was Head of Commercial Branch Banking Group, where he successfully
managed the largest group of the Bank in terms of market diversity, size of workforce, number of
branches on countrywide basis and diversified spectrum of products.
Prior to joining MCB Bank in 2002, Mr. Maqbool was associated with local banking operations
of Bank of America and Citi Bank for more than seventeen years. He worked at various senior-
management level positions in respective banks. Mr. Maqbool holds an MBA from Institute of
Business Administration (IBA) Karachi and MS in Management from MIT Sloan School of
Management, Massachusetts USA.

Other Directorships:
• Adamjee Insurance Company Limited
• MNET Services (Pvt.) Limited
• MCB Financial Services Limited
• MCB Employees Foundation
• Pakistan Tobacco Company Limited

Yahya Saleem
(Director)

After graduating from the Lahore University of Management Sciences (LUMS), Yahya joins the
family business as directorof the NishatChunian Group with setting up a spinning mill in 1993.
The company has since diversified into weaving, home textile, power generation and
entertainment sectors. Today with a turnover of PKR 29.8 billion, NCL ranks amongst the top 5
textile companies in Pakistan.
In 2015 he started a company by the name of NC Trading USA that is a Cotton trading company
based in US and actively sells US cotton in Pakistan. In 2017 NC Trading USA sold cotton
worth USD 50 million to the leading textile mills in Pakistan.

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Iqraa Hassan Mansha
(Director)

Mrs. Iqraa Hassan Mansha has more than 07 years diversified professional experience in Hotels
Industry. She received her BSC Degree in International Politics from London School of
Economics and MSC degree in International relations from the University of London School of
Oriental and African Studies (SOAS).
She is serving in the capacity of Chief Executive Officer of Nishat Hospitality (Private) Limited
and also as a director in Nishat Real Estate Development Company (Private) Limited and also
acting as Director on the Board of following companies:

Other Directorships:

• Nishat Hotels and Properties Ltd

• Nishat (Gulberg) Hotels and Properties Ltd
• Nishat (Aziz Avenue) Hotels and Properties Ltd
• Nishat (Raiwind) Hotels and Properties Ltd
• Nishat Hospitality (Pvt) Limited

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Share Holders
As of Dec 31, 2017

Description Shares held Percentage %

Directors, CEO & Children 121,849,283 10.2821

Associated Companies 380,534,820 32.1110

Insurance Companies 85,497,923 7.2146

Foreign Companies 229,927,818 19.4022

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Core Values:

Integrity
We are the trustees of public funds and serve our community with integrity. We believe in being
the best at always doing the right thing. We deliver on our responsibilities and commitments to
our customers as well as our colleagues.

Innovation
We encourage and reward people who challenge the status quo and think beyond the boundaries
of the conventional. Our teams work together for the smooth and efficient implementation of
ideas and initiatives.

Excellence
We take personal responsibility for our role as leaders in the pursuit of excellence. We are a
performance driven, result oriented organization where merit is the only criterion for reward.

Customer Centricity
Our customers are at the heart of everything we do. We thrive on the challenge of understanding
their needs and aspirations, both realized and unrealized. We make every effort to exceed
customer expectations through superior services and solutions.

Respect
We respect our customers’ values, beliefs, culture and history. We value the equality of gender
and diversity of experience and education that our employees bring with them. We create an
environment where each individual is enabled to succeed.

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Products and Services:

PRODUCTS

Deposit Accounts
MCB Bank offers a wide range of local and foreign currency deposit products to best suit your
needs.
Whether you want to save for that rainy day or something special, our SAVING DEPOSIT
portfolio is designed to provide you with ease and comfort for all your saving needs.
For those seeking to grow their savings over the longer term with guaranteed returns, we at MCB
Bank have our TERM DEPOSIT products offering various tenor options with different profit
pay-out frequencies.
For complete day-to-day banking needs, MCB Bank CURRENT DEPOSIT menu is designed to
provide you with transactional convenience and flexibility for all your financial dealings

Saving Deposit
We offer you a wide array of saving products that suit your short-term growth and transactional
needs. Our products, in PKR & foreign currencies, offer attractive profit rates giving you tiered
profit payment options and different profit payment frequencies.
Following are the products that may suit your needs:
 Saving Account
 Smart Saving Account
 365 Saving Gold Account
 Saving Xtra Account
 Salary Club Gold Account
 Fun Club - Banking For Kids
 Foreign Currency Savings Account
 MCB Pensioners Savings Account

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 Term Deposit

Our Term Deposit products, in PKR & foreign currencies, offer attractive short to mid-
term investment options with flexibility, convenience and security. Various tenor options
available so that you can choose the one that suits your needs. With different profit pay-
out options and added credit facility our Term Deposits are an answer to your investment
needs.

Following are the products that may suit your needs:

 Flexi Deposit Account

 Monthly Profit Account
 Special Foreign Currency Term Deposit
 MCB Higher Monthly Profit Account

Current Deposit
We offer a broad range of Current Deposit products, in PKR & foreign currencies,
tailored to your needs. Our products help you better manage your money by ensuring
convenience and freedom for you to bank from a wide network of our branches and
various remote channels. We save your time while offering greater peace of mind.

Following are the products that may suit your needs:

 Current Account
 Business Account
 Basic Banking Account
 Current Life Account
 MCB Asaan Account
 Fun Club - Banking For Kids
 Foreign Currency Current Account
 MCB Smart Business Account
 MCB Ladies Account
 MCB Pensioners Current Account
 MCB Senior Citizen Current Account

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MCB Internet Banking
MCB Internet Banking offers you the convenience to manage and control your bank account and
finances; whenever and where ever you want! MCB Internet Banking issimple,secure and free of
cost.
MCB Mobile
MCB Mobile allows you to make payments, check your account balance and view your mini-
statement from the comfort of your home, office or anywhere else in the world, 24 hours a day, 7
days a week.
And this is not all, you can also do mobile top-ups, pay your card bills, utility bills, mobile bills
and so much more simply by the click of a button!
Mobile is a globally recognized award winning mobile payments service that has an enviable
track record. With billions in digital payments, processed across millions of transactions, the
service is the first to offer ease in making payments directly from your mobile phone,
irrespective of the telecom provider.

SERVICES

Balance inquiry
You can view the account balance in your account as many times as you wish absolute free of
charge.
Fund Transfers
Sending money has never been this easy. Use one of the methods below to transfer funds:
 Send money by entering recipient’s 16 digit Visa Debit Card number or Account
Number.
 Send money to any MCB Mobile user by entering their mobile phone number.
 Send money to any MCB Lite user by entering their mobile phone number.
Online Payments Made Easy
MCB Mobile and Easypaisa bring to you the first-of-its-kind Online Payment facility. While you
shop online on websites where easypaisa is available as a mode of payment, you can pay
instantly using MCB Mobile just like you use your debit/credit card.
Report a Lost ATM Card
Registered MCB Mobile users can report their card as lost or stolen. This facility protects the
customer against any fraudulent activity, if the debit card is stolen or lost.

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One Time Password:
OTP is a 6 figure alphanumeric code sent to customers on their registered mobile number. One
Time Password (OTP) has been introduced as an additional security feature by ‘MCB Bank’ to
protect customer’s account(s). OTP is confidential and should not be shared with anyone, even if
the person claims to be an MCB Bank official. Please ensure that your mobile number is updated
with us to be able to authenticate your login. For additional details please see FAQs.

Charges & Limits

Charges
An annual fee of Rs.300 + FED is applicable for MCB Mobile customers.All transactions
(financial & non-financial) are Free of cost except Inter Bank Fund Transfer (IBFT)
Transaction Limits
 PKR 500,000 Daily financial limit (Includes: Funds transfer within any account in MCB,
Mobile postpaid bills/ top-ups, Utility bills & Donations)
 PKR 500,000 Daily financial limit for Inter Bank Fund Transfer (IBFT).
 Over-all daily financial limit (A + B) is PKR 1,000,000.
 Credit card Bill payment is as per actual outstanding balance and is not counted in the
Daily Over-all Daily financial limit.

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ACHIEVEMENTS
Year 2017:
Euromoney Awards Best Investment Bank in Pakistan 2017

Triple A awards:
 Islamic Finance Awards Best Project Finance House in Pakistan
 Infrastructure Awards Project Finance House of the year in Pakistan
 Infrastructure Awards Renewable Energy deal of the year
 Infrastructure Awards Transport deal of the year

SAFA AWARDS:
 Certificate of Merit Best Presented Annual Accounts 2016-Banking Sector
 Certificate of Merit SAARC Anniversary Awards for Corporate Governance

Asiamoney Silk Road Finance Awards:

 Best Regional Bank in South Asia for Belt & Road Initiative (BRI)
 Best Bank in South Asia for Belt & Road Initiative (BRI)

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Corporate Social Responsibility

MCB Bank holds an approved “Corporate Social Responsibility Policy” by the Board
that shows Bank’s commitment to serve the community.

MCB Bank is one of the market leaders in the banking sector where it understands its
responsibility towards the national economy. The strategy at the Bank has always been to
safeguard the interest of both its internal and external stakeholders by strictly adhering to
regulations and principles of good governance.

The Bank is always active in carrying out community services under its different
programs. It has so far accomplished numerous projects and services in the areas of
education, health, environment, sports, social awareness, promotion of culture and
welfare of charitable organizations keeping in view the greater interest of its employees
and its customers.

The Bank holds an approved Corporate Social Responsibility Policy. CSR at MCB Bank
has continuously geared up its capabilities in order to act as an adequate point of
convergence for the design and implementation of specific initiatives intended to further
its engagement with the society and its people. These initiatives have also been
appreciated and recognized by entities such as Pakistan Centre of Philanthropy.

Sustainability - At MCB Bank

MCB Bank believes in nurturing the talent of the individuals of the communities in which
it operates. By initiating numerous projects and services that facilitate in a socially
responsible way, MCB Bank ensures sustainability of the greater environment and social
well-being of its employees.

The Bank adheres to several key principles that accredit it as an institution. It is

committed to creating a better work place and provide a cleaner environment through
various initiatives for the good of the community at large. MCB Bank believes in
inculcating a culture of excellence, good governance, transparency, integrity and
accountability through commitment to prioritize controls and compliance, thereby
ensuring all activities are carried out in accordance with the prevailing regulations. In
addition to covering the technical side, MCB Bank has a well-defined Code of Ethics and
Conduct policy, a mandatory document that acts as a guideline for employees while
performing their duties.

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Conclusion:
MCB encourages its employees by giving them confidence and listening to their
problems Employee performance does matter a lot to achieve goals/objectives
Different kinds of tools are used to assess employee performance such as MIS,
performance ladder etc to provide better customer service and propagate in the
market.

Management at MCB:
An employee is the key of success because an individual performance matters a lot
for any organization. His/her performance can be a big contribution towards success.
Any psychological problem such as depression, heart failure, stress, emotional
disorders are controlled by grabbing his/her attention (the reason that why he is
rational or get angry) then we will figure out the solution.
It totally depends on job satisfaction & job security with good behavior of his/her
boss Job satisfaction and jobs security is so important for an employee of any
organization so as a principal of management you have to listen. An efficient
employee is perfect in all manners. He/she controls his emotions at work place his
social & work life is balanced.

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MCB’s
Overall Strategy:
MCB are idea generators for better business and management solutions to the wide customer
range in the country and abroad. They do not just wait for opportunities to appear they act on
creating new ones. Customer centric strategy helps them in improving themselves year to year.
Retaining their customers enables them to materialize their targets into returns that bring mutual
benefits to all stakeholders and MCB. They are emphasizing on the right marketing strategies
and mix of products & services to compete. While continuing to meet and exceed market
expectations, MCB Bank Limited is committed on meticulous compliance with regulations and
building stronger layers of ethics and sustainability.

Business Strategy:
MCB Bank structures its products / services in line with .The financial requirements of its
customers and MCB product development teams are constantly tapping the unbanked segment of
the population for their induction in the banking arena. Diversification in banking services is
crucial for proper identification and generation of relevant need-based solutions. This strategy
has helped them to serve their clientele without break for decades. Technology now goes hand in
hand in serving the massive 4.9 million customers of MCB Bank.

Financial Strategy:

In times where recovery is slow and dynamics of the economy continue to play volatilerole,
MCB Bank Limited has positioned itself to gain from every possible opportunity,translating
them in revenue streams. The strength depicted by the asset base is reflection of the prudent and
risk management strategies that would enable the Bank to achieve sustainablefinancial growth.

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Competitive Strategy:

After making the mix structure of basic elements of marketing the banks focus on growth
strategies. Growth strategy is further divided in to four strategies:

 Market Penetration Strategy

 Market Development Strategy

 Product Development Strategy

 Diversification Strategy

1. Market Penetration Strategy

With the help of this strategy the bank management first consider either it couldgain more
market share or not with its current products in their current markets.

2. Market Development Strategy

In this it considers whether it can find or develop new markets for its current products.

3. Product Development Strategy

Then, it considers whether it can develop new products of impending interest to its current
markets

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Internal Analysis:
Strengths:

1. MCB is the first Pakistani privatized bank because of its quality management, marketing
,innovation in product and services is performing well in financial market.

2. It has created a good reputation in the banking sector.

3. It has 1200+ branches on different places in Pakistan.

4. It has one of the nation’s largest ATM network with more than 500 ATMs covering 110
cities across the country and it is still growing.

5. It provides MCB mobile ATM for convenient world class banking services.

Weaknesses:
 Mismanagement of time is the biggest mistake in MCB branches that the official time
of bank closing is 5:30pm but the staffs is normally on their seats till 7:00pm to 9:00pm.

 Due to the lack of advertisement majority of the people are not well aware about
the products of MCB.

 Most of the staff and employees are dissatisfied due to low salaries as compared to
same position in other banks.

 MCB has numbers of employees of the period when the MCB was nationalized bank they
cannot perform their duty as like employees in other banks. They always show rude
attitude that is not much motivating for new customer.

 There is lack of skills and training of employees. MCB have to give attention to improve
the skills and abilities of the employees according to modern banking requirements

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External Analysis:
Opportunities:

1. MCB bank can capture big portion of the market by expanding their branches and ATM
network to other countries.

2. MCB has to launch some new product or services like tale bank and internet banking etc.

3. Media is powerful tool of communication. MCB have to use it for advertisement of new
product and severs provided by MCB bank. By adverting MCB can create more new
customers.

4. MCB bank has to start some kind of Social services or for culture benefit. By doing this It
can motivate its customer that you are contributing in this services by parching and using
MCB services.

5. Now the concept of Islamic banking is increasing in Pakistan. There is opportunities that
by creating Islamic branches all over the country and fallow Islamic structure in those
branches. It should also create Islamic product for customers.

Threats:

1. In Pakistan the banking sector is growing rapidly and it has attracts the business men to
enter in banking sector. Some foreign banks have started their business in Pakistan. Now
MCB bank has to compete with great effort by giving superior services.

2. From few years Pakistan is facing a lot of problems like energy crisis, rising prices
of product. Govt. of Pakistan is borrowing money from State Bank of Pakistan and fromcommer
cial banks also and due to lack of money to give to depositor many banks can cause to
bankrupt.

3. Foreign banks are increasing in Pakistan

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Credit Rating

Long Term Credit Rating of MCB Bank Ltd is June 19, 2017, maintained at AAA [Triple A] and
Short-Term Credit Rating of the bank is maintained at A1+ [A one plus] by Pakistan Credit
Rating Agency (PACRA)

Investment Banking
Our Investment Banking (IB) arm has played a dynamic role in the local market space in
Pakistan through innovative structured solutions for its customers and is regarded as one of the
leading investment banking house in the country. Our IB team has strong origination and
distribution capabilities and a successful track record for efficient execution. During the last four
years, we have led or participated in deals of approx. USD 3 billion, of which 76% are in the
energy & refinery sector, 8% in fertilizer and chemicals, 6% in telecom and 10% in other
industries.

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ATM / CDM Services
ATM Network
MCB Bank has the Second largest ATM network with 1100+ ATMs including more than 100
off-site ATMs placed at commercial locations like malls, hospitals etc. for consumer’s
convenience. The network covers more than 430+ cities across the country and is constantly
growing. MCB Bank has one of the best ATM up times across the industry, ensured by the
presence of ATM monitoring teams working 24/7. We are also proud to be the one of the few
banks to have our entire network installed with anti-skimming devices which helps in
safeguarding customers.
MCB ATMs provide our customers with 24-hours of convenience to withdraw cash (up to your
daily limit), transfer money between your accounts, make bill payments, and credit card
payments (for MCB Credit Cards only), get mini-statements for your bank and credit card
accounts, and much more.

CDM Network
MCB Bank is also proud of the fact that it is one of the few selected banks in Pakistan that offer
its customers with the services of Cash Deposit Machines (CDM). They are a quick, easy and
time saving alternative to standing in queues for making deposits in branches. All our CDMs are
available 24 hours a day and offer instant credit to your account. At our CCDM’s, you can make
deposits , withdraw cash (up to your daily limit), transfer money between your accounts, make
bill payments, and credit card payments (for MCB Credit Cards only), get mini-statements for
your bank and credit card accounts, and much more.

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Home Remittance
Send FREE, Receive FREE
MCB Home Remittances offers an unmatched service for overseas Pakistanis to send money
home FAST and FREE across Pakistan within our large network of over 1400 plus branches.

 MCB Home Remittance Service is FREE & INSTANT throughout our network of
international send-agents like "Money Gram", "Xpress Money" and ""RIA-IME". Pick up
your remittances from any MCB Bank branch displaying these logos.

 MCB Burq raftaar Transfer (Straight to Account!) enables you, the Non-Resident-
Pakistanis, to send money to your loved ones in Pakistan through our hassle free straight
to account credit service.

 MCB Burq raftaar Cash (Cash in Hand!) is available via MCB's entire branch
network. Payments can be made at any MCB Bank branch to walk-in customers simply
with the provision of their Pin code and CNIC (No account number is required for such
transactions).

Call Center
The state of the art MCB call center is the right choice to keep you in step with your ever hectic
schedule by providing you round the clock services relating to your Bank Accounts, Visa cards
and MCB Lite at any point in time.
Our well-abreast and dedicated call center team is available 24 x 7, 365 days a year to ensure that
your daily financial obligations are taken care of guaranteeing you a good night’s sleep.
Welcome to the MCB Phone Banking Experience: 111-000-MCB (622)

MCB Call Center Offerings

Value Added Features

 Regional Languages
 Call Rating Feature

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Financial Services
 Funds Transfer Request
 Debit / Credit / Prepaid card Transactions Details
 Last Six Transactions Details
 All Credit Card Related Requests and Payments.
 24 Hours Visa Debit, MCB Lite, Prepaid, Credit Card Blocking
 Bill Payments PTCL , FESCO Account Balance Inquiry
 , GEPCO, LESCO, MEPCO, PESCO, QESCO, SEPCO, KWSB, LWASA, RWASA,
FWASA, GWASA, CDGK, SNGPL, SSGC, K- ELECTRIC, HESCO, IESCO, Mobilink,
Ufone, Zong, Telenor)
 Buy Mobile Top up ( Mobilink , Ufone , Zong , Warid , Telenor )
 Service Activation/Deactivation (SMS Alerts/ E-Statement/Credit Security/I-Insurance
etc)
 Product Booking Against Reward Points/Installment Plan
 Visa Debit Platinum Card Issuance & Replacement
 Request for Consumer Products (Home Loans/Car 4U/Credit Cards)

Non Financial Services

 MCB Credit & Prepaid Card Activation
 Credit Card Contact Details / Address Change Request
 Internet Banking Activation
 24 Hours Complaint Registration
 Mobile Banking Activation
 MCB Lite Activation
 MCB Products related information
 MCB Bank charges
 Telephonic PIN Generation
 Activation/Reactivation & Blocking of Self Service Products

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