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Glossary

Accountants The professionally qualified people Break-even charts Graphs that show how costs and
who have responsibility for keeping accurate revenues of a business change with sales. They
accounts and for producing the final accounts. show the level of sales the business must make
Accounts The financial records of a firm’s in order to break even.
transactions. Break-even level of output The quantity that must
Added value The difference between the selling be produced/sold for total revenue to equal
price of a product and the cost of bought-in total costs. It is also known as break-even point.
materials and components. Break-even point The level of sales at which total
Agent An independent person or business which costs = total revenue.
is appointed to deal with the sales and Buffer inventory level The inventory held to deal
distribution of a product or range of products. with uncertainty in customer demand and
The agent will either put an additional amount deliveries of supplies.
on the price to cover their expenses or will Business objectives The aims or targets that a
receive a commission on sales. business works towards.
Annual General Meeting A legal requirement for Business plan A document containing the business
all companies. Shareholders may attend and objectives and important details about the
vote on who they want to be on the Board of operations, finance and owners of the new
Directors for the coming year. business.
Appraisal A method of assessing the effectiveness Businesses These combine factors of production
of an employee. to make products (goods and services) which
Assets Those items of value that are owned by the satisfy people’s wants.
business. They may be fixed (non-current) or Capital The money invested into a business by the
short-term current assets. owners.
Average cost per unit The total cost of production Capital employed The total value of capital used in
divided by total output (sometimes referred to the business. This is: Shareholders’ equity plus
as ‘unit cost’). non-current liabilities.
Balance of payments Records the difference Capital expenditure Money spent on fixed assets
between a country’s exports and imports. which will last for more than one year.
Balance sheet Shows the value of a business’s Cash flow The cash inflows and outflows of a
assets and liabilities at a particular time. It is business over a period of time.
sometimes referred to as ‘statement of financial Cash flow cycle Shows the stages between paying
position’. out cash for labour, materials, and so on, and
Batch production When a quantity of one product receiving cash from the sale of goods.
is made, then a quantity of another item will Cash flow forecast An estimate of future cash
be produced (that is, batches, usually as orders inflows and outflows of a business, usually on
come in). a month-by-month basis. This then shows the
Bonus An additional amount of payment above expected cash balance at the end of each month.
basic pay as a reward for good work. Cash inflows The sums of money received by a
Brand image An image or identity given to a business during a period of time.
product, which gives it a personality of its Cash outflows The sums of money paid out by a
own and distinguishes it from its competitors’ business during a period of time.
brands. Chain of command The structure in an
Brand loyalty When consumers keep buying organisation which allows instructions to be
the same brand again and again instead of passed down from senior management to
choosing a competitor’s brand. lower levels of management.
Brand name The unique name of a product that Closed shop All employees must be a member of
distinguishes it from other brands. the same trade union.

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Glossary

Closing cash (or bank) balance The amount of cash Disposable income The level of income a taxpayer
held by the business at the end of each month. has after paying income tax.
This becomes next month’s opening cash balance. Distribution channel The means by which a
Commission Payment relating to the number of product is passed from the place of production
sales made. to the customer or retailer.
Communication The transferring of a message Dividends Payments made to shareholders from
from the sender to the receiver, who the profits (after tax) of a company. They are
understands the message. the return to shareholders for investing in the
Communication barriers Factors that stop company.
effective communication of messages. Division of labour When the production process
Competitive pricing When the product is priced in is split up into different tasks and each worker
line with or just below competitors’ prices to performs one of these tasks. It is a form of
try to capture more of the market. specialisation.
Conglomerate integration When one firm merges E-commerce The buying and selling of goods and
with or takes over a firm in a completely services using computer systems linked to the
different industry. It is also known as internet.
diversification. Economic growth When a country’s Gross
Consumer boycott When consumers decide not to Domestic Product increases – more goods and
buy products from businesses that do not act services are produced than in the previous year.
in a socially responsible way. Economic problem When there exist unlimited
Contract of employment A legal agreement wants but limited resources to produce the
between employer and employee listing the goods and services to satisfy those wants. This
rights and responsibilities of workers. creates scarcity.
Contribution When referring to a product, this is Economies of scale The factors that lead to
its selling price less its variable cost. a reduction in average costs as a business
Cost of goods sold The cost of producing or increases in size.
buying-in the goods actually sold by the Entrepreneur A person who organises, operates
business during a time period. and takes the risk for a new business venture.
Cost-plus pricing The cost of manufacturing the Environment Our natural world including, for
product plus a profit mark-up. example, pure air, clean water and undeveloped
Currency appreciation Occurs when the value countryside.
of a currency rises – it buys more of another Ethical decisions Decisions based on a moral code.
currency than before. Sometimes referred to as ‘doing the right
Currency depreciation Occurs when the value of a thing’.
currency falls – it buys less of another currency Exchange rate The price of one currency in terms
than before. of another, for example £1: $1.5.
Current assets Those assets owned by a business Exchange rate appreciation The rise in the value
and used within one year. of a currency compared with other currencies.
Current liabilities Short-term debts owed by a Exchange rate depreciation The fall in the value
business. of a currency compared with other currencies.
De-industrialisation Occurs when there is a Exports Goods and services sold from one country
decline in the importance of the secondary, to other countries.
manufacturing, sector of industry in a country. External benefits The gains to the rest of society,
Delegation The act of giving a subordinate the other than the business, resulting from
authority to perform particular tasks. It is very business activity.
important to remember that it is the authority External communication Communication
to perform a task that is being delegated, not between the organisation and other
the final responsibility. organisations or individuals.
Depreciation The fall in the value of a fixed asset External costs Costs paid for by the rest of society,
over time. other than the business, as a result of business
Direct taxes These are paid directly from incomes, activity.
for example, income tax or profits tax. External finance Finance obtained from sources
Diseconomies of scale The factors that lead to an outside of and separate from the business.
increase in average costs as a business grows External growth When a business takes over or
beyond a certain size. merges with another business.

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Glossary

External recruitment When a vacancy is filled by Gross profit This is made when sales revenue is
someone who is not an existing employee and greater than the cost of goods sold.
will be new to the business. Horizontal integration When one firm merges
Factors of production Those resources needed with or takes over another firm in the
to produce goods or services. There are four same industry at the same stage of
factors of production and they are in limited production.
supply. Illiquid This means that assets are not easily
Feedback The reply from the receiver which convertible into cash.
shows whether the message has arrived, been Import quota A physical limit or restriction
understood and, if necessary, acted upon. on the quantity of a product that can be
Final accounts Accounts produced at the end of imported.
the financial year that give details of the profit Import tariff A tax on an imported product.
or loss made over the year and the worth of Imports Goods and services bought in by one
the business. country from other countries.
Fiscal policy Any change by the government in tax Income statement A document that records the
rates or public-sector spending. income of a business and all costs incurred to
Fixed costs Costs that do not vary with the earn that income over a period of time (for
number of items sold or produced in the short example one year). It is also known as a profit
run/term. They have to be paid whether the and loss account.
business is making any sales or not. They are Incorporated businesses Companies that have
also known as overhead costs. separate legal status from their owners.
Flow production Where large quantities of a Indirect taxes These are added to the prices
product are produced in a continuous process. of goods and taxpayers pay the tax as they
It is sometimes referred to as mass production. purchase the goods, for example, VAT.
Focus group A group of people who are Induction training An introduction given to a
representative of the target market. They new employee, explaining the firm’s activities,
provide information about a specific product customs and procedures and introducing them
or general spending patterns over a period to their fellow workers.
of time. This helps with development and Industrial tribunal A legal meeting which
sales. considers workers’ complaints of unfair
Formal communication When messages are dismissal or discrimination at work.
sent through established channels using Inflation The increase in the average price level of
professional language. goods and services over time.
Franchise A business based upon the use of the Informal communication When information
brand names, promotional logos and trading is sent and received casually with the use of
methods of an existing successful business. everyday language.
The franchisee buys the licence to operate this Informative advertising Where the emphasis of
business from the franchisor. advertising or sales promotion is to give full
Free trade agreements These exist when countries information about the product.
agree to trade imports/exports with no Integration When one business is integrated into
barriers such as tariffs and quotas. another one.
Fringe benefits Non-financial rewards given to Internal communication Communication between
employees. members of the same organisation.
Full-time employees Employees who work full Internal finance Finance obtained from within the
time will usually work 35 hours or more a business itself.
week. The number of hours that workers Internal growth Occurs when a business expands
usually work in a week will vary from one its existing operations.
country to another. Internal recruitment When a vacancy is filled by
Globalisation The term now widely used to someone who is an existing employee of the
describe increases in worldwide trade and business.
movement of people and capital between Job analysis Identifies and records the
countries. responsibilities and tasks relating to a job.
Gross Domestic Product (GDP) The total value Job description Outlines the responsibilities and
of output of goods and services in a country duties to be carried out by someone employed
in one year. to do a specific job.

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Glossary

Job enlargement Where extra tasks of a similar or range, so that the marketing department
level of work are added to a worker’s job knows how much may be spent.
description. Marketing mix A term which is used to describe
Job enrichment Involves looking at jobs and all the activities which go into marketing a
adding tasks that require more skill and/or product or service. These activities are often
responsibility. summarised as the four Ps – product, price,
Job production Where a single product is made at place and promotion.
a time. Marketing strategy A plan to combine the right
Job rotation Involves workers doing each specific combination of the four elements of the
task for only a limited time and then doing a marketing mix for a product or service to
different task. achieve a particular marketing objective(s).
Job satisfaction The enjoyment derived from Market-orientated business A business that carries
feeling that you have done a good job. out market research to find out consumer wants
Job specification A document that outlines before a product is developed and produced.
the requirements, qualifications, expertise, Mass market Where there is a very large number of
physical characteristics, and so on, for a sales of a product.
specified job. Medium of communication The method used
Just-in-time (JIT) A production method that to send a message, for example, a letter is
involves reducing or virtually eliminating the a method of written communication and a
need to hold inventories of raw materials or meeting is a method of verbal communication.
unsold inventories of the finished product. Merger When the owners of two businesses agree
Supplies arrive just at the time they are needed. to join their firms to make one business.
Kaizen A Japanese term meaning ‘continuous Message The information or instructions being
improvement’ through the elimination of passed by the sender to the receiver.
waste. Micro-finance The provision of financial services –
Leadership styles The different approaches to including small loans – to low income people
dealing with people when in a position of not served by traditional banks.
authority – autocratic, laissez-faire or democratic. Mixed economy This has both a private sector and
Lean production A term for those techniques a public (state) sector.
used by businesses to cut down on waste and Monetary policy A change in interest rates by the
therefore increase efficiency, for example, by government or central bank, for example the
reducing the time it takes for a product to be European Central Bank.
developed and become available for sale. Motivation The reason why employees want to
Liabilities Debts owed by the business. work hard and work effectively for the business.
Limited liability The liability of shareholders in a Multinational businesses These have factories,
company is limited only to the amount they production or service operations in more than
invested. one country. These are sometimes known as
Line managers Those who have direct responsibility transnational businesses.
over people below them in a hierarchy of an Need A good or service essential for living.
organisation. Net cash flow The difference, each month,
Liquidity The ability of a business to pay back its between inflows and outflows.
short term debts. Net profit (also called Profit or Profit before tax)
Market research The process of gathering, The profit made by a business after all costs
analysing and interpreting information about a have been deducted from sales revenue. It is
market. calculated by subtracting overhead costs from
Market segmentation Where the market has been gross profits.
divided up into groups of consumers who have Niche market A small, usually specialised, segment
similar needs. of a much larger market.
Market share The percentage of total market sales Non-current assets Items owned by a business for
achieved by one brand or business. more than one year.
Marketing budget A financial plan for the Non-current liabilities Long term debts owed by
marketing of a product or product range for a business.
a specified period of time. It specifies how Off-the-job training Involves being trained away
much money is available to market the product from the workplace, usually by specialist trainers.

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Glossary

On-the-job training Occurs by watching a more Product-orientated business A business whose


experienced worker doing the job. main focus of activity is on the product itself.
One-way communication Involves a message Profit The total income of a business (sales revenue)
which does not call for or require a response. less total costs.
Opening cash (or bank) balance The amount of Profit sharing A system whereby a proportion of
cash held by the business at the start of the the company’s profits is paid out to employees.
month. Promotional pricing When a product is sold at a
Opportunity cost The next best alternative given very low price for a short period of time.
up by choosing another item. Protectionism When a government protects
Organisational structure Refers to the levels of domestic firms from foreign competition using
management and division of responsibilities tariffs and quotas.
within an organisation. Quality To produce a good or a service which
Packaging The physical container or wrapping for meets customer expectations.
a product. It is also used for promotion and Quality assurance The checking for the quality
selling appeal. standards throughout the production process,
Partnership A form of business in which two or whether it is the production of a product or
more people agree to jointly own a business. service.
Partnership agreement The written and legal Quality control The checking for quality at the
agreement between business partners. It is end of the production process, whether it is
not essential for partners to have such an the production of a product or service.
agreement but it is always recommended. Questionnaire A set of questions to be answered
Part-time employment Often considered to be as a means of collecting data for market
between 1 and 30–35 hours a week. research.
Penetration pricing When the price is set lower Quota sample When people are selected on the
than competitors’ prices in order to be able to basis of certain characteristics (such as age,
enter a new market. gender or income) as a source of information
Performance-related pay Pay that is related to for market research.
the effectiveness of the employee, where their Random sample When people are selected at random
output can easily be measured. as a source of information for market research.
Persuasive advertising Advertising or promotion Real income The value of income; it falls when
that is trying to persuade the consumer that prices rise faster than money income.
they really need the product and should buy it. Receiver The person who receives the message.
Pressure group A group made up of people who Recession A period of falling Gross Domestic
want to change business (or government) Product.
decisions, which takes action such as organising Recruitment The process from identifying that the
consumer boycotts. business needs to employ someone up to the
Price elasticity A measure of the responsiveness of point at which applications have arrived at the
demand to a change in price. business.
Price skimming Where a high price is set for a new Redundancy When an employee is no longer
product on the market. needed and so loses their job. It is not due to
Primary research The collection and collation of any aspect of their work being unsatisfactory.
original data via direct contact with potential Retained profit The net profit reinvested back into
or existing customers. It is also called field a company after deducting tax and payments to
research. owners, such as dividends.
Primary sector This sector of industry extracts and Revenue The income of a business during a period
uses the natural resources of the Earth. of time from the sale of goods or services.
Private benefits The gains to a business. Total revenue = quantity sold × price.
Private costs The costs paid for by business. Revenue expenditure Money spent on day-to-day
Product life cycle Describes the stages a product expenses which do not involve the purchase of
will pass through from its introduction, a long term asset, for example wages or rent.
through its growth until it is mature, and then Salary Payment for work, usually paid monthly.
finally its decline. Sales promotion Incentives such as special offers
Productivity The output measured against the or special deals aimed at consumers to achieve
inputs used to create it. short term increases in sales.

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Glossary

Sales revenue The income of a business during becomes part of the ‘predator’ business (the
a period of time from the sale of goods or firm that has taken it over).
services. Target audience Refers to people who are potential
Sample The group of people who are selected to buyers of a product or service.
respond to a market research exercise, such as a Tertiary sector This sector of industry provides
questionnaire. services to consumers and the other sectors of
Scarcity The lack of sufficient products to fulfil the industry.
total wants of the population. Total costs Fixed and variable costs combined.
Secondary research Information that has already Total Quality Management (TQM) The
been collected and is available for use by continuous improvement of products and
others. It is also called desk research. processes by focusing on quality at each stage
Secondary sector This sector of industry of production.
manufactures goods using the raw materials Trade union A group of workers who have joined
provided by the primary sector. together to ensure their interests are protected.
Share ownership Where shares in the company are Trading account Shows how the gross profit of a
given to employees so that they become part business is calculated.
owners in the company. Transmitter or sender The person starting off the
Shareholders The owners of a limited company. process by sending the message.
They buy shares which represent part Two-way communication When the receiver
ownership of a company. gives a response to the message and there is a
Social benefits External benefits + private benefits. discussion about it.
Social costs External costs + private costs. Unemployment Exists when people who are
Social enterprise A business that has social willing and able to work cannot find a job.
objectives as well as an aim to make a profit to Unincorporated business A business that does
reinvest back into the business. not have a separate legal identity. Sole
Social responsibility When business decisions traders and partnerships are unincorporated
benefit stakeholders other than shareholders, for businesses.
example, a decision to protect the environment Unlimited liability The owners of a business
by reducing pollution using the latest and can be held responsible for the debts of the
‘greenest’ production equipment. business they own. Their liability is not limited
Sole trader A business owned by one person. to the investment they made in the business.
Span of control The number of subordinates USP (Unique Selling Point) The special feature
working directly under a manager. of a product that differentiates it from the
Specialisation Occurs when people and businesses products of competitors.
concentrate on what they are best at doing. Variable costs Costs that vary directly with the
Staff managers Specialists who provide support, number of items sold or produced.
information and assistance to line managers. Vertical integration When one firm merges
Stakeholder Any person or group with a direct with or takes over another firm in the
interest in the performance and activities of a same industry but at a different stage of
business. production. Vertical integration can be
Start-up capital The finance needed by a new forward or backward.
business to pay for essential fixed and current Wage Payment for work, usually paid weekly.
assets before it can begin trading. Want A good or service that people would like
Sustainable development Development that does to have, but that is not essential for living.
not put at risk the living standards of future People’s wants are unlimited.
generations. Workforce planning Establishing the workforce
Sustainable production methods Production needed by the business for the foreseeable
methods that do minimum damage to the future in terms of the number and skills of
environment. employees required.
Takeover or acquisition When one business buys Working capital The finance needed by a business
out the owners of another business which then to pay its day-to-day costs.

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