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A business case for sponsorship on

The Open University’s part-time MBA

Presented by Nick Weston, Project Manager to


Paul Samson, Logistics Director, Kingston Pharmaceuticals

20th July 2017


Overview
As part of my career development at Kingston, I would like you to consider providing financial
support for me to study a part-time, flexible MBA with The Open University (OU).

I’m applying for sponsorship because I’m committed to building a career within the business
and feel my future contribution would benefit greatly from developing transferable skills and
enhanced decision making capabilities through an MBA.

This proposal is designed to help you make an informed decision about sponsoring my
studies, giving you an overview of the course itself, the commitment it requires and the cost.

It covers the following areas:

 Why I’ve chosen the OU MBA

 How the programme is structured

 How I intend to fit study around my working commitments

 Which skills and capabilities the MBA will help me develop to benefit the organisation

 The level of financial contribution I need and the terms of the sponsorship.
1

1a. Why The Open University MBA?

Having researched MBA providers I've decided that the OU Business School offers the best
programme for my needs. Amongst all part-time MBAs it is the best placed to fit around my
day to day working commitments.
The strengths of the OU programme are:

 Flexibility - The programme is designed for busy professionals and allows study to
be easily integrated into working life. The MBA can be done over a period of up to 7
years and there is the flexibility to stop and start if work commitments become a
priority. It is accessible from anywhere in the world through the OU's virtual learning
platform.

 Quality – The OU MBA has triple accreditation from the world’s leading MBA bodies
AMBA, EQUIS and AACSB. The OU is amongst only 1% of Business Schools
worldwide that are triple accredited. Many of the tutors are practicing business
experts and the Business School has an International Advisory Board comprised of
senior figures from public and private enterprises worldwide who contribute to the
design and delivery of the programme.

 Value for money - the course fees are amongst the lowest of all the triple accredited
MBAs and payment can be made in installments over the duration of the programme.
Later in my proposal I explain the costs in greater detail, and propose the level of
sponsorship I need to complete the course.

 Approach - I've been impressed by the OU's practical and applied style of learning
and how they promote 'critical engagement', encouraging students to question
management theories and their application. Project work can be based on real life
challenges within our business and I believe this will allow me to apply my learning in
a very hands on way.
How is the programme structured?

The OU MBA is designed to take three years to study (although it can be completed in 2
years or up to seven years if necessary). I intend to complete the qualification in three and a
half years studying part-time.

The programme is divided into two stages. Stage 1 comprises of a compulsory module which
develops core skills in areas such as managing people, marketing, project management,
finance, operations and supply chain management. Stage 2 makes up to two thirds of the
MBA and includes both compulsory modules such as corporate finance and strategy, and
electives which will enable me to focus on developing areas of expertise needed by our
organisation. See the following section for details of the skills and capabilities I intend to
develop.
2.

2a. How will my MBA benefit my organisation?

I have no doubt that an MBA will enable me to make a greater contribution operationally and
strategically. Below I've listed the specific business needs my MBA will cover followed by an
overview of each module.

 Managing Financial Resources and Performance

 Project Management

 Understanding Corporate Governance and Stakeholders

 Leadership and Management Development

 Strategy Development and Implementation

 Marketing Strategy Development

 Human Resource Management

 Developing Operational Efficiencies

 Sustainable and Responsible Management

 Financial Strategic Development.

You’ll be able to see how these needs are explored in the modules below:

B716 or BXFT716 (for the 2 year option) Management: perspectives and practice
(Compulsory module)

Covers the following organisational needs:

Leadership and management development, Managing financial resources and performance,


Strategy development and implementation, Marketing strategy development, Project
management, Human resource management, Developing operational efficiencies

This compulsory Stage 1 module will help me elevate my understanding of many important
areas of management practice including strategy, accounting, marketing, operations, project
and change management.

The core skills it will help me develop are:

 Greater understanding of management frameworks, theories and tools and my ability


to engage critically with them in the context of our own management and working
culture

 Enhanced awareness of the wider context in which our business and management
takes place, increasing my ability to work confidently across sectors and national
boundaries
 The interpersonal and conceptual skills that will help me plan and implement these
ideas and frameworks successfully within our organisation.

BB835 The dynamics of strategy (Compulsory module)

Covers the following organisational needs:

Strategy development and implementation, Sustainable and responsible management

This compulsory module will enhance my appreciation of strategy and its implementation
within our organisation, and specifically help me to understand:

 The strategy process in context of our current management practice and the different
levels at which strategies are made and implemented

 The best use of our resources and capabilities, and the impacts of different strategic
options on our stakeholders, culture, structure and systems

 How we can improve our decision making processes, considering risks and ethical
considerations, and overcoming barriers to implementation

 How we can respond to the impact of changes in our macro environment.

BB831 Corporate finance (Compulsory module)

Covers the following organisational needs:

Leadership and management development, Understanding corporate governance and


stakeholders, Financial strategic development

This is a wide-ranging compulsory module that will boost my understanding of the financial
strategy issues that affect organisations. It will enable me to develop specialist skills in:

 Investment decision-making, both for projects and for companies

 The preparation of capital investment proposals

 Company valuation

 Corporate finance techniques to support business decisions

 The fundamentals of financial analysis and corporate finance theory including


corporate governance; investment risk and capital structure management; and project
appraisal and company valuation methods.
B839 MBA project: making a difference (Compulsory module)

This project is an integral part of the MBA and an ideal opportunity to link theory and practice.

It will enable me to apply core aspects of my learning to our organisation and effectively play
the role of a consultant addressing a specific business issue or challenge

The module had three phases which will ensure the project is developed and delivered with
rigour:

 Scouting - I will work with colleagues to explore a range of potential projects in our
organisation or others, and prepare three proposals which I will discuss with my tutor
and select the best.

 Scoping - this phase will enable me to clearly define the scope and objectives of the
project.

 Implementing - this involves the process of implementing the ideas and realising the
aims of the project.

At each stage I will benefit from individualised coaching by my tutor and throughout the
module will be able to attend two day schools, a residential school and benefit from online
tutorial sessions.

The module develops key senior management skill and encourages considered decision
making. It will give me a flexible framework for solving complex problems and enable me to
develop transferable skills that I can apply to other areas of my job.

BB841 Managing financial risk

Covers the following organisational needs:

Leadership and management development, Understanding corporate governance and


stakeholders, Financial strategic development

As part of my development I would like a better understanding of the various financial risks
that affect organisations – credit risk, liquidity and refinancing risk, interest-rate risk, foreign
exchange risk and operational risk.

This module will give me a greater understanding of the following areas:

 How companies, public sector and ‘not-for-profit' organisations can raise finance

 The different features of financing instruments

 How to undertake a ‘risk-mapping' of a company or organisation

 Measuring financial risks

 How and why financial risks may be managed (including how derivatives and other
financial instruments may be employed in such risk management)

 The implications of IFRS for financial risk management.


BB845 Strategic human resource management

A module dedicated to organisational needs around human resource management.

I'm interested in improving my understanding of human resource management at a strategic


level and this module will cover many different aspects of this subject. It will give me the
opportunity to work collaboratively on strategic human resource management (SHRM) issues
and find, review and evaluate information relevant to key aspects in the context of our
organisation.

Some of the areas covered by the module are:

 The differences between strategic human resource management and more


operationally-focused personnel management

 How to influence decisions regarding the management of human resources within


organisations

 Theories, models and case studies and how to critically appraise examples and
‘solutions' for the management of people

 Creative approaches to the different dimensions of SHRM and how they impact upon
each other and upon the business

 The internal and external factors which can affect people management strategies

 The changes in work and organisations that will impact upon the HRM function into
the future.

BB849 Supply chain management

Supply chain management is a fundamental skill in today’s competitive business environment


and organisations that excel in this function see the benefit in their performance.

This module will provide me with an in-depth insight into supply chain theory design and best
practice taking into account issues such as ethics, sustainability and risk management. This
will enable me to question and reflect upon our organisation and its role in the supply chain.

BXM871 Managing in the digital economy

It’s vital to get to grips with new technologies and understand the impact they could have on
our operations, sales and long-term success. With this module I would gain a greater
understanding of the following areas:

 How organisations integrate different management functions in the context of


technological change

 Critical and analytical cognitive skills


 Key skills in data interpretation and sharing, online communication, self-awareness
and self-management, and working with others

 Ethical sensitivity and reflective skills

Note: Managing in the digital economy is a MOOC. Registration for this module requires the
holding of all four Certificates of Achievement from the four FutureLearn MOOCs in the Digital
Economy program (Effective Supply Chain Management, Success through Market
Segmentation, Selling through Customer Insight, and Finance for Business Growth).

2b. How I intend to fit study around my working commitments

The OU MBA is very flexible and predominantly based on learning from home, although there
may be some locally based tutor groups. The majority of this will be completed in evenings
and weekends. There is also the option of a small number of residential schools over three to
five days at key points in the course.

In line with the company's policy on study leave, ideally I would like to take 5 days’ time off
each calendar year.

Work-based projects

Although the course is a very demanding, I will make sure that it does not compromise my
responsibilities at work. Quite the opposite, I fully expect to be able to apply the skills I learn in
work-based scenarios from a very early point in my MBA.
3a. What is the cost and how much sponsorship will I need?

The OU MBA represents excellent value for money

One of the attractions of the OU MBA is the value for money it offers. As you can see from the
chart below, the fees are amongst the lowest of other triple accredited UK business schools.

Unlike many business schools the OU fee includes the cost of books and study materials,
accommodation and food at residential schools and tutorials, access to a bespoke e-learning
environment and project supervision, as well as examination fees.

The figures shown above represent 2017/18 UK fees only.

The cost of my MBA

I plan to complete my MBA over 3.5 years, graduating in 2017.

As the fees are reviewed annually I can only give an indication of the total cost at this stage,
which is £16,332 - £17,000

The initial cost of Stage 1 of my studies would be £5,666

If you are able to sponsor me, I will be able to provide the actual cost of each year's study at
the beginning of each academic year.

The contribution I need from the business:

In deciding my proposed contribution from the business, I would like you to consider the
following supporting information:

 Copies of my performance reviews from my personnel file


 My references from my current line manager Asif Khan, Northeast Regional Director
of Logistics

I'm confident that this proposal demonstrates that benefits the MBA would bring to our
organisation and also reflects the commitment I have to making a real difference at a senior
level.

With all these considerations in mind, I request that you support me by contributing 50% of
my MBA fees. The Open University has a straightforward process for employer sponsorship
and payment can be given at the start of each module. An invoice is raised directly to the
sponsor organisation requiring minimum administration. I would take care of the remainder of
the payment.

The payment for Stage 1 of the programme is needed by 18 October 2017 at the latest,
although it would be beneficial to pay well in advance of this.

I appreciate that you may wish to agree some terms in relation to issues such as:

 My continued tenure at Kingston once the course is completed, and the repayment of
any contribution should I leave within an agreed timeframe.

If we can reach an agreement, the fees can be paid flexibly:

Unlike many traditional MBA programmes, The Open University MBA does not require a
single upfront payment. Individual modules can be paid before study begins. This spreads the
cost over the duration of study.

Alternatively, there is a monthly installment option, which allows payment to be made for each
module over a period of one year at a low rate of interest.

To summarise...

I've given the MBA a great deal of thought and know that it will require commitment and self-
discipline. However I am confident it will enhance how I approach my work and help me take
my contribution to Kingston to a new level.

It's an exciting prospect and I would be very grateful for your support with this opportunity.

Thank you.

Nick Weston
Supporting information

I have enclosed the following documents, which provide a more in-depth guide to the OU
MBA.

 MBA Student prospectus

You can learn more about the Open University Business School and their MBA programme
online at http://business-school.open.ac.uk/

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