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Agile Digital

Marketing for
Startups
Noopur Pathak
Founder, foolproofconcepts.com
Noopur Pathak
FOUNDER - FOOLPROOFCONCEPTS.COM
CHIEF MEDIA EDITOR - INNOVATION ROOTS

Marketing & Advertising Professional

Media Editor and Interviewer

Ex-Ogivly Creative Intern

Performed for Doordarshan and Akashvani

A Hindi Poet & Spoken Word Artist

An Active Public Speaker


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Digital
Marketing
FORMS OF
ELECTRONIC MEDIA
The Conventional Linear Way
HOW WE GENERALLY MARKET

Phase 1 Phase 2 Phase 3 Phase 4


Client Brief/Requirement Planning Development Implementation
Lean
Startup way
LET'S DO IT!
Client Brief

Hi there,

We are glad to inform you the launch of new flavors of ‘Amazing Ice Creams’ in
this summer season - Coconut and Mango. This season, we decided to connect
children to their roots and the real flavors of their country.

(10 likes, 4 comments, 3 share and 2 follower per day).

Looking forward to a suitable ad copy along with creatives to achieve the goal.

Cheers!
Plan
3 MINUTES
Develop
5 MINUTES
Measure
3 MINUTES
Plan
2 MINUTES
Develop
5 MINUTES
Measure
2 MINUTES
Pair-Share
WHAT YOU LEARNED
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Let's be connected!
CONTACT NOOPUR

Email
noopur@foolproofconcepts.com

Twitter
@NoopurPathak

website
www.foolproofconcepts.com

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