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At Qpm, Ppm > Pcost The red line diminishes, but never
All costs are covered and then some! becomes zero.
2. ad valorem tax "a" (blue to green) is equal to "c" (red to
axis)
b=d
(c/q1)=(d/q2)
6. Average Product
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8. Average 12. Change in Demand
Revenue: Non-
Collusive
Oligopoly
The green curve is relatively elastic at E.G. due to a new marketing campaign.
prices above Ppm and relatively inelastic
13. Change in Quantity
at prices below Ppm.
Demanded
9. Average Total
Costs
At Qpm, Ppm=Pcost
All costs are covered, with no extra
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16. Community 21. Elastic Supply
Surplus
18. Constant
Returns to
Scale (LR)
At P*, Qs=Qd
23. Increasing Returns
To Scale (LR)
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25. Inferior Good 29. Marginal Revenue:
Non-Collusive
Oligopoly
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33. Operate at a Loss 37. Positive
Externality
of
Production
Any change in price would have no effect An increase in price reduces total revenue, and
on D. vice versa
36. Positive 40. Price
Externality of Floor
Consumption
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41. Price 45. Profit
Inelastic Maximisation
Demand
At P1, Qs < Qd
48. Shutdown
Instead of earning the lower price (P1), the
producer can earn the market price (P*). This is
measured as additional benefit derived from
producing the good (the blue arrow).
44. Productive
Efficiency
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49. Specific 53. Surplus
Tax
At P1, Qs > Qd
54. Tax incidence:
eg a toll charge or a fee
Elastic
50. Subsidy: Demand
Elastic
Demand
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57. Total Fixed Costs 60. Total
Revenue:
Perfect
Competition
Qs = 0 + dP
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64. Welfare loss (to society)
At quantities less than Q*, benefits are greater than costs and should be produced.
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