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ay SM ON SOCIAL OUNG PEOPLE CARE ABOUT OTH TT Pa Ta ce Elba aE RULE Strat) ue ge nena Gu ee aca Oram Ets PAULA CH ay TE St . OT ms Just like humans change their tone based on — One (dance club, job interview, family picnic), so too should brands ee Pie RO eu aoe uP CRon cs ] is conducive to wittiness and Vine brings out our silly sides. ET aC URC RC CU aL Ce UR Ue em ieee rte defining your brand tone will help you focus on which personality Peri ee OR tu RCC Clue

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