Evidence 2: Workshop “Products and services”

Ficha. 1565327

Tecnología Negociación Internacional

Servicio Nacional de Aprendizaje Sena, Modalidad Virtual

Lina Stefania Mancera Céspedes

Abril 2019
 Evidencia 2: Workshop “Products and services”

La lectura es una de las habilidades más utilizadas en el mundo, pero a la vez es la

menos motivante, dado que en ocasiones hay textos muy extensos y con vocabulario
complejo que dificulta su comprensión y le resta interés al texto; afortunadamente
existen nuevos métodos que facilitan obtener la información necesaria y con ello
aumentar el léxico personal.

En este orden de ideas y con la finalidad de cumplir con el propósito de esta evidencia,
consulte el material complementario denominado Integration of products and
services.

Luego de esta consulta, resuelva el siguiente taller sobre comprensión lectora:

1. Find the main idea of paragraphs 1, 2, 9, 10, 11, and 12, and write them in a
paragraph.

 Paragraphs 1

Three factors that combine to reshape the foundations of the modern economy, digital
revolution, international competition, cultural and structural trends.

 Paragraphs 2

Importance of each moment throughout the years in the history of the economy,
industrial era and digital age.

 Paragraphs 9

The raison d'être of the new emerging economy that is influenced by structural and
cultural changes.

 Paragraphs 10

Adaptation of products to the needs of the consumer, importance of energy to give life to
new digital products.
  Paragraphs 11

Digitalization, globalization and socio-cultural transformations combine to produce a

more versatile economy.

 Paragraphs 12.

Evolution of markets, from static and intelligent products and services to interactive, new
forms of exploration with respect to the design and labeling of products

2. Write a summary of ten lines from the text.

Three factors combine to reshape the foundations of the modern economy, digital
revolution, international competition and cultural and structural trends, all times in the
history of the economy are determinants from the industrial era to the digital age, the
deindustrialization has gone Along with a significant increase in services in advanced
economies, it is important that traditional industries prepare for digitalization, as
emerging countries move up the value chain, increasingly competing with producers and
service providers. advanced economies, the raison d'être of the new emerging economy
is influenced by cultural and structural changes, Europe has everything in its favor in this
new hyper-connected and interoperable economy, the strength in manufacturing now
must be urgent complemented by world class services.

3. Choose a paragraph and translate it with your own words.

The technological revolution, the Internet and digital communications are purposeful
technologies that undoubtedly transform economies, the economy is digital, all
traditional industries must prepare for digitalization, 41% of companies in Europe are still
classified as non-digital, do not use digital technologies and do not have strategies to do
it, only 2% take advantage of digital opportunities.
4. Choose ten words from the text and organize them alphabetically. Look for the
meaning of each word.

 Economy: Science that studies how a society is organized to produce its means
of existence.

 Emergent: That emerges from a certain thing or has a beginning in it.

 Scrutiny: Review or exhaustive analysis that is done of something.

 Outsourcing: Process by which a company or institution entrusts the

accomplishment of a part of its tasks or services to another company.

 Globalization: Economic, technological, political, social and cultural world-wide

process that consists of the increasing communication and interdependence
between the different countries of the world.

 Innovation: Modify existing elements in order to improve or renew them.

 Manufacturing: A phase of economic production of goods.

 Paradigm: synonym of an example, or to refer to something that is taken as a

model to follow.

 Potential: That it is not, it does not manifest or does not exist but it has the
possibility of being, of manifesting itself or of existing in a future.

 Provision: Action to provide or supply

5. Match the term with the corresponding meaning.

a Client d Things created by projects.

b Solution e A series of tasks to be done in a specified sequence.
c Engagement a A customer.
d Project b Products and services that solve a client’s problem.
e Deliverable c An agreement between client-service provider.