1. Apa itu Segmentation, Targeting, and Positioning?
Berdasarkan apa? Kata kunci STP?
2. Apa itu Needs, Wants, dan Demands? Berdasarkan apa? Kata kunci Needs Wants Demands? 3. Apa itu Strengths, Weaknesses, Opportunity and Threats? Berdasarkan apa? Kata kunci SWOT? 4. Contoh penggunaan STP, Needs Wants Demands, SWOT dalam suatu produk