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a person is lirerate, he can identify the provided data or information and understand

its meaning,

What does literate mean? What do we expect from a person who is literate?

The word litenute refers to a person who does not only rea

refers to a person who does not only read and write but also understand

and solve problems. Literate can also mean that a person is knowledgeable or well versed about

a specific subject, such as history and science.

IMPORTANCE OF LITERACY

"The teacher's goal is to make sure that the students will understand the lessons taught

in the classroom. Not everyone processes information and learning in a similar manner, so

the teacher applies different learning strategies, such as watching films, listening to musical

scores, or reading articles from a magazine, to communicate the lesson clearly. In this way,

the students will easily understand the topic. If the subject is well understood, the students

will more likely be interested in discovering more information about the lesson on their own.

On the other hand, if the teacher fails to communicate the lesson effectively, the students

will find it difficult to understand the topic being discussed. This can result to misinformation

or misinterpretation of what is being taught.

How then can effective communication be achieved?

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HOW INFORMATION IS TRANSMITTED

With or without modern

technology, people communicate

orally. Through the spoken

language, one person can express

what he wants to say to another

person.

But what if two people do not

speak the same language? They will

most likely exchange hand gestures

or talk through eye contact. In the

photo on the right, the Filipino

vendor and a foreigner are unable

to understand each other because

of the language barrier. Although

speaking is not involved, their

means of communication becomes

Communication becomes effective

effective once the message each

once the message conveyed is understood.

person wants to convey is clearly

understood.

moto Digital Age

3nformation through

Apart from oral communication, people also exchange messages or information the
writing. When the system of writing and alphabet was not yet invented, thoughts and

were expressed through symbols and drawings.

The painting below, for example, may indicate that the prehistoric people who pai

the animals on the cave were probably hunters or herders. This is one proof thar them

communication has gone a long way our ancestors communicated through stone carui

while the present generation through instant messaging or e-mails.

e proof that the means of

Paleolithic cave painting of a bison found in Altamira, Spain

Using the best form of technology possible, such as computers and tablets, it is now easier

to discover many things because information is readily available on the World Wide Web or

simply web. The web allows users across the globe to navigate different websites and access

information using the Internet.

As we progress, the way we acquire and access information also evolves. In a fast-paced

world with so many challenges, being literate is essential for learning and communicating.

But a person needs to be more than just literate in order to survive and keep up with the

advancement.

MEDIA LITERACY

As centuries passed, a variety of information can now be accessed, not only by reading

books, but also through the use of different forms of media and the technology that are

on hand.

In school, literacy has been referred to as "the ability to read and write," but with the

technological advancement in the 21st century, essential literacy skills were also developed.

Information literacy and technology literacy are two of the 21st century skills which modern

learners should possess so they can be globally competitive. How are these 21st century skills

related to media literacy?


Media literacy is the ability to access, analyze, evaluate, and create media. The word

media refers to the different means of communication, such as television, radio, newspapers,

magazines, and the Internet. If you can understand the complex messages from the

aforementioned media, then you are media literate.

Importance of Media Literacy

Media literacy is the ability to exercise critical thinking when analyzing different forms

of media. Through critical thinking, a student is able to analyze and evaluate the logical

connection between ideas. Educators believe that media literacy is an effective and engaging

way for students to apply critical thinking skills to a wide range of issues. For example, a media

literate student can retrieve information for a report needed in class using the computer.

Then, he can download a related video for the report and use it alongside his PowerPoint

presentation

Through media literacy, one will be able to understand the significant role of the media

in our society and how largely it influences its users. If a person has skills in media literacy, he

will be able to discern what information is factual, truthful, and objective through

critical thinking

Media literacy enables a person to become competent in processing and assessing the form

of media one uses. A media literate person is able to think independently and makes his own

opinion instead of relying on what the media dictates.

Media literacy skills can help students become well informed using the different forms

of mass media simultaneously. These skills will allow students to develop an intellectual and

artistic sense on how they can create useful and effective forms of media by themselves.

INFORMATION LITERACY

Aside from acquiring knowledge and becoming literate, a person should know how he can

acquire relevant information. Although information is easily accessible nowadays, a person


should know what essential details are needed for his research.

Information pertains to a specific data acquired for a specific purpose. Gathering

information or data depends upon the person's need. For example, a high school student who

is researching about the health benefits of herbs for a science project should find information

about plants. Gathering the facts will allow that student to educate himself about the topic

being studied.

Thus, information literacy is the skill that allows a person to recognize when information

is needed and how he will be able to access, locate, evaluate, and use it effectively.

Importance of Information Literacy

Information literacy lets you distinguish which among the sources of information are

relevant. This allows an individual to discover where to get the information, such as visiting

the library or going online to make a research.

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