NAME : MUHAMMAD HARITH BIN SHAHRUDDIN STUDENT ID : 2008708697

GROUP : AC 110 3A

Thesis statement : Factors that make Naza group to be strong position in the year
2009

1. Strong effort from the management team to be best choice car-dealer in

Malaysia.

a) Naza group recorded an increase of 20% in the sales of its locally models

b) Increasing their efficient and effective method in dealing with customers.

For example, Naza Group of Companies plans to explore various executive

development programs and learning solutions.

- Naza group was taking part of program such Motorola University Six
Sigma programs, as part of the company’s initiative to improve its
business process efficiency and strengthen its talent development.

2. Implementing with new high prestigious projects.

a) The Naza Group unveiled its upcoming 50-storey office tower

- RM4 billion high-end integrated residential and commercial

development project, platinum park development is set to be the
single largest luxury development undertaken by a Bumiputra
company in the heart of Kuala Lumpur.

b) Naza TTDI launches two more project which are TTDI Kajang and TTDI
Shah Alam.

3. Obtaining new award from foreign companies and agencies.

a) Nazim get award for building peugeot in Malaysia.

- This is significant award as they can enhance relationship between

Malaysia and France.

b) Naza Kia wins Kia Motors Asia-Pasific Development Award

- To be selected as best Asia-Pasific Development Award among 2732

dealers in 52 countries.

4. To be main distributor in Malaysia.

 a) Planning to sell Chevrolets in Malaysia.

- The new and exclusive distributor of Chevrolet vehicles in Malaysia, aims to

boost sales of the US-based auto brand in Malaysia by introducing new Chevrolet
models.
b) Naza group aggressive to sell imported car such as Ferrari, brabus and
Maserati.

Naza to sell Chevrolets

By EUGENE MAHALINGAM

Group also plans CKD operations for certain models

eugenicz@thestar.com.my

KUALA LUMPUR: The Naza group, the new and exclusive distributor of Chevrolet vehicles in
Malaysia, aims to boost sales of the US-based auto brand in Malaysia by introducing new
Chevrolet models.

Naza is targeting to sell 1,600 Chevrolet vehicles this year, underpinned by sales of the Cruze
that it expects to launch in the second quarter, according to Naza group of companies joint
executive chairman and chief executive officer Datuk SM Faisal Tan Sri SM Nasimuddin.
“We expect to sell 1,200 to 1,500 units of the Chevrolet Cruze this year,” he said after signing a
distributor sales and service agreement with US-based car manufacturer General Motors Corp
(GM) yesterday.

Faisal said Naza was looking to introduce a full line-up of Chevrolet vehicles but declined to say
what potential models were in the pipeline.

Datuk SM Faisal ... ‘We expect to sell 1,200 to 1,500 units of the Chevrolet Cruze this year.’

But Naza Motor Trading Sdn Bhd Chevrolet country director Sanjeev Garg said the Chevrolet
Colorado pick-up truck could be introduced some time next year.

The agreement with GM will see unlisted Naza establishing and maintaining a network of
dealers to promote, sell and service Chevrolet vehicles, including the sale of parts and
accessories.

Should Naza achieve its forecast target this year, the sales of Chevrolets will almost triple
compared to the 564 units that were sold in Malaysia in 2009.

“We’ll be putting in more than enough resources to push the brand,” Faisal said, without
elaborating.

Sanjeev noted that the Cruze, a compact sedan, was “the leading product in its segment” in
several markets in the Asia Pacific region.

He said 10,000 to 12,000 units of the Cruze were sold each month in China while 800 to 1,200
units were sold monthly in India.

In Singapore, between 100 and 150 units of the Cruze are sold each month while Australia
records 2,000 units sold every month, according to Sanjeev.

Meanwhile, Faisal said Naza was also exploring the possibility of starting completely-knocked-
down operations for certain Chevrolet vehicles by 2011 through the group’s assembly plant in
Gurun, Kedah.

“We will explore ways to develop the local assembly of Chevrolet vehicles in Malaysia,
including manufacturing and export of these vehicles to the regional market,” he said, adding
that Naza was aiming to increase the number of Chevrolet dealerships in Malaysia to 18 sales,
service and spare parts centres by the end of the year from eight currently.

All 18 outlets will be 3S (sales, service and spare parts) centres, of which five will be Naza’s
own branches, according to Faisal.

Other than Chevrolet, Naza is currently also the country’s main distributor for automotive
marques Ferrari, Peugeot, Kia, Brabus and Maserati.
Naza Group records 20% Sales Increase
Kuala Lumpur, 5th May 2009 - Naza Group recorded an increase of 20% in sales of its mainly
locally assembled models in the first 4 months of the current year of business compared to the
same period the year before (Jan-Apr 2009 vs. Jan-Apr 2008).

This was made known today by the Executive Chairman and CEO of Naza Group, Mr. SM
Nasarudin SM Nasimuddin, in Kuala Lumpur. The increase of sales is attributable, among other
factors, to an increase in the sales efforts of Naza Kia Sdn Bhd, Naza Corporation and Nasim
Sdn. Bhd.

Of note is the fact that the 1.4-litre 206 Bestari 5-door hatchback accounts for a larger share in
overall locally assembled passenger car model sales of the Group, recording 1124 units, second
to the Citra 2.0L MPV by Naza Kia, which recorded 1560 units. 206 sales represent about 1/5th
of the total locally assembled models sold to date this year.

A major pull-factor for customers was the introduction of new models – Rondo, 407, 308 VTi,
308 Turbo. Newly introduced limited volume models like the Peugeot 207CC and 308GT also
attracted lots of new customers who are interested in new value European styling, handling and
performance.

“We believe this reflects the reality that there customers with stable careers and finances, who
understand and appreciate the good products, value, packages we offer. Not to mention our
nationwide network of showrooms and after sales centres, backed up by our toll-free customer
service support,” said SM Nasarudin.

“We plan to introduce more new models in 2009, while at the same time enhancing our sales and
service network nationwide progressively and continuously. With the TD Forte, XM, AM Soul
and other new models coming in, we’re confident of hitting the sales targets which have been set
for this year”.

Naza Group Unveils 50-Storey Office Tower

KUALA LUMPUR, 6TH JULY - The Naza Group unveiled its upcoming 50-storey office tower
at a ground breaking ceremony officiated by Prime Minister, Y.A.B. Dato’ Sri Mohd Najib Tun
Abdul Razak at the 9.1 acre Platinum Park development site in Jalan Stonor today.

This was the second tower launched at the RM4 billion high-end integrated residential and
commercial development project, following the launch of the Felda tower last year.
Developed by its fully-owned subsidiary Naza TTDI Sdn Bhd, the Platinum Park development is
set to be the single largest luxury development undertaken by a Bumiputra company in the heart
of Kuala Lumpur, within the vicinity of the Petronas Twin Towers and the Suria KLCC shopping
centre.

Group Executive Chairman and Chief Executive Officer of Naza Group, SM Nasarudin SM
Nasimuddin in his speech said, “The 50-storey office tower represents the achievement and
success of the Group. We hope that its strategic presence within the KLCC vicinity will be
exceptionally attractive to commercial tenants, both domestic and international”.

Once completed in 2013, Naza Tower will house the main headquarters of the Naza Group of
Companies. The ground floor of the tower will house top-notch, fully operational automobile
sales showrooms, open to the public. “We have always wanted to have a very visible, easily
recognisable and accessible location right in the heart of the nation’s capital. Naza Tower will
give us this opportunity to serve our customers better by showcasing our products in what we
believe to be the best location possible,” added Nasarudin.

The tower with a unique “twist” to its design will have a net floor area of 532,470 sq ft. It will
feature the latest “state of the art” technology encompassing communication network and
security system. The tower is also designed to be a “green building” through the efficient use of
energy, water and material and will be among the first candidates to apply for a Green mark
certification under the newly launched “Green Building Index” of Malaysia.

Gross Development Value of the Platinum Park in total will amount to RM4 Billion, once all
seven proposed buildings are fully completed in 2018. One of the seven proposed towers in
Platinum Park, Menara Felda was sold in 2008. The 38-Storey building next to Naza Tower has
been sold to a yet-to-be disclosed buyer.

Naza optimistic about Maserati

Naza Italia Sdn Bhd is optimistic there will be demand, even under the current negative
economic conditions, for the latest model in its luxury car stable – the Maserati.
The starting price for the Maserati cars, imported from Italy, is about RM1mil. Naza Italia has
placed an order for six Maserati cars.
“It’s a niche market where we would like to build long-term relationships with our loyal luxury
car customers,” said chief executive officer S.M. Faisal Nasimuddin after a ceremony to
celebrate Naza Italia’s status as the sole importer and distributor of Maserati cars in Malaysia.

Maserati Asia-Pacific managing director Simone Niccolai said sales of the Maserati cars were
good last year. Maserati sold about 8,500 cars in 2008 worldwide, up 17% from 2007.
Naza Italia, a subsidiary of the Naza Group, has invested RM10mil to promote the Maserati
brand and will bring in top Maserati models such as the Quattroporte and Gran Turismo.

Naza TTDI to launch two new projects

SHAH ALAM: Property developer Naza TTDI Sdn Bhd’s current unbilled sales of RM1.5bil
will sustain the company for the next three to four years.

Group managing director SM Faliq SM Nasimuddin said that besides the launch of The Valley
TTDI, the company would be launching two new projects in Kajang and Shah Alam this year.

The Valley TTDI in Ampang is an upmarket, exclusive residential development targeted at

middle and upper end buyers seeking a premium green address in Ampang.

With a gross development value (GDV) of RM393mil, the project comprises double-storey
linked villas and bungalows with prices starting from RM2.5mil.

“We managed to sell about 50% of the units during our recent soft launch. I believe if you
continue to have a good track record and reputation, buyers will buy as they feel confident with
the company and the products offered,” he said, adding that last year the company managed to
chalk up sales of RM239mil.

Faliq said most of the buyers were locals and the company showcased the project in Singapore
last month and would be going to Beijing later this month to attract more foreign buyers.

The TTDI Kajang will have a GDV of RM339mil while the GDV for TTDI Alam Impian is
RM1bil. Both TTDI Kajang and TTDI Alam Impian targeted the middle-income group, he said.

Other ongoing property projects by Naza TTDI include Laman Seri Business Park (GDV of
RM131mil), Laman Seri Business Suites (RM51mil) and Jayamas II (RM25mil) in Shah Alam,
the 38-storey Platinum Park (RM466mil) and Menara Felda (RM640mil).

“We also have about 480 acres across the Klang Valley for our future developments. Though the
size may be small, the locations of our land are quite strategic,” Faliq said.

To woo more buyers, Faliq said the company was teaming up with banks to provide more
attractive loan packages such as having schemes like the 5:95 promotion, where buyers need
only pay 5% for the downpayment and would only continue to pay the rest once the house was
ready.

Naza TTDI, acquired from Danaharta in 2004, is the property arm of the Naza group. Established
in 1973, the company’s first major property development was Taman Tun Dr Ismail in Kuala
Lumpur.

Naza Group of Companies surges forward

Petaling Jaya, 16th April 2009 – Naza Group of Companies plans to explore various executive
development programs and learning solutions such as those from Motorola’s corporate learning
arm, Motorola University Six Sigma programs, as part of the company’s initiative to improve its
business process efficiency and strengthen its talent development. The initiative marks a
significant step forward for the Naza Group moving from being a family owned institution of
management to that of an organization of 23 companies adhering to a multinational organization
culture of focusing on improvements to productivity and revenue growth.

In a symbolic ceremony, which is another milestone in the development of the company, SM

Faisal, Group Chief Executive Officer of Naza Group of Companies said “This collaboration
marks a major step forward for Naza Group’s determination in representing conglomerate
efficiency status, and reducing wastage - in-line to what is being carried out within the group.
We are in the midst of undertaking various measures to transform our corporate culture to be on
par with multi-national companies”. SM Faisal, the eldest son of the late Tan Sri SM
Nasimuddin SM Amin conceptualised every aspect of the corporate transformation exercise. He
said this is a long-term tribute to his late father who had great vision for the Group and is
committed to moving forward in line with his late father’s aspirations.

Naza group began from a humble beginning as a used car business under Naza Motor Trading in
1975 founded by the late Tan Sri SM Nasimuddin SM Amin. Since then, this company has
evolved into a diversified conglomerate venturing in “multiple automotive sectors” such as
retailing, importing, distribution and dealership for international marques such as Ferrari,
Maserati, Mercedes, Brabus, Porsche, Mazda, Perodua, Harley Davidson, Ducati, assembling
and manufacturing Naza’s own bikes for local and regional market and “non-automotive
segments” which includes property management, finance, insurance, manufacturing, limousine,
transportation, logistics, agriculture and plantation headed by SM Faisal.

The new Naza Italia showroom recognized as the ‘Largest Supercar showroom’ by the Malaysia
Book of Records was recently officiated by Seri Paduka Baginda Yang Dipertuan Agong,
witness by Seri Paduka Baginda Raja Permaisuri Agong and Deputy Prime Minister Yang Amat
Berhormat Tan Sri Muhyiddin Yassin two weeks ago. The Naza Automall - Malaysia’s premier
‘one-stop-centre’ lifestyle automotive mall displaying a variety of cars and motorbikes selection
is the ‘Largest Motor showroom’ in Malaysia.

“The following would be a crucial part of the foundation building of Naza Group as we expand
our operations and businesses in Malaysia and globally, setting our resources to be ready for
global commerce at international standards” said SM Faisal.

Motorola has been implementing Six Sigma throughout the organization now for over 20 years,
extending the practice beyond manufacturing into transactional, support, and service functions.
The Six Sigma program has improved business performance dramatically and is well
documented by other leading global organizations, many of them from the Fortune 500 list of
companies. It is increasingly considered a mission-critical best practice, even among mid-sized
and smaller firms. Hundreds of companies around the world have benefited from the application
of its structured process improvement methodology which has resulted in a great deal of savings
from their business projects.

The Naza Group hopes the move will strengthen the base of its “People Skills” to adapt to the
global change and trend and to be at par with a World Class standard skills for all its employees.
SM Faisal added, “Motorola’s well-known and well-tested programs would be made available to
employees of all 23 companies under my supervision, would imbue the spirit of competitiveness
and desire to perform. As a bumiputera company, we are commited to lift companies within
Naza Group to an operational level at par with global stature.”
The overall program would involve a total of 1,000 employees for the group who would be
trained and redevelop to improve their overall “Skills” focusing of “Productivity” and “Revenue”
for the group. This is essential in preparing the group to face challenges in the market.

Added skills and improved efficiency would give the Group an added advantage enabling all its
subsidiaries especially those in the high-end product business to provide high value integrated
lifestyle services to their clients.
.
The Naza Group hopes to avail the various courses offered by Motorola’s learning arm to its
employees in leadership development, lean manufacturing, customer driven total solutions as
well as the Motorola Six Sigma Program series.