You are on page 1of 12

Clowning is serious business

The first ever International Clown Festival in India


Speciality workshops in every aspect of clowning
A prestigious gathering of world class talent
Training from globally renowned professional clowns and instructors
Performances from international artistes
An opportunity for young talent to blossom in international exposure
An ideal platform to celebrate Children’s day with the underprivileged
5 TH - 14 TH NOVEMBER 2010, MUMBAI

w w w. c l o w n f e s t i n d i a . c o m

The International Clown Festival will host Clowns from across the world.
Clowns from USA, Canada, South Africa, Europe and Malaysia
will come together for the first time in India.
The Festival will include Clowning, Gags, Juggling, Stilt Walkers, Ballooning,
Face Painting, Acrobats and Mime through
Stage Shows, Demonstrations and Workshops.
Why Clowning?
Clowning across the world has evolved into a very highly refined
structured art form which requires physical skills, dramatic ability, a
firm understanding of human nature, imagination, wit and a strong
sense of the comic. It uses timing, surprise, anticipation, slapstick
and sometimes pathos, as elements in its humor. With Circus shows
like Cirque du Soleil creating a mark in the world, Clowns have
taken centre stage and today have entire shows all to themselves.

Why an International Clownfest in India?


Clowning has immense potential in India both as an art form as well as a
career. International clowns and circus artistes are today looking at
India as the next potential market for performances as well as
developing performing artistes. With the showbiz industry in India
only getting better, along with children’s entertainment in various
media, the International Clownfest creates an opportunity to open
this new genre of entertainment to individuals of all ages and sizes
and give them a chance to make this delightful art form a truly
satisfying and lucrative career.
Festival Components
Public Events & Appearances
These will be free to the general public and will be held at malls in
Mumbai. The public events will showcase International Clowns
and professional artistes in balloon sculpting, face and body art,
juggling and acrobats.

MALL VENUES

Theater Shows
The International Clowns will present exclusive stage shows. Each
show will be of 100 minutes and will be staged at St.Andrews
Auditorium in Mumbai.
Outreach
As part of our 'Caring Clown' mission to reach out and heal, the
clowns will visit hospitals, institutes and orphanages where they
will also conduct workshops in the art of laughter and
entertaining while at work.

Educational Workshops
Demonstration and classes will be conducted in various aspects
of clowning. These will include make up, stage acts, juggling,
magic, physical comedy, gags, school shows, and more.

Target Audiance
For all Public events, Mall performances, Stage shows
and Theatre events our target audience is primarily kids
and families.

The workshops and classes are specifically targeted at


hobbyists, entertainers and those seeking an alternative
career.
The Marketing and Media Campaign is poised to provide maximum visibility to the event.

Pre Event
Feature Articles in press and magazines
?
Direct Mailers : Brochure and web mailers
?
Posters / Hoardings at relevant locations
?
Web banners on media partner websites and other relevant websites
?
Radio: Ads on popular FM channels
?
Bus backs and Bus vinyls
?

Marketing
Search Engine Marketing: Gaining maximum amount of hits and visibility through tie ups and
advertisements with search engines.

Internet: The festival website will be updated constantly with


news about the Festival and will be displaying press
releases. The event would also be featured on public sites
Face book and Twitter.

Press Relations: Tie up with top notch PR firm


for very effective PR campaign.

Sale of tickets: Tickets for the Theatre shows


will be sold through BookMyShow, at the
malls as well as at the venues.

Event Publicity:
On Site Backdrops and Entrance
Press Conference with the Clowns
Kiosks at all locations
The Organisors
Having begun as Mad Hatters over 20 years ago, today Light House Entertainment (I) Pvt. Ltd has
carved out a niche for itself in kids and family entertainment. From theme parties, workshops,
festivals, sunday brunches, corporate events and mall events, we do it all.

Our expertise covers Conceptualization, Event Planning, Event Management and Execution. Our
mission is to provide our clients a unique memorable experience, with cost effective events by
consistent superior quality service that exceeds their expectations.

Light House Entertainment India Pvt. Ltd. has its headquarters in the finance capital of India,
Mumbai. Its associates are spread across the country and the world. The company has a full-time
dedicated team in Marketing, Production, Administration, Artiste Management, Coordination
and Finance, and a part-time team of Entertainers, Performers and Production Assistants. Some
of our prestigious clients are:

Lavasa
? Mattel
? Jammin
?
Aamby Valley
? Bajaj Electricals
? Fame
?
Crossword
? Parle Agro
? Orama
?
Aker Powergas
? Patni
? Taj Sats
?
BJN Group
? Qualcomm
? Airtel
?
Cargo Services
? Rabo Bank
? Nick
?
Crayons Advertising
? Schlumberger
? JW Marriott
?
Euro Kids
? Raghuleela
? Ramada Powai
?
Esselworld
? Seagrams
? Holiday Inn
?
Billabong
? Shoppers Stop
? Hyatt
?
Lodha Group
? Speciality Restaurants
? Novotel
?
Lupin Pharma
? VFS
? Le Royal Meridien
?
Maersk
? Westside
? VITS
?
McDonald’s
? GVK
? Sahara Star
?
Meet

Flubber the Clown, aka Martin D’Souza, the Director and


creative brain behind many of the events at Light House
Entertainment (I) Pvt. Ltd., has been in the Clowning and
Entertainment Business for over 20 years. He has trained
several budding youngsters in the country in clowning
skills such as juggling, magic and mime. He
himself has entertained thousands with
his charming aura and live-wire
performances.

Having trained at several


International Clown Camps in the
USA, Martin brings his expertise
and his international contacts down
to Mumbai to participate in this
unique festival.
Let the clowns take your brand to new heights !

Our Partners

Mall Partner NGO Online Booking PR Agency


Put your best foot forward !

We are looking for:

Title Sponsor

Co Sponsor

Associate Sponsor

Airline Partner

Hospitality Partner

Media Partner

Radio Partner

Channel Partner

Convention Venue Partner

Beverage Partner

Ground Transport Partner

Destination Partner

Education Partner

Online Partner

Television Partner

Your Brand can now be a Star at this Festival


stage shows demonstrations workshops balloon sculpting body art

clowning juggling acrobatics magic makeup costumes body art


clowning juggling acrobatics magic costumes theatre makeup

conceived, created and managed by,

a Division of
Light House Entertainment (I) Pvt. Ltd

Mob: 99870 82100 / 99870 82093 / 99870 82094


martin@lighthouseworld.co.in

www.clownfestindia.com
stage shows demonstrations workshops balloon sculpting body art

You might also like