Professional Documents
Culture Documents
001•
Writing
for
the
Web•
Spring
2011
MW
2:30‐3:45
•
JO
4.502
Instructor:
Lisa
Bell
Office
hours:
Wednesdays,
4:00‐6:00
Email:
lisa.bell@utdallas.edu
and
by
appointment
(http://tungle.me/LisaBell)
Twitter:
@subcontrary
Office:
972.883.2052
∙
JO
5.608E
Course
website:
lisabell.pbworks.com
General Course Information
Pre‐/Co‐ This
course
requires
that
you
have
successfully
completed
RHET
1302,
so
I
assume
that
you
bring
requisites,
strong
argumentation,
organizational,
and
mechanical
writing
skills
to
the
course.
I
also
assume
that
&
other
you
know
how
to
use
technology
effectively
and
can
pick
up
new
internet
tools
quickly
even
if
you
restrictions may
not
have
previous
experience
with
the
specific
tools
that
we
will
use
this
semester.
ATEC
3320
will
provide
you
with
experience
interacting
with
a
variety
of
technologies
and
strategies
to
produce
well
written,
accurate,
useful,
and
audience
appropriate
content
for
distribution
in
online
contexts.
Therefore,
we
emphasize
content
management
over
graphical
design
with
the
Course
goal
of
developing
content
that
captures
and
sustains
the
audience’s
attention.
Through
class
Description discussion,
workshops,
and
the
production
of
a
variety
of
writing
assignments
using
blogs,
microblogs,
and
wikis,
you
will
recognize
how
communication
conventions
are
socially
and
culturally
constructed
and
develop
strategies
to
respond
to
these
different
rhetorical
situations
to
develop
a
credible,
professional
presence
as
an
author
on
the
web.
Successful
completion
of
ATEC
3320
means
that
you
can:
• Understand
that
the
conventions
of
different
types
of
writings
are
socially
and
culturally
constructed
and
context‐dependent,
constrained
by
technology
and
the
audience
• Evaluate
the
rhetorical
situation
to
compose
content
that
captures
and
sustains
the
audience’s
attention
Learning
• Construct
useful
information
architectures
that
reflect
audience
usage
patterns
Outcomes • Develop
substantive
content
with
strong
evidentiary
support
that
meets
the
audience’s
needs
• Craft
content
using
appropriate
organization,
mechanics,
and
style
• Collaborate
in
the
creation
and
maintenance
of
online
content
• Value
a
reciprocal
attitude
toward
sharing
online,
sharing
and
borrowing
work
ethically
and
responsibly
This
course
requires
three
textbooks,
which
you
may
purchase
at
the
campus
bookstore
and
both
off‐campus
bookstores:
Barr,
C.,
&
Senior
Editors
of
Yahoo!
(2010).
The
Yahoo!
style
guide.
New
York,
NY:
St.
Martin’s
Griffin.
ISBN
978‐0‐312‐56984‐6
Porter,
A.
J.
(2010).
Wiki:
Grow
Your
Own
for
Fun
and
Profit.
Fort
Collins,
CO:
XML
Press.
Required
ISBN
978‐0‐9822191‐2‐6
Textbooks Redish,
J.
G.
(2007).
Letting
go
of
the
words:
Writing
Web
content
that
works.
Atlanta,
GA:
Elsevier
Science.
ISBN
978‐0‐12‐369486‐7
You
should
complete
the
assigned
reading
before
coming
to
class
to
benefit
from
class
activities.
We
will
not
use
class
time
to
reiterate
what
you
can
learn
from
the
text
–
to
do
so
would
waste
your
time
and
money.
Instead,
we
will
use
class
time
to
master
skills
and
concepts
through
activities
that
depend
on
your
comprehending
and
remembering
what
you
have
read.
I
use
a
criteria‐based
rather
than
norm‐based
(curved)
grading
system
and
do
not
award
extra
points
at
the
end
of
the
semester
to
raise
final
grades.
Each
assignment
includes
specific
criteria,
but
I
generally
assess
your
work
according
to
the
resourcefulness
with
which
it
fulfills
the
criteria
developed
in
the
assignment
specifications
and
demonstrates
a
nuanced
understanding
of
the
practical
and
theoretical
implications
of
rhetorical
strategies
in
online
contexts.
All
work
should
conform
to
professional
and
ethical
standards,
including
proofreading
and
editing
carefully
all
work
you
submit
in
this
class.
Professionalism
also
means
that
you
use
appropriate
citations
wherever
and
whenever
necessary
to
avoid
copyright
violations
–
even
if
you
make
those
violations
inadvertently.
You
may
consult
with
the
writing
center
on
any
assignment
(call
972.883.6707
Grading
Criteria
to
schedule
an
appointment),
but
don’t
expect
them
to
copyedit
your
documents.
Similarly,
you
should
not
expect
(or
ask)
them
to
predict
what
grade
your
work
might
receive.
They
help,
but
they
cannot
guarantee
results.
You
bear
the
responsibility
for
the
work
that
you
submit.
I
will
assign
final
grades
according
to
the
2010‐2012
UTD
Undergraduate
Catalog
scale:
B+
870‐899 C+
770‐799 D+
670‐699
A
930‐1000 B
830‐869 C
730‐769 D
630‐669 F
0‐599
A‐
900‐929 B‐
800‐829 C‐
700‐729 D‐
600‐629
1
This
assignment
will
include
milestones
for
particular
posts
as
specified
in
the
formal
assignment.
2
You
will
submit
your
blog
proposal,
organic
style
guide,
and
website
analysis
to
lbell_7wm@sendtodropbox.com
by
11:59
pm
on
the
due
date.
You
don’t
have
to
use
dropbox
to
do
this.
Late,
incomplete,
or
improperly
submitted
work
is
not
acceptable
in
this
course.
I
will
not
accept
late
or
make‐up
work
for
any
assignments,
except
for
university‐specified
circumstances.
If
you
Missed
and
must
miss
class
or
deadlines
for
such
reasons,
you
should
make
arrangements
with
me
in
Late
Work advance.
Technological
problems
do
not
excuse
late
or
missing
work,
so
plan
your
work
schedule
to
allow
time
for
mishaps.
I
do
not
curve
individual
items,
nor
do
I
offer
“special
consideration”
to
allow
students
a
chance
to
raise
their
grade.
If
a
personal
situation
arises
during
the
semester
that
may
affect
your
Extra
Credit classroom
performance,
please
talk
to
me
sooner
rather
than
later.
If
you
wait
until
the
end
of
the
semester,
I
won’t
be
able
to
help
you.
I
can
work
with
you
more
easily
if
you
speak
to
me
when
the
situation
arises.
I
can’t
help
you
if
I
don’t
know
you
need
help.
Your
participation
grade
explicitly
includes
civility
and
professionalism
in
all
course
communication
and
behavior.
This
civility
includes
respecting
others’
opinions,
working
together
in
a
spirit
of
cooperation,
and
actively
listening
to
those
who
are
speaking.
I
expect
you
to
be
considerate
and
demonstrate
integrity.
Some
of
the
ways
you
can
demonstrate
your
skills
in
this
area
include
(but
certainly
are
not
limited
to):
• Keeping
the
class
in
the
foreground
of
your
attention.
Class
• Showing
respect
to
your
peers
and
to
the
instructor
in
your
listening
and
Participation
communicating
behaviors.
• Participating
actively
in
class
rather
than
simply
waiting
to
be
called
on.
• Adding
value
with
your
contributions
to
discussion,
such
as
connecting
disparate
ideas,
bringing
topical
information
to
the
table,
and
asking
insightful
questions.
• Taking
responsibility
for
the
consequences
of
your
choices
and
actions.
I
allow
up
to
two
absences
for
any
reason
without
penalty,
but
your
third
absence
(and
each
absence
thereafter)
will
decrease
your
participation
grade.
Notice
that
no
adjectives
modify
Class
“absences.”
I
make
no
distinction
between
“excused”
and
“unexcused”
absences.
Unless
you
Attendance have
a
disability
or
other
university‐specified
accommodation,
the
excellence
of
your
excuse
is
not
a
factor;
you
either
attend
class
or
not.
Excessive
absences,
particularly
those
that
interfere
with
collaborative
projects
or
peer
editing,
will
have
significant
impacts
on
your
course
grade
and
may
result
in
failure.
The
class
attendance
policy
is
not
strictly
punitive,
though.
I
will
add
20
points
to
the
total
number
of
points
you
earn
on
your
work
if
you
attend
every
class,
and
I
will
add
10
points
if
you
only
miss
one
class.
You
may
use
laptops,
tablets,
cell
phones,
and
other
digital
devices
so
long
as
you
use
them
responsibly
and
respectfully.
If
your
digital
device
disturbs
other
students
or
interferes
with
Digital
Devices
your
ability
to
participate
meaningfully
in
class
discussions,
you
may
be
asked
to
remove
the
distraction
and/or
leave
class,
thus
losing
credit
for
any
of
the
day’s
activities.
• You
should
make
a
habit
of
monitoring
the
course
website
on
a
regular
basis
for
announcements,
assignments,
discussions,
and
other
important
information.
• To
protect
your
privacy
rights,
I
will
only
send
email
through
your
official
UT
Dallas
Technology
email
address.
Requirements
• Do
not
tamper
with
or
destroy
any
of
the
computers,
printers,
Smart
Board,
white
and
boards,
networks
or
wiring
in
the
classroom.
Violations
will
result
in
a
disciplinary
Classroom
referral
to
the
Dean
of
Students’
office.
Equipment
• Silence
electronic
device
notification
settings
before
class
begins
and
refrain
from
Policies
accepting
calls
in
class.
• Use
the
classroom
and
equipment
only
for
ATEC
3320‐related
activities.
Violations
will
result
in
a
disciplinary
referral
to
the
Dean
of
Students’
office.
You
should
also
familiarize
yourself
with
the
UT
Dallas
Syllabus
Procedures
and
Policies
available
at
http://go.utdallas.edu/syllabus‐policies
These
descriptions
and
timelines
are
subject
to
change
at
the
discretion
of
the
Professor.